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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (Oct. 5, 1918)
The Fourth Liberty Loan Demands of You the utmost sacrifice in the matter of buying Bonds. Match your money against HIS life and see which weighs heavier in the balance. Buy Buy Buy BONDS. , Eaandas Stores Hbanks 11 1 Send in a Slogan for the 4th Liberty Loan ?r "eiP ' Make it short and snappy and PUT IT OVER in su3 Parade words that it will inspire everyone who reads it These slo gans will be exhibited in one of our 16th Street windows. wlifctl oots, Here are Splendid Opportunities for You to Share in These Sales and Save This Great Store Invites You to Economize Here Saturday Boys' Clothes That Last If your boy does not take care of his clothes, buy clothes that will stand the racket; we refer to TwoPair Pant Suite With Double Seats and Knees. You just can't help getting double and quad ruple wear out of them. Excellent variety here, at last season's prices. $7.75 to $17.50 . Corduroy Suits that look well and wear better. Best possible wearing corduroy, in dark drab shades, dark brown, government tan and drab olive. One pant, two pants and some with three pants. Buy them any way you like, but buy them early, is our advice. $7.00 to $15.00 Boys' Sweaters Omaha's largest stock; style, colors and sizes for every taste. Sizes 3 years to great big boys' Jerseys and Knits to Junior Knits; pull over styles athletic wear, to plain button styles. Plain colors to fancy trims and stripes. $1.75 to $10.93 Corduroy Knickerbockers Good substantial Corduroy Pants, all sizes and in the drab shades. Pair, $1.75 and $2.50 Second Floor, Men' Building. , f 100 Model Hats From a Famous New York Milliner Show Room Samples - Every Hat right up to the minute, made of the very best of materials, such as Hatters' Plush and Lyons' Velvet combinations, in both black and the most n wanted colors Taupe, Brown, Bur ' gundy, Purple, Navy, Etc. Street Hats, Semi-Dress Hats, Dress Hats, Large Sailors, New Mushrooms, Tricorns, Irregular Brims, Close Fitting Toques, etc. The trimmings used are Ostrich, in all its phases, Hackle, French Flowers, Beau tiful , Ribbons,. Novelties, Quills, Etc. Prices Should be $16.50 to $20.00 Price for Saturday Is $8.75 Second Floor Attractive Frocks For Girls A style here for every occasion. Pretty Velvet, Serge and Silk Dresses, shown in all the popular colors. $10.00 to $25.00 Girls' Frocks, $10.00 Splendid assortment of clever effects, suitable for school and dress up time. Made of good quality Serge, up-to-the-minute styles, in all popular colors for Fall. Girls' Coats, $18.50 Buy them early. Some are trimmed with fur, oth ers plain, featuring new collars, lined throughout with good quality lining. Shown in high waist effect, others strictly tailored models. Made of good warm material. Second Floor f BUY Aa more IMMrvJ fj J mm mm Sale of High Grade Tailored Suits Remarkable Mid-Season Offer $59.00 Second Floor To those who have not as yet sup plied themselves with a Fall and Winter Suit, this offering presents a VaJ splendid opportunity to save. buits that were made to sell at $65, $75 and $80. We have grouped to gether about 125 of these Suits in all. Splendid styles, together with a few novelty models; many of them samples, one of kind they will go quickly. Materials are Silvertones, Velours, Duvet de Laine, Checks, Broadcloths, Tricotines and Serges. All the new, snappy coat models, fitted or semi-fitted, short or longer styles, new pleats, inverted pleats, ripples, new belts, lapels and collars. Plain tailored, velvet or fur trimmed Suits. Blouses Specially Priced Never have we had a better selection of Blouses, at prices that are not any higher than last year. New Lingerie Blouses, hand embroidered and lace trimmed models, some semi-tailored, all exception ally low priced, at . ., .$1.25 to $2.50 Plaid and Dark Silk Blouses, high or low neck models, beautiful Blouses for the money, at $4.19 to $6.95 Shown with round necks, square necks, Frills, Fichus, Lace trimmed etc. Suit shades and light colorings. Second Floor SEEM Here is Fine Underwear In Broadest Assortment Change of the season means a change of Underwear weight, if you would avoid taking cold and be comfortable. Here's the stock and the right prices Women' Union Suits, silk topped, lisle bottom, in pink and white, knee or ankle M 1Q length; regularly $1.50 and $1.75, at Women's Union Suits, Fleeced Cotton, high or low neck, long or elbow sleeves or fcl QQ sleeveless, ankle length Women's Union Suits, Fleeced or Cotton Union Suits, in Carter, Thomas Dalby, Forest Mills or Munsing makes, with low neck, elbow M CQ sleeves or sleeveless, ankle length. . Women's Union Suits, Wool or Lisle, elbow sleeves or sleeveless, ankle , $9 95 length . v Women's Vests, Mercerized and Lisle, in pink or white, with band or bodice top or (JJJc crochet yokes Children's Fleeced Vests and Pants, good weight, in cream only. Sizes 2 to 8 39 C years, special, at Boys' and Girls' Fleeced Union Suits, in white ; sizes 2 to 12 years, high neck, ldng 69 C sleeves, ankle length, on sale at Union Suits for boys and girls, heavy fleeced, In gray, cream or white; in ankle length, $ J 25 with long sleeves, at THE SILK UNDERWEAR Women's Italian Silk Camisoles, in pink, QQq lace trimmed, worth $1.25, at Women's Italian Silk Vests and Bloomers, in pink or white, band or bodice top, on M EJ sale at jT inira noor, New Coats For Misses and Women The women's coat section and the spe cialty shop for Misses and small women, join in a display of coats without equal hereabouts. Velours, Bolivias, Broadcloths, and Silvertones, Fur and Plush trimmed, good linings, smart mod els, featuring panel backs, pleats, belts, deep collars, ornamental pockets, etc. Wide variety of color shades, Browns, Taupes, Burgundy, Spruce Green, Pekm and Navy Blues and( Black. $25, $32.50, $39 to $49 Short Coatees XT . AT 1. Newest novelty The newest thing this season; made of Plush, smart, new, fancy silk lining, fur collars, novelty belts and pockets. $32.50, $45 to $55 These Coatees will be very popular, as they fit in just 'tween times, when one wants more than a suit and less than a coat. LIBERTY mki YaV V m H fal H h ft 11 fill III New Arrivals in Dress Section Smart, practical Serge Frocks, models de signed for service; dressy in appearance and thoroughly correct and smart. Navy Serges, a leading favorite, Satin com binations, meet with favor, straight line, loosely belted models conceded to be becoming to all figures. Prices range this way $19, $25 to $35 Second Floor. Drugs Danderine Hair Tonic, 60c size, at 42c Sal Hepatica, 60c size, at 39c Milk Magnesia, 8-oz. bottle 16c Aspirin Tablets, 100 in a bottle 59c White Pine Cough Syrup, 25c size 16c Epsom Salts, 1-lb. pkg. for 8c Pinkham s Vegetable Com., $1.25 size, at 98c Peroxide Hydrogen, 8-oz. bottle for 10c PALM OLIVE SOAP 6c Benzoin and Almond Cream, at 19c 75c Lucille Face Powder and Lucille Rouge, special, both for 75c Abonita Vanishing Cream, 35c size, at 19c Berry Kremola, $1.25 size, at 98c Assorted Odors Toilet Water, special at 39c Sanitol Liquid, 50c size, at 29c Simplex Manicure Sets, at 35c Abonita Liq. Nait Polish 25c size, at ... 19c Forhan's Pyrrohea Paste, 60c size, 43c Lyons' Tooth Powder, spe cial at 19c Djer Kiss Perfume, special the oz. at 9Sc Sanitary Douche Cans, com plete with pipes and tub ing;, special at 98c 2-qt Maroon Hot Water Bottle, special at 59c 2-qt. Maroon Fountain Sy ringe, special at .p. . . . 79c Elder Flower Soap, at.... 10c Spanish Castile Soap, at;. -12c Koko Palm Soap, at ,....5c k - - AMERICAN LADY CORSETS Front and Back Lace For Every Woman and Her Daughters These busy days, when women are engaged in war work as nurses, canteen, farmerette, chauffeur or other occupation, we not only suggest, but strongly endorse American Lady Corsets They are carefully designed and tailored; every pair is guaranteed to give satisfaction. Each model is designed for a particular type of figure and they are made of pretty materials, daintily trimmed and easily laundered. Be fitted' to your corset and your coret will wear longer nd be more comfortable for you. Style 222 is carefully designed for stout figures; the top of corset is medium high; long over hips, with extra wide front steel and reinforced TJ QQ Style 626 is a smart new model, in back lace style, for slender and medium fig ures. Topless model, with four elastic gores in front to allow for expansion through diaphragm and give &A QQ nmfnrr in oiffinor JJ Style 646 Front Laced, is low bust and long over the hips; elastic sections allow ease and comfort through diaphragm. Elastic in back of corset holds close to the figure. Material is fine quality Brocade, silk braid trim- 1C QQ ming pO.JJ Style 210 is a short, athletic Corset for young girls; hooks in front and laces in back, with wide elastic side M en sections P1.0U The American Girl Corsets at $1.00, $1.50, $2.00 and $2.50 Third Floor WOMEN'S LACE BOOTS $6.95 The styles that you seek for Fall and Winter, shown here in the largest and most pleasing Shoe Department, with an exceptionally broad stock to choose from supply yourself now. At $6.95 Several lots of women's higher priced Novelty Boots at a saving. Assortment consists of high and low heel lasts, colored and black leathers, turned and welted soles; sizes are somewhat broken, hence the pnee. Women's Fall Boots, $8.00 Field Mouse, Colored Kid, Gray Kid and Brown Kid, with tops of cloth to match; military and Louis heels; welted soles; sizes 2 to 8, widths AAA to D; extraordinary value. School Shoes For Children Misses Shoes, $3.98 Gun Metal Calf, high cut patterns; lace and blucher, welted soles, sizes 11 to 2. Also sizes 84 to 11, at $3.48 and 7 to 8 at $2.98. Billiken Shoes In full assortment of styles and sizes ; all leathers, lace and button styles, at reasonable prices. Main Floor I In Oar Enlarged Knitted Sweater Section Coat Effect Knitted Warm Wool Sweaters, with belts, pockets, high collar and in all the wanted shades .$8.50, $10.50 to $18.00 Girls', Muses' and Women's Sweaters, the short slipover Middv, with or without sleeves, all wanted shades, up from $3.95, $4.95, $5.95 Children's Knitted Sets, Coats, Leggings, Caps, Mittens.... $3.95 Second Floor Hosiery Offerings Very Exceptional With the biggest stock and the broadest variety, at the lowest prices, we invite you to shop here with the surety of satisfaction. Women's fure thread auk Hosiery, in all shades for street and evening wear, full fashioned, high spliced soles, heels and toes; lisle tops, medium M OC weight, extra value, at. .... . A Women's Lace Embroidered and Plain Italian Silk Hosiery, in all the wanted shoe shades, a special lot of this high grade Silk Hosiery at this very d 1 QC modest price px7J Women's Fiber and Lisle Hosiery, in col ors, and also black and white. Seamless, double tops, spliced heels and CQ toes; good grade. Special Saturday Misses' New Tan, White and Black Ho siery; a fine Silk Lisle, with double knees, soles, heels and toes, fine quality K special dye, an exceptional offer- CA ing, at wc Infants' Cashmere Wool Hose, odd lots, assorted sizes, colors are black, pink, tan and sky, worth 75c, spe- QQ cial, at . Children's School Hosiery, all sizes, as sorted, ribbed, for boys and girls; OKn double knees, heels and toes. Mala Floor Books at 65c Formerly Sold at $1.50 Here is a partial list of books that will enable you to pick good reading for this Fall and Winter. Take some home with you. OVER THE TOP "Over the Top," by Guy Empey. "World for Sale," by Gil bert Parker. "Bab, a Sub-Deb," by Mary Roberts Rinehart "Road Jto Ambition," by Elaine Stearns. , "Border Legion," by Zan Grey. "Long Lane's Turning," by Hallie Rives. "Come Out of Kitchen," by Alice Miller. "Hillsboro People," by Dorothy Cantfield. "Inside the Lines," by Earl Ben Biggers. "Last of the Great Scouts" (Buffalo Bill), by Zane Grey. "Hill Top on Marne," by Mlidred Aldrich. "Snapshots of Valor," by Herbert Elliot. "Just David," by Eleanor Porter. "Penrod and Sam," by Booth Tarklngton. Arcad