2 C
THE OMAHA SUNDAY BEE : JANUARY 25, 1920
RIDICULOUS TO'
ADOPT FADS IN
STYLES OF GARS
Packard Co. Official Says the
Standard Styles Are Set
And Annual Changes
-. Foolish.
"A high grade motor car it de
iriJ to give high grade transpor
tation, not to answer the demands of
some parsing fad," says H. H. Hills,
vice president of distribution of the
Packard Motor Car Co. "Whims
hare as little place in the body de
sign of such cars as any other form
of bad taste. "
Imagine the Pullman company,
which is in the business of providing
firtt-clase transportation, . announc
ing new models in sleeping ears
each year,' trying to throw the pre
vious models into jcard.
Idea ia Riu.culous.
"The ridiculousness of sucl a
thing is apparent And yet the pub
lit has onjy recently begun to ques
tion the good judgment of automo
bile manufacturers wh are doing
exactly that. - , '
, "It was not so Ion ago that pas
.senger cars were called ..'pleasure
cars,' and since that time the auto
mobile industry has seen a world of
change. Perhaps that change may
best be described by saying that
thera fewer people 'spending
money oir motor cars nowthey
are investing money, and doing it
la a volume never before equalled
in the history of the industry.
Standards are bet.
"This meani that the automobile
is recognized as an immense fac
tor in the world's scheme of trans
portation, and that standards of ex
cellence have been set -Year by
year these standards will become
higher. Improvements .and refine
ments will certainly be made, but
as far asJiigh grade tnotor cara are
concerned the day of sweeping
changes has gone. The motor car
that gives first-class transportation
' today will be giving nrst-ciass trans-
j v va frnm frtHav K-
cause it is fundamentally right in
' design, mechanically anjj artistic
'ally. ' "
Nj. University Starts New
Motor Transport Course
fitw York, Jan. 24-A course in
motor transportation engineering,
the first of Us kihd to be given bv
any -university in connection with
industrial stqdy, is to be added to
the curriculum' of New York uni-
-: ; U of the Oldsmobile Eight is a re
' v r i markable motor.
! Powerful, efficient, compact; reliable. These four words
tell the reasons for its success. You will find a new mo
toring delight in the swift response aiid the flexible
power jbf this remarkable motor.
c :. - " ; ; y. . ,
Notice how many Oldsmobiles you see everywhere.; That
will tell ybu what other motorists think of it.
tSSt Lcjetut St., Dm Moikcs, U.
MODEL.
New Home of Nebraska Oldsmobile Firm
Now Being Erected at Cost of $300,000
The above picture is a reproduc
tion of an architect's si etch of the
qew home of the Nebraska Olds
mobile company, which is now be
ing erected at Eighteenth and
Howard streets. This new build
ing will be entirely fireproof, four
storiesi high, with a foundation
which ' will permit the addition of
four more stories. It will be occu
pied by the Nebraska Oldsmobile
company, distributors of Oldsmobile
passenger cars and trucks in Ne
braska and a large portion of
Iowa.
. The rear of the first floor will em
versitys beginning next month. The
new course will be given by F.
Van Z. Lane, chief transportation
engineer of the Packard Motor Car
Co.. Detroit, and will be open to
students in mechanical 'and civil
engineering who. are specializing in
higkway work. The motor truck
wilrbe studied, as a mechanical unit
in industry, rather than from the
standpoint of truck design.
The state of California has. nearly
3,000 licensed automobile dealers.
New
TEHIND
Chat. A. Tucker
Prat, it Gm. Mgr.
45B ' THOROBRED
v:
Si
brace a service station 75x75 feet.
The second floor will be devoted to
shop work and parts, the third floor
will be used for displaying trucks,
the fourth floor and basement will
be used for storage purposes. .The
front of the ground floor will be de
voted to a show vroom 75x71 feet
and office quarters.
Every modern machine, including
both a passenger and freight eleva-'
tor, which is used in connection
with automobile work, will be in
stalled in this buildjng. From an.
artistic and decorative standpoint,
this building will be second to none.
Capital StOQk Increased
To $2,500,000 by Motor Firm
Stockholders of the United States
fotor Truck .company, Cincinnati,
O., increased the capital stock from
$1,000,000 to $2,500,000 at a meeting
held January 14. Present stockhold
ers oversubscribed the entire
amount. The present company was
taken over by it's managers in 1914.
It was then capitalized for $300,000.
It was in 1917 that it was found
necessary
increase
capital
the nickle-plated radiator
MODEL 37B
ii
The show room will have tile floors
and tile waltn to wainescotin
hUvht. The iMmnini.il. cost of i
the building will be $300,000 and it
is hoped , that the building will be
ready for occupancy July 1. ,
This mark of progresi is a tribute
to the success of Charles A. Tucker,
president and general manager of
the Nebraska Oldsmobile company.
Under his direction this concern has
gone from a (comparatively email
distributing agency located at Lin
coln, Neb., to one of the largest dis
tributing agencies in the middle
west.
stock to $1,000,000. . This was due
to the rapid growth. With the con
tinuous increase in the business it
became necessary to atill further in
crease the capitalization and this
was accomplished, among stock
holders present at the meeting.
The word "Sedan is probably one
of the oldest terms applied to a
vehicle for transportation. It was
used for the first time in France,
and takes its origin from the French
citv of that name.
any
2555 Farnam St., Omaha, NcW
COUPE
EFFORTS OF 15
YEARS RESULT
IN AUTO SHOWS
Grand Exhibition at. Auditors
urn March 1 to 6 Powell
to Show Plans of New
Home.
WVre going to talk about Omaha's
auto showS (note the S on the end)
from now .on." .;
True, Omaha is going to have one
grand show- at the Auditorium and
annex Mirch I to 6. - It will be, the
climax of IS years' effort on the
part of Clarke G. Powell and other
automotive boosters.
But there will be around SO other
little shows, besides the big one.
Auto row will be a show house it
self. Nearly every distributor on the
row has begun remodeling or re
decorating his salesrooms for the
gala week. 4
Many Hti Models. :
So many new models are cpniing
out this year that the distributor
will take up every inch of space al
lotted them in the Auditorium and
still have several more 1920 crea
tions to display in their own quar
ters. More distributors than ever' are
seeking space in the Auditorium. Ex
perience has taught them that it pays
to be represented in the big show.
Several firms which are erecting
new buildings are getting in shape
VCW...DU"
i?r Bouse warmings.
Lven Mr.
roweii, wnos going to .have a new
home for the Powell Supply com
pany in Harney street by July J,
says he will show his building plans
if nothing more.
Show Powell Plans.
"George Fisher, the architect,
says we will have to show that much
at least," said Mr. Powell.
None of the distributors are re
vealing any decorative secrets. Guy
Smith, for one, has been dreaming
for a month about a cotor and back
ground scheme that will make his
previous dazzling displays look sick.
Manager Powell won't say a word
about the decorations for the Audi
torium and annex other than to hint
that they'll be "dignified marvels of
splendor."
Fear Air Raid On
' World Commerce
By Great Britain
(CMaae4 nw n Om, Thi Section.)
went out over the world in the earlv
days and established a series of coal
ing stations at every strategic point
along the great trade route. These
coaling stations gave its ships the
advantage over the ships of all na
tions, for coal, in those days, was
the very lifeblood of the ocean car
rier's business. If he could not se
cure coal his voyaging was at an
end. Likewise if he had to pay
more for coal than his British com
petitor, he was at a decided disad
vantage, for coal is a big factor in
the cost vf operating a ship' and the
captain who could buy the cheapest
eoal and be sure of his supply wak
in a position to underbid his com
petitors for freight to any point of
the compass.
Gambling Instinct Strong.
This fact should have been evident
enough to the business interests of
every nation, but it was only the
Britisher, with his gambling instinct
and pioneering spirit, that dared act
and act quickly. The result was that
the British merchant through the
British carrier, gained control of
trade that he could never otherwise
have obtained, and with true British
tenacity, what he once had he .con
tinued to hold.
At this time an analogous condi
tion confronts the worldi Aerial
navigation is the new order, and the
nation that neglects that fact and
fails to secure aerial bases for its
commercial air fleets at the great
ports of entry throughout the world
will lose out in the contest for for
eign trade. . '
The American business man who
has been laying plans for a foreign
trade business campaign in the far
placet of the earth, particularly that
rich, undeveloped domain to the
south, with its myriad inland cities
and millions of population, must get
busy and his moves must be made
swattlv. tor it Britain succeeds, m
establishing a aeries of aerial bases
for the distribution of goods inland
by airships like itt coaling stations
that circle the globe it will make
mighty inroads on our foreign com
merce, which our splendid merchant
marine will be unable to prevent
Ship to Remain Principal.
Of course, the ship will be the
principal means of transporting the
heavy materials of commerce for
many years to come; perhaps no
bneans of transportation will ever be
uerisea mat win nn us piace as a
carrier of the raw material of com
merce. At thip time as in the past
the ship is the cheapest method of
moving goods. Data compiled by F.
Handley-Page, the great English air
plane manufacturer, show, that, one
horsepower driving a ship will movie
11,200 pounds at the rate of 10 miles
per hour; the same amount of power
will move 1,120 pounds on a motor
truck at the rate of six miles per
haur; one horsepower on a locomo
tive will move 1,120 pounds at the
rate of 30 miles per hour on rails,
while one horsepower on an airplane
will move 20 pounds at the rate of
100 miles per hour or 10 pounds ot
the rate of lJO miles per hour. So
while other means of transportation
are swifter, the ship still has the
call when it comes to bulk and low
cost of carrying goods.
It is therefore a source of satis
faction to note 4he growth of our
merchant marine. The latest avail
able data shows that Great Britain's
tonnage ot deep sea carriers is an-
proximately 18.000,000 tons while
that ot the United btates is- about
12,000,000 tons. The 6.000.000. ton
advantage held by Great Britain will
easily be overcome in the next two
or three, years by the great ship
yards now in operation in tms coun
try and there is little doubt but that
in five years time, if the conditions
warrant It, the yards of this country!
can turn out enougn snips to give
the United States the mastery of the
sea, measured in cargo-carrying ton-
W ; ' V ,"3 4 'V
HANSEN BRINGS
GLOWING REPORT
OF N. Y. EXHIBIT
i
Says Cadillac Company Had
Wonderful Shpwing of Beau
tiful Cars sand Improvements.
J. H. Hansen, o the J. H. Han
sen Cadillac Co.,. has" returned from
the New York automobile show. In
talking with Mr. Hansen. it was
easily noticed that - he. was tverr
whelmed at the enormous attend
ance at this eastern show which, in
the middle of the winter and at a
time when most manufacturers are
oversold; was able to attract such an
enormous crowd that every possible
means of accommodation was filled
to capacity for the entire week. Mr.
Hansen 'said that every afternoon
and evening at, the New York show
reminded him of the - usual "first
night" attendance . at the . Omaha
auto show. . , '
"Down east," said Mr. Hansen,
"the public has learned from expe
rience that it is necessary td order
cars in the winter time if prompt
delivery in the spring is desired. The
Cadillac had a beautiful exhibition,
showing some very beautiful im
provements and refinements, and
hundreds of orders for early spring
delivery. The shortage of cars for
this coming year is an assured fact.
While many manufacturers can get
most of their cars completed, there
is always one small item or another
which cannot be obtained in the
quantity necessary, due to the more
or less unsettled manufacturing sit
uation." Mr. Hansen is having the nishying
touches put to the local "Cadillac
building at Farnam and Twenty
sixth streets and hopes to have it
completed by the time of the Oma
ha automobile show, which he be
lieves will be the greatest event of
the automobile business in Omaha.
The Cadillac salesroom will be very
dignified and beautiful in appoint
ment, arranged under Mr. Hansen's
supervision by the best artists ob
tainable. Brake Squeak.
By removing the wheel and band'
and cutting out a short bit of lining
under the anchor squeaks may be
eliminated from the braking system.
The section removed may be taken
from between the rivets, so that
these latter are not disturbed and
the lining will be just as firmly held
as before. ' .
Wonderful Riding' Qualities
In Coast-to-Coast Trip
ON rough highways and
' desert trails, in sunshine
and storm, the Overland 4-Four-Door
Sedan blazed the
trail for the U. S. Army
Pioneer Motor Transport
Train from Washington to San
Francisco. This plucky car
was ever in the lead. .
It was still another con
vincing demonstration of the
wonderful riding ease of
three-point suspension
Triplex Springs.
Cushioned by these Springs
from, the "shocks of - rutted,
rocky, torn up 'roads, the
Overland 4 glided along with
Omaha 2562-4 Farnam St Council Bluffa 18 -
Harley Davidson - "
G)mmerdal Pulls
1,000-Pound Load
"One of the most amusing fea
tures and a consistant one too, that
we run into while demonstrating our
commercial Harley-Davidson," said
Victor Roos, the . Harley-Davidson
dealer, "is that our capacity is usual
ly underestimated. Most everybody
realizes that a mofbrcycle is much
cheaper to run than even a light car,
but when they think of us they must
think we have a o"ne by two box
that can carry 50 to 100 pounds
white as a matter of fact with our
21-2 by 41-2-foot drop end gate
box we can carry 1,000 pounds. Just
a week or so ago while making a
demonstration with the mercury be
low zero and about a foot of snow
on the gorund, we had a load, of 868
pounds in the van that had to go to
a North Side store from the whole
sale district. One of the employes
of the wholesaler was so sure that
we could never pull it that lie de
cided to take a dollar of our money.
Well to make a long story short we
puaea both tde load and the man i
mqney too. They are getting thick!
er and thicker on the streets all th
time. Sold the second outfit to two
Omaha concerns the past week." .
Name New Factory Manager
For Napoleon Motors Firm;
II. C. Carter has been apoointed
factory manager of the Napoleon
Motors Co., Traverse City, Mich.
Mr. .Carter was for a number of
years w'th the Doit Motor Car Co.,
Flint, Mich., leaving that organiza
tion to organize the inspection de
partment of the Republic Motor
Truck Co., Alma, Mich. He became
chief inspector for the t Republic
company with the organization of
the inspection department. Mr.
Carter is a man of broad experi
ence both in the truck field and
in all branches of the automotive
industry.
Bethlehem Motors Co. Plan
Big Additions to Plant
Arthur T. Murray, president of
the Bethlehem Motors corporation,
said at the New York show: "The
Bethlehem plant at Atlentown is already-
large, but it is going to be
added to and will soon be two and
one-half times its present size and
almost, if not quite, the largest truck
manufacturing plant in America.
Our sales are execedine every ex
pectation and more manufacturing
capacity is necessary immediately.'
TheAVayBuirrpslook TheV&yBumpsRide
a smoothness never before en-
joyed in a light weight car.
Dr. Johnson, official lec-,
turer for the Lincoln Highway
Association, rode the entire
distance from coast to coast
in the Overland 4 Sedan. He
.pays this splendid tribute to
its exceptional performance:
"I found the Overland 4
Sedan so suited to my needs
that I rode in it from choice
. all the way. It must be the
new spring arrangement, for
even when the roads were
rough I came to the night
stops without fatigue. It is a
marvel of ease and comfort."
Overland 4 Sedan weigh only 200
poMds more than the Touring Car .
Omttndi Tiuring, SHU RutOtrt $943! Coupe, Sis S; StJ ft$7S
Mm, a . rah ajtjM Ota MtaS ton
Van Brunt AutomobileCo.
Distributor WtaUrn Iowa and ' 1
Eastern Nebraska.
Soma territory a.Tikbl. Win or write aulck.
First Entries Received for
First National Truck Run
S. P. LaDue, residential manager
of the first national motor truck
reliability contest, wired Charles T.
Root, general manager, and F. Ed
Spooner, promotional pianagcr, at
the New York show, that the first
official entries had been made for
the contest The Douglas Motor
Car company entered two trucks iof
1 tons capacity. Entry blanks and
rules for the evejvt were printed in
Omaha after their preparation by
Mr. Root and approval by the A. A".
A. contest board and the Donghis
company stole a march on a number
of eastern makers who hal pin its
to make the first official entry. ' Na
poleon Motors company at Travcr
City, Mich.; American-Motor Tniri.
company, Newark. O., and Atj
American Motor Truck coimiitnyj
Chicago, will sign their entry Glanl.
as soon as received.
WHAT IS
YOUR LOSS?
Your . delivery is a net
loss. Why not reduce it
75?
It is being done with
Harley - Davidsons w i t h
Commercial Vans,
Let us try it p.t your place
with your goods at no obli
gation to you. r
V. H. R00S
Harney 2406.'
2701 Leavenworth.
20 - 22 Fourth St
IIP h
J
SBSmsM7 1
i
1 LMmmu ii it 1 1 r 1 i i m 1 J
... , : ."-T 1 . u . . . i-IV J,, v,. fr !
