Omaha daily bee. (Omaha [Neb.]) 187?-1922, March 30, 1918, Page 7, Image 7

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    THE BEE: OMAHA.
Until 6 P. I
vl
s
2C
1 -y 1 m
nop Jany DMIMS
ruses, Specially Priced
J Easter Shoppers
the completeness of our
7e are able to offer to
rdinary pre-Easter sell-.
3nt of charming styles at
convinced that this is the
f showing we have ever
much to the woman
lis Blouse Shop has al
l this territory.
ises, lace trimmed or
excellent di ,
Is, each, at. plelJ
Crepe de Chine
?s, in a fascinating
. $3.95
1 ouses and extra qual
Blouses, all excep-
$5.00
)rss Blouses,
) $15.00 '
id the superb styles
sw h a t overworked
--shown In Georgette
; Blouses.
i Floor
Sweaters
Newest and Best
A Riot of High Colors
A Wealth of
Good Styles
Efery woman knows that
her wardrobe is far from
complete if she lacks a
bright, comfortable, styl
ish Sweater and we have
never been better pre
pared to cater to your
wants than We are now,
with the right colors, the
right styles in Silk, Fiber
or Wool, and the right
prices.
New bright colorings
"high" shades of Turquoise,
Lobster, Joffre Blue, Copen
hagen, Rookie, Plaids, Ro
man Stripes and combina
tions of colors.
The Sleeveless Sweaters,
Long Sash Sweaters, Slip
Over Sweaters and Middies.
ALL ARE HERE MODER
ATELY TRICED.
Second Floor
Petticoats
Heatherbloom or
Cotton Taffeta
VERY DAINTY and ex
tremely good value are those
Petticoats for Spring and
Summer we have just re
ceived a new shipment, in
excellent range of color
ings and effects. Splendid
for every day wear. Prices
range from
$1.50 - $2.98
Third Floor
rwMTWMnNflnNont
is
Spring Styles for Girls and"Flappers"
Pleasing to Mother as Well as Daughter
WE HAVE assembled .here in this Specialty Shop
for Girls and Flappers, a stock of charming wear for
Spring and Summer, simply unequalled anywhere
for assortment and supreme style, together with splen
did value, this showing is unapproached.
Table after table devoied to the display of Girls' Frocks and
rack after rack of Coats a style and price for every purse.
isfer Eear at Low Prices
faster Suits
o 0 0
ly Underpriced
a ordinary Easter selling,
her, from our regular
ilored Suits, models which
h higher than this. In
few of a style, including
garments, in sizes 34, 36
some of the prominent
3ity, making a splendid
ay before Easter, a
are bound to find the
yhich you seek,
iraid trimmed, tailor stitched,
Coats and all the newfeatures
1 pockets.
; Summery type that may be
o tte warm weather.
Twills,
Tricotines and
Taffeta Silks.
bring lateit adaptation
eationt from America' beet
e Velvet Coat worn with
trip down town to ee. I
ir Stout Women.
1 Floor
"Specialty" Styles
In Stunning Apparel
For Misses and Small Women
SPECIALTY STYLES from this Spe
cialty Shop where garments that pos
sess that elusive, but distinctly charm
ing "Youthful" factor which every
maker and stylist strives after. The
Springtime of Life is reflected in these
garments, in color and ingenius de
signing in the same degree that the
song of the lark and the verdure of the
fields conveys it. Felt and seen at the
same time, transforming a mere gar
ment into a style that i3 irresistible.
Just Arrived For Easter
Tailored Suits, Capes,
New Dresses
Our personal representative has just ar
rived from the East, where she has been "send
ing back to us by fast express these beautiful
garments for Easter.
Tailored Suit of Gabardine,
Tricotlne, Serge, Black and White
Check. All the most popular mod
els; full ripple backs, Eton models,
plain tailored models and belted
styles. ,
$25.00 to $39.00
New Coat are very smart this
season, shown here in the most
stunning modelsvariety of styles
for choice.
$50.00 to $95.00
Naw Dreite noulard, Taf
feta, Georgette, Serge and Trico
tine, stunning models, all of them.
$25.00 to $85.00
Second Floor
Hydrangeas
Daisies
Spireas ,
Tulips
Baby Rambler
t ly potted and ready for you to take
fnl display of eat flowers, such as
' alley, Sweet Peas, etc
'i e Jw Sunday.
to Pompeian Room
Easter Footwear for Women
Splendid Assortments at Appealing Prices
We are ready to give you splendid last-minute serv
1 ice in this big, comfortable Shoe Department.
1 dr? PA iL D Women's $6.50 Pumps. Sev
At $5.50 the "air- eral styles of patent kid, dull
kid and glace kid, with turn or welt soles and leather
Louis heels ; widths A A to D, sizes 2 to 8.
1 i ftp .1 n Shoes for Growing Girls
At $4.95 the rair- Made of best quality patent
colt with toppings of best grade white sea island cloth,
welt soles and low heels, button. A dandy little dress
boot. All sizes. ;
i A an ii D Women's Low Heel Boots
At $5.95 the "air- Tan calf skin and dull calf '
' with fawn buck tops, welt soles, lace, low heels; a
splendid value, good range of sizes.
Hi
Naw Regulation Coat for
girls from 6 to 14 years of
age, large sailor collar and
three rows of braid, emblem
on sleeve, military buttons
and three-quarter length;,
two patch pockets; strictly
tailored stylo $15.00
Dainty Wash Dresses
Of fine Linens, Jap Crepes. Chambray, Percales, Ging
hams, in beautiful plaids, for girls of, 6 to 10; also 12, 14
and 16 years old.
$1.00, $1.50, $1.95, $2.50, $2.95 to $13.50
Girls' Spring Coats
Most desirable Spring fabrics, plain tailored, regulation
styles, new belted effects and military models with cape;
also new French cloth in khaki shader'Sizes 6 to 10, and
12, 14 and, 16 years. ' .
$5.00, $5.95, $7.50, $10.00 to $39.00
Girls' Confirmation and Easter Frocks
Quaintystyles with ruffles, high walsted effect youthful
lines and jacket effects, trimmed with fine laces, beautiful
ribbon sashes, etc. Nets, Voiles, Sheer Organdies, Geor
gette Crepe and Chiffon. Sizes 6 to 10, also 12, 14 and 16.
$2.25, $2.95, $3.50, $3.95, $5.00 to $25.00
Girls' Silk Frocks
Plaids and plain Taffeta,' pretty Foulards and Wool Jer
seys, in all colors ; attractive models such as you see in ex
clusive specialty shops on Fifth Avenue. Sizes 6 to 10, also
12, 14 and 16 years.
$10.00, $12.50, $15.00 to $25.00
Second Floor v
Dainty Foulard Silk Drei.
for the "Flapper" of 12, 14
and 16 years of age made
wtyh dainty collar, narrow
string tie of self material
and beads , for decoration ;
two flare side pockets, $20
Cinderella Hats
$2.00 Always
They are worthy the name of the Fairy Princess
who sponsors them. Hats for every little girl here
Saturday, and 'their price as always. ...... . .$2.00
Second Floor
Children's
Footwear
Outfit the younger gen
eration with good foot
wear for Easter. Here
are low prices on good
styles.
At $2.95 the Pair GIRLS'
DRESS SHOES. Regular val
ue $3.95. Fine grade of pat
ent kid with white cloth
tops, turn soles, button;
sizes 11 to 2.
At $2.4 the Pair GIRLS'
$3.50 STRAP -PUMPS. Kid
skin and patent colt, turn
eoles, nature shape lasts, low
heels; sizes 11 to 2.
At $1.75 ,the Pair IN
FANT.S' DRESS SHOES.
$2.25 values. White buck,
turn solea, button, sizes 1 to
5.
At 98c the Pair IN
FANTS' SHOES. A clear
ance sale of several lots of
infants' shoes, former values
to $1.50; small sizes only.
Main Floor, Rear
Boys' Easter
- Headwear
The most complete
line of boys and chil
dren's Headwear to
be found in the ctiy,
now shown at Bran
deis Stores.
Boys' New Swagger
Hats, at $1.25 and $1.50
Boys' Rah-Rah Hats, ev
ery imaginable, color
and style at
65c, 98c and $1.25
Boys' Golf Caps, at 65c,
98c and $1.25
Special Saturday,
Boys' Hats and
Caps, at 25c
About 75 dozen of boys'
and children's Rah-Rah
Hats and Golf Caps, all
colors and sizes, special,
Saturday . C. .25c
Easter n Wear
for Boys
Here are scores of new
spring suits just arrived in
the nick of time, the smart
zest looking suits we have
ever shown.
Yet, they have two. pair of Pant
That is the most vital question
to every mother, but in these Suits
we one better. Both Pants are
double seat and knees, making
them doubly wearproof.
Smart Springlike patterns in a
vast assortment of the newer
models, the best looking ever.
Blues, Browns, Grays, Greens
and Tans in various mixtures.
Prices are as low as $7.50 and
up to $20.00.
Here's a special grouping of
these smart new suits, much un
derpriced for Easter.
Two Pants with CA
H? I iUU
each
Junior Student Suits
Or first Long Pants uite.
Hera also we are showing 2
pair of trousers. Prices are
$16.50, $20.00, $22.50 and
$25.00. Every boy, as well as
mother, will recognize the 2
Pants feature as .much needed.
Splendidly tailored Suits in
real Junior models. Sizes as
small as 14 years and up to 20
years. '
Gray, Blue, Green and
Brown In various new mix
tures. Army pocket models to
slash pocket styles.
Fabrics that will give the ut
most in wear. Fitting left en
tirely to expert taiior. All
Service Absolutely Free.
t
Little Fellow are not for
gotten in this Easter' time.
Top Coats Galore
Priced at $3.50 to $10.00
Here are Trench models to
plain box coats, pleated back
styles to half belt styles, Nor
folk styles to slash pockets,
full belted styles.
Gray, Blue, Olive Drab, Tan,
Red and Brown. Mixtures or
plain colors. Sizes a amall as
1 and up to 9 years.
Second Floor,
Juvenile v Suit in ft splendid
assortment of new mixtures,
many elaborately trimmed with
embroidered collars and cuffs.
Norfolk styles, middy styles
and sailor styles.
Prices $3.95 to $1.0.00
Wah Suit. A bigger and better
assortment than ever before.
Colors that are absolutely fast,
styles in advance of even this
present season. Prices $1.25 to
$5.00.
Our Furniihinf Section is
plum full of new things for
Easter.
New Spring Blouie and lots
of them, 75c to $2.00 for Mad
ras, Percales and Chambray s;
Silks and Silk Mixtures, $2.75
to $4.00.
Plain colors and every con
ceivable color in stripes. Big
assortment.
Shirts in Madras and Per
cales, at 85c to $2.00.
New Tub Silk., at $4.50.
New Eaiter Neckwear New
Windsors, at 35c to 59c, Plaids,
stripes and plain colors.
Four-in-hands . ia straight
ends or wide flowing ends, at
35e to 76c.
Pleasing assortment at each .
price. , ,
Me Bid,, ; .J;...., ,;.;.v:v
New Taffeta Dree for girls
from 0 t 14 years of age,
with handembroidered col
lar and sash tied in front.
One "classy pocket; eome
in all different colors, $10.95
Coat of Gabardine,, with two
new ruffles on each side,
silk detachable collar, new
slip-through belt and big but
ton on each side; sizef'12,
14 and 16 years, each,
at $22.50
Children's Hosiery
Complete Assortment .
WE SPECIALIZE in
Hosiery for children,
displaying the broadest
variety, in all the want
ed colorings, at prices
. which are lower than
those which prevail for
like value.'
Children's and Infant'.,.
Sox, Fiber and Lisle, with '
fancy tops, special, for
Saturday, a ' pair. . . ,39c
Children's Hocicry, in Silk
Lisle, I colors are black,
white andMiew brown;
fine ribbed, spliced heels
and toes; Saturday, a
pair 50c
Children' Ho!ery, in all
sizes, in good black; dou
ble heels and toes; fine
ribbed; a pair 35c
Mine' Silk Ribbed Hoe,
also plain, in pink, sky,
white, and black; sizes
6 Mi to 9 Mi, extra quality,
a pair . .t $1.50
Main Floor
Gingham Dresses
For Little Folk '
2 to 6 Years
The Babywear Depart
ment is offering some ex
tremely likeable and charm
ing Dresses f Gingham,
that will fit well and laun
der perfectly, In ' the new
plaid and plain ' combina
tions. High waisted, full,
skirts and pockets; sizes 2
to 6 years. Price range. :
$1.00, $1.25, $1.50 and
$1.75.
Third Floor '
' '12
;1
Main Floor, Rear