Omaha daily bee. (Omaha [Neb.]) 187?-1922, November 07, 1915, NEWS SECTION, Page 12-A, Image 14

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    THE OMAHA SUNDAY BEE: NOVEMBER 7, 1015.
A Potent, Powerful and Popular Factor
Gold and Silver Laces
of ovr business routine craters ia oar ability to always g1v va es
tomert mora value for less price.
Our Immense atocka, always new and varied, need neither defense
nor cverpralse, but the simple statement that they are the boat to be bad
and are priced aa low aa people may safely pay.
The Quality of our merchandise. Its enduring service and exclusive
neae. bare constantly been augmented by a price appeal which never baa
Just received, a new assortment of Gold and Silver and
Colored Novelty Laces, worth $1.50 to $2.50, ppecially qq
priced for Monday, yard VOw
Flouncing in gold and silver, up to 27 inches wide.
36-inch Metal Finish (Jold Allovers, yard nQ
24-inch Colored Novelty Flouncings, yard ; "Qv
Black and Colored Effects.
rauea xo Keep mis aiore in me vanguard of great retail Instltutlona.
Featuring Stunning New Apparel Caught by Fashion's Fancy
12-A
t ' " njui ' ' i" "; 1 mn'i )"'viu i j'lJi i i i n
fciUMiKiHiir -- - --i ftr rriiK.ii '1 t nmmnnxm.xfc..- i----mfi iht-im.m..m in in- - - y--yiieya.i,- ,
a
New Arrivals, A fternoon Dresses
$10.00, $12.50, $15.00
The smart, pretty combinations of silk and serges
and all silk, shown in many new and different models.
All colors and sizes.
New Silk Sweaters
The demand for these smart garments has been so . t
frrvTicf m n n v upw Irion a )i a xrn aan nr-i rri n a trA n-nA mn t I.,,,, t,
new arrivals show all the latest to be shown. Beauti
ful self-colored and two-toned; many new stitches
never shown before. Some with fur bands n a
and collars, rrices range $10.00. $15.00, VJ"VUU
$19.00, $25.00 and up to tl
New Showing of Silk Petticoats
Many new ideas are shown in the new fall silk pet
ticoats, the wide full flares, new ruffled effects, many
with fur trimmings. All colors and sizes. C J Sk Oil
Prices range $3.50, $5.00, $5.98, $6.93 4IUU
.... vA.
w
I'll w v
V AN
The Season a Latest Craze
White Broadcloth
- ii i- i i -
Black Fur Trim
med Suits
The "Smart Set" of the east
are demanding the most fascinat
ing tailored suits ever originated.
Beautiful white broadcloth with
black fox, Hudson seal and black
, raccoon trimmings.
We have several models to show
and can insure exclusiveness, at
$49,$59,$65,$75
New Broadcloth
Fur Trimmed
r 1
Suits, $35
Special lot of smart tailor
mades. New . Russian belted and
flared models. Pretty colors in
Belgian blue, navy, brown, black,
green and blackberry. Sizes for
misses and women.
(7 Yfes
New Black Velvet? Velour Coats
Although heralded as very scarce, we can show
you several very interesting models made in the pretty
flared bottom, wide belts and military collars. Fur
collars, cuffs and bottoms.
$49.00 to $89.00
Silk Plush Coats at $25.00
A snpri.il rrrnun of Coats made in crood lustrous
silk plushes, plain and fur trimmed, with heavy satin
linings; some made with wide belts, large cuffs and
collars. Several different models to select from.
Dancing and Party Frocks
$25.00, $35.00 and $49.00
A dainty collection of effective gowns for the re
ception and dancing parties. Delicate tinted taffetas,
charmeuse, crepe de chine, nets, laces, etc., effective in
this filmy loveliness. Misses' and women's sizes. Val
ues that will be sure to appeal.
V- v
Remarkable Purchase
of About 7,500 YdSo Stylish Fabrics
Another Shipment of
Those $1 Crepe de Chines
We have just received an
other shipment of those slightly
Imperfect, extra heavy all-silk
crepe which delighted hun
dreds of our' customers ' last
Monday, and by fortunate cir
cumstances were able to obtain
150 more pieces of this beauti
ful silk, in navy, Copenhagen,
tan, mode, old rose, lavender,
plum, wisteria, brown, Myrtlo,
reseda, emerald, burnt orange,
and, amethyst, taupe, silver
gray, etc., etc. (4 f f
Worth $2.50, ) U U
special, yard M a
64-inch All-Wool Costume
Series
64-inch All Wool Sootch Fl&lds
62-inch Fine All-Wool Trench
Sergei. M (..
64-inch Gabardinei
60-inch All-Wool Armurei
64-inch fcedfor J Cords
54-inch All-Wool Epingle
60-lnoh All-Wool Poplins
64-inch Novelty Stripes
64-inch All-Wool Broadcloths
64-lncli All-Wool Cascade Crepo
All-wool dress goods, suitings and coatings in medium and heavy weights, embracing all the most
fashionable weaves and colorings for fall and winter wear. There isn't a woman who can fail to find
among these splendid fabrics correct materials for tailor-made suits, automobile and street coats, af
ternoon dresses, house dresses, separate skirts, waists, etc, at such prices that will move them quick.
' Values from $1.50 to $2.50 Yard
Dressy Radium Lace Blouses
'fvvrw'?rrr?51 AND , t. fir rv
II .V - i . II
64-inch Ail-Wool Zibelines, in
. blue and black
64-inch AU-Wool Novelty
Tweed Suitings '
e '
64-inch All-Wool Diagonal
Berg;,.
64-inch All-Wool Chinchilla
, . Coatings , . .
64-inch AU-Wool Norelty
Coatings
44-inch Silk and Wool San Toy
44-inch Chndda
All Goods Sponged and
Shrank FR Monday.
All Goods Sponged and
Shrunk FREE Monday.
59c
New Dress Goods
54-inch All - Wool Black
Broadcloth, good twilled back,
regular $1.00 value,
Monday, yard
42.40 50-inch AU-Wool Dress
Fabrica, consisting of French
Serges, Coating Serges, Stripes,
Crepes, Vigorous Suiting, Nov.
eltieB, etc.,- in a wide range of.
the newest fall colors. Regu
lar $1.00 values, spe- HCn
cial Monday, yard I VC
36-inch Pacific Mills Serges,
Whipcords, Granites, Checks,
etc., in all the new wanted col
ors. Regular 50o qual- JCn
ity, Monday, yard ...... C
Now So Fashionable
$5 to s12-
We have just received these
new blouses from New York. Lace
blouses are the newest crare.
They come in cream, flesh, white
and black. Some of these fine
cobwebby" laces are combined
.with velvet
This $2.00 Set Scrim Curtains
Special for Monday at S1.59
Three pieoj: ivory or ecru color. Hemmed all eady to
n&ng; wen made ana will stand tne launary.
Iffil Special show.
Special show
Ing of Cre
tonnes, yard
39c
Special show
ing of Bunga
low Net, yard
59c
Special show
lng of Duo
Scrim, worth
60c, yard.
29c
1
'ii. t
ii i Birr" i i .iiii
v V I i sette Curtains,
I , t y 1 i i 12 00
Hi M-b 1 k I - $1.59
M3 I ! 1 r I I'M
Special show,
ing of Quaker
Curtains, $3.00
' values, pair
Sale Japanese Blue Print Lunch Cloths
Ntpkiruj and Scarfs, in the newest patterns of Chrysanthemum,
Bamboo, "Wisteria and Macrame, made on a nice quality Jap
anese cloth, hemstitched ends. -
18x54-inch Scarfa, 50c values .. 30
62 inch Lunch Cloths, $1.50 values S1.00
72-inch Lunch Cloths, $2.00 value $l.SO
12-inch Napkins to Match, dozen ....&0
Linen Section Main Floor.
Bon Ton and Royal Worcester Corsets
The woman who is particular about her health and appearance can be suited
and enjoy satisfaction in the wearing of
Bon Ton Corsets
The new corset is higher bust with Blight
curve at waistline, with straight line in front
and hack, hut the low and medium top has
not hen discarded, and ome of our newest
models have about three-inch tops.
Tour corset is the irrcatmit frtfr nf
ance, as well as your comfort, and so we suggest that
you see our wonderfully complete showing of Bon Ton
and Royal Worcester Corsets. Be fitted and have our
eorsetieres explain their merits and select the one
suited for your individual figure.
Bon Ton Corsets for mediuft figures, in handsome
broche, pink or white; medium top with free hip sec
tion, long skirt with elastio inset at bottom which gives
comfort when seated j 6 a
hose supporters PD.UU
Royal Worcester Corsets
For slight figures, low top, but high enough in back
to give support and not crowd the figure. Medium
length skirt shaped over limbs, does not bind the figure
when seated or dancing. This model is it mm n
Jif
W4.
especially adapted for girls in school....
Other Bon Ton models,
at $3.00 to..
$1.50
C1C An R7l Worcester Corsets,
)IUJJ irom $1.00 to
$3.00
You Should Be Interested in
the Brassiere That Fits Best
Because the very thought of
the brassiere is to improve the
contour of the figure, and this
season the way the brassiere
fits ia most important, because
the figure line is becoming
more shapely, the bust must be
rounded to conform with the
autumn styles.
Warner Brassieres, In sjres '
op to 62
50c
cvr I f iff
ilfamerx I
"Warner Brassieres" are well
modeled and beautifully tailored
and meet the requirements of the
lsrge, r' ium and slender figures.
We carry the front and back-closing
styles in Warner Brassieres so
that every type of figure can be
fitted. The styles are dainty and
serviceable and can be worn un
der the sheerest blouse.
Other models daintily trimmed
with embroidery and laces,
$i.00 to J3.00
Advance Shoe Styles
New Tan Calf Button Shoes, made with
genuine buckskin tops, French . cord
bound. Pearl buttons, hand sewed soles.
Correct shoes for fall wear. (q r(
(WeU make, AU sizes, pair...J)0.t)U
iSeamJess Shoes for Women, black kid.
patent mm ; nutton style.
All sizes; special, pair
.$4.50
Finest Cotton Fabrics
16-Inch Finest Grade Dresa and
Wrapper Percale, made by the
celebrated Pacific Mills. Beauti
ful styles and colorings. Full
bolta. Regular 12 Ho O l -values,
yard OC
32-Inch Engllah Shirting Mad
ras, neat, fancy cold-woven card
ed effects absolutely fast colors.
19c value, special m
. Monday, yard luC
27-Inch Extra Weight Outing
Flannel, beet woven fleecy nap,
both aldea alike; warm and dur
able. lOo value, Oi
yard 0-C
Genuine Irish Ponltn htrhlr
mercerized yarn, dyed fabric 19c
and Zoc value, lengtha up
12c
to 15 yarda, Monday, yd
Genuine Appleweb Nurse Stripe
Gingham, all the ataple and Red
Cross regulation atrlpe, faot
woven dvei. 12Ue value. O
off the bolt Monday. yd....C-yC
3$-Inch Fancy Printed Snko
llne, Eddyatone Manufacturing
Co. 'a best grade. Light and dark
colorings, neat floral, figure anV
ataple designs. Off the oi
bolt. 124c value, yd OC
Beautiful Book fold Curtain
Madras and Swiss, direct from the
Manvllle Mills. Neat embroidered
dots and figures; plain and hem
stitched borders. 12 He and 15o
value, to close out Quick- n
ly Monday, yard V"J"C
27-Inch Fancy Outing Flannel,
extra weight and flniah. Warm,
fleecy nap, both- sides alike.
8Hc vilue, special fln
Monday, yd U"jt
81x90-Inch Bleached Sheets,
extra weight, heavy linen finish;
seamless. 3-incn hems fZf
torn and Ironed. Each UDW
36-Inch Bleached Muslin and
Cambric, fine .Boft finish, frea
from dressing. Full bolta
to aelect from. Yard UyC
Blankets and Comfortables
Tomorrow we will offer a lot of
exceptionally fina all-wool filled
blankets, edges slightly soiled but
absolutely perfect otherwise.
White, gray, tan and plaids, extra
large aire. Many have wide allk
binding. These ordinarily aell
from $5.00 to 16.00 a f 7 QO
pair, Monday 4t70
Extra Heavy Cotton Blanketa,
largest cotton blankets made,
weight 4 to 4H pounda to pair.
Very durable, soft wool nap fin
ish. Well worth 3.
sale price, pair
.$1.98
Silk Mull Covered Comforts,
very dainty patterns in pink, blue,
lavender and yellow, covered with
dotted silk mull, wide plain bor
ders, tied with silk ribbon and
filled with best grade white cot
ton down. Regularly rQ
sold at $4, each Oi.VO
Sateen Covered Comforts, me
dium and extra heavy weights.
Wide plain borders, good heavy
aateen coverings, pure white new
carded cotton filled, tied and
stitched. Material to make would
cost 12.00 to 12.50, ct AO
Monday, each Ol.VO
'V.
JL