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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (July 8, 1917)
HE'OMAHA BlINBAY PART FIVE AUTOMOBILE PAGES ONE TO SIX PART FIVE AUTOMOBILE PAGES ONE TO SIX VOL. XLVII NO. 4. OMAHA, SUNDAY MORNING, JULY 8, 1917. SINGLE COPY FIVE CENTS. nrinv ;Ul ii il a., : ' ! it hi. i r r r w. a i ii . i i. m , 7"n i iii i I i i i i . s i i ONCE A LUXURY, AUTOS ARE NOW IMA II PAPAAITlf Dili NtUt55IIT President of Willys-Overland Company Says Motor Car Vital in Building Up ,' Business. m- Reversible Lights Make Night Touring Easy "We.ffivc great credit to the fluence of the railroads, the telephone, the telegraph, the wireless, electricity and other inventions of comparatively recent years, but there seems to be a class of people averse to giving the automobile its just deserts, said Jonn N. Willys, president of the Willys Overland company. "Starting out as a luxury, a rich man's too, the automobile has come to be aji' actual necessity, an essen tial part tof our lives. "An automobile cannot in justice be called a pleasure car any longer; it is a vital, economic factor in the ex isting order of things. - "Think of the businesses the motor car has Vbuilt up. It has enlarged the delivery capacity of the comer grocery, the butcher shop and the bakery,, not to mention that of the big department stores, so that today a store's activities are not confined to its immediate neighborhood. "The doctor now visits twice the number of patients and can go many times as speedily on emergency calls. "Fire 'and police departments have rendered-their equipment more effi cient by: motorizing them. Farmer Feels Influence. ' "Tfie farmer, too, has felt the in fluence of the automobile. A motor car brings his produce to town in fresher condition, enabling him to command: a better price for a supe rier product. The part of the motor car in the grim business of war must also be considered, a business whicn we J must now confront fairly and square ly. Had jt not been for the automo biles that the French government commandeered to rush its troops against the invading Germans, the battle of the Marne might have had a different outcome. Paris might have been taken and the entire complexion of the world war might have been changed -with the possibility of grav- ill' in HHIII'IMiiiifci ..,S:SSiS:SSf:S5 - v fT T - fWVfi . ' iff The discomfort and inconvenience of interrupting a pleasant tour to make tire repairs or minor adjust ments on the road at night is reduced to a minimu by the adjustable head lamps on Dodge Brothers motor car. est danger for our national existence. "More motor equipment in our business atid in our homes is also going to increase the efficiency of those remaining at home. Now is the time when we must arrange to do double duty. We will have to take care of our own work and the work nf our neighbor who has gone to the front. "Practically every sphere in life, practically every existing, condition has been touched by the influence of this industry, until today the motor car has come, to fll.ay as big a part in our existence as the railroad, elec tricity, the telephone, the telegraph and the other wonderful inventions of our time." Increased Use of Motor . Cars Aid to Railroads Railroads throughout the United States have been enabled to reduce their passenger service largely be cause of the increased use of automo biles. for summer travel, for commut ing and for business trips, according to James Newton Gunn, president of the United States Tire company. "In order to relieve freight conges tion " sak'. Mr. Gunn, "the railroads are throwing aside all competitive barriers and are reducing superfluous passenger service. Automobile own ers are proving of great assistance to the nation by co-operating with the railrttads in using motor cars for travel and transportation wherever possible. "For some time the freight car con gestion has been a great handicap to the industrial and economic life of this country. But now the railroads are bending every effort for the re lief of that condition. With automo bile owners contributing their share, the whole scheme of transportation should become a question of nation wide patriotic co-operation." Muggnjr Miguel One. Maybe McGraw didn't let a good one net away when he ihlpped Roueh to Cincinnati. The former Giant la certainly burning up the league In bitting. - Persistent Advertising is the Road to Success.' il fi v . 1 SB r n w a 1 JUMtiUtlrtil IfHUtHtttriP II 1 lit 1 i3emiyulJOar.mJlmmm Next Week Paige Prices Advance ' On next; Sunday July 15th the list price of every car in the 'Paige line will be very substantially increased. In order to maintain the well-known standards of Paige quality, such a - step is unavoidable. The market quo tations1 of all raw materials, acces sories and labor have steadily ad vanced some commodities to the ' extent of 300 per cent. 1 , Owing to the scarcity of materials, our production between now and July 15th will necessarily be limited. We have apportioned this production to Paige dealers throughout the coun try, and they will accept orders until their individual allotments are ex-. Hausted. . Stratford "Six-51" 7-passenger. . . . $1495 f. o. b. Detroit Fairfield "Six-46" 7-passenger $1375 f. o. b. Detroit Linwood "Six-39" 5-passenger $1175 f. o. b. Detroit Brooklands "Six-51" 4-passenger. . . .$1695 f. o. b. Detroit Dartmoor "Six-39" 2 or 3-passenger, $1175 f. o. b. Detroit Limousine "Six-51" 7-passenger. . . . $2750 f. o. b. Detroit Sedan "Six-51" 7-passenger $2300 f. o. b. Detroit Sedan "Six-39" 5-passenger ."v. $1775 f. o. b. Detroit Town Car "Six-51" 7-passenger. .. .$2750 i. o. b. Detroit Paige-Detroit Motor Car Co., Detroit, Mich. Murphy-O'Brien Auto Go. 1914.18 Farnam St. Omaha, Neb. Phone Tyler 123 1 Some Good Territory Available to Dealers. M Bl I Bl n BI II BB Merely by loosening the lock nut, the head lamp can be reversed and trained directly onthe rear wheel, flooding It with light and throwing every detail into relief. By using the exterior of the highly polished front door as a reflector and turning the front wheels at an angle the light can be Jhrown upon the front wheel. The reversibility of the head lamps also enables the motorist to illuminate the engine from both sides. , EXPERT AUTO MEN TAKE ONJAXWELL C. 0. May of Kearney and R. C. Peterson of Omaha Asso dated in New Concern to Handle Popular Car. The announcement of the Midwest Motor and Supply company that it has taken on the Maxwell distributors' contract for this section, forms a link between two men tvcH known in Ne braska motor circles and a car, with an enviable reputation. C. C. May of Kearney, Neb., who will assume the duties of president of the new concern has been con nected with motor car activities in Nebraska for some time past, having been with the May-Lunger Motor Car company of Kearney and Grand Island, Neb. The new deal will bring Mr. May and his family to Omaha as permanent residents. R. C Peterson, vice president of the new concern, has been with the F, C Huffman Motor company as general manager and has through his activities in the Omaha retail end of the business built up a reputation for putting over a good number of retail sales as well as managing most effec tively the wholesale interests of the Huffman business. Both May and Peterson are en thusiastic regarding the new connec tion and feel that they have "hooked up" with a car that will win much fa vor in this community. Arrangements are being made for a most compre hensive service system and it is an ticipated that the new service plans Doty Leaves for Factory To Obtain More Machines L. E. Doty, of L. E. Doty, Inc., leaves tonight for. the Velie factory at Moline, 111..I for the purpose of se- will meet with the heartist approval of all motorists. The new concern will occupy the lo cation of the C. V. Francis Auto-company at 2216-18 Farnam street, which location will be remodeled to suit the plans of the new organization, curing, if possible, a greater allot ment of cars for Omaha. . , Mr. Doty is particularly enthusias tic regarding the new touring "sedan model which has recently been put ' on the market by the Velie manufac-' turers and will make a- special effort to secure a generous allotment ot this particular model. . Department Order. 'Waehlntton, July I. (Special T1erm.) brk pentlone frented: Mery Jane Burna. McCook, flj; Mary B. Oleaaon, Nor folk, $50; Mary A. Aahton, Lincoln, 111. Would like to hear from tome firm anticipating going into the Automobile Tire business or some individual with good financial backing. , Can secure agency from one , of the oldest. largest and best advertised American Tire manufacturers. . Ad dress Omaha Bee, Box 5464. T fnjnTTnnnnmiiJUiiu Th Car You May Be taofa among a number of worthy : js 3 IT is an automobile sufficiently reliable under severe official road tests to have its chassis adopted by the United States Government for armored cars, though it shares this honor with several other good makes of cars some ot higher price. Its four bodies were designed for unusual grace of line and elegance of finish, and one of them may appeal to you as being more beautiful than any other car among the many attractive models now on the market. The King is built by "a long-established company with a reputation for good cars and fair dealing, ranking . high competitors. It is a car which may be conservatiTtly describ ed as economical, considering its high power and bigness, and one that "handles" easily, its all round road competence, especially on hills, has surprised and delighted many. In all, we believe the King Eight does offer a quite remarkable combination of power, economy reliability, , comfort and style, which, considered with the price, makes it a purchase absolutely safe for anybody and one thoroughly consistent with our slogan The Car of No Regrets.,, S . ' ''" S3 I a. j I Noyes-Killy Motor Co. A ar JZtf I F""' Distributor.. 'fc J f wseswt Sx ff 5rf? WHlR 1 S -20e6,SF.rB.mS,Om.K.,N., Mlf' " U Mitt . JTO'li P Ciig Meier Car Znpuj, Dttreit, Mil ' .s yT .' - pff ... P 7 Passenger; 4 Passenger; 3 Pastenger Open and Closed Types IV lie, Ihgwpwiiiiiiiinin 'mm
