AMUSEMENT
SECTION
Sunday
Bee
AMUSEMENT
SECTION-
VOL. XLIX NO. 11.
OMAHA, SUNDAY MORNING, AUGUST 31, 1919.
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MOON THEATER
CAN BE CLEARED
IN 3MINl)TES
Every Modern Device for
Safety of Patrons Has
Been Installed In New
Show House.
Safety and convenience of patrons
hare had first consideration in the
minds of the builders of the Moon
theater, the management says, and
points out the unusual features that
have teen incorporated in the struc
ture with ftiis purpose in view. The
building in itself is fireproof and in
no part of its actual construction
has inflamable material been used.
The structure is of concrete and
steel constructiqn throughout.:
In the building of the projection
room absolute safety has been ob
tained, architects say. Owing to
the mechanism of the projection
marhin itself tt te cairf that' ven
should a film be ignited only a few
inches of it could burn, ah amount
insufficient to even stop the show
ing of the film.
In the matter of convenience it is
pointed out that thE wide side aisles
and exits will provide for a capacity
crowd to leave the house under ordi
nary circumstanes in less than five
minutes and in the event of neces
sity the house, it is said, may be va
cated of patrons in a minute and a
half. . '
g Sign of Moon Theater
Can Be Seen Seven Miles
; "the big sign on the Moon theater.
mi. is said, ii ii were not imcricrca
with by otherlobjects," could be seen
"for a distance of seven miles at
night. More,, than 1,200 lights il
luminate the sign which is 30 feet
high..
Illumination both ot the interior
and the exterior ..of the Moon has
been given first consideration on
the nart of the designers of the
building - 1
i
Sesstie Hayakawa in Feature
Film at the Moon Theater
Japanese Actor Murders Counterfeiter Who Proves to
Be His Sister's Husband, Who Had Deserted Her
Many Years Ago.
v
Cast of Characters.
Kno Mauta .Sessue Hayakawa
O Hani San Tauru Aoki
John Kurthman Bertram Grassby
Doris Furthman Eilean Percy
Richard Morrla Andrew Rob8nn
Kenneth Furthman .... Mary Jane Irving
: Sessue Hayakawa this week is
shown in "The Gray Horizon," at
the Moon theater.
In the solitude "of the mountains
Yano Masata, a Japanese artist sets
up his studio. John Furthman, pos
ing as an art connoisseur, is attract-,
ed by the . excellence of 'Yano's
sketches. Furthman's specialty was
counterfeiting bonds, and he had so
far evaded the law. Years before
Furthman had left Japan leaving a
young Japanese girl whom he had
married under the name oj Sydney
Harlow. In America he had married
again. Doris Furthman believed her
husband the best of men. Her pet
hobby was the Young Women's
Japanese mission in Los Angeles.
Unknown to him O Haru San,
Yano'a sistefT had come to Los
Angeles, had been befriended by
Doris, and ws inquiring for her
brother and Sydnejr Harlow. ' ,
O Haru Saajinds her brother in
his little cabin and tells him of the
man who had deserted her five years
ago. Yano in his' heart vowed to
avenge his sister's wrong should be
meef the man.
Furthman comes to Jhe cabin to
ask Yano to make a counterfeit
Yano is stunned for. the moment. He
throws the bonds in Furthman's
face ana as Furthman opens the
door to leave, he sees Yano's sis
ter who recognizes him as her hus
band. Furthman quickly moimts
his horse and gallops down the trail
Yano follows, hurls himself on the
horse and chases the forger into the '
ravine. j
Yano unwittingly falls in love i
with the woman who has encour
aged and inspired him and then
learns that her husband was the man
he had killed. The widow had asked
him to paint the.portrait of the man
he had murdered.
As the paint on the canvas took
the iorm of the sinister features of
the dead man, Yano's blood boiled.
-With a cry of rage, Yano leaped
on the canvas as if it were the liv
ing man, slashing at it with a knife.
"What's the trouble here? Drunk
or crazy?" inquired a voice, that of
a man who resented Yano's atten
tions to his sister.
"Jealous of the deadl Why, you
would kill Furthman himself if he
were here!'
"I did kill him!" shouted Yano.
"He was a counterfeiter a bigamist
a murderer and I killed him be
cause he betrayed my sister 1"
"Yano! Yano) It isn't true! It
can't be true!"
To Yano came the realization that
a revelation of the truth which
would save his life would wreck the
life of the woman he loved. Taking
from his desk thk marriage certifi
cate of O Haru San and the forged
bonds Tie had taken from Furth
man, he applied a lighted match, and
then turned and looked at Doris
with a faint smile on his lips and
exaltation in his eyes. As Morris,
the brother of Doris, telephoned the
police, Yano sat with bowed head.
His was the supreme sacrifice.
Black Hills Shown in Film
, AbMoon Theater Sept. 7
.Thrills of the "Black Hills" are
seen in "The Westerners," to be
shown at the Sun theater the week
beginning' September 7.- Many of
the locations are of the Black Hills
region, depicting the course of the
pioneers -across the Dakotas to
ward the gold fields in an early
day
WEEKLY SPECIAL
FEATURES WILL
BE SHOWN AT SUN
i
Management of World Realty
Company Announces New
Policy for Their Show-houses.
Big special photoplay features,
eacb running a solid week, have
been announced as the new policy
for the Sun theater beginning Sun
day, August 31, with the presenta
tion of Nazimova in "The Brat,"
the Russian star's newest and, it is
said, greatest production.
The World Realty company, which
owns the Sun, the Muse and the
Moon theaters, has determined, the
management says, to procure the
biggest and best photodramas
available regardless of cost. The
announcement of several of these,
which will be shown at the Sun
within the next few weeks, has been
made. ' --- ,
The week following "The Brat."
"The Westerners" will be shown
for an entire week and "The Sa
hara." starring Louise Glaum, will
be shown the week after.
Both, it is said, are spectacular
in effect and of heart interest and
popular appeal. In doing away with
the two-show a week plan the Sun
management believes it will be able
to give its patrons a sufficiently
better class of photoplay to Justify
the slight increase in admission
price that wlil be charged.
Nordin's drchestra has been en
gaged to supplement the big organ
at the Sun and the music features,
it is said, will be excelled by no
photoplay house in the west. It is
the purpose of the management to
increase the popularity of the Sun
by giving better values in entertain
ment at a price of admission Jthat is
slight in proportion 'to the increased
cost of production to the houser it
:s announced
Owners of World Realty Co.,
Largest Exhibitors in City
Samuel H. Goldberg and His Brother, Harry L. Gold
berg, Though on Near Side of 30, Control Invest
, ments Exceeding1 $1,0QQ,000.
Sampel H. Goldberg and his
brother, Harry L. Goldberg, though
still young men on the near side of
30, are the oldest photoplay house
owners in Omaha.
They opened the Princess theater
at 1317 Douglas street April X 1910,
with a program of the best motion
pittures the market afforded. The
Princess is still running under their
direction. It did a good business
from the start and was the founda
tion of their present successful en
terprizes in the motion picture field.
They have branched out, however,
aifd have associated themselves with
others in the management of their
amusement interests, which, in addi
tion to the Princess, include the Sun,
the Muse, the Moon, which has just
been completed, and the proposed
new playhouse on the northwest
corner of Douglas and Fifteenth
streets, which, it is expected, will be
finished within the year 1920. The
Sun, the Muse and the Moon are
controlled by the World Realty com
pany, of which Samuel H. Goldberg
is the president and Harry L. the
treasurer.
Largest Movie Firm Here.
With the completion of theMoon
theater the World Realty company
has become one of the largest pic
ture exhibiting concerns in the mid
dle west, controlling more houses
than any other organization in
Omaha.
The World Realty company was
formed in 1916 and it was on
Thanksgiving day of that year
that the new Sun theater was
opened to the public, marking
a new era xin the exhibitors'
field in Omaha. The site of the
theater had been leased for 99 years
by the company on a valuation of
$250,000. The Sun and its equip
ment cost $200,000 more.
The enterprise was of such mag-1
nitude that friends of members of i
7
the .company regarded it with un
concealed skepticism.
How was it possible, it was point
ed out, for an investment of $450,
000 to yield profitable returns from
the low price of admission that was
to. be charged?
But the Goldbergs and their asso
ciates had confidence in the future
of the photoplay business and the
patronage accorded the Sun theater
by the people of Omaha has justi
fied their faith in the industry that
has grown to one of the first magni
tude. As was the case of the Prin
cess, the Sun was successful from its
beginning and its patronage has
shown a constant increase, despite
the fact that the greater portion of
the three years of its existence was
during the war period.
The Sun theater occupies the site
of the old World-Herald building,
1410-12-14 Farnam street wiih a
frontage of 66 feet. It is a thorough
ly modern house, and when com
pleted embodied all modern equip
ment for the successful. showing of
photoplays and for the convenience
of patrons. A high standard of en
tertainment has been continuously
provided at the Sun and as a result
of tie liberal patronage accorded it
the World Realty . company took
under advisement the matter of con
structing still another theater. The
new Moon is the result of the firm's
deliberations. The site was ac
quired last year and excavation was
begun in the fall of 1918. Actual
work of construction was begun
about January 1, 1919.
The World Realty company ac
quired control of the Muse theater
at Twenty-fourth and Farnam
streets, January 12, of this year, R.
D. Shirley having built the house.
R. S.i Ballantytie, the new manager
of the Moon, has managed the Muse
under its present ownership. -
The site of the Moon theater has
a frontage-of 66 feet and a depth of 1
. t
Former Army Officer
Aided In Production
Of The Westerners"
Maj. Stewart Edward White, re
cently returned from France, where
he saw service with "the Grizzlies,"
the famous California fighting unit,
found his first post-war civilian oc
cupation, in assisting Benjamin B.
Hampton in the preparation of
"The Westerners," which will be
shown at the Sun, beginning a
week's engagement September 7.
"The Westerners," following the
week's program of "The Brat," the
Nazimova masterpiece this week at
the Farnam street playhouse, is the
second of the big feature produc
tions under the new policy of the
Sun theater under the management
of the World Realty company. It
is an all-star production made un
der the auspices of the Great
Authors'' Pictures, Inc. - Written by
Major White, it is pronounced by
critics to be the best work of this
author.
150 feet and was acquired on a valu
ation of $200,000, The site and the
coippleted house with equipment
wilr v represent an investnient of
practically $500,000.
The World Realty company in
the acquisition, of the northwest
corner of Fifteenth - and Douglas
streets, 110 feet on Douglas and 132
feet on Fifteenth,' took the initial
step in the construction of what is
predicted will be the largest motion
picture house between Chi
Denver. It is planned to begird
-uiitruciian or a tneater on his
site early next year, the toiaf in
vestment in which is estimated at
more than $1 OOO flfY Tk
is known as the old Creighton cor
ner ana tne lease was (taken over by
the World Rpaltv rnmninv (mm
the Brandeis Investment company
in uctoDer,
Thfr theater ac nrnnn1 nn
. m f" JIUUU Ull L 1 1 1 .7
site will have a seating capacity of
2,500, according to plans now being
drawn.
The officer if tti WrM P,w,.
company are: Samuel H. Goldberg,
oresident: Harrv Rar-hman
president; W. R. McFarland,' secre
tary; w. n. lones, director and
stockholder; Harry L. Goldberg,
treasurer.
Moon Thea ter Manager
kOne of Best Known
fljlovie Men in the West
The new manage of the Moon
theater; R. S. Ballainyne, is among
the best known photoplay men in
the middle -west and has been in
the business since 1908, when he be
came the manager of the Crystal
theater at Norfolk, Neih-, later he
became the manager of a chain oi
photoplay houses in Nebraska"
towns, leaving that organization to
become road representative of tht
T..J T?:i l:?.
mucin-Mucin rum con pwauuu.
which was taken over by the Pro-
i. .H ..-
gressive ana later Decame ltieniincc
with the H and H company of Des
Moines. He returned to Omalu
from Des Moines to becon;ie tut
manager here of the Mutual. '. whicl.
had taken over the Progressive and
the H and H, handling big M,utual
features. ' He again went to . Dct
Moines as manager of the Mutual
branch, where he remained unti!
January, 1918, when the Des MoiBies
and the Omaha Mutual ' trancljies
were consolidated. He remained as
niuiuai manager here .until April.
1Q1Q ..,!,.. !, I ' . i
win.,, in uccamc asociatcl
with trip Wni-U P.-,n.. I
------ .xaiijr lumpd!
and assumed the management of the
Muse under the World Realty com
pany .ownership. '
The "Muse, it is said; has made
remarkable gain in patronage un
der Mr. Bailanfyne's management
In addition to the management of
the Moon he will continue to direct
the operation of the Muse theater.
Nazimova Is a Great
'Adrnirer of Music;
Took Violin Lessons
I.
Music is said to be the principal
diversion of Nazimova, the great
Russian actress, who will appear as
the star in "The Brat," the big pro
duction which begins a week's en-
Eapement Snnrlav at tti. v
a child she studied in Geneva and in
waessa, intending to become a vio
linist. In her leisure hours she is
saia to enjoy the opera or concerts
whenever the opportunity preswc
itself vr
1