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About The Alliance herald. (Alliance, Box Butte County, Neb.) 1902-1922 | View Entire Issue (July 15, 1921)
' I i fr t i 'A u II fl ! i (idvcrnor McKclvie j Is Optimistic Over j Conditions in State Govrrnnr S. K. MoKclv'o, who .fnt la.-t Fatuitlay in Aliiunci in iittiiian nt n law pnforcmnl cnnferfnr 1 iui1" optimistic oxer thp futlco n .Nfbrn.-kn, urrnrdinu to an inlervirw publish'! in tlif Lincoln Star on hi" jfiuvn. The Kovrinor has covered prac tically the entire ntute during the peries on conference. of which the one nt Alliance wax the last. The governor is rn'ntcl as paying: "There can be no iloubt that finan cial and business condition- arc grad ually improving. The aA ,u.utorly report of th bureau of banking in thin tato indicates greatly improve! conditions over the last previous uar ter. In fact, the repoit for this quar ter if very much better than was an ticipated and the secretary of the de partment of trade and commerce says the outlook is the most hopeful that it has been for many month . "The whole situation in this terri tory resolves about the farmer. There can be no general prosperity until it is reflected through him. Prices for farm products have range! from a fifty year maximum to a twenty year minimum in the span of two years. This has, of course, wrought havoc, for nt the top of the scale the pros perity of the farmer greutly enhanced the value of the land and encouraged the assumption of unwarranted obli gations. The rapid decline greatly in creased the burden of these obligation) anr proportionately decreased the abil ity to meet them. Suffered Ilea Looses. "This has meant tremendous looser to the farmer, but the losses have been liquidated and the cost of producing this year's crop has been greatly de creased compared with a year ago. This is shown in the single item of labor, wherein farm hands, who a year ngo were receiving $75 a month with board are now receiving $."0 to $35 per month with board. Harvest hands are receiving three to five dollars a tlay, while a year ago they demanded nnd received anywhere from six to ten dollars a day. "Moreover, the farmer has been lo intr more of his own work than for a long time. Thus when the present crop is ready for market, it can Ix? sold at a lower price and return a iwofit. "I am not prepared to say that pres ent prices will return a profit to the farmer in all respects. There is no profit in growing corn, even at present costs, if the corn must' be sold direct to the market, but there is a fine profit in feeding corn, at present prices, to hogs. Also, the cost of feeders in the cattle market has decline'! almost 50 per cent the last year until now a good quality of stuff may be put into the feed lot at four and one-half to five cents per pound. If the market for fat KtutT should remain stationary un til these low priced feeders can be pre pared for it, the cattle business will have turned from a heavily losing one to a reasonably profitable proposition "Commodities and business condi tions usually follow these trends. Crop conditions, as I have seen them throughout the central com belt country, are gratifying. The harvest in this state is a bountiful one. The yield of wheat may now be estimated at approximately f5J)00,000 bushels. and it will be of a very fine quality. Crops Are Good. "The corn in this state is at least two weeks in advance of normal condi tions and the fields are generally clean vith an exceptionally good stand. So with the new crop well assured, thf large surplus of corn now in the farm ers' hands will be marketed without much further delay. All of the crops, with the single exception of fruit, are similarly good. "These crops represent wealth. It is from this source that the obligations that were incurred during the war mu.-t le discharged, and the nation's Inlying power restored. I ct-timate that at lea'ft ? 2.) ,(((),( K of this new wealth will nnd its way into the banks of Ne braska within the next jdx month.-. This amount will unViblediy be in crensed to over ? 100,000,000 during the twelve month period. "The bottom of the decline has been reached and thne will Ik a gradual re turn to substantial business conditions. Ihe country is beginning to rcal ze that a return to normalcy mean-, not the nitificial readjustment of bu.-iness conditions through !og;slatin, but rather a readjustment th'tt wU come only through the application of th round principles of industry, thiit't and economy." METHODIST CHI KI II The work on the new church Is pro gressing as rapidly as possible. Prob ably by the em! of the week the ce ment walls for the Imement win te completed, and it will be ready for the brick work. A mot encouraging letter was re ceived th's week from Dr. W. J. Ma hatTy of Mullen, formerly of this city. A part is a follows: "When the move to put up the new church was started I opposed it on account or its neing the war period. Now I am heartily in favor of it. I want to do as I tohi them nt that time, give ten times the amount if we waited until after the war. I wish to chanire my subscrip tion to $2,'0, and you may use this let ter as that authority . Inn kind of support from one who is no longer a resident of Alliance is encouraging. It is only typical of the willingness many people have to help erect modem churches in this city. Next Sunday the pastor will ex change pulpits with the Rev. J. M. Wingett of Gordon. He will preach at the church in the morning and at the union service at the Presbyterian church in the evening. Rev. Wingett is coming to the city for a visit in the home of his daughter, Mrs. John Haslow. Circulars of information about the Tri-State Epworth Iieague institute, in Crawford August 1-7 have been re ceived nnd may be obtained by apply ing to the pastor. A number of peo ple are already planning to attend, ind it is hoped that others will decide soon. MEARL C. SMITH, Pastor. COMMENT & DISCO M M ENT You may be inclined to regard ad vertising as merely an effort to sell merchandise, but have you ever stopped to consider the influence which it exerts upon the thoughts, hahit. and viewpoints of the people 7 asks the Publishers' Auxiliary. Some years ago a persistent advertising of plug and fine cut tobacco almost made the chew inc of tobacco a respectable habit. At that time the cigarette was in reri ous disgrace, but owing to the adver tising elforls of munufarturers the pernicious little nail is now admitted to the mo; t exclusive circles of so ciety a nl in its perfumed, gold-tipped form is rapidly becoming a favorite of the gentler sex. If advertising takes a wrong turn it is pretty sure to defeat itself in time. As an instance we have the present ISth amendment which was brought lout largely as a reaction from the efforts of distillers anil brew ers to increase demand for their prod ucts. Through various forms of ad vertising they sought to stimulate sales and create a propaganda which would make excessive drinking not only tolerated but respectable. Had they not overdone the matter they would not be where they are today. Advertising is an educative force even though it may sometimes achieve the result indirectly. Today all Amer ica puts on summer shoes, whereas, it does not take a very long memory to recall the time when there were no such thirgs. That is one of the direct educative results of advertising. An inherited taste for alcohol won't ruin his young life now unless he in herits a cellar with it. When the parents are broken and old, the children don't go into court to fight for custody of them. Some of us who have not turned the half-century mark can remember when the accepted summer dress for men as a heavy, black diagonal cloth known as a "Clay worsted." So as to exclude as much air as possible the coat, vest and trousers were long ami the coat and vest were lined and frequently padded. Accompaniments were a hard boiled shirt open in the back, under wear and socks much heavier than j those now worn, and if not high-topped boots, at least hifch shoes which con- I stricted the ankle with laces, buttons, buckles or a stiff elastic. Frequently j a black felt or derby hat completed , the la) out. I A common sight on a hot day, which ' would have been ludicrous if it had not been so pathetic, was a man with coat and vest on arm and collar in I hand, while perspiration streamed from under his hat and made slushy nlaces in his stiff -bosomed shirt, limp mg from the corns caused by his heavv. ill-fittinz shoe9 or - a chafed Fair play in the principle upon which this undertaking business has builder for itself an establishment where courtesy and efficient service await the command of the people. Our moderate priced funerals are replete with the -riijrnifie.1 appointments that characterize burials of greater pomp. Glen Miller UNDERTAKING PARLORS Phones: Day, 311 Night, 522 or 535 123 West Third Street nkle acquired from tho ilnfir in bi gaiters. Women were more sensible in their summer apparel even if some of them did affect heavy black dresses on (ft U1 wl . . AdvertiMnir ha rh uncrrxl alt tit it I has made the luxuries of yesterday ihe necessities of today ami things which Tormerly were laughed at or regarded askance, quite good form for the nt. What innn hvcntv.ftvfl could have .dared to appear clothed in a flimsy silk or raim neacn su.i, though it would have been healthier and more comfortable? But the mak ers of sensible garments had a mis sion to perform and they accomplished it by advertising. Other changes just as startling will be brought about in time by the same medium. It is the wise publisher who sees the tendencies if the time and keeps his advertisers ceyed to aggressiveness and up-to-lateness. The best way to honor our dead sol- , dier is to remember the living. Greenville (S. C.) Piedmont. Germany is now mournfully conclud ing that her war dance was not worth the piper's bill. The little red schoolhouse Is better than the little-read citizen. Boston Herald. Herald Want Ads Results. tUE UNIVERSAL CAD ' The Ford Coupe has an especial appeal for real estate folks because of its splendid up-to-date appointments. A comfortable and depend able motor car every day of the year shine, rain, mud or snow. Equipped with electric self-starting and lighting system and demount able rims with 3-inch tires all around it, brings its owner all those established dependable Ford merits in economy in operation and upkeep, with assured long service. Not alone for professional and business men who drive much, but as the family car for women, the Ford Coupe meets" every expectation. The demand for them increases daily so we solicit immediate orders to make reasonably prompt delivery. Will you not make our shop your repair place? Genuine Ford parts and skilled mechanics. o COURSE Y& MILLER Alliance, Nebraska GLEN PALE PA UK. 1BBIVISIUHI 1 fete fir,' yscp- y Personal Messenger i . fYv . To got information quickly and correctly to avoid needless trips to make appointments -to congratulate or extend sympathy to friends for any business or social purpose "Long: Distance" is the surest and best way. Hare are a fow representative rates TO STATION-TO-STATIOM PE3S0N-T0-PERS0N Day Evening Night Day, Evening CHADRON' $ .45 $ .30 $.30 $ .55 BROKEN BOW 1.30 .70 .35 SIDNEY .60 .30 .30 .70 SCOTTSBLUFF .40 .30 .30 .50 LINCOLN 2.45 1.30 .70 3.00 GRAND ISLAND 1.75 .95 .50 2.15 DENVER 1.10 .75 .40 1.70 CHEYENNE 95 .50 .30 1.15 Evening rates aply from 8:30 p. m. to midnight; night ratet from midnight to 4:30 a. m. Station-to-station calls for 25 cents or less are for a t minute col- ersation. All other rates quoted are for a S-minute conrersation. When you will talk to anjona at the telephone celled, it Li station-to-station service ; if you specify a definite person or persons, it is person-to-person service. "Long Distance" will give you the rato anywhere. HoRTisvcsTEnrj BElilmEPHorjE Company Whafs Your Time Worth T HEN you go to buy a pair of boots, a can of peas W or a kitchen cabinet, do you know exactly what you want or do you "shop around" and take pot luck? You can save many an hour's time and many a good hard dollar by knowing beforehand what you want, where to get it, and approximately how much it will cost. You can always know this much before you enter a store. If it's clothing, you know how well it should wear and what the style should be. If it's a musical instru ment, you know what to expect in tone and workman ship. If it's a carpet sweeper, you know what kind of service it should give. Merchants with established reputations for honesty are the best with whom to deal. Merchandise with established reputation is the best to buy. The only way to be sure of the goods you buy is to read the advertisements in The Herald regularly. As a practice it's far better than rummaging: around. It saves time. It saves money. Read the Advertisements 3131 1 I 1