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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (July 24, 1921)
THE BEE: OMAHA, SUNDAY, JULY 24, 1921. 0 A Cars Generallv Identified By Radiator Lines Public Appreciates Standard Designs Which Hike Rec ognition Easy Despite Year of Model. ,.iost people pride themselves on being able to recognize various makes of motor cars and this recog nition is for the most part based on the familiar lines of the radiator. They do not like the necessity of re adjusting themselves every few 'j cars, or perhaps every year, to the ii'w radiator designs of their favor ite cars, for it is too much like meet ing old friends disguised. Long, long ago (20 years, to be exact) a group of tr.cn ui a tittle n.anufacturing shop in Cleveland, ()., vert perfecting a motor i:sr destined to become internationally famous. Tre cooling system v. as completed and it only remained to fashion an external shell for the radiator. Very carefully and all by hand the nutat was cut, hammered, fitted and mould ed to cling to the radiator core, at the same time smoothing out ths ro.tgh angles and bridging over the corners. The result was the Peer loss radiator design, from that daj until this remaimrg unchanged fundamentally in its relative propor tions and individuality. The first Peerless cars made such a good reputation for themselves and icre so easily recognized by tne laciiator mat u was aecmea never u make any material changes in the design. Subsequent .Peerless cars have impressed that radiator design indelibly on the minds of people all over the globe, so that now old models and current models are im- tmediatcly identified. This policy of standardization in the design of the radiator the most important part of the car from the standpoint of identification is a for tunate one for the manufacturers in that it makes their product universal ly recognized. It is moreover, a policy appreciated by that part of the public who regard Peerless cars as old friends, and who are sure they will always be easily recognized as such. J 00 Haynes Parade Pittsburgh Streets According to a wire sent to Al ton G. Seiberling, vice president and general manager of the Haynes Automobile company, Kokcmo, Pittchitrerti'a antnmohile row .t I1U, ii u . j, . v witnessed an impressive motor car parade recently when 100 Haynes cars, which had just been received in a single train load from . the Haynes company, passed in a long line down the city streets with an rnr rtt mntrrcvcAe noliccmen. The parade was headed by Mayor Rohroeic. Utoree M. tvans. presi dent of Coulter Motors, Inc., Haynes distributors at Pittsburgh, and William Elliott .Phelps, gener al sales, manager for the Haynes company. Our Sales OIribm OMAHA. NEB. HARMCY ATZ8TH.ST. HARNCYOiai Doug Bowie to Sell Dort Automobiles Doug Bowie, veteran of automo bile row, recently has joined the Dort Sales company. Bowie is one of the oldest salesmen on the auto mobile row in point of service and probably has a wider acquaintance among Omaha motorists than any salesman. Until recently Bowie was connected with the Mid-City Motor &. Supply Co., distributors of Steph ens automobiles. In speaking of the change from the Stephens to the Dort, Bowie ex presses a Reeling that the new Dort models will be among the best sell ers of the season. He has compared the Dort with numerous other cars and feels that it is a sure winner. Car Dealer Visits Western Nebraska J. H. Hansen, of the J. H. Han sen Cadillac company, made a trip through western and northern Ne braska last week, consulting with ai'tomohile dealers and farmers to gain information regarding actual conditions in rural communities at this time. "Indications are," said Mr. Han sen, "that while fewer automobiles will be sold this year to farmers, what cars are purchased by them will be cars of quality and known character." Mr. Hansen says that it will un doubtedly take some time to over come the effect of market conditions upon the farmers, but everywhere he found them more optimistic than they were last spring. "Crops look better than I have ever seen them before at this time of the year, and practically all of the wheat has already been harvest ed," said Mr. Hansen. .Since the government first began planning the enormous task of build ing highways,. July, 1916, the mile age of roads which have been built or are now under construction by federal aid is nearly sufficient to encircle the globe. What comes after the purchase price? TnriafCwM! ImHmltM tLIti CMftllMS iCvSIUS term Cm ntu Rooms Are Open Evenings "and Sundays. - Bavis - Coau Auto Co. COUNCIL BLUFFS IA. 109 SO. MAIN ST. COUNCIL. BLUFFS 631 Lincoln Motor Co. . Adds New Dealers Number of Sales Points In creased 800 Per Cent in Eight Months. Detroit, July 23. According to latest available figures, the Lincoln Motor Co. has increased its number of sales points by 800 per cent in the last eight months. .Starting with IS distributors in November, 1920, the company has granted franchises to 123 additional organizations. It now has 56 dis tributors and 82 dealers. How thororoughly this list covers the larger centers of population is shown by the fact that only one city of 200,000 or over is not repre sented. All plans are for still further ex pansion. It is understood that the company has established a most conservative attitude on the number of cars which it has allotted its dealers, so that they are in a favorable banking position and able to obsorb a consistent sup ply of new machines. "Our summer business," says R. S. Gctsinger, sales manager, "is hold ing up in encouraging style. The or dinary seasonal decline is being off set to an extent by the wider base of sales created by new points of dis tribution. "Our wholesales and distribution program will be energetically carried through for the rest of 1921 and 1922." Expert Explains Various Types of Automobile Lenses "Many motorists," says Howard S. Evans, general manager of the Macbeth-Evans Glass company, Pittsburgh, "have an idea that to comply with the new Nebraska head light law it is only necessary to dif fuse or dim the light. "That idea is incorrect Diffusing or spreading of a high-i'owercd head light only tends to make matters worse for the approaching of car or cars, while dimming beyond a cer tain point transfers tl.e danger to the man behind. "The Macbeth-Evans Glass com pany experimented foi many years before marketing the Green Visor and Liberty lenses. The former type is an elaboration of the latter. It has a green visor or hood. The color is fused into the glass. "There are other lertes which, to the careless, might be mistaken for the Green Visor, but the color is only painted on the glass and soon wears off, leaving the buyer with a lens more inefficient than the plain glass type. "The Liberty lens, named after the Statue of Liberty, which is il luminated by Macbeth-Evans equip ment, is identical to the Green Visor, excepting the hood. It 'has five horizontal prisms which scientifical ly redirect all upward rays down ward and in far-reaching concen trated brilliance on the road. Then there are four vertical cylindrical prisms which spread the light uni formly. Motor. Digest Cuba has one motor vehicle to every 94 persons. Brazil has 35,000 automobiles, of whin 19,000 are in the city of Rio de Janeiro. The membership of the Automo bile association in England now ex ceeds 160,000. Among the latest accessaries for automobiles is the "autophone" or wireless telephone. In the rural districts of Ontario, an average of one farm in every four has an automobile. Vehicular traffic on highways in France keens to the right, while rail way traffic keeps to the left. The federal government is spend ing $12,000,000 on roads in national forests m the western district. There are in England and Wales, 17,600 miles of first-class roads, and 10,700 miles of second-class roads. Pennsylvania has 231 highway construction jobs under way. These involve a total of 4,946,012 feet or 934.73 miles, at a cost of $51,731, 523.54. Sidecar taxicabs have become pop ular in London because of their com pactness and comfort, and because the rate charged is only 16 cents a mile. In spite of the fact that the price of gasoline has decreased, the United States bureau of mines finds a higher quality of fuel sold this 3'ear than in 1920. Automobile owners in Rio de Janeiro, Brazil, must engage a chauffeur and a footman, for the chauffeur will not open the door, nor do any of the mechanical work. Motorcycles for transportation are largely coming into use by city and state police departments, postoffices, messengers, telegraph companies and for general delivery purposes. An automobile owner in Washing ton, D. C, has constructed a garage in a fashion that if he wants to move the structure, he simply jacks it up, opens the door, and carries it away on his car. Taxicabs, which work harder than the average passenger automo bile, show an average life of 300,000 miles, with the usual mileage run ning as high as 500,000. The mile age from passenger cars runs be tween 50,000 to 200,000 miles. 7 hit lit! It tw flirt thacklt dots aivay ptr. mtnintty fVifJjt Knitht tmrt nvith 909b tht tqutakt cimmon t tvn tht mit nttlj tart. Service Far Beyond Common Standards Ask About Easy Payment Plan Reduced '300 "Now $1895 F. O. B. Toledo Touring Roadster Coupe Sedan - 189S - 1895 - 2550 - 2754 Formerly Van Brunt Automobile Co. OMAHA 200 Japanese Own One Automobile Each Purchaser Pays $10; Specific Time Allotted For Rides. Speaking of the community idea, consider, if you please, the Japanese concern that is doing business on a basis of selling an Oakland Six tour ing car to 200 Japanese. The company was organized in Jr.pan with an initial capital of $150, 000. The initial purchase of the company was 55 Oakland Six tour ing cars, which have been sold to 11,000 Japanese. Strange as it sounds here is the plan under which the company operates. Each stockholder in the company pays $10 and in return receives a one year's interest in an Oakland Six touring car. The year has been di vided into days and hours and a spe cific time allotted for each stockhol der to take a ride. For example, a man is notified that his time will be from, say every other Thursday from 11 to 3. The plan has been carried out with the 200 owners of each car so that four people go out with the driver during the hours allotted to them, so many times each year, at a total cost of $10 each. This arrange ment nets the Japanese concern $2, 000 for each car sold and gives tin; Jap automobile enthusiasts the sat isfaction of being a car owner in re turn for the very modest investment of $10. The Oakland Sixes used in the unique selling plan are standard Oak land Six touring cars, and were pur chased through the Oakland dealer in Seattle, Wash. While it is difficult to, imagine an American accepting a one two-hun-dreth interest in an Oakland Six, the fact remains that 11,000 Japanese have become enthusiastic over the proposition to date. And latest re ports from the far east indicate that the number of "community" Oak land Sixes is constantly increasing. Straightening Wire Stray pieces of copper wire have many uses, but it is often necessary to straighten out wire that has al ready been used before it can be em ployed ajrain. See that there are no sharp bends or kinks in the wire and straighten out by hand any of these which are found. Fasten an end of the wire to some firm anchorage, grip it in the vise if necessary. Loop the other end of the wire around a hammer handle or similar instrument and then pull out the length of wire. Repeat this operation as often as necessary. If the wire is of soft copper it will stretch a little, which improves it No speedometer has ever measured the life limit of the Willys-Knight sleeve valve motor. Its two simple sleeves sliding on a film of oil are so perfectly lubricated in all weathers that they incur no noticeable wear. Carbon packing back of the combus tion ring actually increases the motor s power after miles of use. The quiet and long life of the motor has enforced the development of a car of superior refinement in every detail. It steers easily. Rides comfortably. And with its sturdy frame guards pas sengers from the jars of the road. Light weight and careful balance secure exceptional fuel economy. Veteran Car Salesman Joins Bonney Company Will N. Ilellen, one of the veteran automobile salesmen en the Omaha row, recently has become associated with the O. N. Bonncy Motor com pany. Hcllen enjoys the reputation of being one of the best automobile salesmen in the terri'ory and fee's tiiat he will be able tn add to his al ready enviable reputation through his connection with the Studebakei. Lee Huff Returns From Annual Buick Meeting Lee Huff, manager of the Omaha Buick of the Nebraska Buick com pany, is back from the annual meet ing of branch managers and dis tributors at the Buick factory. Mr. Huff declared that figures cited at the meeting show that nearly 14,000 Buicks were placed in the hands of owners during' the month of June. This should be taken, he de clared, as a concrete demonstration of the tendency of the people to in vest in a product which they want. Distributors of Auto Specialties We offer exclusive territory for the Wayne Auto Lock in your territory. It's the Best Selling Auto Lock In New York City. Great Opportunity for -Penalty Cities. Tn a,tTOti roAnfUnn m tfa than nnw. its cost. N I The only lock approved by the Un- fl derwriters' Laboratories that doe. not interfere with the mechanism of the car. Can be quickly installed by anyone. Write or Wire PREFERRED UTILITIES CO. 1730 Broadway New York City life COUNCIL BLUFFS Firestone Manager Attributes Success To Faith in Business Harry F. T.-umble. manager of tic Omaha Stephens Tire store, at tributes a great part of its success to implicit faith in the future of the tire, tube and accessory business, Furniture Specials For Monday and Tuesday 3-Piece Duofold Suites These are exceptional values. Workmanship and finish unsurpassed. A 3-piece Duofold suite is much to be desired, especially by those living in apartments, as they turn your living: room into a sleeping room at night, without muss or fuss. 4-Piece $1 Bed Room Suites 0- Bed, Dresser, Chiffonier and Dressing Table, each and every piece so made and finished they'll give years of. service. Rocker Oak Rocker $8.65 Dresser Special $11.95 towa awawaMawl WE ARRANGE EASY TERMS TO SUIT July Prices Home Outfits 5-Room Outfits Complete $268 4-Room Outfits Complete $224 3-Room Outfits Complete $165 STATE FURNITURE CO. i Corner 14th "it arcAM for Full Value The price of the Gardner car represents full value in an automobile. Full value will always be there the best materials money can buy, combined with most economical and modern manufactur ing methods, have produced in the Gardner the lowest priced car of its class in the world. Since last October the price of the Gardner car has been reduced from $1285 to $995 almost 25 per cent A better car at a lower price. Talk to Gardner Owners The Gardner Motor Co., inc. ST. LOUIS. Now $995 . a. Wf, LOW WESTERN MOTOR CAR CO. Famam St. at the Boulevard 11T v hich 'is held by all numbers of the organization. The Omaha Lratich recently received word that total sa'es had exceeded by a consi krablc margin those of any of the other Stephens tire stores. Mr. Trumble feels also tint the fartory-to-user sales system of the Stephens tire stores, combined with a good reputation, has been re sponsible for a full volume of busi ness during the recent months of depression. wa rn Buffet Cnniaa Oak $23.85 $5 Down Places a Beautiful Cabinet Phonograph in Your Home $44.50 Is the Price star Down Pay Only Month and Dodge-- ' maj"i U.S. A. Omaha V, J. A
