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THE BEE: OMAHA, SUNDAY. MARCH fi. 1921.
-Dealers Seek
; More Space at
' Automobile Show
Accessory Show Reduced to
Make Room for Exhibitors
Who Arc Late in
Plans.
Manager Powell is having a busy
time trying to find room for Omaha
distributors to display at the auto
show the new models which are ar
riving daily Every inch of avail
able space in the Auditorium, in
cluding the stage and basement, has
been taken, and it has been found
necessary to commandeer some
space from the accessory show in
order to take care of several dealers
J who were late in making arrange-
' ments with their factories.
1 The . dealers insist on showing
every new model they have, because
they recognize the fact that every
owner and every prospective owner
' is displaying an unprecedented in
terest in body development and re
finetnety s.
It Js a generally recognized fact
that motors have been developed to
a point of efficiency which renders
them almost C'fool proof." Manu
facturers have therefore concen
trated their efforts in obtaining
greater mileage from the present
low grade gasoline and on improve
ment of body models, particular at
tention having been paid to uphol
stering, interior finish and other
details o'ering additional comfort
to the motorist.
The shew management is also
having its own troubles on account
of the demand for space in the ac
cessory show.
Omaha Men Form Company to Sell
Brake Lining and Clutch Facings
C. E. Masters Sales
Manager of Auto Firm
ifsttxdrWk,
-CJZMWer
Morris D. Wilder and C. A. Mil
ler recently organized a company for
the purpose of selling Ever-Ready
brake lining and clutch facings for
all makes of automobiles, trucks and
motor cars. This is the first organi
zation here to devote themselves ex
clusively to the sale of these com
modities. '
Ever-Ready brake lining and
clutch facing are made by the Kelso
Manufacturing company of Trenton,
X. J. .
1 he brake lining is guaranteed for
one year.
Wilder was formerly associated
with the Peterson Motor company
A
I
M;.Emider
! Miller Tire Co.
I Will Establish
Branch in Omaha
of Omaha. He also is a mechanical
engineer and had charge of quite an
important airplane station during the
war. -
'Miller formerly was wholesale man
for the Peterson Motor company of
Omaha and prior to this was asso
ciated with the Card-Adams Motor
company of Lincoln. He has traveled
Nebraska and western Iowa territory
for the past 15 years. .
The new firm will locate temporar
ily . at Eighteenth and .Webster
streets and is planning to exhibit
at the automobile show this year.
A. G. Wall 'Named Manager
Of Depot to Care for Busi
ness Formerly Handled
Through Denver.
Announcement was recently made
of the establishment of a direct fac
tory branch of the Miller Rubber
company in Omaha and of the ap
pointment of A. G. Wall as manager
of the branch. The Omaha depot,
until recently, had been operated
under the direction of thes Denver
office. - '
Mr. Wall has been associated with
the tire business for a number! of
years. He formerly was stationed
at Beatrice, Neb., with the Firestone
Tom Foley., Well-Known
Salesman, Returns to
Hansen Cadillac Co.
people, and was promoted" to mana
ger of the tire business for William
Warnick company, jobbers at Sioux
City, la. From this position Mr.
Wall was promoted to the manager
of pneumatic trade sales at the
Omaha branch of the Firstouc Tire
end Rubber company.
Mr. Wall has spent -the past few
weeks in traveling the territory cov
ered by the Omaha branch of the
Miller Rubber company, which em
braces the major portion of Nebras
ka, western Iowa and southern
South Dakota. According to "his re
port, there is a definite picking up in
the tire business and Miller tires are
gaining a strong foothold ,in this
territory. Wall has put on a number
of salesmen who .are making aTf in
tensive sales canvass f the entire
territory.
Production at the Miller factory
has started again on a "very liberal
scale. The factory is in good condi
tion financially and- the cord and
heavy truck tire departments have
been working to capacity during the
entire period of slow business.
Manufactorers' specifications have in
creased considerably and Miller tires
are now standard equipment on' nu
merous high grade automobiles.
Increase in Sales
v By Buick Company
As an indication of the improve
ment in the automobile business in
this locality ilv. Nebraska Buick
Auto company have reported the
following sales for the past week:
Nebraska Tower
Walter Ztifrler, 4229 South Twmty-fourth.
V. H. Sinrk. 3123 North Thirtieth St.
M. N. Hill. 4815 Canulan Av-.
Wm. Tnnnebaum. Twanty-fourth and
Klomln.
John Hrarter, Storm Lake, la.
Alvln BrownlnK. Bancroft, Nob.
Geo. E. HcKrlat. Cereiwo, Neb.
jHtiien Brown, Crestou, la.'
Anton ''Vunbprv. Hooter, Nnb.
E. J. (iotfrudnon, Collega View, Nab,
In addition to the above deliveries
they have over twice this number of
cars ordered fcr delivery next week.
Lee Jluff, local manager of the
Btiick, believes that within 60 days
Omaha will see a shortage of auto
mobiles, due to the fact that most
factories were closed the greater par:
of the winter. They have just re
ceived a communication from the
Buick Motor company stating they
will be unable to make deliveries on
tw,0 of their closed models until
about 60 days.
! Cadillac Power Plant to
i tcrnal mechanism is visible when the
I Dower 'plant i operation.
e EXniDliea ai OllOW, va,ueJ a, $12,000, and so far has only
)frn exhibited at the national shows.
One of the features ot the Auto
mobile show this year will be a Cadil
lac power plant which has been rut
open in such a manner that the in-
J. H. Hansen of the Hansen Cadillac
company considers himself fortunate
to have been able to secure this ex
hibit for Omaha.
1
lydc E. Masters, whd-has been
associated with the automobile busi
ness in Omaha for the past five years,
has accepted the position of sales
manager for the Omaha Auto Sales
company, distributors for Maxwell
and Chalmers automobiles. ,
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Speed Record on "
Coast Is Broken
By Studebaker
Light-Six. on Round Trip Be
. 'tween San Francisco and
Los Angeles," Beats Fast
Train by Three Hours.
In two sensational dashes a Stude
baker light six recently broke all
records for speed between San Fran
cisco and Lo's Angeles, setting a new
mark for the round trip, lowering
the coast route record by 2 hours,
35 minutes, 20 seconds; beating the
best time ever before made over the
valley route, and leaving "The Lark,"
most famous of the fast coast ex
press teams, three hours, 47 minutes
and 30 seconds in the rear.
On the first tri;the divers, Hart
L. Weaver and James C. Gufley,
carried United States mail both ways
between San , Francisco and Los
Angeles, being sworn in as federal
officials upo authority from Wash
ington. In fact, the journey was
made for the purpose of showing tha
possibilities of ; the motor car in
transporting msil quickly.
The round trip, a distance of 864.8
miles, was covered by the Studebaker
in 21 hours, 23 minutes. The trip
down, over the coast route, a dis
tance of 453.7 miles, was made in 10
hours, 12 .minutes, 30- seconds; as
compared with the previous best
record of 12 hours, 47 minuses, 50
seconds,, established in 1916. '
The car and "The Lark" started
their '.dash ' to J.os Angeles at the
same time, and it was on this oc
casion that the light six beat the
tram's schedule by over three and
one-half hours.- -
After hanging up these records
the Studebaker drivers went' after
the fourth and only remaining speed
mark -that of lowering the" previous
best time over the valley route. They
succeeded in making the tripfrom
Los Angeles to San 'Francisco, over
this route, a distance of 411.1 miles,
in nine hours, 15 minutes, 50 seconds.
This tecord-breaking time was made
under difficult weather conditions,
the pilots being forced to drive
through a dense for 120 miles of the
way.- . '
These record-breaking trips also
prove how an automobile can stand
a long, continued nth without me
chanical' trouble. In this case the
car was' ready to start out 'on its
second trjp immediately after finish
ing the first. " I . ..
What use or beauty could you ask
of this Sedan which it does not
give you in generous measure?
M AHA. NEB.
HARNEY AT ZSTH. ST.
HARNEY 0123
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The gasoline consumption is ontimaUy low
Th tlr milMg ia amisoalfy Ufh
DBwen-Davis-Coad Autd Co.
COUNCIL BLUFFS IA.
103 SO. MAIN ST.
COUNCIL BLUFFS ESI
Omaha Automobile Show
March 14th to 19th
Mm
Company Organized for, '
Distribution of Velies
One of the oldest and best known
automobile men in this community
has returned to the J. H. Hansen
Cadillac Co. Tom Foley, who for
years was connected with the Cad
illac Co. in the "Omaha territory, and
who since then has been selling high
grade motor cars, is again on the
Cadillac staff.
In remarking about', his new con
nection Mr. Foley said: -
"The buyers of Ca'dilfacs are in
creasing in number, and I jyst simply,
had to seel 'em again. I have had a
great deal of respect for this Hansen,
Cadillac concern for some time, and
I find that , their policies in business
and service are even more ideal than
I had anticipated." - -
Announcement waS made last,
week that R. D. Cathei;wood and C
W. Mattson had organized the
Catherwood-Mattsou Motor com
pany to distribute Velie automo
biles in Nebraska and southwestern
Iowa.
The new company will locate at
2203 Farnam street and at the pres
eift time is remodeling and decorat
ing the building.
Roy Cathenvood has been genera!
sales manager for the Van Brunt
Automobile company for the past
five years. Chester Mattson also
has been associated with the Van
Brunt"Automobi'e company as retail
sales manager. Both Cathenvood
and Mattson have a wide acquaint
ance in the territory and representa
tives of the Velie factory feel that
they have made a very satisfactory
connection in Omaha.
r
If you stepped into a New Series
5-passenger Paige Glenbrook
v without knowing its make or
price and experienced its powe
, speed and general excellence in
actual performance, we would be
- willing to make this prophecy:
After a single demonstration of
its capabilities you would price
the Glenbrook at five hundred
dollars more than it costs.
Jhat is because jthere are no
existing standards by which the
New Series Glenbrook can be
compared. It has established its
own standards.
There is only one way to prove
such s'trong statements to ride
in the car.
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. PAIGE -DETROIT MOTOR CAR CO.. DETROIT
Utnujatlwf f Ttif UotorCtrt tni Motor Trvciu
NEBRASKA PAIGE CO.
R. M. Austin, General Manager
27th and Harney Sts. Omaha, Neb.
THE MOST BEAUTIFUL CAK. IN AMEB.KA
lees
rAeOm&Jk&B
Willard
Batteries
w w
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Thousands Know the Cleveland
As "The Better Car"
The Cleveland Six gives all, in every-day, year-around performance, that you
could ever hope for from the car you choose, and gives it in full measure. It
combines so many good qualities that it has earned a wide preference among
discriminating purchasers. These qualities have established the Cleveland's
position as "the better car in the field of light sixes and fours.
Alive With Power Featuring the .Cleveland chassis, too, are
The exclusive Cleveland motor, designed by long, underslung springs which wipe out the
the Cleveland company's own experienced engi- . road bumps, positive brakes which add im-
neers and built in the company's own works, is measurably to safety and an ease of control
the most highly refined of the overhead valve which is a ' pleasure to the driver. On this
type. It is alive with power. Quiet, pliant power chassis you have the choice o four attractive
which answers promptly to your every request, bodies.
Cord Tires Standard Equipment ,
Turinc Car (On Pmawnri) $1465 Roadstm- (ThrM Paaa
Sd (FW PaMnan) $2475 Coup (Four Pasn(nj
Priaa F. O. B. CWwIand
) $145
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CARDtADAMS COMPANY, Inc.
Ralph W. Jonea, Mgr.
LINCOLN ' v OMAHA
1732-38 O Street 2421-23 Farnam Street
CLEVELAND AUTOMOBILE COMPANY, CLEVELAND, OHIO
Five Threaded
Rubber Reasons
1. Willard Threaded Rubber Bt
teries are standard on 172 makes of
motor can and trucks, and on export
models of 2 others.
2. Most of the Important battery
improvements originated with. Willard,
and are today found In the Willard
Threaded Rubber Battery.
3. Threaded Rubber Insulation
saves you money because It does not
warp, puncture, crack or carbonize.
It outlasts the plates.
4. Threaded Rubber Insulation
found only In the Willard Threaded
Rubber Battery permits "bone -dry ,
shipment that keeps the battery new.
5. As an authorised Willard Service
Station we offer to every Willard user
the benefit of the broad Willard "
policies.
Nebraska Storage
Battery Co.
20th and Harney Sts.
Omaha, Neb.
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