The Fourth Liberty Loan Demands of You
the utmost sacrifice in the matter of buying Bonds. Match
your money against HIS life and see which weighs heavier in
the balance. Buy Buy Buy BONDS. ,
Eaandas
Stores
Hbanks
11 1
Send in a Slogan for the 4th Liberty Loan ?r "eiP '
Make it short and snappy and PUT IT OVER in su3 Parade
words that it will inspire everyone who reads it These slo
gans will be exhibited in one of our 16th Street windows.
wlifctl
oots,
Here are Splendid Opportunities for You to Share in These Sales and Save
This Great Store Invites You to Economize Here Saturday
Boys' Clothes That Last
If your boy does not take care of his clothes,
buy clothes that will stand the racket; we
refer to
TwoPair Pant Suite With
Double Seats and Knees.
You just can't help getting double and quad
ruple wear out of them. Excellent variety
here, at last season's prices.
$7.75 to $17.50
. Corduroy Suits
that look well and wear better. Best possible
wearing corduroy, in dark drab shades, dark
brown, government tan and drab olive. One
pant, two pants and some with three pants.
Buy them any way you like, but buy them
early, is our advice.
$7.00 to $15.00
Boys' Sweaters
Omaha's largest stock; style, colors and
sizes for every taste. Sizes 3 years to great
big boys' Jerseys and Knits to Junior Knits;
pull over styles athletic wear, to plain button
styles. Plain colors to fancy trims and stripes.
$1.75 to $10.93
Corduroy Knickerbockers
Good substantial Corduroy Pants, all sizes and in the drab shades.
Pair, $1.75 and $2.50
Second Floor, Men' Building. ,
f
100 Model Hats
From a Famous New York Milliner
Show Room Samples
- Every Hat right up to the minute,
made of the very best of materials, such
as Hatters' Plush and Lyons' Velvet
combinations, in both black and the most
n wanted colors Taupe, Brown, Bur
' gundy, Purple, Navy, Etc.
Street Hats, Semi-Dress Hats, Dress Hats,
Large Sailors, New Mushrooms, Tricorns,
Irregular Brims, Close Fitting Toques, etc.
The trimmings used are Ostrich, in all its
phases, Hackle, French Flowers, Beau
tiful , Ribbons,. Novelties, Quills, Etc.
Prices Should be $16.50 to $20.00
Price for Saturday Is
$8.75
Second Floor
Attractive
Frocks
For Girls
A style here for every
occasion.
Pretty Velvet, Serge
and Silk Dresses, shown
in all the popular colors.
$10.00 to $25.00
Girls' Frocks, $10.00
Splendid assortment of clever effects, suitable for
school and dress up time. Made of good quality Serge,
up-to-the-minute styles, in all popular colors for Fall.
Girls' Coats, $18.50
Buy them early. Some are trimmed with fur, oth
ers plain, featuring new collars, lined throughout with
good quality lining. Shown in high waist effect, others
strictly tailored models. Made of good warm material.
Second Floor
f BUY
Aa more
IMMrvJ fj J
mm mm
Sale of High Grade
Tailored Suits
Remarkable Mid-Season Offer
$59.00
Second Floor
To those who have not as yet sup
plied themselves with a Fall and
Winter Suit, this offering presents a
VaJ splendid opportunity to save.
buits that were made to sell at $65,
$75 and $80. We have grouped to
gether about 125 of these Suits in all.
Splendid styles, together with a few
novelty models; many of them
samples, one of kind they will go
quickly.
Materials are Silvertones, Velours, Duvet
de Laine, Checks, Broadcloths, Tricotines and
Serges. All the new, snappy coat models, fitted
or semi-fitted, short or longer styles, new pleats,
inverted pleats, ripples, new belts, lapels and
collars. Plain tailored, velvet or fur trimmed
Suits.
Blouses Specially Priced
Never have we had a better selection of Blouses, at
prices that are not any higher than last year.
New Lingerie Blouses, hand embroidered and lace
trimmed models, some semi-tailored, all exception
ally low priced, at . ., .$1.25 to $2.50
Plaid and Dark Silk Blouses, high or low neck
models, beautiful Blouses for the money,
at $4.19 to $6.95
Shown with round necks, square necks, Frills, Fichus,
Lace trimmed etc. Suit shades and light colorings.
Second Floor
SEEM
Here is Fine Underwear
In Broadest Assortment
Change of the season means a change of
Underwear weight, if you would avoid taking
cold and be comfortable. Here's the stock and
the right prices
Women' Union Suits, silk topped, lisle bottom,
in pink and white, knee or ankle M 1Q
length; regularly $1.50 and $1.75, at
Women's Union Suits, Fleeced Cotton, high or
low neck, long or elbow sleeves or fcl QQ
sleeveless, ankle length
Women's Union Suits, Fleeced or Cotton Union
Suits, in Carter, Thomas Dalby, Forest Mills or
Munsing makes, with low neck, elbow M CQ
sleeves or sleeveless, ankle length. .
Women's Union Suits, Wool or Lisle, elbow
sleeves or sleeveless, ankle , $9 95
length . v
Women's Vests, Mercerized and Lisle, in pink
or white, with band or bodice top or (JJJc
crochet yokes
Children's Fleeced Vests and Pants, good
weight, in cream only. Sizes 2 to 8 39 C
years, special, at
Boys' and Girls' Fleeced Union Suits, in white ;
sizes 2 to 12 years, high neck, ldng 69 C
sleeves, ankle length, on sale at
Union Suits for boys and girls, heavy fleeced, In
gray, cream or white; in ankle length, $ J 25
with long sleeves, at
THE SILK UNDERWEAR
Women's Italian Silk Camisoles, in pink, QQq
lace trimmed, worth $1.25, at
Women's Italian Silk Vests and Bloomers, in
pink or white, band or bodice top, on M EJ
sale at
jT inira noor,
New Coats
For Misses and Women
The women's coat section and the spe
cialty shop for Misses and small women,
join in a display of coats without equal
hereabouts.
Velours, Bolivias, Broadcloths,
and Silvertones, Fur and Plush
trimmed, good linings, smart mod
els, featuring panel backs, pleats,
belts, deep collars, ornamental
pockets, etc.
Wide variety of color shades,
Browns, Taupes, Burgundy, Spruce
Green, Pekm and Navy Blues and(
Black.
$25, $32.50, $39 to $49
Short Coatees
XT . AT 1.
Newest novelty
The newest thing this season;
made of Plush, smart, new, fancy
silk lining, fur collars, novelty belts
and pockets.
$32.50, $45 to $55
These Coatees will be very popular, as they fit in just
'tween times, when one wants more than a suit and less
than a coat.
LIBERTY mki
YaV V m H fal H h ft 11 fill III
New Arrivals in Dress Section
Smart, practical Serge Frocks, models de
signed for service; dressy in appearance and
thoroughly correct and smart.
Navy Serges, a leading favorite, Satin com
binations, meet with favor, straight line, loosely
belted models conceded to be becoming to all
figures. Prices range this way
$19, $25 to $35
Second Floor.
Drugs
Danderine Hair Tonic, 60c
size, at 42c
Sal Hepatica, 60c size, at 39c
Milk Magnesia, 8-oz. bottle 16c
Aspirin Tablets, 100 in
a bottle 59c
White Pine Cough Syrup,
25c size 16c
Epsom Salts, 1-lb. pkg. for 8c
Pinkham s Vegetable Com.,
$1.25 size, at 98c
Peroxide Hydrogen, 8-oz.
bottle for 10c
PALM OLIVE
SOAP 6c
Benzoin and Almond Cream,
at 19c
75c Lucille Face Powder and
Lucille Rouge, special, both
for 75c
Abonita Vanishing Cream,
35c size, at 19c
Berry Kremola, $1.25 size,
at 98c
Assorted Odors Toilet Water,
special at 39c
Sanitol Liquid, 50c size, at 29c
Simplex Manicure Sets, at 35c
Abonita Liq. Nait Polish 25c
size, at ... 19c
Forhan's Pyrrohea Paste,
60c size, 43c
Lyons' Tooth Powder, spe
cial at 19c
Djer Kiss Perfume, special
the oz. at 9Sc
Sanitary Douche Cans, com
plete with pipes and tub
ing;, special at 98c
2-qt Maroon Hot Water
Bottle, special at 59c
2-qt. Maroon Fountain Sy
ringe, special at .p. . . . 79c
Elder Flower Soap, at.... 10c
Spanish Castile Soap, at;. -12c
Koko Palm Soap, at ,....5c
k - -
AMERICAN LADY CORSETS
Front and Back Lace
For Every Woman and Her Daughters
These busy days, when women are engaged in
war work as nurses, canteen, farmerette,
chauffeur or other occupation, we not only
suggest, but strongly endorse
American Lady Corsets
They are carefully designed and tailored;
every pair is guaranteed to give satisfaction. Each
model is designed for a particular type of figure
and they are made of pretty materials, daintily
trimmed and easily laundered.
Be fitted' to your corset and your coret will
wear longer nd be more comfortable for you.
Style 222 is carefully designed for stout
figures; the top of corset is medium
high; long over hips, with extra wide
front steel and reinforced TJ QQ
Style 626 is a smart new model, in back
lace style, for slender and medium fig
ures. Topless model, with four elastic
gores in front to allow for expansion
through diaphragm and give &A QQ
nmfnrr in oiffinor JJ
Style 646 Front Laced, is low bust and
long over the hips; elastic sections allow
ease and comfort through diaphragm.
Elastic in back of corset holds close to
the figure. Material is fine quality
Brocade, silk braid trim- 1C QQ
ming pO.JJ
Style 210 is a short, athletic Corset for
young girls; hooks in front and laces in
back, with wide elastic side M en
sections P1.0U
The American Girl Corsets at $1.00, $1.50, $2.00 and $2.50
Third Floor
WOMEN'S LACE BOOTS $6.95
The styles that you seek for Fall and Winter, shown
here in the largest and most pleasing Shoe Department,
with an exceptionally broad stock to choose from supply
yourself now.
At $6.95 Several lots of women's higher priced
Novelty Boots at a saving. Assortment consists of
high and low heel lasts, colored and black leathers,
turned and welted soles; sizes are somewhat broken,
hence the pnee.
Women's Fall Boots, $8.00
Field Mouse, Colored Kid, Gray Kid and Brown Kid, with tops of cloth to match; military and
Louis heels; welted soles; sizes 2 to 8, widths AAA to D; extraordinary value.
School Shoes For Children
Misses Shoes, $3.98
Gun Metal Calf, high cut patterns;
lace and blucher, welted soles, sizes 11
to 2. Also sizes 84 to 11, at $3.48 and
7 to 8 at $2.98.
Billiken Shoes
In full assortment of styles and sizes ;
all leathers, lace and button styles, at
reasonable prices.
Main Floor
I
In Oar Enlarged Knitted Sweater Section
Coat Effect Knitted Warm Wool Sweaters, with belts, pockets, high
collar and in all the wanted shades .$8.50, $10.50 to $18.00
Girls', Muses' and Women's Sweaters, the short slipover Middv, with
or without sleeves, all wanted shades, up from $3.95, $4.95, $5.95
Children's Knitted Sets, Coats, Leggings, Caps, Mittens.... $3.95
Second Floor
Hosiery Offerings Very Exceptional
With the biggest stock and the broadest variety, at the lowest prices, we invite
you to shop here with the surety of satisfaction.
Women's fure thread auk Hosiery, in
all shades for street and evening wear,
full fashioned, high spliced soles, heels
and toes; lisle tops, medium M OC
weight, extra value, at. .... . A
Women's Lace Embroidered and Plain
Italian Silk Hosiery, in all the wanted
shoe shades, a special lot of this high
grade Silk Hosiery at this very d 1 QC
modest price px7J
Women's Fiber and Lisle Hosiery, in col
ors, and also black and white. Seamless,
double tops, spliced heels and CQ
toes; good grade. Special Saturday
Misses' New Tan, White and Black Ho
siery; a fine Silk Lisle, with double
knees, soles, heels and toes, fine quality K
special dye, an exceptional offer- CA
ing, at wc
Infants' Cashmere Wool Hose, odd lots,
assorted sizes, colors are black, pink,
tan and sky, worth 75c, spe- QQ
cial, at .
Children's School Hosiery, all sizes, as
sorted, ribbed, for boys and girls; OKn
double knees, heels and toes.
Mala Floor
Books at 65c
Formerly Sold at $1.50
Here is a partial list of
books that will enable
you to pick good reading
for this Fall and Winter.
Take some home with you.
OVER THE TOP
"Over the Top," by Guy
Empey.
"World for Sale," by Gil
bert Parker.
"Bab, a Sub-Deb," by
Mary Roberts Rinehart
"Road Jto Ambition," by
Elaine Stearns.
, "Border Legion," by Zan
Grey.
"Long Lane's Turning,"
by Hallie Rives.
"Come Out of Kitchen,"
by Alice Miller.
"Hillsboro People," by
Dorothy Cantfield.
"Inside the Lines," by
Earl Ben Biggers.
"Last of the Great
Scouts" (Buffalo Bill), by
Zane Grey.
"Hill Top on Marne," by
Mlidred Aldrich.
"Snapshots of Valor," by
Herbert Elliot.
"Just David," by Eleanor
Porter.
"Penrod and Sam," by
Booth Tarklngton.
Arcad
