THE OMAHA SUNDAY BEE: FEBRUARY 29, 1920.
9 X
ENGLAND'S RAIL
TIE-UP BROUGHT
TRUGKPRESTIGE
i Ship - by - Truck Advocates
Point to Wonders That
Could Be Accomplished
In U. S.
A conspicuous feature of the ear
liest news of the tie-up caused by
the railroad strike in England was
that motor truck service would
furnish supplies (a the cities and
towns whose teeming population
would, without such timely and effi-
verge of famine.
Ship-by-truck advocates in the
united States point to this emer
ency service of the motor truck in
' P.rsland a B str-ifeincr illuctratinn nf
. vut the trUck can do. :Th educa
tional campaign they have been
carrying on since the signing of the
4 for the purpose of bringing the
truck into use in normal times in
. inis iarm-to-city service in which it
- Js proving its capacity in an emer
gency, i
' t Trucks Growing Popular.
"The shio-bv-truck movement is
Kiuvviiikiii uuuuiaruy nuny uy u"as
nd bounds," writes E. Farr, chief
Zoi the Firestone Ship by Truck
r bureau, at Akron,' O. "There is
iiow no doubt that -this newest methi-
jou or transportation win De
i, adopted in the short haul field in all
: Sections of the United States just
-as auicklv as road imorovement
iand truck production will permit.
AjiKuway HiiuroveiiiciiE is uro-
t-gressing wejl in all sections of the
7 countrv. our rennrfa show. Thi
- states are eagerly takine advantage
of federal aid, and the townships
; are doing much on their own ac-
count At to truck production,
much depends, of course, on the
outcome of the present industrial
Unrest. Steel is needed in; con
' siderable quantities if the truck
- manufacturers are to keen their rro-
duction up to capacity. On July
1. according to reliahle statistic
r mere were ouv.tiv motor trucks in
. . . t ti . , c.. . .
j was estimated that 180,000 would be
s produced in the next 12 months.
- Might Happen in United States.
: "The fact that the railway strike
: in England caused that country to
fely upon the motor truck for the
transportation of daily necessities
from the farm to the city calls to our
attention tnat tne united Mates
might at any time be required to do
- Jikewise.
. "In this eventuality we would
-:(. have available a total motor truck
tonnage of 1,860,000, the statistics as
of July 1, 1919, tell us. This tonnage
' would be far from adequate, but
would do much in saving our cities
from an actual food famine. A few
.'.""j , m t . i 1 J
uevciopeu snouio oe sucn as wuuiu
1'insure plenty of food for the cities
;:of the United States in a crisis.
"In this connection I wish to
. jnake it clear that the ship by truck
movement as initiated by H. S. Fire
stone does not picture the motor
- truck competing in the future with
--the railroads.
v' "As we see it the railroads will
Great Western Cnmmercial Body
Is Forced to Again Enlarge Plant
I
I j J riu IS1 IIT
tttttk. 1,1 r r)i -ft -Hi At it i
.1
Bird's-eye view of the new plant of tha C, Dal West
With the completion next fall of -
a new factory building covering an fT 3-?f"v3K
acre ui ktouiiu at rourtn ana
Pierce streets, the Great Western
Commercial Body Co. expects to
have- the most completely modern
manufacturing establishment in the
field of commercial motor car body
production.
An indication of the rapid ex
pansion of the company's busine?s
is the fact work on this new build
ing was started immediately after
completion of one new five-story
building, which greatly added to lie
capacity of the company's plant
The Great Western, only a year
old, has made rapid strides under
the direction of R. C. O'Bryan,
secretary and treasuer, and Sales
Manager Lampert, formerly con
nected with the Buick Motor Co.
In addition to the large factory
capacity, new offices have just been
equippea. une ot the
pumica out Dy iactory otticiais
t il Cornrn .iv ia! Roily corrpany, Fourth and Pierce streets,
twwimtmwviv,j.wt!iwmi.- 1 M.. ,i
""'"M'.ttL.ii'1 1 "-n, "-i
mjmmmCBKiWW:KlVW9T'H IHi IIIIMIiWMHM Willi mil II ll mil ussw mmiii iisiiii 11111
me laci tne onices are trimmet ftnejr product
mm me eaiuc auiiu oik usea in tne
factory in production of commercial
car bodies.
Mr. Lampert has instituted a sales
policy, the chief basis of which is
protection for distribution of Great
Western bodies. Contraots are
made with distributers for the ex
clusive sale of bodies for specified
cars in their territory and dealers
View of the general offices of the Great Western Commercial Body
featureE'company. The Interior trim of these offices is in solid oak. This wood
as selected from tne regular sxock mat is usea in ne rnanuiaciuro wi
are given credit for all sales made
in that territory. This system, Mr.
Lampert points out, eliminates com
petitive scrambling for buisness by
factory and dealer.
A contract recently was closed for
$50,000 work of bodies to be
handled by a Kansas distributer.
This and other contracts, it is an-
always find in the long haul field as
much business as they can handle,
and this business will be supple
mented by motor trucks acting as
feeders, and made more efficient by
motor trucks taking from the rail
roads the vexatious and. to the rail
roads, unprofitable short haul busi
hess, only part of which is now
handled by light traffic and expen
sively maintained branch lines. '
"The motor truck means a revolu
tionizing of the transportation sys
tem of the country, but a revolution
izing which will spell only greater
efficiency for the railway systems. It
means both highways and railways
as a solution of the freight traffic
problem, one a complement of the
other, and both taking care of the
ever-increasing traffic demands of
the country."
Entry of R. Clifford Durant, son
of W. C. Durant, head of the Gen
eral Motors corporation, is an
nounced for the Indianapolis 500
mile race of May 31 next. Mr. Du
ranf will drive one of the four Chev
rolet racinsr cars now being built
at the plant at Oakland. His entry
will give him the No. 1 which he
had last year.
New Models of Trucks
To Be Shown by the
Standard Motor Co.
Carl Changstrom, president of the
Standard Motor Car Co., 2020-22
Farnam street, announces the com
pany will have in its truck exhibit
at the automobile show this week
one of the three new models being
produced this year by the Defiance
Motor Truck company, Defiance, O.
Mr. Chr.rrrstrom has just returned
from 3 v.. ;t to the Defiance plant.
"The new models," he says, "in
clude a big, sturdy, two and one-half-ton
truck that undoubtedly will
give unsurpassed service. Pneu
matic tires are standard equipment
for all of the 1920 Defiance models."
The. Standard company will have
on display later at its salesrooms a
new model Indiana truck, of two
tons capacity, equipped with 40x8
cord pneumatic tires.
Motor tracks were first introduced
into Turkey during the world war.
1 n
(Si" J&s
! -
CARL SONDEREGER
President
All Visitors
to Omaha
During the Auto Show
are most cordially invited
to visit the great' tire and
rubber factory lately put
in operation by
SEN. J.
Vie.
M. GRACE
President
The
Overland
rirv
1 ire
& Rubber Go.
To reach the factory take 42d and
Grand Avenue car . any place on 14th
Street, get off at 30th and Ames and walk
one block south.
All stockholders
vited.
are especially in-
Do not leave Omaha until you have
made this inspection. You will see the
largest and most modernly constructed
and equipped factory of this kind west of
Akron, Ohio. "s '
If you have a little spare time I Would
be glad to have you call on me at my new
location, 701 W. O. W. Building.
Yours respectfully,
J. C. BAKER,
Manager Fiscal Division.
nounced, will keep the factory work
ing overtime at top speed.
Company officials state the pres
ent force of 150 employes is to be
increased soon to 300.
AIRPLANE SHOW
TO EXHIBIT ALL
KINDSOF SHIPS
Many New Aerial Luxuries for
Passenger Service to Be
Featured at Great West
ern Exposition.
San ; Francisco, CaL, Feb. 28.
Preparations are being made for the
first great western aeronautical ex
position to be held in San Francisco,
April 21 to 28. i
The San Francisco exhibition will
surpass the Chicago show held in
January and that to be held in New
York next month, both in number
and novelty of exhibits, according
to S. S. Bibbefro, secretary of the
Pacific Aero club and assistant
manager of the coming air show.
Several Pacific coast firms engaged
in the manufacture of aircraft or air
craft accessories will participate.
There will be everything from the
ponderous transcontinental passen
ger liner and the many-motored
"freight-train" of the air, built for
use as a commercial cargo carrier,
to the almost "vest pocket" size
cloudster for use by one passenger
on short sky excursions. Exhibits
will include relics of early flying
days as well as types of machines
now being built which will first be
shown o the public at the San Fran
cisco show, and which are said to
feature structural improvements
never before applied in the building
of aircraft
There 'will b,e famous battleplanes
of the stripped-for-action variety,
and alongside of them will be park
ed luxurious air limousines and
coupes equipped with the con
veniences that are lacking in even
the most elaborately appointed auto
mobile, Aerial telephones, type
writers, card and luncheon tables,
vanity cases, cigarette lighters,' and
heated compartments, are among
the luxuries included in some of the
latest "flying palaces."
In addition to many varieties of
land planes,' sea planes and flying
boats, a model of the famous ice
plane, equipped with side-like land
ing gear, wtll be shown. This plane
is of the type proposed for the
flight over the North Pole and
around the "end of the world.""
Gar Owners Use an
Ocean of Gasoline
1 In U. S. Every Year
The average consumption of gas
oline in the United . States during
the last year has been more than
8,500,000 gallons daily and is con
stantly increasing. To realize what
this means it is necessary to con
sider that , the supply of crude oil
is limited' and that only about 20
per cent of it is available as gaso
line. The remainder is kerosene,
fuel oil, lubricating oil and residue
products. It is many years since
enough gasoline could be produced
to meet the needs of motor cat
users.
To supply the deficiency it has
been necessary to "crack," that is,
to distill under pressure, some of
the heavier oils into what now is
known as gasoline. -
Ten years ago if you took a
quantity of gasoline and heated it
to say 100 degrees Fahrenheit it
would all have boiled away. But
heat some of the gasoline of today
to the same temperature and but
a small per cent will evaporate.
Raise the heat to 200 degrees and
a greater-part will boil away. It
will be necessary, however, to in
crease the heat to from 350 to 375
degrees before it all disappears. ,
A.
Dodi
Mcl
L. McMeans, secretary of
;e Brothers, has resigned. Mr.
eans has not made known' his
plans tor tne tuture as tar as can De
learned, and members of Dodge
Brothers staff can give no informa
tion other than that of the resigna
tion. ' " ,
Need Judgment In
Buying Auto Same as
In Picking a Horse
Next to the house he lives in, a
man's automobile is one of the most
important purchases of his life, and
there is a good deal of similarity be
tween the two. Not only doea an
automobile represent a considerable
investment, but the average car is
utilized by some member of thej fam
ily nearly every hour of the day.
Therefore it is necessary to use the
same good judgment in buying an
automobile that you would in the
purchase of a house.
That is why you see so many
thousands of persons attend the au
tomobile exhibits each winter.
Everyone is anxious to get a
glimpse of every car on the market,
so that he can take his pick of the
lot
When a man buys a car he wants
to be sure that he will be able to
spend long hours in it with the
greatest of. comfort, and also that
good material has been used in the
construction of the machine.
A man nowadays does not buy a
house unless it hasAll the conven
iences. So he also makes it a point
to see that his car is complete in
every respect in the matter of lights,
starter, top, windshield, speedometer
and all other conveniences which
contribute towards comfort The
far-sighted man is quite particular
in the selection of a good heater for
his house. Neither does he buy a
house larger than he needs. This
also applies to an automobile. Much
care is necessary in looking into the
fuel situation when buying a car.
It may result in the reduction of
the motive expense's.
Hugh Chalmers was much missed
at New York and especially at the
annual banquet of the National Au
tomobile Chamber of Commerce.
From friends at the banquet it was
learned that Mr. Chalmers, since his
return from Minnesota, has been
again confined to a hospital and
that he will shortly, leave for Cali
fornia on a health-seeking trip.
"STURDY CAR" IS
NAME GIVEN TO
THE DIXIE FLYER
.
Beauty," Power, Economy,
Comfort and Reliability ir
Nichols' Exhibit at the
Show.
Sturdiness ad reliability are the
characteristics of 1920 Dixie Flyer
models emphasized by Wr R. Nich
ols, 2520 Farnam street Omaha dis
tributor. Primarily the Dixie is
"the sturdy car," he says.
' "Beauty, plus power, economy,
comfort and reliability form the
ideal motor car combination add
the Dixie Flyer is constructed to
fulfill this ideal," Mr. Nichols as
serts. "Its sturdiness and thoroughness
of construction have giveji users
everywhere unbounded confidence
in the Dixie. Road tests have brand
ed it as dependable under all con
ditions. There are never anxious
moments, never uncertainties, never
bothersome body rattles in the car's
operation." '
New Dixie models wilt be ex
hibited by Mr. Nichols at the auto
show and at his salesrooms.
They include the touring car,
with new low hanging top and
sloping windshield; an adaptable
and versatile sedan type, with four
wide doors, soft, deep cushions and
rich upholstering; and a coupe mod
el ouiit tor snug comiorr ana es
pecial appeal to professional and
business men and their wives and
daughters.
At Alientown, Pa., the Bethlehem
Motors corporation is again cutting
into the side of a great hill to make
land on which (o build the additions
to the plant which will bring U to
a size two and one-half times its
present dimensions.
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a
ore thaon - merely
Gordon Tires are built with one idea
in viewsuperb service and endur
ance. Correct materials are selected
to accomplish these ends.
Gordon Tires have done better than 15,000
miles; some have run 20,000 miles. As near as
can be determined, 10,000 is really
only an ordinary performance for
a Gordon.
Since these tires are built to attain
superb service and endurance and
every process of construction
assures, these more miles for less
money.
Buy just one Gordon. Let us
register'it.' Keep track of its
mileage yourself. Make Gordon
establish its reputation with you
on4 your car. It's the logical and
safe way.
on u OP
Phone Douglas 7574
a ftire! 1
y Ife
Mil 1
lllii ; I i C0RD
Si I 1 V ' " I
ill ' H . . '
Sill am fabiuc $
.WmJ; - ' DEALERS:
MiJ- r Get the ' 1
WWw Gordon Line for e
Vfy Your Town g
RIBBED TREAD ' '
o mm -la a mi v- h
u cy insi
1
Southeast Corner 20th and Farnam Streets
OMAHA, NEBRASKA
111