Omaha daily bee. (Omaha [Neb.]) 187?-1922, April 14, 1912, EDITORIAL, Image 17

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    The Omaha Sunday Bee
VOL XU-XO. 43.
1 Mere Styles Are Neutot&&SCM!whn Quality Is Best ZfeOfifrzy, & &H. Stamps Chen Herefc&Gqteg,
By Sheer Strength of Merchandise Grows and Maintains Its Prestige
Our Gre&Jes! Millinerx
1 T When the Clock Strikes 8 )3
v' bj Monday inotning we wilj open the doors to our best Si'ini-An- Ml
nual Comrnison Sale of fine millinery. These sales are
stepping: stones in the forward march of the store-more forcibly demonstrating, by
value-giving power, of our millinery department.
actual comparison, the 'matchless
We Planned This Sale to be One of the Most Successful We Ever Held
And There is Not a Mere Handful of Offerings for Comparison But
Our Entire Millinery Stock
. Consisting of Thousands of Dollars Worth of
High Grade Untrimmed Hats: Trimmed Hats; Ostrich. Paradise and Aigrette
Hats: I lowers. I eathersEverything that goes to make up a Millinery Dept.
At Prices Ranging 'Round A Half
The items in this advertisement are only specimen values. You can expect new bargains dailybut grasp the
opportunities as they are offered through the medium of the public press for tliev will not occur again. AK POSI
that lias made this millinery store are-We give a written guniiiuteo with every willow plume we sell; we refund money
paid for all goods that are not satisfactory without any quibbling; we mark all goods in plain figures and there is
only one price to all; we undersell every millinery store in the entire Middle West; we are particular about the genuine
ness of statements made concerning onr sales; we reserve goods for future delivery upon the payment of a small deposit.
Here's a sample of the extra specials we are going to offer while the sale is in progress: ,
Five Hundred Trimmed Hats
Worth $12.98. Priced for Our Great
Comparison Sale Only
These beautiful hata are of a style and quality that will make you remember the sale for a long time to come, for
they are of such character that only a personal inspection will enable you to fully appreciate their true worth. Only
high class materials were used, in their construction and only the choicest of the new styles are to be found in the assort
ment. Values that regularly command $10.00 to $12.00, for the Comparison Sale only, $4.98 for your choice.
Four Bargains that Will Bring a Crowd
White Untrimmed
Dress Hats at
A large variety of beautiful
A jure braid hata in pure white
X;oiily. Regular $3.98 values, for
tbe Comparison Sale, $1.0d.
Various Milan,
Untrimmed Hats
Twelve of the moat popular
atylea In Paten Milan bata ever
manufactured. Black, burnt and
white. Regular $i value at 18.(
Handsome Hemp
Sailor Hats at
A beautiful hand block sailor
ah ape In color only. These bata
formerly .old up to $7.60, Com
parison Sal. price, $3.48.
Untrimmed Milan
Sailor Hats .at
Morning Specials
$15 French
Plumes at
' $7.98
Fine Frnch oatrlch of
bent male f iber, full 54
!m-ha long. Tltry come la
black ami colors.
Willow Plumes
Pull 11 Inches Ion and
22 inches wide. In black
only. Hegularly priced at
li.u each.
From 8:05 a. m.
to IKK) p. m. Only-
Fine French
Ostrich Plumes
Then. com. In black only
and were considered extra
value at the regular price
of i;.o.
Black Paten Milan aallor hata
that are regularly priced up to
$2.00, only 150 to go In the Com
parison gale, at 6c each.
Women's Suits-Special
rth From 525 to Pr H (fr
Prominent East- 1 W S I I W.
One Lot of Suits Worth From $25 to
933, Secured From
ern Makers. On Sale
Every Suit in the collection shows exclusive new
style features that will appeal to the women of discriminating a, f
taste-features that are found in tailored suits that often sell at three timeHj
the price we ask for these. They are the finest, best tailored and most jrTJ
i"1"1-' iiiuujf Bujis uuiniuiuiif in me price, ah are piaiu lanorea mod
els of neat pencil-striped materials or faucy Scotch mixtures-lined
with peau de cygne. Sizes for women and misses.
Cream wool suits in a variety of weaves and plain or
novelty styles; lace, braid and silk trimmedT$775Qto
$59.50. Cream wool coats in many charming styles.
$14.95 and up to $35.00T
100 S18.00 Dresses
Plain and changeable
taffetas and foulards
in novelty styles and conservative
modes. Acually worth $15 and $18, on
sale Monday at $9.93 for your choice.
100 $10.00 Dresses
Dresses of foulards, fl A Qk E
and serge dresses
with novelty side revers, in a variety
of popular styles. A special purchase
brings them down to $4.9j--$10 values.
150 Dress Skirts at
The skirts in this lot are regulnrly
priced at $.).(K) to $7.5()-faney Scotch mixtures, striped
fabrics, plain serges, panamas, etc, in new spring models.
Monday's price, $3.98.
Junior Coats. $7.95 to $14.95
Serges and fanty mixtures with the new shawl collars,
sailor collars and side revers; trimmed with contrasting
materials and colors. Ages 13 to 19.
Correct Corsets
Foundation of Stylish Dress
Before the new suit or gown is fitted,
see to it that there is a fashionable cor
set beneath. It is the very A B 0 of smart
dressing. Even if just that much less has
to be expended for suit, or gown-buy a
stylish corset. "'".'
Our extra quality, guaranteed corsets
'embodyna'roarkabfeagre. th. fl'i. ''
J construction' and new' slyllsV features of
coraeta coating two to three time a much.
Modela perfectly adapted to every figure. , .
American Beauty Corsets-The
finest of nil American made cornets;
$1.00, $1.50, $2.00, $2.50, $3.00 to $5.00.
Madame Grace Corsets The
acme of perfection, true copies of the
famous Parisian models.
i v- a
V SC-rJ, I
ItVti? I'.
lit i, , 1 1
White Goods
Specially Priced
ST.lnch white piques In all of th. new aroall
nd wlda atrlpea, regularly 60c the yard; Mon
day only, itOc.
OtMnch all linen alieetiiiK mad. eapeclally for
wonien'a and cblldren'a aprtng- and aumnter
waah aulta and draasea: an extra -fine 11.&0
quality; Monday, $1.00 th. yard. aheer fancy whit. auvd. In atr
wtd. ranit of pretty paturnav jo0d'ta.l)av
alwaya aold at I9e and 2&o the Jard, marftrl
down for Monday'! aelllnr only to 15o yardHL
ItA-ltHh auft rtnlehed lung cloth, doalfned
more particularly for flue under ear ad chll- '
dren'a dreaaea: recularly II. CO the bolt of
twelT. yarda; Monday. I.S.
4Mncb plain whit, voile for eummer
walata and aulta; the 26c grade; MObday, lita
th. yard.
69c Table Linen at 49c
1 88-Inch merceriied table-linen In aaaorted
pattern-an extra apeclal bargain for Monday.
Extra S. . tl. Stamps in the Pure Food Store
10 Bars "Beat-'Em-Air Soap. Monday. 25c
All of These Grocery Bargains Are for Monday Only
Bennett'a Capitol coffee
and 20 stamps, the lb.
' pkg. for SOc
Assorted ' teas and 60
etamps, the Jb. . . . .5Hc
Tea elftlngx and to
a tamp, lb. 15e
1 ic can Pottawattamie nit
plum for 18Se
S-lk pg. Bennett'a Capitol
oata or wheat, with m
atainp. pka loc
Full cream ihew and 10
atampM, lb. t3e
tSnfder'a cMli M(k and in
stamp, ihottt S5e
4 4-ake Terk Kow or Viult
toilet oap as.
Beauty aapararus and 10
atanip. can SO
- can Kerrren corn and
19 stainpa too
17 Pounds
Sugar for
Snider tomato oup and
i stamp, ran in
i-ini can uaiiiaro: a
olir oil reduced to
Quart bottle, malt or
rider vinecar and 10
atampa toe
Medium eour pickles and
10 stamps, quart ...IS
Bennett's Capttol pears and
2 stamps, can 5e
3 pkg-a Toaato corn flake
and IS stsn.p 85e
Bennett's Capitol extract
and SO stamp, bottle. 18s
Onion salt and atanipe,
bottle 16o
Blue Label catsup and 0
stamp, bottle 4
a lbs. ic Jap rice :....s5o
4lb. pka;. iJewejr Cleanser
Compound and 20 stamp
for as
Hardware and Electroliers
10-qnart gal
vanized water
pails; perfect
goods of a
heavy quality,
Monday'! M
pf'' IDC
price w
Eight styles of electrolier and. gas lamp,
in large slice with heavy bases, metal trim
minga and Cathedral glass shades; tr Art
values up to i:.0O, Monday iJ.VU
Kour style of electroliers with Cathedral
glass shade, and bras, bases; 07 -ft
,15.00 values at J.JU
Ga and electric desk lamp, with Cathedral
glass shades an entire new Una r-t a
just receired -specially priced at....UJ
Guaranteed gas
lights, like the
Illustration, com
plete with glohe
and mantle,
regular 50c
values, or Mon
day's selling
special at 9 Tarn
onlv t
Extra heavy ire carpet
beaten, with bandlea that wUl
not pull out; sold in some store,
for as much as I5c; 1 (m
our price, 1 114
ijioaday vv
Double sleeve boards
with elbth coTerings, fold
op as shown In th. illus
tration, specially - -
i??. 49c
- si InT"-
Heavy tin cop
per wash boil-
era, No. g size.
For Spring and Summer
-the real Paris designs-such aa the new draped skirts and waists, the new cut
away jackets for tailored suits, delightful novelties in plain, simple house-dresses,
the smartest tailored dresses in serges and silks-in fact, all the novelties, too
numerous to mention, will be found iu the
Pictorial Review
Spring Fashion Book
Before you decide on your Sprlnr and Sumrn-
dresses, look through this book.- It will be lifc -
trip to Paris to. visit all the leadlne masters
of fashion. And these dnsicna are sliiv to
ninety days in advance of all other, pattern
publicationa. You will avoid th. risk of find
ing your drees out of date as soon as you have
finished It, Thousands of women have learnel
thla by comparing the different pattern pub
lications. They have also learned that
Pictorial Review, Patterns
4-coated Ivory
enameled wash
baaias with whit,
lining. n
Monday. Jj
are much mora economical, because with the
Patented Cutting and Construction Guides
that go with every pattern, yon can lay out
your material just as economicallyas the best
professional cutter. If your roods coat vou
dollar a yard, one Pictorial Review Pattern
will aave you fifty centa. Visit our pattern
department and see for yourself-get a copy
of the latest Pictorial Review Kashion Book
It ready for yon.
Thousands of Yards of Imported and Domestic
Dress Goods (Si Silks
Specially Designed for Spring and Summer Wear-A Few '
Have Brief Mention in This Advertisement
The majority of the styles you will find in our silks and dress
goods sections are exclusive to this store, being manufactured ex
pressly to our individual order. They represent months of painstak
ing labor, careful selection and thorough planning. .Assortments are
broad and satisfying as regards wenve and color range-not a new
or staple shade being omitted. Even though u comparative price is not
given with every item, an inspection will show they are worth more"
than the price we ask.
Five of the Most Popular Lines in the Silk Store
For smart afternoon, street, dinner or
evenlnc sown you will likely choo from
the new bordered fnojards In Bulgarian.
Arabian, ombre, filet, Venetian and t'luny
lace border effect on ftTuunds of every
wanted shade. Within range from '0 to H
In. he and price from II & to It So.
Ponre with pretty floral sad eyelet
embroidered berdsrs will be In hmh lavor
for summer ailk sown. Full to Inches
wide and only 13 per yard. "
Ilk sepUaa that are uirrsrerted for wear
and which are pomeiuted of fin dratiina
qualities do not muss or wrinkle II.
for the tl-lnch width.
Voaiarda in arherfulMl n. t it r-
brlcs of any previous season and wlwu or
e the collection at this tors you won t
wonder why. Ther I every new shade
snd staple color you can Imagine and dot,
scroll, siiuara, seometrlcsl, strip snd otner
pstlrrn to plena all: 6c. 6c. f 1.0.. 11 ;i,
II S and : th yard aa the width and
quality warrant
Kssaliae silks will retain a' prominent
piac with In fashionable. Our display I
complete In every detail-not a wanted
hade or color I mlaalnc; 11 to l tuche
wide and 7r to i:.o th yard, with eev
eral prices In between. ,
Mention of Five Superior Lines of Dress Goods
First on the floor I th sew whlpeores
for their beauty and durability 1 unrivalled
In all wool fabric. They com In the beat
ahades up to tan and gray and handsome
two-toned effect. Kull & Inrhea wide,
l.;j and (2.00 the yard.
Storas rfs In an almost endless num
ber of rich shades: Mr to H inches wide,
tr to l.:0 the yard.
Wide wale esrrs for sn.artest street
suits, tan, navies, Copenhagen, leather
and other ahades, full tl Inchea wide, ll.iO
the yard
BTers!le doakls-faosd etoaklafs for ioniT
cotn, tltat will be In sreat demand for
evening wear thla spring and summer sea
son on sccouiit of ths sheer cOMtuiuea
hi. h will be worn, coma in tan with ri
baik. grey with tan back and tan aim
violet back. the yard. Full is Inchea
aide. .
Complete lias, of Plata eraaai arra In V
doiii mur anu narrow waie weavea
cream eergea with neat hair line and pen
ell trlte, SSc to fiej the yard, accord
ii-g to ine wintn artn Tulttte.
Wall Paper at 3c Per Roll
This Is a closing out of several of last year'i pattern and patterna that ws
have not the room to stock again-greatest wall paper bargain, of th. season if
you buy it In room lots. There's a good variety of colorings, kinds and patterna
with borders to match. In room Iota only, Monday, 3c per roll. .
50c Imitation Art Glass 33 l-3c
Imitation art glass Is used to make Stained glass effects out of plain glass.
Heavy imported quality In twelve different plain and novelty colored styles.
regolarly sold at hue tne yara, .wona&y,
3ic. Very easily applied.
"Absorene" 2 cans for 25c.
"Absoren." Is a new wall paper
cleaner, far superior to the ordinary
kinda. la that it is alwaya ready to nse
and doe th. work more effectively. Th.
price of two eana for Joe Is for Monday.
ct.l a . it. , n
oKiri ana onin r aisi ooxes
Moth-proof red cedar cheats. In sis. 32ilS Inches,
with dust-proof lids, $9.7$. ,
4:18-iorh motb-proot red cedar cheats with
proot lias, oouna wun neavy copper, lll.lg.
27ilS-lnch matting-covered shirt waist boxes
also be used for baby a clothes, $2.4. .
2"xlT-lnch matting-covered boxes with French feet.
4 SO each. .
4xl-lnch mattlnc-ceversd boxes tor skirts, waists a
other clothing, have Kreocb feet,
and ,
pen- 1 i, (
rd- V i i