PACKARD MOTOR CAR COMPANY
Announces
100 WAR WORK
From Now On
mm mm
HE President of
the United States
has said that this
is the crisis of
the wan It is no time for
half measures In the first
yea, of the war 70 of
Packard man power and
shop facilities were devoted
to war work In the second
year 90. From now on it
is to be 100 Government
cooperation
All of Packard's strength, re
sources, standards and equipment
man and machine with double
shifts eighteen and twenty-four
hours a day the. entire Packard
plant of sixty-one factory buildings
covering fifty-six acres of ground
with a production capacity of One
Hundred Million Dollars per year
are dedicated to the Govern
ment's Win-the-War program.
; 18,000 Hats in the Air
If the enemies of our Country
want to know the feeling of Ameri
can Labor about the War they
should have witnessed the ac
claim of this policy by Packard
Employees.
They should read the messages
still coming from 5,000 Packard
men in other parts of the country.
If they would know the eagerness
of men everywhere to co-operate
with the Government and push the
war, they should see the word that
has come from Packard Dealers,
Packard Owners, from Employers,
from Labor since first news of this
policy went over the wires.
War Essentials Only
The principles that define the
word "Essential" as laid down by
Washington are the basis of Pack
ard policy.
The manufacture of passenger
cars will be discontinued.
The Packard Company will make
War Essentials exclusively:
WAR MOTORS TRUCKS
AIRPLANES TRACTORS
In conformity with the wishes
of the Government the Packard,
through its Motor Transport De
partment, will deliver trucks to
essential industries only co-operating
to the fullest degree with the
War Industries Board.
Protection of Packard Owners
There are many thousands of
Packard Trucks in use. They keep
essential business going.
There are 45,000 Packard pas
senger cars. Many of them are
devoted to war workmost of them
to essential transportation.
Both of these factors tend to re
lieve the present over-taxed Rail
road Traffic. These wheels must
be kept turning.
Packard service will be main
tained. Service Stations and Dealers
will be supplied with parts.
The Packard Company is in
business permanently.
Its Branches and Dealers are
permanent channels of distribution.
The confidence and good will
of Packard Owners is the finest
asset the Company has.
The satisfaction of Packard Own
ers must be insured. Our obliga
tion to the public is second only to
our obligation to the Government.
Ideals and Organization
The Packard Company has been
organized for twenty years.
The Company was founded on
an ideal of Quality.
The history of motor transporta
tion records Packard Leadership
and Progress. Packard transporta
tion has become a broad, general
term in itself.
Packard was the first Company in
the world to design and perfect the
12-cylinder motor.
How Packard's faith in the 12
cylinder engine is justified by events,
will be better known after the war.
PACKARD MOTOR CAR COMPANY, Detroit
George F. Reim Company
e
31st and Harney Streets , Phone Harney 10