THE OMAHA SUNDAY BEE: FEBRUARY 24, 1918.
7 X
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i
CHANDLER LEADS
RIVALS THROUGH
HOLDING PRICE
Group of Competitor: Broken
by Others Advancing $200
to $500 Above $1,600 j
Mark.
Even in Far Off Manila
Doige Car Finds Its Way
One development in the automobile
field in recent months has been' the
shifting of prices, not only in their
upward climb, but in their relation to
one another. Groups of cars compet
itive because of similarity in price
have been broken up.
"A few months ago," says Roy Al
ley of the Card-Adams Motor com
pany, handlers of the Chandler car.
"every Chandler dealer locked upon
a certain few cars as his competitors,
in that many persons deciding to
spend approximately a certain' price
for a car would naturally examine or
consider two or three cars at about
that same price.
"Motor car prices have changed and
the buyer who starts out to spend
about $1,600 for a car finds that while
he can still buy the Chandler at that
price, several cars that used to sell at
about the same price are nuv $200 to
$500 higher. And if he examines the
other cars selling around the Chand
ler price he finds that they are all cars
that recently sold for much less than
the Chandler.
Price Increases Advantage.
"This all sums up in the statement
that by being able to maintain the
same price that has been in effect for
six months or more the Chandler has
gained a strategic advantage over cars
formerly in its price class.
"If the Chandler were a car less
well known or produced in small
quantities,"-Mr. Alley concluded, "the
strategic advantage would not be so
important, but with a well known car
it is an advantage we count on to
make the coming season extremely
good for the Chandler Six
"There is one primary reason for the
increased popularity of Chandler en
closed cars their complete utility.
The convertible car is the logical and
the practical car to buy for maximum
service and comfort.
"Of course, the refinement of the
convertible body has had a great deal
to do with it. That refinement is
immediately apparent when one looks
at the latest Chandler convertible
cars. They are as handsome and as
substantial as any closed car.
Chassis Stays the Same.
"The Chandler enjoys a great ad
vantage in its five-year standard chas
sis. It enables the body builders to
fit fine bodies to the chassis with
every assurance that they would re
main fine bodies. I mean by that,
the Chandler chassis is a known quan
tity. No weakness can develop, init.
The solid aluminum motor base, elim
inates distortion and helps strengthen
the frame, and at the same time re
duces engine vibration, one of the
principal sources of body trouble.
"A good enclosed car must start
out with a good chassis. After that it
needs not only substantial body
building, but something of an artistic
conscience in the body builder, so that
there will be grace and beauty as well
as convenience and protection against
weather. In Chandler closed cars we
have all three the buyers have ap
preciated the fact,"
Dort Factory Workers
In Service Get Bonuses
In place of the usual Christmas
gifts to its employes the Dort Motor
Car company of Flint, Mich., doubled
the sum that would ordinarily be ap
propriated for that purpose and sent
it in cash pro rata to the 63 Dort
factory men now in the army and
navy.
It was announced by the directors
of the company that this action was
taken at the suggestion of one of the
shop employes enthusiastically sec
onded by several of his fellows.
pfy ' iTTlnlil mm i - 1
COMMONWEALTH
FINDS PLACE ON
THE AUTO ROW
j HEAD OF GOODRICH RUBBER
COMPANY
Many strange climes have been ex
plored within recent years by the
motor car .salesman and many strange
peoples have been enrolled in the
great list of owners. A photograph
obtained recently by E. G. Willems,
traveling district representative for a
Detroit manufacturer, is an emphatic
illustration of how general the use of
the automobile has become' and how
it stands in many instances as prac
tically the only mark of advanced civ
ilization in an almost primeval en
vironment; The photograph referred
to. shown above, was taken in Baguia,
175 miles from Manila. Philippine isl
ands. The driver and his passengers
are Igorots. The black chief, despite
the fact that his negative attire would
indicate a decided lack of familiarity
with all things scientific, grasps the
wheel with a confidence suggesting
that he might easily become an expert
driver. Other interesting views sent
by Mr. Willems, who is connected
with Dodge Brothers, show that
Dodge Brothers motor cars are num
erous throughout the Philippines as
well as in other more remote sections
of the globe.
NATIONAL SEDAN COMES HERE
Two hundred of these convertible cars are
now with troops "somewhere" in France.
AFTER WAR SERVICE AT FRONT
The Nebraska Paterson Auto com
pany is to introduce a new line to
Omaha. It is the Commonwealth, a
4-40 formerly called the Partin
I'almer, which sells for $1,000. ..
The new Commonwealth is the
product of Fred L. Holmes, a design
ing engineenr and production manager
of high standing in the automobile
industry. It is the achievement of
six years of development. ,
At the national shows at New York
;uid Chicago, according to advices re
ceived by J. P. Linch of the Nebraska
Paterson company, the new Common
wealth created nothing short of a sen
sation. Despite the reasonable price,
this car is completely equipped and
includes specifications ordinarily found
only in much higher priced machines.
It is completely electrically equipped
with self-starter and all and the mo
tor is said to have a range of from
four to 50 miles an hour in high gear.
This new car will be shown in
Omaha for the first time at the auto
show. The Nebraska Paterson Auto
company received a carload of these
machines last week, so that models
will be disnlayed at the Nebraska Pat
erson exhibit at the show and at the
salesrooms at 2010 Farnam street.
MP
Tires Saved Prom Cuts.
The best way to drive a car over a
short stretch of broken stone is to
take a short run at it not too fast
and let the car coast over the stone
with the clutch out. Thus the rear
tires are relieved of driving strains
and of the resulting tearing action of
sharp stones on the rubber. Of course,
it is not always practicable to do this,
but when it can be done it adds just
a little more to the life of the tires.
EA.SeibevlinQ
Benny rfauff Punched Hole
In Jennings' Pet Theory
Hugh Jennings' pet theory that au
tomobile driving hurts the hatting eye
got a terrific jolt in the third game of
the late world's series, when Benny
Kaulf connected for two home runs,
The sensational oufielder of Mc
Graw's Giants is an ardent motorist
and pilots the same make of car as
his boss, Harry Hempstead, presi
dent of the New York National
league club a National.
SIXTEEN
See the sturdy 16 -Valve
STUTZ at the SHOW.
The 1918 Models in
all their Beauty are at
Space "K" in the Annex
Omaha Auto Show.
riej Speak for Themselves
Haarmann-Locke Motors Co.
Distributors. -2429
Farnam St. Omaha. Phone Doug. 7940.
Omaha's annual automobile show
serves as a coming out party for many
new models, and this year's exhibition
is traveling the old rule road without
skidding into the ditch of exceptions,
one of the debutantes of the 1918
motor revue being the National sedan,
sponsored by the National Motor Car
and Vehicle corporation of Indianap
olis, and F. E. Miller, its Omaha dis
tributor. Although first manufactured for nation-wide
distribution during the late
summer months, the National sedan
is a novelty as far as the automobile
shows are concerned, and was first
introduced to the motoring public at
the New York and Chicago shows.
For a model so young, however, the
National sedan has had a most inter
esting and thrilling career to date.
Two hundred of these convertible
closed cars, usually associated with
gowns by Worth and arias by Caruso
and rarely with khaki uniforms and
the thunder of big guns, already have
been sent to France, where they are
in active service with the American
Expeditionary forces, transporting the
subordinates of General Pershing
from staff headquarters and military
depots to the various sectors of the
far-flung battle. line. .
Serving at Front.
" Nor has the military accomplish
ments of the National sedan been
confined to the rough, shell-torn high
ways of France, several shipments
having been made to the army canton
ments of this country, ,where the cars
are . used by officers charged with the
responsibility of training our national
army.
The splendid record that these cars
have made in army service stamps the
National sedan as one of the most
practical and utilitarian of automo
biles, possessing cardinal points of
merit that make it an all-season, all
task model, as efficient on military
roads as on city boulevards, a model
that combines power and speed with
comfort and rigid body construction.
Although they have pounded over
rough highways of France, tiiese cars
have not added a single note to the
proverbial and poetic rattle of battle,
for windows, panels and pillars have
not shaken loose in bump-the-bump
tours.
Sedan Made Light.
The National sedan, which is of
fered on either the six or the twelve
chassis, has an unusually short turn
ing radius of 39 feet, making it ideal
for city driving on traffic-choked
streets. Heavy weight, commonly as
sociated with the town car, also has
been eliminated, the top, for example,
consisting of a substantial hard wood
frame covered with wire and leather.
In converting the sedan into an
open car, the glass in the door and
center section is lowered into the
body, the rear glass is removed and
stored behind the tonneau seat and
the removeable pillars are placed in
pockets under the rear seat. Divided
front seats provide a passage way be
tween the front and rear, compart
ments, the doors are staggered and
the car is upholstered in whipcord.
The tonneau equipment includes a
vanity case, match carrier, cigar hold
er and ash receptacle.
Farmers Using Autos
For Business Purposes
That farmers use their automobiles
principally for business and consider
them a necessary part of the equip
ment of their farms is shown by an
investigation conducted in Living
ston county, 111., among owners of
two leading makes of automobiles,
one selling at $650 to $850 and the
other at $1,650.
Of 88 farmer owners, 63, or 73 1-5
per cent, bought their cars as neces
sary farm equipment; 21, or 24 2-5
per cent, bought them for business
and pleasure, while only two said
they bought them primarily for pleas
ure. Asked what percentage of the
use of their cars was for business, 22
said 95 per cent, 20 90 per cent and
10 70 per cent. The average of all
replies was 82 per cent.
The average distance the 88 farm
ers drove their cars was 2,934 miles
a year. The average value of the
farms in Livingston county is more ,
than $30,000. Results of the investi- i
gation there may be considered typi-,
cal of the way farmers throughout !
i he country use their cars. j
J, jjj uiiuiiuiiuii it 7 iiifieiauiujjjj r jiijiiiiiuiiljji gga&fe,
BUILT TO SERVE AND SAVE
Every Oakland Sensible Six is designed
to a single purpose that it shall serve
its owner in unstinted measure, and
at the lowest possible cost.
The car in whatever model you may
consider, represents the most effective
union of high power, light weight, full
comfort and fixed economy yet offered
to the American public.
There is not a detail or feature of the
simple and rugged chassis which is the
foundation for all the models or.of
the economical overhead-valve engine
which delivers 44 horsepower at 2600
r. p. m. that has not been tested and
proved worthy by thousands of users.
This chassis, which stands out from
conventional practice as the most
effective form that the mechanical
parts of the light-weight, high-powered
automobile could possibly take, i3
shown with all its working parts re
vealed in the Oakland Exhibit at the
Automobile Show.
Oakland occupies Spac at the Show. The models
displayed are: the Touring Car, at $990; the Roadster,
at $990; the Roadster Coupe, at $1150; the Sedan, at
$1190; the Sedan (unit body), at $1490; the Coupe
(unit body), at $1490.
All prices f. o. b. Pontiae, Mich.
OAKLAND MOTOR CAR CO., PONTIAC, MICH.
OAKLAND MOTOR CAR CO., INDUSTRIAL GARAGE CO.,
Distributor
2200-02 Farnam St.. Omaha.
Ketail Uealer
20th and Harney Sts., Omaha
OAKLAND SENSIBLE SIX
THE NEW
MODE!
Will be on display at the Auditorium during the 13th
Annual Omaha Automobile Show, Feb. 25-March 2
A Car of Rare Individuality Wonderful Power Surprisingly low operating cost.
The new six-cylinder overhead-valve Grant motor with its counterbalanced crank
shaft produces an abundance of power. The long cantilever springs in connection with
the double-decked spring cushions make the car one of easiest riding in the world. The
divided adjustable front seats are instantly adaptable to any driver. The long grace
ful lines of the body, the racy-looking nickel radiator and the high class finish and up
holstering appeal to the most critical buyer.
SPECIFICATIONS:
Grant Six-cylinder, Overhead-valve Engine
8x4 14-inch bore and stroke, counterbalanced
crankshaft, forced feed oiling system, three-ring
pistons. Leak proof rings.
Drop Forged Front Axle, standard I-beam with
extra strong steering connections. Timken bear
ings. Full Floating Rear AxJe with 12-inch Equalized
brakes. Emergency brake has long throw.
True Cantilever Rear Springs, 46 inches long,
shackled at both ends and pivoted in center.
Long Semi-Elliptic Front Springs. Extra heavy.
Extra Strong Frame liberally reinforced.
Weight 2250 lbs.
Radiator reinforced double shell construction
with removable core, mounted on trunnions. Nickel
plated.
Bendix pinion, fly wheel, starting gear, clutch
and clutch throw-out, completely housed. - '
Jacox Steering Gear, split nut type. Throttle
control and horn button on wheel. 18-inch Steer
ing wheel.
Wagner Two-Unit Starting and Lighting Sys
tem with excess capacity generator. Bendix Drive.
Deep olive green body with white striping on
louvres and wheels. Black fenders. Leather hand
flaps on doors.
Divided, Adjustable Front Seats. All upholstery
of new flat French pleat type. "Never Leek" Top.
114-inch Wheel Base, 11 inches road clearance.
The Grant Six Offers a Real Selling Proposition.
See Us at the Show.
ininger Implement Go,
Sixth and Pacific Streets.
Phone Douglas 109.
