THEIIK WILL HE
THIS WILL K A
JEMOXSTJlATIOX OK-
MUSIC
JLj
EADERSHIP
and decorations and a display Of the
newost nnd beijt merchandise direct
from the lending fashion centdrs, it
will ho a gala duy and a gala vflnt
and we truBt, hind reader, 'that you
will grace the store and the occasion
with your prenonconnd ndcopt from us '
in roturn one thft beautiful souve
nirs as a token "jf our sincere appre
ciation. Tho quantity 6f thaw, souve
nirs being limited, (hose that como
late, we f'ar will he disappointed.
To convince the people that wo aro
hero to- serve them faithfully, loyally
and efficiently, and that the new man
agement has loft nothing undone to
secure tho world's best from the
world's greatest fashlcfa centers, for
our sake and your own, attend wo as
sure you tho pleasuro and prcflt will
be mutual.
THE-
f
THE NEW
MILLINERY.
DEPA1TMENT
is under tho supervision ot tho
McVicker Sisters
Tha. you may as well he out of the
world au out of style le a superfluous
statement as far as this deportment Is
concerned, where Dame Fashion's lat
est i--eatlons aro oo temptingly priced,
SPECIAL FOR WEEK
Wo offer in this department a
Dig Bargain, and a Hat that
you usually pay $5.00 for In
season. It's Silk Velvet in the
leading colors, including
black, During, Open- M
, . .ip&iifu
mmm.
In .his limited space, we will ooniblne
tho Information that ih'ir giftck of fur
nishings Is complete and replete with
everything desired nnd. required by
9
ing week
FANCY, PLAIJ) RIRBOjSS
A new lot just goes on sale in
Fancy and Plaids, somo run
as much as G inches wide, big
lino of colors to select from,
values from 25 to 35c yard;
During Opening Week -jg
When twenty-five hundreds
or these beautiful decorated
china oat meal dishes will be
presented to visitors
Ab
mteiy r ree
and CHILD
No buying is nece38ary, no buying is expected the object being to introduce to the people's notice
the new improvements made by the new management, the increased stock in all departments the better
facilities.
Every adult visitor will be presented with one of these beautiful souvenirs in return for favoring the
store with a visit on the opening days, lasting all week. That these are the most costly souvenirs ever giv
en out or distributed by any establishment in this section you will admit when you receive your3. They
are not offered ao an inducement to bring you in to buy, but merely to bring you in to look no buying is
required, the courteous and accommodating salespeople are here to-show you merchandise, upon request
and special offerings have been provided for this occasion, so that those who wih may make the day
not only enjoyable, but profitable too the store is yours to roam around as you see fit to admire the
many beautiful things on display, to note the moderate prices of the new management, to buy if you wish,
or come back some day to trade at the store where service and quality will be the keynote of the store's
assured success.
EXTRA SPECIAL
Women's Union Suits.
Bleached Pall and Winter
weight, medium neck and el
bow sleeves, all slues 34 to 44,
50 and 00c values J 0o
. X fill
EXTRA SPECIAL
Women's New Collars
In all the newest shapes . and
styles, 50, Go and 75c J7n
values TIU
EXTRA SPECIAL
RIBBONS Q
15 and 20c values uU
This is certainly a big bar-
gain. In this lot you will And
all the staple colors, blues,
reds, blacks, browns, whites,
some up to 4 inches wide.
FOOTWEAR FOR THE FAMILY
From tho tiniest tot to tho biggest man In town, for planters, for fashion
able fomlnlty In every respect tho showing is complete nnd tho valuos tho
host that North Platte has over enjoyed. ,
ft)
W0
mens
Outer Apparel
EXTRA SPECIAL
. SHOES ' . "
s
For little ones in sizes 5 to 8
good $1.25 value " 95C
SHOES
Sizes 8 tp liy ,
Good, serviceable shoo , and
something that will wear,
on Balo . (M AC
$1.75 Value ....;..IicrU
Sizes 12 to 2
In button or bluchor cutstrong
and good style, $2.00 value,
..... .41,65
on sale at
EXTRA SPECIAL
. SHOES' "
1 For Little Gouts
In sizes 8y2, to 2,. good strong
Souvenir Specials.
FOR THE OPENING DAYS ONLY
' A list of new wantable, desireable merchandise' to
be Sbld for the opening days at around the wholesale We.exect'you to come and see lt-but by .way of giving vent to our onthus-
COt prices. In order to give yon practical demonstra- lasrn, Umay nof be amiss to mention a "few of the many' attractive offerings.
: r :..: . ...i. i... i -
Tho newest in women's Suits, Coats, Furs and Dresses, Waists a veritable N
style shfcw.
tion of appreciation to those" who by their presence
help making the day a gala'cvcnt needless to say that
no one will be permitted to!'bu in quantities or to con
fiscate the entire showing, in order tKat each and every
applicant may get his or her share, and that no one
leaves the store disappointe. t
iresses
loatflior; button-stylo, $2.25 SOUVENIR SPECIAL NO. 1
and 2.50 values . fl1 nc MEN'S NECKWEAfc r
011 8nle at "la 25c and 35c qualities . .
19c
SHOE
Thoso being protly ollVs In the now four-ln-hand, beautiful gen
'iilo pattorns.
A big showing of street Dress
es in all shades, including
Blacks, Gaberdine, Poplins,
Serges, and other materials,
up to $8.50 values
89c
SOUVENIR SPECIAL NO. 2
I WAIST SILKS v
Work Shoes $1.25 and 31.45 qualities ;
V Men, the kind that wears,. Now Ftlll Stylos in beautiful Plaids and Fancy Silks Suitable
.and not too ..heavy, $3.50 in Silks fbr Waists ami Dresses, mieatly 27 Inch Silks.
most stores, OjFnn SOUVENIR SPECIAL NO. 3
' ' U 30 INCH WIDE SILKS km
' SI. 75 and $1.95 qualities 51 4
In this lot youi will nnd all the newest Plaids In tho m'ost stylish
combinations of colors. ' '
Coats
HOE
Women's Dross Shoes
A Special Bargain of Shoes in
Button and Lace styles, most
all leathers, mostly $3.50 val
ues, on salo
SOUVENIR SPECIAL NO. 4
BED SPREADS
32.75, $3.00 and $3.25 values.
98
TheSport and .Three-quarter
Leneth kind, in a nice vari
ety of Patterns, Misses and
Women's sizes, up to $9.00
values !
This is a now lot of Crocheted Spreads, all Fringed, largo full
slzo, with cut corners and In boautlful Matsolllos pattorns.
$5.85
$2.65 SOUVENIR SPECIAL NO 6
fethcoat
s
Soft Taffeta Silk in a good
line of colors ?ri'5f the very
latest cut; qualities up to $6
values, on sale
$3.65
Furs
Space' will not permit us to
, quote price. A very liberal
discount on all Furs to all
who purchase early.
MENS CLOTHING
Wo figure that in those days of doubtful dyes and difficulty In socurlng tho
reliable dopondoblo clothslt would be host by far to socuro our men's
clothing from the best known mnkoTB, most substantial and dependable
-wholesale tullorlng establishment in tho land
AND 80 M'li FKAUItti THE
t 1 11T 1 1 1 to each custom
Hirsh-Wickwire and Alco Brands, souven,r
IIUCK TOWELS
25 and 35c values
19c
OY
CLOTHING
A hotter toWol than this was novor sold by nnd merchant less
than 25 to 35 c each; very heavy nnd measuro full 20x40 Inches,
flguored and fancy h'uek.
SOUVENIR SPECIAL NO. 6
HOPE BLEACHED MUSLIN m
10 and 12jc value everywhere 2C
Evorybady knows this famous brand made by Lonsdalo Com
pany rroviuonco- u. 1. tiio sale or tins is limited to 10 yards
customer.
SPECIAL NO. 7
Suits with two pair of pants, without additional charge for tho extra pair, is
almost like furnishing two suits for the price of ono, that Is one of the
things this department will feature.
Two Special Offerings For Opening Week
EXTRA SPECIAL
Men's Port Silk Socks
Extra good 25c values
19c
Curtailing our profits, howovor, in order that wo mrty offer thoso superior
makes In competition with tho toss worthy and gontlemon visiting this de
partment will And many agrocaWo surprises.
CORSETS
A new arrival of all the
, latest shapes. Ask the
saleslady to show you $1,
$2 and $3 , models. ' Just
arrived.
BOYS' AND GIRLS' STOCKINGS 4 i
All the stores fi"urcthis a 20c value. . 1 Z2C
It's tho noted Jack & Jill brandmanufactured by tho Paramount
Knitting Company, Tlbbed, fast colors,
Warranted fast black, a very
dependable, good wearing
sock -f f
13U
Opening Week , Price .
EXTRA SPECIAL
Hoys' Knee Punts . 07 n
Extra good $1.25 values U I C
School Pants to fit boys in
ages from 6 to 1G years,
Knickerbocker style, heavy
cheviot material, extra good
wearer.
... , . , 1
UtfORPOPATED JK
SWEATERS
We fit your whole family
from the little ftot up to
father and mother size.
Bo sure and be shown
when in the store.
DRY GOODS-WOMEN'S READY TO WEAR - CLOTHING SHOES
ONE PRICE TO EVERYBODY J.E.NELSON. MANAGER
m
i
A.
BT T MUl J Ml HMU HMM H M-MLM mtm mmmm -
