Producers Say Films Must
Be “Better and Better”
Public Reacts at Box Office at Once Against Poorly
Made Products—Each Kind of Story Has Its
Wave of Popularity—Comedies Are
the Hardest to Pick Right.
_ 7Cs _ ___
Standard* of motion picture con
struction cannot bo lowered, in the
< pinion of executives of producing
companies, for the reason that the
public will not pay good money to
see second rate, attractions*
They base their opinion on the
surest criterion of what the public
wants to soc—the record of the box
offices, and declare that this indi
cator clearly shows that good pic
tures. ir.tide right and based on good
stories, have made practically all the
money in the past IS months.
This opinion is backed up by
Thomas G. Patten, personal repre
sentative of Will I lays, who makes
the following statement: "The present
clay standard cannot l>e lowered be
cause the public has dearly demon
strated that they desire artistry in
Pictures, by refusing1 to attend pi^
tures of an inferior sort."
There are instances where a well
known star has "gotten by” in cer
tain localities, but in a nation wide
study of the problem of what the
public wants, the prod veer, through
his agent, the distributor, has come
in the conclusion that the public is
willing and eager to pay for good
entertainment, whether it be melo
drama, w stem, or romantic adven
ture stories such ns the popular his
torical dramas of this year. m
Again there are good pictures ©very
year which do not draw crowds be
ta use the public has just passed by
ill® period during which everyone
would go and see that style of story.
Just now the historical story seems
to attract people in all parts of the
country. The truly heart interest
story has always done a good busi
ness, some notable examples have
grossed immense sums. Problems
plays nre difficult, and comedies fool
even experts in gauging what the
public will enjoy.
A recent instance of this occurred
in Omaha. Two managers screened
a comedy. Almost all of the eight
or 10 people who witnessed the pic
ture "cold," without music, in a pro
jected room, declared that it was only
ordinary. One manager put it on be
cause if was as good as anything he
oould obtain right then, and the com
edy was the talk of th© town all
week.
Interesting Novelty in
Pictures at the Brandeis
Two out of the ordinary pictures
are scheduled for an eight days’
showing at the Brandeis theater,
starting yesterday. “Both are semi
scfentlflo films, the one "Rejuvena
tion Through (Hand Transplanting,”
and the other, "How Life Begins.”
The pictures are constructed some,
what differently also from the ordl
feature film. a« they consist to
a great extent of drawings in place
of people acting the parts. These
cartoon* have heretofore been con
fined almost exclusively to the use of
funny sketches in motion pictures,
hut the Modern Science Motion Pic
ture company, producers of the pic
ture. have developed them into an
interesting story of one of the most
talked of medical and scientific dis
coveries of the day. f
The effects obtained through gland
transplanting are shown not to he en
tirely a "fountain of youth” discovery
but the physician* have found that
weak or disordered brains or people
with criminal tendencies can be per
manently cured with the right kind
of treatment.
One o ft he interesting bits is the
portrayal of the work being done in
•Tapan under the auspices of the gov
ernment there in order that a num
ber of heretofore indigents may be
come self supporting.
Many of the scenes were pictured
at Milford. Kan., where there i« n
hospital cxpeoially devoted to la born
torv experiments in the work and
where sonic of the best results have
been obtained.
Gloria Swanson Si nr rad
nuh \ rw leading 1Inn
Gloria Swanson ha* a new lending
man. He in the popular actor, An
tonio Moreno, who has long been one
of the screen’* best known stars.
Mr. Moreno play* the role of
Manuel T.a Tnssa, a young Argentine
aristocrat In Miss Swanson'* latest.
“My American Wife," at the Strand
thi i week.
The story ts a colorful and unusual
romance laid in the Argentine and
presenting the love story of a young
aristocrat and politician, descendant
of one of the Spanish conquistador©*,
and a beautiful American girl from
Kentucky, who own* the^horse which
out-race* the valued track champion
of the Latin nobleman.
There are many other interesting
names in the supporting cast, in ad
dition to Mr. Moreno, who iri this role
piny* for the first, time in a Para
mount picture, and makes hi* first
screen appearance with Gloria Swan
son.
The %various other character*, the
majority of whlrlf are Argentine, are
essayed by sindi well known and tal
ented screen player* ns Josef Hwi©k
ard, Krio May no. Germ Gorrndo,
Kdythe Chapman, Gilson Pringle, I*.
H. Butler. Jacques TVAuray, Loyal
Underwood and Walter Long, who as
usual, Is the heavy.
Argonaut llamas It mid
Famous Mina for Film
“Tho Blttlo Church Around tho
Corner.'' an adaptation of tho slngo
May of Charles Blaney'a which I* at
tho Hlalto this work, contains In Its
mining scenes a reproduction of lho
famous Argonaut mlna of California,
in which a score of men worn trapped
laat year. Homo half dozen of tho
miners who worked at lha Argonaut
aided In building tlio mining sols and
in reproducing the exact plcturo of
tho Argonaut.
Tho plcturo Itself a very roman
tic melodrama and ns such was played
upon thousands of stages throughout
ills United Slates
"Tlio MUM f'lmrch Around the
itornei," is tlio stor> of Itashl tirii
ham and Bella Morion. Within
David's heart is torn with struggle.
He longs to return to his people—the
poor of a working town—preach to
them to moke their lives happy. His
1 love for Leila Merton, the beautiful
daughter of Morton, the millionaire
mine owner, keeps him among the
rich. He deceives himself Into be
lieving his .fight against hypocrisy and
vice will reform them. They consider
him in the light of a matinee idol.
Suddenly he wakes up to his plight.
In a fit of revulsion he leaves the
town, returns to the home of his birth,
in time to witness a great disaster in
which scores of miners' lives are im
perilled.
The cast includes Claire Windsor,
i Kenneth Harlan. Hobart Bosworth,
Walter Long. Alec Francis, Baulina
Stark, George Cooper. Margaret Sed
ilon. Winter Hall, Cyril Chadwick
and Tom Kennedy.
Fair? Binnay Stars in
ha* Fools Men Are
“What Fools Men Are," which
opens at the Kmpress today, is a typ
ical story of flappers who play fast
and loose with conventions in their
search for something that will give
them a “kick'' out of life. She goes
| just so far and when all seems lost,
proves in the picture story what flap
pers always say of themselves, that
they are wholesome and good and
believe in fair play.
The gay life of New York restaur
ants and the whirlwind of happy ga
lucky parties are pictured with an
abandon that makes them most in
teresting.
Fairs Binney plays the role of
Peggy, the flapper who lets her
brother-in-law- buy her clothes and
becomes a part of the wife's divorce
suit. She is supported by Lucy Fox,
■T. Barney Sherry, Joseph Striker,
Florence Billings and others.
Starting Wednesday* there will b?
starred Martha Mansfield in “Queen
of the Moulin Rouge,” a dazzling ex
travaganza of Paris dance cabarets
and underworld life. The story of
the picture is that of a girl's sacrifice
for love and through which she at
tains the necessary “soul'' of an
! artist.
Perfection of Colors
Attained in I\ew Film
Practically since the first day when
animated pictures were projected on
a screen, there has been the desire
to represent the characters taking
part as well as the settings In which
they act in their natural colors. There
have been many fairly successful at
tempts at coloring films by hand and
others which employed mechanical
devices. All were somewhat unsatis
factory, however.
opening at the Sun today is "The
Toll of the Sea," in which the people
are depicted as they really are, Is
! the highest development of natural
color filming, and It undoubtedly
: marks a new era in photoplay pro
duction.
It is Impossible to describe the
beauty of the shades and tints which
thn camera lens has caught. Each
scene has been selected for its pic
torial value, and so artistic were they
that thev evoked spontaneous out
bursts of applause from the audience
which greeted them. Each scene is
like a lieautiful painting: and it is
hardly believable that the characters
can move about like human beings.
The photoplay Is admirably acted.
Anna May Wong Is perfect as Lotus
Flower, deceived cruelly by her
American husband, whose life she has
1 saved. Kenneth Harlan is the man in
i the story, part raying his role accu
rately: and Beatrice Bentley, too,
gives a completeness to her depiction
of the role of the Chinese girl's Atnerl
can rival for the affections of her
i husband.
Bull Montana, in a travesty on
Fairbanks' big success of the year.
Is shown In "Rob ’Em flood."
Director Reproduces
!S me spa per Faithfully
“A Front I’age Story" at the World
this week la reputed to lie a drama
of newspaper and public life in which
a newspaper is really pictured as a
newspapers. The theme of the story
is the development of the newspaper
editor's home town and bits of drama
matin momenta and humorous side
lights on the people of any town are
woven together Into a comedy drama
that holds plenty of interest for an
audience.
Jess Bobbins, director of the pic
ture, is art old newspaper man and
he has faithfully pictured the news
paper and brought it before his pub
i lie In a most interesting manner.
fif Interest to Omahana Is the fnet
that IJoyd Ingraham, formerly a
stage star In stock at the Boyd theater
plays the role of the mayor In the
picture. Since his Omaha days, Mr.
Ingraham has directed for the screen
numerous excellent pictures and sev.
era! decided successes. 1-Id ward Hor
ton plays the leading male role and In
the cast are I-ldlth Roberta, James
' Corrigan and "Buddy" Messenger.
Ilarry Carey a Cowboy
in "Canyon of Fools"
The atmosphere of Mexico, rich in
color sad plctureaquencss, forms a
striking background to Harry Carey'a
"Canyon of the Fools," at the Moon
until Wednesday.
The story Is based upon Richard
Matthew Hallet's tale of the mint
title. It has to do with the adventures
of a cowboy, Iri whose veins the wan
derlust ran hot. He becomes Involved
in all manner of adventures, nut of
which Mr. Carey evolved a thrilling
tale.
The cast, which Includes Marguer
Ite Clayton. Fred Stanton, Vesta
I’egg. Joseph Harris, Jack Curtis,
Carmen Arm-lie, Charles J. Be Moyne,
Murdock McQuarrle and Mlgnonno
Holden, was personally selected by
Mr. Carey end Is regntded ns one of
i the best with which lie hns ever ap
peared.
ji Father lore of a new kind la por
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trayed in "The Ghost Patrol,” which
opens Wednesday.
In this story George Nichols ns r
veteran policeman is father to an
entire city tenement district and is
| vitally concerned in the Joys and
tragedies of young and old. Olh’r,
members of the nil star east Include
Ralph Graves, Bessie Dove and George
B. Williams.
— " ' -M
Miisp Program Starts
ff ith Douhle Program
"The Toll of the Sea,” the new
colored drama, starring Anna May
Wong, will lie featured at the Mum
today only with Bull Montana's "Rob
’Em Good" as an added attraction.
"The Sheik's Wife," a stirring tale
of the deserts. Is hooked for Monday
and Tuesday and "Dove In the Dark
with Viola Dana, for Wednesday and
Thursday. The final two days tho’e
will be featured Harry Carey in his
| cowboy story, "Canyon of the Fools."
Ethel Clayton in Story
of Post - ar Days
A mixup of the identity of two 1
soldiers resulting in p beautiful young
woman passing herself ofT as a widow
of a slain soldier who is in no way
related to her. in order to provide a
home for herself, forms the basis for
the Mg dramatic scenes in "Can a
Woman Dove Twice,” Ethel Clayton's
second starring vehicle for E. B. < >.
The story is from the pen of Wynd
ham Gittens. James W. Horne di
reets and Malcolm McGregor plays
opposite Miss Clayton.
Neighborhood Theaters
Hooked Big Features
Neighborhood motion picture houses
have »rr exceptionally good week
billed smiting today. The program
of the Grand theater includes Milton
Sills and Marguerite de la Motte, with
Buster Keaton in "The Boat" ns an
added attraction for Sunday, Monday
and Tuesday; Tom Mix in "The Fight
ing StrcakX and Pearl 'White In
■'Plunder," on Wednesday, and Kaur
ette Taylor In ' Peg O' My Heart” for
the final three days of the week.
Thu Hamilton theater announces
Lull ret I, T iv lor In "Peg O' My Heart"
as the feature attraction for today,
Monday and Tuesday, with other book
ings unannounced.
Miriam Cooper in "Kindred of the
Hust" and Harold l.toyd in "Move
On" will ho at tho Victoria Monday
and Tuesday; .tames Ollier Ctirwood’a
'.tan of the Itig Snows." and Pearl
White in “Plunder" on Tuesday and
Wednesday Frothlngham's produc
tion, "Shattered Idols," on Thursday
nnd Friday, and Anita Stewart in
‘ The Cave Girl" on Saturday.
Pauline Garun in Play.
Pauline Garon who plays one «>f the
leading rotes in Onil tte Milte'*
“Adam s Rib." i*» now working In
Ge*org«? Milford's “You ' in t Fo«*l
Your Wife" and "ill «tart work later
in “Terwilllnger."
h6If Winter Conies’’ Screened!
“If Winter * ‘on * »« c oming noon.
Perry Marmont plays tho rote of Mark
Sabre.
FOLLOW.
THE A
TRAIL |
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Of T*£AJV*E /
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WAS
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MOW 401D
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CANYON Of
THE TOMS "
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From tlir Saturday Evrning Po«t Story
By RICHARD MATTHEW HALLET
A lovable cowboy with the wanderlust hot
in his veins—the thrilling story of his ad
ventures—his loves—his hates—his heroism
—his faith.
Today - Monday -- Tuesday
Three Days More
in conjunction with
“Strike Father,
Strike Son”
< Fifth complete new »tory of
“The Leather Pushers”
JSovel Photography Seen
in Vtf Colored Picture
Did you know' that two photo
graphs can be taken through a single
lens?
In case the reply is negative, let it
• he announced to amateur photograph
.era and the rest of the world that it
i* not only possible, but necessary,
in the case of taking motion picture*
in natural colors. The sensation»d
natural color* picture, “The Toll of
; the Sea." at the Sun today, is the
i first of its kind. And in speaking
| of the method by which the techni
color process was perfected. Ib*.
Daniel F. Comstock of the Massa
chusetts Institute of Technology. rr
vealed that by the use of a single
lens for two photographs the hith*
to insurmountable obstacle of fringes
of color—that is, the red or greon
flashes which spot the screen spas
modically—was surmounted.
The underlying principle of the
cehnicolor process is that all colors
| are divided into two sorts, classified
! roughly as the red and the green.
: By coating a strip of celluloid with an
'emulsion which, on the one side of
the film is sensitive to red and which
on the other is sensitive to green, and
then projecting light through them,
I the rays so filter that upon the screen
[appears every color, just exactly u.s
j it does to the eye.
The trouble has been in fitting the
two photographs on the film exactly
liack to back and coinciding. If two
lenses were used, there must be, be
cause of the slightly different angle
from one to the object from the ingle
| from the other to the object, a diver
i genre of viewpoint. Hence perfect co
incidence could not be achieved, and
there were margins where raw red or
garish green outlined the figures.
It was Dr. Comstock who hit upon
the idea of arranging mirrors within
the camera whereby the rays of light
coming through the lens were reflected
to two different areas upon the strip
of film. That Is, every time the shut
ter opened and closed two photographs
were taken. By means of screens of
glass colored to eliminate certain tints
in nature, red registered on one area
of film and green on another. Thu*,
when these two photographs, by a
patented device, were printed upon
the positive film, the chief stumbling
Meek before the elimination of color
fringi-s was taken from the way.
“The Toll of the Sea” was produced
i by the Technicolor Motion Pictuic
corporation and is distributed b.>
Metro Pictures corporation. The many
; inventions of the process have been
made hy tins engineers of Kalmus,
Comstock and Wescott, Inc,, with
Dr. Daniel !•'. Comstock, the origina
tor and principal inventor and in
charge of the technical development.
Ttie story is hy Frances Marion,
and is based upon an old legend of
China. The direction is hy Chester
M. Franklin and the photographic
direction by .1. A. Hall. In the cast
arc Kenncih Marian. Anna May
Wong. Beatrice Bentley, Baby
Marian, Ktta Bee and Ming Young.
Scenario School ill
Produce for New .Authors
Palmer Photoplay corporation has
made its threatened invasion into
the production in the interests of
thy many students of scenario writ
ing whom the Palmer people have
trained in that work and according
to the officers of the company th,n
first picture is only a starter toward
a general policy of giving the 'outside
author an opportunity to have his
stories produced.
Camera work has begun upon "Out
of the Night,” the first of the series
of features to bo produced. "Out of
the Night” was written by Mrs.
lithel Styles Middleton of Pittsburgh,
who has trained herself in screen
technique through the Palmer Kdu
cational Department. Joseph Da
Grasse, who recent successes have
placed him in the top rank of di
rectors, has been entrusted with th“
direction. Lloyd Hujrhes, who played
opposite Mary Piekford in her second
• Tt a of the Storm Country,” Ins
the leading role. Lucille Ricksen
plays opposite him; George llacka
thorne. Myrtle Stedman and others
make up tlie supporting cast.
Srreen ■'Sells Boxing.
Harry P-Hard, director of the
“Leather Pushers” series should get
a medal from the hexing fraternity.
Kor he has undoubtedly sold boxing,
through the screen to the 60 to SO per
cent of every movie audience that ;s
composed of women.
Oltl “Thieves Exchange'
Pictured in I' Urns
Paris, more than any other city in
Hie world, has been the stago f«r
strange, fantastic sight*. T;< history
of the ancient French <ap.’ ,| , *
continuous chapter of phases of hu
man existence picturesque ar<! gro
tesque almost beyond Imagination,
Some of the strangest ar.d least
known of these queer sights l a c ex
isted hidden deep in the Jungle of the
underworld of Pari*. Probably i he
strangest of them ail. and the < e
least known to that part of humanity
In the upper jdratas of life, was the
"Thieves' Excdiange," which existed in
all Us inglorious prosperity during the
’ eign of I-Auls XI. This remarkable
market place was located just off the
vil alleys of the Court of Miracles,
thaf haven of thieve- cut throats and
< rimlnals defying^gny oiasMfi' .turn t f
God or man: where the blind beggars
! of the streets saw drain, the rnendi
! cants walked and outcasts became
aristocrats. And in tin- Exchange rob
, ts-rs bartered their ill gotten loot and
the vultures of Montemarto dickered
over the spoils of their dishonest la
' bors.
Presided over by an agf,d man
whom one can readily picture as tall
and scrawney, with the 5 *• * of a
ghastly rat; here pas.-d over the coun
ter every conceivable item «*f mer
chandise from a gold ornamental
dock purloined from some g .‘'c.ng
store in the Rue de i Paix, to a piti
ful one-sou purse snatched from some
midinette of the hat shops.
Few enough were those privileged
to see tho forbidden fasne-*? of the
Court des Miracles. ; nd sell f• v- r
ever penetrated to the depth:-: of tl e
“Thieves’ Exchange,*’ other than
those who went there to barter. But
from the accounts of those few who
saw the strange sights, history J*o*
preserved an accurate de* rip?ion of
the remarkable place.
In every detail th“ “Thieves* Ex
change” will b* reproduced as a part
of the Court of Mira* Ie> s*-t which w.ll
be among the scenes in t’nlversal's
monster production of Vi* *• r Hug t
classic. “Th#' Hunchback of Notre
Dame,'’ which Wallace Wondy will
direct with Lon Chaney in the rede
of Quasimodo.
3PXRIGES
<xnaC
ya^t/xiy (?TLuLt
33* .
DAILY MAT 284
CHILDREN lO?
The Greatest of All Ro
mantic Melodramas-Filled
With Stirring Action —
Packed With Thrilling
Scenes.
s^rom. Outplay by Okarles E T31artey
Millions have seen this wonderful Stage Play — Mil
lions will be delighted with it upon the Screen.
FOR
. There’s a “Little Church" in every one’s heart and love,
k sentiment and adventure appeal to us all. A modern
X Eve tempts Adam every day.
CLAIRE WINDSOR
KENNETH HARLAN
L Pauline St arise
k Hobart BoswortK-Walter Loivy> J
I Alex Francis — Wiixter Hal 1 J
Comedy
Buster Keaton
“Day Dreams”
Return Engagement
PRINCE LEI LANI
Hawaiian Tenor .
