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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (June 20, 1915)
10-A TirR OMAHA SUNDAY HKK: JUNE 20, 1915. BDICK LOOKS FOR BIG GAIN IN 1916 Plsnt ii Materially Increased to Care for the Growing Demand. CAR FOB RXXT TZAR CHEAPER Lee Huff of the Nebraska Bulck Auto rompuny say that the Bulck factory ha been equipped and enlarged to build a great many more motor cars for 1!16. Whr new machinery l ridded It has Wen Installed. Where more room M required It haa been provided for. "We have combed the market for bet ter materials, and where we have found them available we have made purchases. Our treat army of factory workmen come to their new task with a year added t their experience and training; better pre pared than ever to build Into Bulck cars that value which atwaya haa been our boast, and which always haa been our beat selling factor." ssya Mr. Huff. "In the lart year, too,- Bulck dealera have added to their knowledge of the Huick car. They liave become more and more familiar with the absolutely correct principle! upon which Bulck motor car valuta are baaed. They have become more and more 'soHd on the. great Bulck velve-ln-hrad motor, and they are In a better poaltlon than tvs to translate their increased enthusiasm Into idling argu ment which wa confidently predict will be Irresistible. Increased the Plaat. 'Tor the laat five yeara now the Bulck factories have been unable to meet the demand for Bulck care. Every year wa have added to our manufacturing facili ties enormoualy, but never yet have w been able to manufacture aa many car aa our dealera oould aell. "Thla la sure proof of Bulck value. It 1 Indisputable evidence that the publlo haa absolute confidence In Bulck tftand arda and Bulck values. It Is positive Indication that the ' Bulck ' motor car stands on a firm and secure, foundation, and that the buying publlo awaits the new Bulck product with open arms anl open purse 'PVrther Bulrk prosperity, for dealer, distributer, company and employe, awaits only the Introduction of the models. To see the new cars Is to fall In love with them. In all the factors that com bine to determine motor car values the Bulck . models for the coming season measure up to, the highest posalble ex pectations and In numerous Important respects they exceed the beat hopes of even the heartiest well wishers of every thing Bulck. "The Bulck line for many previous sea sons haa embodied many pleasant sur prtses for the motoring public, but for the ll'U eesaon there will be the biggest sur prise of all, and the most pleasing. 'These cars 111 establish an entirely new atandard for Judging motor car values. De Palma Makes an Exceptional Night , Run Over Michigan A car capabls of dlxxy speed In the hands of 'a fair driver, rushing madly after the glare of Its great else trio eyes on a rain-drenched country road between Petrol t and Chicago In the dead of night, with Ralph Pe Talma at the wheel Is full of possibilities. At any rate, four passengers thrnk so. v - An expedition of this, description left Chicago about o'clock directly after the finish of the Chicago Automobile club Chicago Athletic club run to Port Wayne and return Juno 11-11. It waa a test run with twelve-cylinder Packard. Chafing under the restraint of traffic rules, D Palma could not get his ear rolling until fifteen miles outside of the city.' The party arrived in Valparaiso, Ind fifty two miles away. In one hour and twenty Ight minutes, despite the slow getaway. I Porte, Ind., seventy-two miles from Chicago, was perforated just two hours out. They say In Chicago that It Is a record by pretty nearly half an hour. South Bond, 101 miles, waa reached In two hours' and fifty minutes. The Twin Ms blurred the landscape, leaping; across culverts and washouts until shortly be fore In the morning, when It snorted several times and stopped near the De troit city limits. "No gas," announced the Jury of five after the Inquest and the serving of a summons on the .reserve tank. , In a conference behind closed doors the paaaengera have since figured that they made the trip through rain and darkness In about eight and one-lialf houra actual running time. Three and one-half hour were lost in locating the route, taking on supplies and replacing an extra tire and demountable rim whloh made a de- tour through a cornfield. Twin Six Causes Stir onBroadway There Is a new .star on Broadway. It' a scintillating alar, the Packard Twin fix. The newest motor car design In the world made lis metropolitan appearance at the Packard etore in New York on Wednesday morning, June 1 At o'clock In the evening 4.S3V persons had called t- make an Inspection, and 'his number was ttirn-asvd by several hundred dur ing liie boura previous to ths opening of the tnesttjs. 1 The day following the 5,000 mark was again passed, establishing what la probably- a rvcoid for Broadway'e motor row. Testifying to the fact that this enormous number of callers was not made up of the Idly curious Is a wire sent to the fsctury by M. J. Budiong. president of the company's branches, declsriiur that an t-rrjr hail been made In pricing the tar, liudlor.g la positive that every ir allotted' to New York City could be sold Sur JA more than the Itst price. The Tain Six shown In New York Is the sen on displayed at Indianapolis during th sOO-mil race. Sidney Man Buys . i from Omaha Firm W. E. gwartalaader of th Sidney Auto company, tftdeey. Nb.. haa been th city th last few day looking ovvr th dif- ; ferent tine of cars for th 1914 season. I He contracted with ths Murphy-O'Brien ! Auto company for ninety Paige-Detroit cars, with aiririratkns on ths entire : number snd shipping dste on ail. Mr. i fcwartsiander lias Just returned from a visit at the Psli; factory st Detroit snd drove one of th touring cars to Oman, aud wiil continue his Journey to Bid ry Ita ths tar in a day or so ! And Again Goodyear Add to Its Factory rive acres of additional working space are Included In plana approved thla wek by the director! of the Hood year Tire and nubber. company, which will begin at once an extension of the Akron factory made necessary by the continued growth of the business. Thla w Ill-give the plant a total floor area of nearly fifty acres. The new bulldlnge will bo ready with machinery Installed, by the beginning of the flacal year November 1, and will re quire for their use J.ono additional men. bringing the Ooodyear working force to a total of 10.000. Uoodyear's preaent capacity in auto tire production la over 12,000 a day. The new buildings will enlarge the capacity to well over H.OCO tlrea a day. The cost of the plant enlargement will be 1400,000. All the building are to be of brick and Heel, to harmonise with the preaent plant, and room will be found In them to ex tend the manufacture of mechanical good. To balance its product, to aid In ob taining volume and economical produc tion, Goodyear two years ago added me ihanlcal goods to Its product. This de partment has grown rapidly from the be ginning and has made larger quarters necessary. For eome time the Ooodyear plant ha been rated as the largest single tire fac tory In the world. Officials of the com pany are highly optlmlstlo over the out look for the future. The company Is busier than at any time In Ita history. Its automobile tire business shows a splendid Increase over 1914, when a world's record In tire sales waa made. In cord tires the business Is jumping, aa attested by substantial manufacturers' contracta and consumer demand. When the Ooodyear plant was rebuilt and practically doubled two years ago it was thought that ample provision had been made for normal growth for some years. But the buslncsa la already, out growing Its surroundings, hence the new buildings and the plana for the year to oome. Saxon Company May Shipments of Cars Break All Records A an Indication of the great Impetus all over the country In sales of automo biles, the Maxon Motor company set a new record for shipment during the month of May. Ileporti show that in th month Just closed the shipments of Haxon csrs were more than triple the records of the same month last year. Not oJnly waa the showing greater than for the aame period a year ago, but It la made known that the month of May 'was the largest In the history of the Hnxon company. The month of Juns will get another record, according to the factory sched ule. An average of 120 cars a day Is be 'nt maintained at the big Baxon plant In Petrolt. thua placing the Saxon company among the nrgeat manufacturer In point of n.imlx-ra of cars being shipped. Records such as those of the Saxon Motor company make It a simple matter- to understand the optimism that prevail throughout the automobile in dustry and 'the prediction that Is .fre quently made to the effect that more au tomobiles will be sold this year than In any two previous years. Veteran Automobile . Maker Turns Down -Large Sum of Money Rimer Apperson, president and general manager of Apperson Bros. Automobile company ' o Kokomo, Ind., announced yeaterday that he had refused an offer of 10.000 made to him by a Petrolt ra dical for th purpose of allowing the use of the nam "Apperson" on a cheap Ix-eyllnder car that they desired to make. It waa a tempting offer and a um that the average person would think hard and long before turning down. Chalmers Starts 1916 Sales Season At the regular trl-monthly convention of Chalmers district managers held in Detroit sll last week, th Chalmers sell ing season for 13K wss formally opened. The business sessions of the conven tion were held every morning and. after noon In factory convention hall. The program consisted of talks by depart ment heads. Informal discussions and ths unfolding of plana for th new year. A feature of the convention was the talk of Chler Engineer Hlnkley on th vslve-ln-head motor with overhead cam aliaft. Mr. Hlnkley concluded his remarks with the statement that over 76 per cent of the American makers would adopt thla design within' the next two yeara. DEALERS PRESS OLDSM0BILE FACT0RYF0R DELIVERIES Going on the assumption that a per sonal visit to the factory might facill tate delivery of Cars, dealera are travel- A New Set of Slip Covers over th seats of your auto live a mora refined and elegant appear ance to It It will surprise you what a difference It makes. They belp to Veep the duat and dirt out of the upholstering. , Lot us give you a figure oo a set. Western Auto Top Co. Tel. D. 3558. 1915-23 Harney St. umbers to th OldsmoMIe plant j Mi.-h.. to secure ear., which. ! In I-snel In most lnManre, are driven to their points i of destination. ovrrland In fa--t. so prevalent Is this tendency on the pert of dealers ti'at the sales manager of the company declares fully 40 per cent of the factory output of the new four-cylinder cars tip to the present time has been Ing In ii J' t' . J "iT delivered to dealera who have personally ' called for csrs Interci.t Is sold to be equally kn in I ths elsht-cyllt.der OldsmoHle recently .Vmounced. first deliveries to he made In August. The m:inufact;trre have not ns yet seen fit to -divulge full Information! .r..r.....s innr n.w r.ixnt, Dut ar ex- peoted to do so at an early date. Everything In and On THIS Is the new Velie Six its power plant the latest development of world-famed tax-cylinder specialists its flow of energy con tinuous,' silent, supple, adequate to every road and grade its body lines forming the graceful sweep of the true boat-streamline its capacity ample five-passenger, with every appointment for luxurious riding its equipment surpassing all previous offerings its weight less than 2500 pounds, insuring economy of upkeep. Our experience, our reputation, our. success are staked on making this the dominant value of the light six field. For years the Velie name has insured quality." Thousands of Velie cars are giving the kind of service to which owners proudly call attention, in every part of the country. Read the features of the new Velie at $1065. Why pay more ? Why be satisfied with less ? Ask for all the details of this new car. Folder fully illustrating and describing the new Biltwel Six on request Velie Motor Vehicle Co., Moline, 111. If the Veile is not represeated in your locality, it offers a rare opportunity. Here is a car that on simple comparison will outsell jany car of its class. Write or wire for appointment i "N."Hs. w- s - : em mm nv. , ai v a . :m mm nv e ki & , . . as pat,' i -v i 4. i' . x alsj'wlnMnMMwaessas Mgwganieyigti m uegaimiiMnwgfciaasnmajsi,, mj,w m'imnmrrm.-immmmmmamimmmmBmmJmmmmr'' nCAl CDC Akin PllmMCDC UtALtKb AND UUolUMtKb SWCOP DOWN ON FACTORY With a famine in motor cars eonfmnt- Ing them, twenty-one denier and cus tomers of Hod Brothers, made desper ate by long waiting, took matters Into ther own hands on Thursdav, June 10. anJ descended en masse on the Detroit t"v 1 ( factory. J. A. r'rmri, p.ufTa'n df-aW and ring leader of the Invading fore. d"lherrd an ultimatum to the effect tliut the rsrty was prepared to 4jip out on the factoiy grounds unless some cars were Immedi ately f.irthcnminp. General Sales Man ager A. 'I. Thllp. who la an advocate of peace at any prico, finally staved off a r- : Velie Features 115-inch wheel baso standard troaj Velia Continental motor 40 h. p. Unit poorer plant Spar gear in motor no chains Multiple dry disc clutch Automatic ignition system HotchLU type of drive No noisy strut rods or torque arm Spiral gears in rear axle 48-inch underalung rear springs Velie Stewart vacuum feed All electric wiring enclosed Posh button tarting device Two-unit Remy electric system Expanding tire iron no straps Velie mirror finish 20 operations Fine leather deep tufted upholstery Headlights with dimmers Curved radiator blending with hood Windshield ventilating top and bottom lS-gallon tank with gauge at rear Simple rocking gear shift lever Quick adjustable side curtains Heavy steel-crowned fenders Cowl light show if tail light is going Equipment One man top, speedometer, dash light, KortabI light, coat rail,footrail,electrie orn under hood, 32x4 in. tires front and rear (Non-Skids on rear), 5 single - piece demountable rims and full tool equipment. riot by allowing the dealers to keep a portion of the rrs they had boldly ap-proptint-d in the slilvi'liig rpnrtment. The .leaders' ralj was the outgrowth of the tremendous sale of Oodge Brother' ears during the lust six month. Although employing full day and nighty forces, the big Detroit factory ha be." swamped by orders from dealer I"