The Alliance herald. (Alliance, Box Butte County, Neb.) 1902-1922, November 20, 1919, Page PAGE SIXTEEN, Image 16

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    - niirTXTATXLniEirAI NOVEMBKK 20, 1919.
1 A'uinOL.WT
JIVMOU OP TIIR HAYS
IlKtXMlK 1TV1I. WAR
Continued from rage IS.)
Thomas Holloway, the great pill
and ointment man in London, writes
to fti. Prairie News on the subject
of advertising. He says:
"Dear Sir, A correspondent of
yours has recommended your paper
to me as an advertising medium. He
mentioned the circulation, but may
hare been mistaken in the amount.
Will you kindly Inform me as to the
circulation of your weekly, as I wish
to make a contract with you for the
insertion of my advertisement. I am
unlimited In my advertising; my list
of papers Is now 1S00 and I am pay
ing In advance. Yours respectfully.
To which the editor of the News
responds:
Very dear Sir, The circulation of
the Tralrle News, which has been In
creased with unexampled rapidity
for more than two years, now
Speed and Care
arc the two watchwords wc have adopted from the beginning.
Wo arc equiped to give you quick and efficient service in
Contract Wiring and
Electric Repairs
Your smallest order will bo attended to with the same atten
tion to detail and effort to give satisfaction as a big contract.
Emergency Electric Co
Phone 18
112 West 3rd Street
With Norton Realty Co.
amounts to forty-three, though 1 am
bound In honor to say that two of
my subscribers being very precarious
pay, I snail probably cut them off be
fore this letter reaches you, so that
you are at liberty to consider the list
reduced to forty-one. To this num
ber should be added seven gratis
copies, sent to as many friends of
mine at a distance, out of compli
ment to their indefatiguable exer
tions in procuring new subscribers.
This number should be further aug
mented by a permanent exchange list
of sixty-five, making In all a cpn
stant weekly circulation of one hun
dred and thirteen, besides an aver
age of half a dozen surplus copies
every week, which are sent with re
llelous scrupulosity to postmasters
and other distinguished Individuals
In benighted parts of the world. I
have good grounds for estimating
my reading patronage at forty-nine
persons per copy. You may safely
calculate that the 6537 readers of
nir naner would consume on an av
erage of 4en dollars worth per an
num, each, of your pills and oint
ment, particularly the pills, for I can
not promise you an extensive sale of
your ointment In this region, cuta
neous diseases being rare, as may be
inferred from the fact that the for
elgn born population of Mississippi
la only sixty-two of the aggregate
So you percelce I shall be the means
of onentng a market to you for $55,-
370 worth of the invaluable remedies
which have immortal-lles-ed your
name, on which, after deducting the
cost of materials, boxes, etc., your
profit will be about eighty-five per
cent, or 147.064.50. Upon this
handsome increase of your profits,
accruing through my Instrumental
ttv. I propose to charge the moder
ate commission of one per cent, or
$473,62 4. If these terms do not
suit you, come over by the next
steamer, and we'll talk about it. If
you are satisfied with them, for the
first quarterly Instalment of $117.
66, be so good as to pay for me one
year's subscription to Punch, Diog
enes, and The Times, all of which
are good papers, and should be en
couraged, and send me the balance
in cuttings of London Particular-Ma-derla
grape-vine. Subsequent In
stalments may be sent, at your op
tion, in Dank of England notes, or
any sort of truck except your med
icines. Give my best respects to
Queen Victoria, the next time you
see her; tell her she is a lady whom
I greatly esteem, and that I. often
think with what satisfaction, while
this disastrous war Is so thinning the
population of her realms, she must
reflect that she, at least, has done
her duty In the way of keeping it
up. Your obedient servant,
; THE EDITOR.
On the days a man isn't trying to
break some of his bad habits, he is
better company to himself.
Mother's notion of a household
tragedy is an abundance of fruit and
no sugar to put it up with. Record.
Let us make life easy for profiteers
by giving them free board and a new
suit of clothes with stripes. Record.
We're from Missouri
If you can beat our Service and Workmanship you have got to
Show Us
We can repair any tire or tube that is worth repairing. If you have any you
are in doubt about bring them in and we will give you our conscientious
advice. -
We also have a complete stock of Tires and Tubes, which carry our Personal
Guarantee in addition to that of the manufacturer.
Try Us Now We Believe You Will Eventually
Alliance Tire Works
George E. Mintzer, Prop.
Next to Times Office
v f
I
HI
7117 T7 TIus 68-Pa&e, beautifully
F IVA-liL-l illustrated Corn Products
Cook Book. It really helps to solve the
three-mcal-a-day problem. Every house
wife should have cnc. Writ 3 us today.
Corn Products Refining ConP.O. Box 161,
New York.
ts if MF
. .TJV mm M
TpOR cooking and baking Karo is
r used in millions of homes. In all
cooking and baking recipes use mostly
Karo instead of sugar. It is sweet of
delicate flavor and brings out the natural
flavor of the food.
Nothing better than Karo for candy
making. For successful preserving
use Karo fifty-fifty with sugar or
use straight Karo if preferred.
Buy In Quantities ;
Save Money
Tfh
Crystal fIhiie-m the Med Can , (SoMana
ISimjwei in the Blue Can, "Maple Haw?
ike new liaio vjbHh plenty of swlbstfasice
and a rich Haple lasic-in the Green Can.
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