The Omaha morning bee. (Omaha [Neb.]) 1922-1927, July 28, 1922, Page 6, Image 6

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    The Morning Bee
MORNING EVENING SUNDAY
THE BEE rtBLISHINO COMPANY
KIUOM I'rblfck. rtMukir, U. hkkW., G, M teeter.
MEMBER Of THE AUOCIATEO MESS
te tamlinS Turn, ef ! TM e le a awbit, u eelMiteir
IUK4 O IH HI M MMMla4tU Of t'l e.Oi VWUMI ! U II H
-4 etJiOfelM fAl4 IB ui Mff, e4 ( IM MI . poblteb! IM4
U IteMO f eaeilMe.e of OW M4l eMiaVtai 00. mim.
MM average (mulatto) el
Daily 71,731
The Owefca Bh, Juae, IMJ
Sunday.... 77,034
niwm, baaerai eiaaefer
KLME . ROOD, CtreuUtiee MJU
Save I m4 uhKrihea' h.fore aie thie tfc day ef July, IMS.
(Seal) W. H. OUIVIV, Nelory futile
fW OsUl U ll I Mk W IM dJI M'M 0 PlrltUfle. IM
aMeutet atkxllt M Mirmui' eaeiie, as TM Met' will U
iMlf eeolle e IMU wiMlaMto.
BEE TELEPHONES
rleie Rraarb BuHinse. Aak for the Pesertoient
or for.ea Wanted. Kor Nlht Tall AfUr 1 F- M.)
Mllnrial Drpertennt. Atlantis 1031 or 104).
AT Untie
1000
OFFICES
Main Offlre llih tad Parnan
Ca. Bluffa . - II Heott tl- South Side . - 41! R. tllh St.
New York II Piftk Avenue
Wt.hisgt iU Star KM. Ckicace - 112 Ruitr Bid.
Pari, Frost 414 Hue St. Honor
The a vert-1 pal4 daily lrultlnn of Tba Omaha Bra
for June. Wl. 71,111. a nam n( U,1 over J una of
1 02 1. Th aere raid e'uniiiy circulation of The
Omaha B.e for Junt. 11. wee 71,014, a tain ef 20, 1 JO
our Juno of Thlt U larger lain than that made
by any other daily ar tiiinday paper.
GOVERNMENT AND THE STRIKE.
President Harding fairly ripped wide open the
pretense of a certain croup in his telegram replying
to a message sent by J. Cleve Dean of Chattanooga,
chairman of a publicity committee of atrikers. In
the ordinary course of events, tha Dean message
probably would not be noted, but it did give the
president an opportunity to plainly say what should
be patent to every thinking man or woman.
Tha government is not taking part with either
side in the strike. So far the president has sought
to protect the welfare, the health and the happiness
of th American people, and without giving aid or
encouragement either to the strikers or to the em
ployers. Samuel Gompers says the action of the
Interstate Commerce commission, carrying out the
(resident's policy, has been beneficial to the miners,
but that is only the opinion of one man. The public
is far more concerned with the facts that are pre
sented by Mr. Harding in these sentences, addressed
'o Mr. Dean, but really meant for all :
There Is no dispute about the loyal American
citizenship of the men on strike, nor will anyone
question that many of them gave everything that
men can give for the service of this country in the
world war.
Nor Is it disputed that the men on strike are
exercising their constitutional and lawful rights,
under existing statutes, in declining to work under
the terms decided hy tha Railroad Labor baird or
tendered to the workmen by the mine operators
of the country. No one has attempted or pro
posed to draft free men into either the railroad or
mining service, or suggested coercion under mili
tary forces. The military forces of free America
are never used for such a purpose. Their service
is only that of preventing lawlessness and violence.
That same unchallenged freedom which permits
you and your associates to decline to work Is no
less the heritage of the free American who chooses
to accept employment under the terms proposed.
Nothing of open or closed shop, of seniority rights,
or any of the multitudinous details of the grievances
that enter into the atrikes, can alter this clear
declaration of Americanism and the attitude of the
federal government toward all citizens. The whole
message should be deeply impressed on every mind,
1 a -i m i j i :
oecauae vt us luirness, us jreeaom irom dibs or
Drefndice. and its powerful aDDeal to the sense of
justice and right and the obligation of duty that ought
to be understood and admitted by ever patriotic
citizen.
Ways to end the strikes are opening, because the
president has been fair, Arm and impartial in his at
titude. Persons who misjudge his efforts to restore
peace will realize their mistake when the closing
lines of the story have been written, but the country
is 'gainer because Warren G. Harding has been pa
tient, and because he is a "God-fearing, humanity
loving leader," such as Mr. Hitchcock called for the
other day. . .
... . . . . .
TWO GREAT TARIFF TRUTHS.
Senator Lodge, in the course of the debate on the
wool schedule of the pending tariff bill, said "sena
tors representing manufacturing states must make
up their minds that the well being of the wool grower
was fully as important to them as the well being of
the manufacturer; that, if instead of helping each
other, the manufacturer and grower attacked each
other, there would be but one end, the destruction
of the industry. If we have no American wool, there
will be no competition with the foreigners, and con
sumers will bitterly regret the day when they were
left to the tender mercies of foreign wool growers."
To this let us add a short quotation from the New
York Mail, which recently printed the following: ,
A tariff for protection Is the policy that has
developed every American Industry, maintained
every American wage scale above the competing
wage scale in other countries, and made the
" American wage earner the best paid worklngman
in the world. Every protective tariff law has
encouraged industrial expansion and created pros
perity. If vou want fair wasres and a fair ODDortunltv
to sell in the American market, then you must
favor protection you must insist upon a tariff
that will make up the difference between your
costs and foreign costs: if you are not interested
in wages and are willing to sell your products
below cost, whether from farm or factory, the
free trade or an ineffective tariff "for revenue
only" is what you want.
These simple tariff truths should be borne in mind
all the time. Whatever turn the debate at Washing
ton may take, it is finally an effort of the republicans
to provide protection for American industry, and of
the democrats to defeat that effort and continue the
free trade policy of the Wilson administration, which
created the bread lines of 1913-14.
LITTLE MOTHERS OF OMAHA.
A demonstration at the citv hall of the reaulta of
:eacnmg me giris oi mason ana long scnoois some
practical details of home life was an eye-opener to
those who gave it attention. Especial emphasis was
put on the care of infants, for in many of the homes
from which these pupils come the mother must de
pend on the daughter for assistance. What the young
one has learned is of tremendous importance, then,
for it gets an immediate application at home.
These little girls have been particularly trained
in how to take care of the baby when entrusted with
its care. Comfort in clothing, in bathing, and in
other ways conduces to health, and all of these things
have been instilled into the young minds in a way
that will bring the greatest possible return on the
investment.
This is part of summer school work, carried on to
supplement the training given during the scholastic
year. Miss Townsend, who is at the head of the
school for nurses, and Miss Jardine, who has given
the little girls their training, put much emphasis on
the care of infants. That is one of the really neces
. it . 'i r j T 1 .
sary things, that gins and motners be taugnt now to
take proper care of the baby. Benefit derived from
aath training arc direct and general, for it means that
the chaiu-e of th infant for lift it thus greatly in.
created,
The Omaha nurses and profeaaional men and
women who have contributed to the results achieved
have clone Rood work. Others must assist, for in
teachinir the little mother of a community, we ar
teaching gent-ration yrt to come, and lessening the
urn of human misery by removing much of ita came
in advance.
SOUNDS LIKE OLD TIMES.
An Omaha firm of contractors has just been
awarded a 13,000,000 Job of construction work by
the Santa Fa railroad. Not so very big, for it only
contemplate fifty miles of double-tracked line, but
in comparison to what has been going on it loom
hug. It is the first real job of railroad conatrrction
let in the west since the war. Hundreds, yes, it might
be said, thousands of miles of new construction ought
to be done, but the railroads have been holding aloof,
waiting for conditions to settle down. Whether the
action of the Santa Fe company is to be interpreted
to mean that something like normalcy ha been
reached, or whether it is but a sign that the work
could no longer be safely postponed, the reaction
can not but be favorable. In general, building is far
ahead of lust season's record, and is getting better,
and railroad construction may follow th lead of other
lines. Some question of capital is concerned, but the
price of money now is far more attractive to the
borrower thun it has been for seven years. Aside
from labor troubles, the railroad situation is most
encouraging. The net revenue for the five months
ending with May 31 shows an increase of 189.4 per
cent over that of the same five months for 1921, while
the month of May brought a net return of 67.8 per
cent greater than in May, 1921. Business only waits
an adjustment of certain point now causing friction,
and th rush will keep each man jack of u so busy
he will not have time to think of troubles that are
passed.
GUARD OMAHA'S GATES.
"Footpad" is a word gone almost out of use, for
today men of evil disposition most often operate in
automobiles, and not afoot. The arrest and confes
sion of two young men after a highway robbery on
the outskirts of Omaha in which they made off with
the motor car of their victim has put a atop to one
series of depredations. The pews that six other sus
pected bandits also are in custody ia as complimen
tary to the activity of the police as it is reassuring to
the public.
Swiftly moving about the city, robbers are able
to commit numerous crimes in a single night, and
elude the officers of the law. There is, furthermore,
the open possibility of their escaping pursuit by leav
ing the city and driving away among the tourist par
ties. The roads on which these bandits operated repre
sent the gates of the city. They should be guarded
at all times so that warning can be flashed from head
quarters and the officers on post at the gates may
be warned to watch for them. The patrol booth sys
tem, with its motorcycle equipment, is badly needed
for the protection of Omaha.
HOSPITALITY PLUS AT HUBBELL.
' Hospitality could go no further than in Hubbell,
Neb., where invitations to a harvest picnic and fes
tival are being broadcast by radiophone. Nor could
a more appropriate time for festivities be found than
when the crops are garnered.
Thanksgiving day represents this spirit, although
the Pilgrim fathers designed it as a substitute for
Christmas and would have been shocked at the idea
that the custom they began had, its roots in heathen
antiquity. Yet the Greeks and the Romans knew
these fall festivals and celebrated the bounty of na
ture with song and play. There is something deeper
in Omaha's Ak-Sar-Ben than just drawing visitors
to the city an elemental impulse that has lived
through the ages.
In an agricultural region such as the middle west,
freer play should be given to the human spirit of
gratitude for the harvest than by the mere feasting
that marks Thanksgiving day. Parades, pageants,
games and a general rejoicing would be fitting in
every community of the great plains. The citizens
of Hubbell have the right idea.
DISOWNED BY HIS PARTY.
One of the few readable business magazines is
"Commerce and Finance," which is edited by Theo.
H. Price. Not often does he comment on politi
cal questions, though he is outspoken in his oppo
sition to the tariff and ship subsidy, and lately he
took occasion to compare postoffice receipts under
the Harding administration with that of Wilson.
Straightway, his remarks are picked up by Senator
Hitchcock's paper and advertised to the world as
coming from the republican side. It is rather mys
tifying, but when democratic papers wish to prove
anything they usually quote a republican paper, as
if admitting that the truthfulness of a democratic
organ's comment on the political situation might be
suspected.
Reference to "Who's Who," however, reveals that
a mistake has been made. Mr. Price is not only a
democrat, but was a Wilson appointee on the federal
railroad administration. To be thus read out of the,
party of his fathers merely on the evidence that he is
running a financial paper is unfair to Mr. Price.
Town boosting 'is rather the ordinary thing in
Nebraska, but there are few instances in which coun
ties as a whole unite for development and progress.
It will be interesting to watch the success of the
newly formed Dawson County Service company,
which plans to promote irrigation, beet growing and
the manufacture of sugar and syrup.
The Boston Transcript is a little out of its field
when it remarks that in spite of being a republican
paper it would rather see a democrat in the senate
than Colonel Brookheart, Iowa's republican nominee.
Ex-President Wilsonvhas denounced Vardaman
and repudiated Reed, all of which will make the
primaries in Missouri and Mississippi a sort of Who's
Who in the democratic party.
Many occasionally want to kill a whistler, but few
carry out the impulse as completely as did the Iowa
man, who slew the blacksmith because he whistled.
One thing Omahans can testify to; none of the
local yard engine whistles have deteriorated because
of the shop hands' strike.
Cheyenne lives again the days of the frontier and
Omaha's swift western blood stirs with Wyoming's.
Ganna Walska isn't the first to damn
porters and get more publicity out of it
the re-
No sign of the rainmakers joining the strikers.
On Second Thought
By H. 5f. STA3I9HTB.
;.indness costs little but Ls worth much,
Tilt! OMAHA HEB: HIIUA1. JIU
OPINION-
What Editors Elsewhere Are
Uonoe Aaaoiag rVriltiriana,
Pram tha Nehreeaa aa Journal.
pro pool t Ion may bo adapted a self,
evident, A person Who Waa deeply
(.-unearned with apuradiu taava ot
cm-It y to animal and never iron,
blorf about cruelly to human hrinse
would aliow hardly any son of
moral roportiua at all, III only
rent-rival)! defenee would be that
human beitiiit ran apeak for them,
telvea. And th-r may b perann
whoa fonitnej for animal la a run
CtnUI illaalpatlun In aantlmenMlliy.
Kut. on lh other hand, klmlnrae
to animal need no defenee, and
would need non war not our nf-
IVpuiar impreaMun Co in ean
trsry, there ia man honor anions
politician, Thar ha to b. Thar
la no other way to make pplliirat
ai man on tha word of th deal
er. A boautlful aampl of this la
lh way Menator HltctH'ork hat ald
In tdvanr tha prlr of Mr Hryan't
tuppori for hi old anteconUt. Th
avnalor throw hlmaolf on Mr.
Hryan's honor with th trust of a
cnua.
lla makea hi newaoatier swallow
avarything it hat vr Bald us nit
faction for them
th llryan. II ascribe to "Brothtr
larg a drtre
Charita' "th courage of a lion, and
thtnt of human
in afKreniUvantiii of a Jaek Damp
say," He apeak of lh grand old It
Undoubtedly
enre a one-nltlr-rt
to peta what ws
tua "that William Jannlnna Urvan
fousht for-and with him (hnulder
Hut did any one
to annulder Gilbert M. Hllehcrx-k
Inhumanity to
Till 20-year Ion loathar of every
of humanity to
thina Uryan outllnaa, Mr. Bryan
no matter w turn It about th tweet
Tt farmer'a
ttt, deareot, perfeeteet thing that
Prrn the New York
ever ram down the Nebraaka nlkt.
Co-operativ
pom men wouw ratner have died
than swallow auth a nieaa of crnw.
product I no
Hut a United Blatea aenatorahln la a
project. It I
valuabl thin and on ran afford to
on an inrreaaing
lty high for It. If th don corrals
mrndatlon of
th Hrynn followers In th Hitchcock
alonal com m Union
ramp without at th aam time drlv-
Inquiry that farmer be encouraged
Ing off th Hitchcock follower. It la to eo-opernt to
pernap worm th nausea It eating It Ion and reduc
derationed. But what w started to a endorsement
ran aueniion to u me, from th rein; put Into practice than a tug
huilneaa point of view, utterly an- geallon for action.
nutlneaellk nature of tha tranufl. I Joint marketing
uon. in senator doe not out hit I controlled by th
price In ccrow, a he would do If It t arried out among
wr a farm he waa dlrktrln for In- grower for many
ttead of lh Bryan vote. II pays It (fitly not to th
over, leaving it to Mr. Bryan honor consumer. Th
to deliver th reoompenee. Senator I men t of the
Hiicncock ha railed upon hi force American Bureau
10 put Aryan in the at at houe. It tho Federated
remain now for Mr. Bryan In return Ing organisation,
to call bis faithful to the color for Ply to th plan
in Hitcncock h ha taught thm I cal. Wheat grower also hav un
to hat. Idertakan co-operation.
At we aald In th beginning, there I Tha project ha
Is honor among politician. And, by th president
uniess senator Hitcncock I victim or agriculture,
or a miundrtndlng, Mr. Bryan, law favorable
either or both, I honor bound to say ha no objection
nuw mar. in uger na cnanged hi me farmer wnen
avou, mar. senator Hitchcock I now higher retail
m perfect and unapproaohabl self-help ought to abolish tho oc
statesman, worthy the support of caalon for auggestion of paternalistic
all good Bryanttes. Mr. Bryan's an
legislation to aid
nouncement on this lln will be eag
erly awaited, most esDcctaliv hv th
economically
managed, should
voter who are to b th legal Under
in tn transaction. On th who!,
tnla I on of th most notable po
litical deals this state ha ver teen
attempted. Not tha least lnanlrln
feature of It Is the aubltma tmiat her.
tnown ty senator Hitchcock that
Mr. Bryan, a a man of honor, will
uenver me vote ror which th aan
ator is paying him o dearly in ad
inc.
Women and Class Feeling.
From the St. Joeeph Nawa-Preae.
A Kansas woman writea her
opinion that clast feeling in politic
ana tne community ha Increased
sine the women got the vote. She
was a believer in female suffrage,
and she thinks that In many ways
woman suffrage has done good, so
mis is not tne view or any dis
gruntled "anti." Her feeling 1 that
women talc aoclal slight more
Keenly tnan men.
well, it is a fact that men do not
worry if they are not Included In
social circles; If they are not invited
into the parties given in certain sets.
iney care uttie, ana tninK theee par
lies wouia De a core anyway. Wo
men, on tho contrary, enjoy society
life much better, and have secret
longings to enter circles and clique
that may be closed to them. Hence
they may entertain to a larger ex
tent tne un-American Idea that the
community is divided Into social
1017-28 If. 17th
groups and feel some bitterness
against those who are more popular
or wealthy than they are, and this
feeling may react In politic. A per
son who entertains that feeling-might
think that the ballot at least was
one weapon with which ahe could
revenge herself for social slights.
Whether or not there is anything
In this theory, a lot of class feeling
hat developed lately in politics, and
It is doing no good. Some politicians
get onice by claiming to be special
defenders of the worklngman, when
they may be wholly unfit for office,
and may run public business so poor,
ly that government costs more, taxes
are high, business is Impeded by this
heavy burden, workers are thrown
out of a job and rent are made high.
The worklngman suffers more
from poor government than any one.
It ls for his Interest to see to it that
men are put in office who not merely
mean well and are friendly to him,
but will run th office in such an
efficient way that high taxe will
not upset the business of the com
munity. 1
A Test for Fathers.
From the Caeoer Herald,
How long could or would father
carry mother's job? It's a long-disputed
question to which a New York
pater famllias has added valuable
data. He lasted just five weeks in
trying to care for the children and
the home while his wife was in th
hospital. Then he tried to commit
suicide. H explained that the work
and worry were too much for him.
It may be that this father's care
was complicated by a job outside,
Dut to offset that he probably neg
lected a good deal of dressmaking,
mending, canning, cleaning, cook
ing and laundry work which his wife
carried on as part of her dally
routine.
Whatever else he learned, he
found out that a mother' job is a
real job, a job requiring; physical
strength, superhuman patience,
moral courage, initiative and ner
vous energy. His experience should
make him respectful of his wife's
labors, more considerate and more
helpful. It ls not to be hoped that
every father will be put to a similar
test Some of them do not need it.
But the experience would be valu
able in many families.
Humanity to Cat.
From the Springfield Republican.
As a rebuke to persons who make
no provision for cats when leaving
their home for the summer, the
Montreal Star publishes an effective
cartoon, showing a black cat sitting
sad and forlorn, but still expectant.
on th steps of a deserted dwelling.
For those who do not see the well-
drawn picture the scene is easy to
visualize. And the mere thought.
without graphic illustration, is
enough to convict of inhumanity any
person who leave a household pet
to run the risk of starvation In a city
neighborhood where it has limited
opportunity to prey upon rodents or
other animal by which it might
feed Itself. The cat Is a domesticated
animal and must not be treated a
a wild creature.
The Star's picture I labeled "The
Inhumanity of Man." One doe not
see how there can be exception to
the title. It 1 true that some weeks
ago there waa a lively discussion in
an English paper of the question
whether tend ernes to animal was I
a sign of weakness of-character. It I
was contended by some that undue
solicitude for animals was often ac- I
companied by Insensibility toward
human Buffering. "People who are
ostentatiously fond of animals are
never great lover of their kind." To
bother about sporadic cases ot
cruelty and ignore "graver human
misery wa held to show a "bad
sense of moral proportion."
With some qualifications, the last 1
2S. 1SI2S.
OMAHA BEE READERS' OPINIONS
(Thle etriaMa la deal a
Saying
eaama eMitoa inte teaa.
era ( 1 ee Oeuha Be Ml tatfab
aeteaee aaaaBeeMi well ea 4Aa.au
mm eaeJeei
luwi (e i
vie mt
blla
UUmt. lMeea
at aai
va leilor an to erawaaaie mr ta
mmm mt Mm writer, eiea Ibaafh f
eet llwl II 4 ao aabll.be.)
To Iviifort I'mldMUon.
Hturf, Neb, July 5f. To lh
Keillor of Th Omaha He: It la the
duty of our legislature t l'" n
amendment to our prohibition la,
ini-rvaaln th panalty for all vio
Intion ao that anyone convUied
under tli law would l fined 1100
and 1 1 -day In jail with eight hour
each ly at hard labor on the pub.
lie ruil or at other hard tubor e
aaromiianled to eo
b tiretcrlbtd by th court, and
by an attribution to
for th vecond offene fin of
1100 should b aaaeaaed with 3D day
qualitle and tralta.
ni hereon exiierl-
In jail with eisht hour each duy on
tenderneaa, and lv
meant for mankind
th public road or at other hard
Ulbr at nmy b pretrrlbed by
ever contend I hi t
th court, and for each vuccoed
animal wa a murk
lnr conviction a fine of I&00
man?
ahould be eteaed with six month
in jitll with eight hour each day at
Itctter War-
li.ird labor on the public road or at
other hiu'd mtior a may i pre
avrlbed bv th court.
Sun.
marketing of farm
It should be taken a evidence of
longer an abatrart
guilt In any court for anyone In th
actually undar way
ureaenr of any omcar of th la
scale. The recnm
with power to arrem any upi't
to deatroy any bottle, jus or any
th joint comcrr
on agricultural
other receptacle wntcn may t in
ny suspect' pnelon.
(tnndardize prodtic
If ther I a alneer detlr to n
fore the prohibition law, It would
trim that the law would be more
effective after th enactment of this
cot came rnthrr
of a program that la
kind of an amendment.
JOHN H. BROWN
Our Municipal Art Gallery.
thrnuirh ava.irlea
orodurer Ima been
Facifio toait fruit
veara. and nurinr.
Omaha. July ?5. To th Editor
dlaadvantag nf th
of Th Omaha Bee: Will you please
um your Influence to that th
recent announce.
alliance between the
city ordinance prohibiting tho tack
Federation and
Ing of sign on telephone pole d
Fruit Grower, a tell
enforced, that preeent lgn ar r
I poctd to ap
moved and offender prosecuted.
The boy tacking up these sign
on a much larger
have been very care lee In dropping
racks around pole and a a con.
sequence a flat tire usually results
If you park near. a pole bearing a
bean commended
and th aecretury
congress ns pawed
sign or on from which a sign haa
to It, th consumer
to greater profit for
bean removed.
Mr. A. F. McAdams, manager of
may oo not mean
the telephone company tells me
many accident have happened to
price, tm tort o
their employe climbing pole on
which signs have been tacked, owing
to spurs striking a large taok or
the farmers. It Is
sound, and, properly
nail and ilipping, cauaing linemen
be a public gain.
to loose their hold. Injuring them-
R30 LU
Why Not Burn Oil?
ILLI1
LLd
Oil it far superior to coal aa a fuel. Burned In a Lilll
bridge OIL Vapor Burner It is SAFE. CLEAN, QUICK.
EFFICIENT and ECONOMICAL. The burner flta in
your present furnace. It costs little to install. Elimi
nates all tha work and bother of coal. One valve regu
lates heat to any temperature desired. Write, phone or
call for Llllibrldge booklet. DO IT NOW;
Good Territory Open for Live Dealers.
U.S. OIL WORKS, HeatingDepartment
St
Omaha, Xeb.
Phone J A ckson 1791.
After the Showdown
The great "buyers' strike" of 1920-21,
a never-to-be-forgotten event in the
economic history of this country,
proved a point which must hence
forth be recognized as basic and in
controvertible. It was discovered by merchants
and jobbers everywhere, in practical
ly every line of merchandise, that it
was the trademarked and adequately
advertised brands of goods that got
the lion's share of the business there
was to get, while the preponderant
loss of sales fell on the unbranded
and unadvertised goods.
This was a great "showdown" for
Advertising. Its position as a factor
in economic life was on trial. Had it
really done what had always been
claimed for it? Had it created con
sumer preference that would hold
against the keen competition of a
sacrifice price on unmarked goods?
The verdict of the buying public
was unqualified. It was not a straw
vote to determine popularity. It was
the final test of willingness to buy.
The ballots .were dollars. And the
preponderant majority voted with
their dollars that they preferred to
keep right on buying advertised
goods.
With the whole country on a re
duced schedule of production and
sales, the factories that were able to
keep on producing, in anything like
normal quantities, were invariably
those making trademarked and na
tionally advertised goqds.
Pablitbcd by Th Omaha
Th American Attociatioa
etlvea and tearing their cloth.
Th airerc ar uaually llttrd
with thee in ftr a rain or wind
lorm, they clog th wr and at
all timet ar an or and give
our fair my a very untidy appear
am KIU.VK J. CA11BY.
Ittffl'rrlrra and Sulk era.
support.
re.
SMILIN'
Th
14 wrl4
Omtli. July SB, Tn th Editor
nf Th Omaha )iee: it I too bad
"lUllroad Man' Wife" take o a
rluutly th letter tinned "Letter.
I'arrler" whli h betrayed audi a lack
of undenlsnding and mpathy with
fellowmen triiKgling to maintain
their own humbl tndrd of living
nd his,
"On swallow do not make a
tumnitr" and I woulld remind Mta,
lUllroad Wan that this coward, who,
wltil fouling hi own neat hide be
hind lh paeudonym "Letter-farrier''
doe not xire th tenilment of
letter-carrier Individually or col
lectively. W ar aitlliuted with the Ameri
can Kederation of I-abor. V are
deeply appreciative of th help we
liuv received from It In th at In
an effort to Itnorov our own condi
tions. W ar part nd parcel of
th army of labor and will net feel
grateful to anyone who trie to sep
arata u from it. Koin of u ar con
vinced that If minora and railroad
men and other worker had their
own dlrct representative in con-
great to look after their Inf rt
Mountain
Woods and
Streams
White liver
Country
fik, Ozarks
A dallghlfil vacation land of natural beauty. Wonderful came seal
water Ufa. Exploration trip into the hurt of Ihi nchantmg Me
llon. Float trip down th Jam and Whil Rivst vty mil
a miracle of beauty. Com&rtable living place 4 raiiinhl
prices. Safely and com&rtably reached ho the
Missouri Pacific
LOW SUMMER VACATION FARES It Hollittm, Brmttn
or Cakna.
All-Summer Round Trip Tick on tale daily lo September 30,
1922 final return limit October 31, 1922, 420.70.
Ii you've bean overlooking thl delightful near-hom vacation spot,
II will pay you to invcatigate. Use coupon below far booklat on
While River Country. Booklet on Colorado and &Worni aUo
available if you plan a wtm trip.
For service, particular, lping ear retervationt, etc., aU ea e
write i-
T. F. Godfrey, Div. Pass. Agt..
1404 First National Bank Bldg.. Omaha. Neb.
CHECK THE BOOKLETS WHICH INTCSEST VOU
C L. Steae. Paea. Train. Mcr., Miamii Pacific Railnwd Co.
nauway raraanga mag., at, Leimi
CV t-L,.. Q Wbite River Ca,
am
Wm U "--krn4
urn
r l California
Ipian to start about , "on.
. Name .
) Addreaj
EKE
All over the country today manu
facturers, jobbers, and merchants are
giving serious consideration to this
important and conspicuously demon
strated fact: the public prefer to buy
nationally advertised brands of mer
chandise. And public demand is the
last word in all economic situations.
No one can go against it and long
endure.
This will mean, then, that more and
more manufacturers will seek out
ways to make their products worthy,
of a distinctive trademark and a sus
tained plan of advertising. It will
mean that merchants will more and
more give preference in their stocks
to advertised brands. It will mean
that the jobbers will more and more
arrange to supply the merchant with
advertised brands.
But new advertisers, manufacturers
who are finally convinced that their,
future lies in the direction, of an ad
vertised product, will discover that
the magic power of advertising can
not be applied overnight. It may re
quire sustained effort to attain a posi
tion of equality with competitors who
haye been advertising for many years.
This will be an unwelcome discovery.
But it will be found to be the truth,
and will be their only hope of gaining
a substantial foothold in what, from
now on, must continue to be a more
keenly competitive market than we
have known for ? generation.
Bee, in ca-operation
itk
it )
of Advertising Agancie
I and to ur aa a right what !;'
I Mr now asking a a favor, lhy
would not b ubjeotad I in P'"
odlcal ontugt of Industrial vul
ture. But whenever ther I a flint
for decent American atandtrd lh
United Htal Iltr.Carrtr will
found thr olttiliig. sympathy nj
w. J. UKAUI
U. I. Lttr-Carr!r.
THROUGH.
r
lack 4I4I
ai
ihauahle may ka te'reajful, t
Put ere 4ev w 4oae. Ike Jolly alt tu
I Hat Mm tmilia' lareiik,
The fieUe '
Where lllle elele ac
Bui eer p I very a. 'lls
TkeV BHcht toeeem will tewt tatlll'
tkrwb.
If you're len.ly ta tlffc far the efeeene
of r.r frioada fe ...
Come out "f Ik le'. a.14 all
lent! "tlT nttatts will em amlll'
Ihrouan,
An4 Ihrousk I Me Ufa may U
Thauek uu'ie entnellme mlr4 o
tn tloueh
Th.rt ke promise tweet, f "!
relr.af, . .
With tha .plrlt ef Uad amilla' tkrauafe.
Cri Crutld, Freeh
Green Apple Pie
5f) with say r1r all
tbit week.