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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (Feb. 24, 1918)
THE OMAITA SUNDAY BEE: FEmaJARY 21. 1918.
ry . !
I - " 1 1 , - 1 ' 1 ' ' , " I'll! I , ,
ry Strides Ahead
; stance, a motorist wants a new tire pump. Does he pur
chase it from the firm which sold him his car? Does he an-
noy this firm accustomed to transactions dealing with hun
: dreds of dollars with a merely $1.25 deal? No ! He goes to
: I an accessory dealer.
. This also is an advantage to the customer. The auto
; mobile-dealer were he forced to spend his time, energy and
i money on accessories would, to give as little time as pos-
; supply of pumps offered. They might, perhaps, be an in-
ferior brand, but he would not take the time nor trouble
to investigate. Thus would the ultimate consumer buy in
ferior goods and it would really be nobody's fault.
Saves For Consumer.
But the accessory dealer gives as much thought to the
L purchase of a gross of pumps or so as the automobile man
HAin V n XI, -C 1 J f j 1 1 ff
yiiuco tu me puicuasc 01 a canoaa 01 automoDiies. lie aoes
not buy the first brand offered. He investigates all the
lines offered and buys the best. Thus is the ultimate con
Many inventions of improvements have been given
light through accessory dealers. Even today hardly a car
is manufactured but what the accessory dealer can suggest
possible improvements and conveniences.
s Omaha Ranks High.
Omaha ranks as one of the most important accessory
centers in the country. Where 10 years ago one company
occupied the local accessory field, a dozen now fulfill the
growing needs of this business. These firms are among the
largest and most completely stocked in the country and
'there is not an automobile accessory manufactured that
cannot be purchased in Omaha. The accessory business in
Omaha, wholesale and retail, is one of the city's biggest in
dustries and involves thousands of dollars annually.
Accessories are not exhibited at the Omaha auto
show, not because of their lack of importance, but because
of the limited space at the Auditorium. The Auditorium
does not afford space sufficient for the car exhibits alone so
the accessory dealers have been compelled to forego their
exhibits. Several years ago this problem came up and the
accessory men were queried as to their attitude. They wil
lingly consented to step out even though they were losing
an advantageous opportunity to present their commodities
before the buying public. That they did not suffer in the
long run by their generosity and consideration of others
is conclusively manifested by the immense business they
have built up for themselves without the show advantages.
SMOOTH, sweet-running as the purling brook
are Horse Shoe Tires.
Why? Because there are no nobs, no 'high
spots,' but a smooth, unbroken, frictionless
contact with the road; yet, the cutin Horse
Shoes stop side-slips and skids.
, On boulevard or side road, it's all the same
just a smooth, steady, straight onward drive.
are built of layers of Sea Island fabric imbedded In
pure rubber by the Racine Horse Shoe One Cure
Wrapped Tread Method. They're proof against
blowouts. Extra mileage 25 extra mileage is
"When you see a Horse Shoe equipped car you
both WWte Tread see a motorist who knows."
Sale and Service Station At Flat Iron
Garage, 1713-1715 St. Mary' Aye.,
and 1714-1716 Jaeloon Street
You are invited to come and see the largest stock
of Automobile Accessories and Tires carried in the
Middle West. Immediate shipment on such scarce ar
ticles as Weed and Rid-'o-Skid Chains, Peerless Radi
ators for Ford cars, Titan, Benton, Affinity Spark
Plugs, quality accessories for Fords.
We feature Racine Horse Shoe, Congress and Dia
mond Tires, Howe Red and Gray Inner Tubes.
Ask for copy of pur 1918 Auto Accessory Cata-
Lininger Implement Co.
Sixth and Pacific Sts., Omaha.
Honest Business Methods
backed by years of experi
ence, is the foundation on
which the Gordon high grade
tires are built.
Guaranteed 5000 Miles
Fords 6000 Miles
Most Gordon tires deliver
double, and often treble, the
Get the Gordon line
for your town.
Gordon Tire Station
2028 Farnam Street.
Tel. Doug. 4101.
Auto Tops and Trimmings
TREAT YOUR CAR TO A NEW TOP
PUT ON NEW SEAT COVERS
COME IN AND SELECT TODAY
Complete Line of Top and Seat Cover Fabrics On Hand
THOS. F. ENGLISH
2318 Harney St.
Phone Douglas 3786.
Car owners ara happy it is not surprising, "Everloc" saves
them high priced vulcanizing.
WOOD'S "EVERLOC" TIRE PATCH
They're coming thick and fast those users of Wood's "Ever
loc." The tire patch that permanently repairs punctures and blow
outs up to 17 inches in length certainly appeals to motorists. Wood's
"Everloc" is the originial self-vulcanizing tire patch. It is guar
teed never to leak or creep. Try it on our guarantee. Do away with
laborious dangerous heat vulcanizing. Use Wood's Everloc. At
your dealers: 50c, $1.00, $1.50.
DEALERS: Write us or your jobber today for Everloc proposi
tion. JOS. BRINKHOUSE
Manufacturer Diitrlbutor, 116 S. 17th, Omaha. Phone Tyler 3044.
Special Garage Size 20x28 inches.
We are expert mechanics on
all auto repairing and elec
We Make a Specialty of
Reboring and Grinding'
Our shop is equipped to
handle repair work
Magnalite or Cast-Iron
Ford job, $12.00
Reground New Pistons
Machinery & Supply Co.
1006-8-10 Dougla St., Omaha,
Dont fail to visit oar store dar
ing the Auto Show.
"We Save You
1916 Honeycomb Radiator Ford,
1917 Honeycomb Radiator Ford,
Indiana Spot Light, $3.25
Ford Pedal Fads, set of 3 35c
Mosler Spark Plugs 50c
Dodge Bumpers, for lata model
cars $7 50
Ford Channel Bar Bumpers, $7.50
Rear View Mirrors, all cars, $2.00
Rear View Mirrors. Ford 95c
Breaknot Hydrometers 90c
Electric Tail Lamps, with bulb, $1
Combination Dash and Trouble
Lamp, with cord $1.75
Ford 17-inch Steering Wheel $3.25
We have a complete stock of
Weed and Rid-O-Skid chains and
1921 Farnam St., Omaha, Neb.
j Standard FORD I
I Shop Equipment f
fSa........ sS. I 1
Rear Axle Jacks I
I Rear Axle Stands
I Motor Overhaul Benches
i Motor Assembly Trucks i
Piston Bench Clamps
i Cylinder Bench Clamps I
1 Ford Service Bodies 1
- 2318 Harney St, Omaha.
A n o ther develop
ment that will take
its place beside the
auto and motor
truck ON EVERY
Electric Light and Power
We were disappointed in not getting space
for an exhibit at the Auto Show. Call at our
office and see demonstration of LALLEY
LIGHT. (Made in Detroit.)
LALLEY-LIGHT is simple and fool proof. It
is automatically controlled and takes care of
itself. It is a practical, efficient appliance that
completely serves the purpose for which it is
intended. The plant consists of an electric
generator directly driven by a ball-bearing
gasoline engine, and a set of storage batteries.
There is still some dealer's territory open.
Lalley-Wilson Electro Co.
2420 Farnam St. Omaha, Neb.
Call Us When in Need
of Tire Service
HENRY NYGAARD, Prop.,
2201 Farnam St. Tyler. .1552.
U1JU-", I'. l
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