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THE BEE: OMAHA, WEDNESDAY. SEPTEMBER 15. 1920.
& "Wmit 'a:1! 4
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Come Here During, the AkSar-Ben Festival
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The invisible, yet unmistakable, air of confidence in us
and our visible willingness to serve every trifling require
ment of Cadillac owners7 is what we are pleased to call
the "Cadillac Spirit.". Wherever you find a Cadillac
owner, wherever you find a mechanic, and whenever you
find automobile fans, you will find that the Cadillac is
known and recognized as the "Standard of the World"
You will find a spirit of loyalty to its goodness, which ex
tends far beyond the circle of Cadillac owners and Cadil
lac co-workers.
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Could you visit the Cadillac factory or our own service
station and mingle iwith the men, many of whom have
known this car intimately for over 17 years, you would
soon recognize that invisible1 thing called "Cadillac
Spirit" Though many of the Cadillac representatives
are hundreds of miles from a Cadillac factory, you will
find the same loyalty toward the Cadillac and the same I
warm welcome to all Cadillac owners. Ownership of a
Cadillac, automobile seems to form a fraternal feeling
which is recognized the world over.
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This spirit is apparent the minute you enter a Cadillac
service station It is like a good influence that penetrates
and enlightens within. , The meh make you feel that ,
whole-hearted welcome- they - tell you of Cadillac'
ideals and performances, for .they are as proud of the
product as the makers.- L ;
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They .show you clearly the many points of Cadillac
excellence. Their enthusiasm gives you a worthy
impression of Cadillac perfection, for . they are cer
tain that it is the highest type of motor car
"Standard of the World", -
There is no direct persuasion to induce purchase. Cadil
lac co-workers arecontent with the mere opportunity of
pointing out Cadillac individualities. These in them
selves, make the C a dill a c stand oyt from all others.
Psychology does the rest. Once you are corivincedf
the wonderful value offered in all Cadillac models, you
are certain at least to desire one of these cars. Once you
become a Cadillac owner, your enthusiasm will take shape
in "Cadillac Spirit" which will radiate in;good measure.
Theunquestioned stability of the Cadillac Motor Car
Company, the known permanency of our own organiza
tion, and the number of future orders now on hand, both
wholesale and retail, prompt us to urge-you to anticipate
in advance the type of car you will want and place your
order immediately to insure against disappointment.
We, wish to take this opportunity to extend a cordial
invitation to all' Ak-Sar-Ben visitors to come to our
show room. , We want you to know what "Cadillac
Spirit" is. You will enjoy it we are sure, and you will
know to what extent "Cadillac Spirit" enters into all
of our endeavors. You will also see something very
unique in theautomobile world. '
In times like these isn't it best to buy
a car of unquestionable character and
known permanency om a safe concern? "
ntamsen
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Cadillac
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-Distributor-
Gompany
LINCOLN