14 D
HOT BEST TO LIMIT
AUTO PRODUCTION
O'Neal Says Automobiles Great
" Help in Providing Supplies
for Soldiers at the
Front.
Among those .who are optimistic re
tarding the proposed action of the
government relative to the production
of automobiles is J. R. O'Neal mana
ger of the Nebraska Oldsmob.le co.n-
?OA'eal is very firm in his conviction
thS'the anto-fbile is an econo.mc
tactor in the progress of the f W
and feels that nothing. short ot an
"ute shortage of irfttena w.H brug
' ibout a serious condition in the auto
mobile industry. x
To Help Soldiers. ,
... ncirris
-It would seem - m.'- .
TV Veal "to reduce tne cihuchv, .
Sose who must remain at home to
p ov de for the soldiers
L. Yet the curtailing of moiot W
"sc would seriously hamper the speed
o modern business, to say nothing of,
the effect it might have upon he
housands who are engaged m the.
b"-Fe"Sof us would care to revert to!
roJ wfouf objective points Lsual ly
time spent in getting to and from ob
jective points is unproductive, al
hough necessary. Therefore i hard
ly seems reasonable that we w.ll find
if iSsary to lessen our efficiency -by
idding to our time wasted. ar ma
'ore? 5 to almost unbelievable ctr
rumstances if it continues for jpy
ength of time, but alarm concerning
he action of the government at this
stage is far-fetched.
!t Autos Economical.
t "From an economic standpoint the
uitomobilc is entitled to serious con
?.Ti (nr thi following reasons
'"It'is'a matter of record that five
ICres of tillable land are required to
.ced one horse, while it takes three
o feed a man. If each automobile
replaced but one team of horses,
hen the 3,700.000 automobiles in
tae release 37.000,000 acres for the
cultivation of foodstuffs for .man
alone, or enough acreage to feed 12..
000,000 men about the combined
number of men in all of the allied
forces.",'
Plan to Bring Farmer
And Consumer Closer
Automobile clubs throughout the
United States, collaborating with the
Goodrich national touring bureau, are
.mobilizing now to launch next year a
big campaign to bring the motorist ut
dose touch with the farmer, to put
him in a position to purchase neces
sities direct from the fields without
height delays and at reduced cost, as
Herts Henry Nygaard of the Omaha
Tire Repair companyvTacit approval
of the "farmer to consumer" plan is
given by the government, which is
now seeking to formulate a scheme
whereby foodstuffs can be brought
direct from the farms to the consumer
-without entailing delays that might be
disastrous to ,the shipment. The plan
ti,h;-h rnnvrMt , i heill CT afeked tO
sanction is an automobile and motor
truck collection system which would
relieve the railroads. It incorporates
the establishment of service bureau
in cities for the benefit of the men
with an automobile and the citizen
who may have 6ne at his disposal.
Information of what farmers have for
sale will be distributed there and
orders will be received for placement
with farmers through rural postmas
ters.,; :;-.'' - ' '
Allen New Model Makes
Good on Recent Tests
During the recent try-out given the,
new Allen 41, asserts Carl Chang
8trom of the Standard Motor Ca,r com
pany, the, car was put "through the.
paces' on many'-trails in. Colorado,
that until recently had been conquered
by the wiry broncho.
, One of the tests given the Allen
was the Lookout mountain climb. This
road leads to the spot where the late
Colonel William F. Cody was buried.
Upon reaching Paint Lookout, the
Allen had nearly 3.000 miles to its
credit and had not been touched for
adjustment, repair, puncture or in
ability to plow through mud or sand.
A perfect record.
This noteworthy climb as a climax
to a tour from Fostoria, O., to Den
ver, Colo., speaks volumes for the
construction of this car.
It is a car. picked at random from
stock. It carried no special equip
ment and bore more than the usual
five-passenger load. It contained be
sides its crew of two men, about a
quarter of a ton of traveling equip
ment. ' .V
Flint Plant Begins Work ; v
: On War Materials for U, S.
Flint's initial production of war ma
terials began last week at the plant
of the Euick Motor Company. This
first order from Washington calls for
airplane engines and munitions in
large quantities.
President Walter P. Chrysler went
to Washington and offered the exten
sive ifacilities to the government.
This offer was not definitely accepted
at the time, but the factory, system
was rearranged so that the company
woud be prepared. No time was lost
when word came from Washington to
proceed with the, manufacture of en
gines and munitions. '
; The production of motor cars will
go on with no interruption. Incite,
of the fact that the year's schedule
was considerably iii"excess of that of
the previous year, it was found that
it could be continuedon the original
basis and at the same 'ime full jus
tice be done to , the government's
work. : .; . '
Big Movement of Trucks
Is Evident on Auto Row
Evidence of the wave of truck en
thusiasm confronts us on every hand.
New concerns establish themselves
almost weekly for the purpose of
pushing the, sale of trucks to every
community.
Among the late arrivals in Omaha
rhe Master Truck company has taken
its place and will distribute Master
tracks. The Master truck is made in
Chicago and has gained much favor
among army men in recent tests
aude. -. "
' Tie new concern ha already made
esie headway in Omaha and unload
9k tea tracks Saturday
SEES GREAT ftJTUEE TOR
TRUCKS
ALBERT H. BIHLER.
Truck sales according to Albert F..
Bihlcr, are to occupy , the center 6f
the stage in the automobile industry,
and he has backed his judgment
through the erection of a new build
ing at 1114-18 Dodge 'Street, which
has been designed with a view to ren
dering tho most complete service to
truck users.
Bihler for 13 years has operated an
automobile repair shop and garage
and for the past five years has been
doing business under the name of
Albert E. Bihler, incorporated. Re
cently he has organized a new com
pany and has taken the agency for
Stewart auto service trucks. The per
sonnel of the firm follows: Albert E.
Bihler, president; John Nittler, 'first
vice president; George W. Peck, sec
retary and sales manager; Claude A.
Parton, treasurer; In addition to re
pair worK an important. leaiure 10
truck users will be the night and day
service which they will render.
That extra room will pay your coal
bill. Rent it through a Bee Want Ad,
I " Si"-,'
J 'J" ? " " h
rX ' ,
,
We're Figuring a Long
Way , Ahead
THE OMAHA
AUTO TIRE FACTORY
BUYING MACHINERY
Factory Superintendent Hard-J
ing Goes East to Close Con
tracts With Rubber
Goods.
The Sprague Tire and Rubber com
pany, that is soon to start operations,
looking to the manufacture of auto
mobile tires and inner tubes, is al
ready expending large sums of money
in the purchase' of equipment for the
factory that , is to" be erected in
Omaha. v
During the last week the Sprague
company made purchases that aKgrc
gated $10,705.80, iuying a 200 horse
power mill line motor, a 150 horse
power refiner mill line motor, a 100
horsepower washer mill line motor, a
100 horsepower calendar motor, a ro
tary convetrer generator, switch
boards, controls, etc.
Goes East to Buy.
E. E. Harding, the factory super
intendent for the Sprague company,
has gone east, and while away will
close contracts with the Farrel Foun
dry and' Machine company, Ansonia,
Conn., for machinery for the manu
facture of rubber goods. His pur
chases will include one three-roll
rubber-driven calendar motor, $10,
820; reduction gears and equipment,
$1,800; mills for grinding rubber, $11,
250; reduction gears, ?4.250; crackers
and w?1", $.5 720" sinle ('"
finers, $7,500; reduction gears, $4,800.
i ii- t..e iSm.viu .. .-. .. :
will stop 'over in Akron, 0 where
he expects to purchase $.50,000 worth
of core and mould equipment for the
manufacture of tires, lie will also
close contracts for the purchase" of
$10,000 worth of machinery for the
manufacture of inner tubes.
The company will install a machine
for the reclaiming of rubber. In
other words, a machine for making J
old ruofter as gooci as new win dc in
stalled. Omaha firms are figuring on bids
for furnishing the boilers for the
plant, the pumps and the vulcanizing
apparatus and appliances.
You can secure a jnaid, stenogra
pher or bookkeeper by using a Bee
Want Ad.
(lOOD business men today believe that permanent suc
J cess depends on giving the public the best possible
value. This is the policy The Goodyear Tire & Rubber
Company is trying to pursue.
Goodyear is not looking for mere temporary sales.
If they were they.might offer us dealers an extra discount
as an inducement to push Goodyear Tires. '
But the public would pay the penalty in higher prices or
inferior tires.
. . . . -v . , .'; , ...
Instead Goody ear turns that extra profit back into the tires
into more fabric and more rubber to make better tires.
Thus more consumers and more car manufacturers are using
Goody ear Tires, and we dealers sell them because they get
more customers for us.
We Goodyear Service Station Dealers are satisfied with
smaller profit per tire because we sell tires to more customers.
Think, then, the vast amount of savings that we Goodyear
Dealers all over the country help put back into additional
material, to make better tires for you.
An extra "inside profit" to the dealer, of 10 per cent on
a $25.00 tire, would be approximately $2.00.
But we Goodyear Service Station Dealers forego this
inside profit for the sake of handling tires on an enduring,
value-for-value basis. We get our profit on the volume of
business, which Goodyear quality brings to us.
We sell the product best for the consumer because we
believe it to be good business. We are figuring a long
way ahead. -
This sign identifies the Good
year Service Station Dealer.
THE MOTOR SUPPLY CO.,
1917 Farnam St. Phone Douglas 7895.
THE NOVELT Y REPA J R CO.,
4809 South 24th St Phone South 1404.
" HOLMES-ADKINS CO.,
4911-15 South 24th St. Phono South 420.
NATIONAL AUTO SCHOOL
2814 North 20th St. Phono Web.ter 5943.
SUNDAY BEE: DECEMBER 9. 1917.
Automobile Important Factor j
In Wirihing War, Says Willys
"Have you considered what a big
part the automobile is playing in the
winning of the war? asks John N.
Willys, president of The- Willys-Overland
company.
" 'Everybody knows,' you tell me,
'that the railroads are the very back
bone of our war preparation.' , -
"I wonder how many realize that
the automobile is as much a part of
our vast'transportation system as the
trains and tracks themselves,
"Did you ever stop to think what
happens to men and material after
the railroad delivers them to the sta
tion? Do you realize wha tremendous
gain in speed we have achieved in
moving men and materials by means
of the automobile?
"Limited only by' roads, the motor
car goes anywhere, relieving con
gestion, moving hundreds of thou
sands of people and millions of tons
of materials rapidly to where they are
needed in a hurry.
"No community is too small or too
distant to feel its quickening influ
ence. "One very prominent contractor
told m that without automobile
SaxonAnnounces New
Delivery Automobile
Another model has been added to
the line of motor cars of the Saxon
Motor Car corporation in the Saxon
light delivery car, which has just been
placed in the hands of the dealers.
In bringing out this new car, the
Saxon company is offering merchants
a six-cylinder delivery motor car. Six
cylinders," as in the passenger models,
mean economy of operation and a
higher flexibility and adaptability to
congested otraffic condi ,s, and the
new number already has been given a
welcome by users that is entirely in
keeping with the enthusiasm that all
Saxon models have met from the mo
tor buying public.
The delivery car has a load capacity
of 500 pounds and is offered in either
a panel body or one with drop cur
tains, i
Bicycles Becoming Very Numerous.
Although nearly a million bicydes
were manufactured in the United
States during the last season, the
Goodyear Tires, Tubes and Ac
cessories are always kept in stock,
THE TIRE SHOP
2518 Farnam St. Phono Douglas 4878
ORR MOTOR SALES CO.,
Packard Show Room
NEBRASKA SERVICE GARAGE,
218-20 South 19th St. Phono Douglas 7390.
CHAS. W. IVALKER GARAGE CO.,
FontenelU Carago Auditorium Garage,
and C. W. Walker Garage, 3th and Fafnara St.
r
transportation, the building of the
cantonments for our huge new army
would have been delayed at least six
months.
"We are told in graphic detail how
the automobile made possible the suc
cess of the battle of the Marne.
"A few weeks ago tens of thou
sands of automobiles -were hurrying
through the., country enlisting sub
scriptions among the farmers for the
second Liberty loan.
"A few weeks before that, more
thousands of automobiles were enlist
ed in the campaign to raise one hun
dred million dollars for Red (jjross.
"The automobile again was called
into service to help raise forty mil
lion dollars for the Y. M. C. A. camp
recreation -fund.
No less important in the work of
winning the war is the, automobile in
its everyday use among farmers. Of
the million automobiles, probably one
half 'are driven by farmers. With his
speedy, convenient car, the farmer
runs his errands to town, takes in
produce, brings back supplies day
after day, adding hours to the word
ing part of every day."
rjeopje of Europe realize the eco
nomic and sport value of the two
wheeler more so than in thi-: country,
for, according to statistics in Europe,
there is one bicycle to every thirteen
people.
Commercial Club Will Be
Host to Fort Crook Soldiers
The Commercial club will serve
luncheon Monday noon to the 225
soldiers fit Fort Crook, who will pa
trol the streets that day to encourage
men of draft age to enlist before De
cember 12. Major Frith of the Oma
ha recruiting station of the regular
army has arranged to make Monday
enlistment day in Omaha. The Forty
first Infantry band from Fort Crook
will play on the streets.
Vanderlip to Speak at Public
Affairs Luncheon Friday
Frank A. Vanderlip of New York,
head of the war savings committee,
will speak Friday noon before the
Commercial club at a public affairs
luncheon.
3C
GOODYEAR SHOWS
LARGE INCREASES
Gross Sales Jumf Up Seventy
for Per Cent and Net Profits
Show Gain of One Hun- -dred
Per Cent. ,
, In common with the performances
of former years,-the annual meeting
of the Goodyear Tire & Rubber com
pany, Akron, O., developed the fact
that the past year's business was the
most successful in volume and profits
of any year in the company's history.
Gross sales jumped from-$63,000,0Q0
to $1-11,000,000, and net profits from
$7,003,330.09 to $14,044,206.10- in
crease of 74per cent in volume and
100 per cent in profits. And of this
Save
XL.
j Your Old
; Worn Tires
I If you want to help out on this
great conservation drive, bring
your oldworn tires in and have
; them Half-Soled by
! 'method.
r
our
n , Half- 7 ;
bates sou i ires
The old tire is entirely covered.
You get a good looking, new, noh
skid tread a better tire than you
ever had before and a guarantee
of 3500 miles against puncture-or v;
blowout, and 10,000 to
e t
more miles, saving you irom ys to
J2 on the price of a new tire.
BRING YOUR OLD TIRES
IN AND SAVE MONEY
Telephone Douglas 3834
SERVICE STATION
2522 Farnam Street, Omaha, Neb.
E. M. SHEPARD, Mgr. G. B. ATWATER, Sale. Mgr.
Are You Registered?
When you have your battery registered , at a
Willard Service Station, and -receive one of our .
service cards, you have virtually taken out a bat
tery life insurance policy.
7 But it's better than ordinary insurance in two
respects: 1
1. You don't have to pay premiums instead,
you save what you might otherwise pay out in. re
pairs, v x
'2. Your battery doesn't have to die to get the
benefit. It is assured of longer life, better health jf
and greater efficiency.
Come in and register today.
.Nebraska Storage Battery Cq.
2203 Farnam Street. Omaha, Neb. Tel. Douglas 5102
I Authorized Willard Service Station.
volume less than one 'per cent v . is
contributed by direct war business.
President F. A. Seiberling, in hi
report to stockholders, stated tha
plant extensions under construction
year ago had been completed, ne'ijT
doubling ils productive capacity, v?t
providing facilities for several year;
to come.
"To provide for these extensions.'
he said; "the directors during the ye;t
increased the fixed capital of the com
pany by the sale of $7,300,000 pre
i'erred stock and $3,372,000 common
stock. Tlic company's good will
growing out of satisfactory trade re-,
lations with over 70,000 customers and
more than a million users of its prod
ucts, is steadily increasing in value
and constitutes its most valuable as
set, though not listed in our balano
sheet. And the patents, trade-marks,
designs, etc., although worth millions
of dollars to us, are listed on our
statement at but $1.00."
r Persistent Advertising Is the Road
to Success. '"" - "
GATES
HALF-SOLE
TIROS
1
3500 MILE
GUAR. ANTES
AGAINST PUNCTURE
OR. BLOWOUTS
BETTER SERVICE
THAN EVER
BEFORE
i
new
15,000
j
v m
J U :
!
m w .a
k M Th a I
re a? as
IRE hii
41
