4 I. 'IV 11 tallow dip q The flickering light from grandfather's tallow dip cost him over 150 times as much per candle power as you pay for modern electric service. to 'aw; I I. 4mn B I G j But advancement in the art of illumination has come only through years of toil through the adoption by electric lighting companies of every improvement devised by the world's best brains by the expenditure of large sums of money to make this service available, to you. flj Your Electric Service Com pany, to put this improved service at your disposal, has spent $5,000,000.00 in the last three years. e DrasKa ower Go mpany