7 A
Sunday, April 1, 191T-
NW Victor Record for April
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-BURGESS-NASH STORE NEWS FOR MONDAY
.All the New Booki Worth Reading
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Burgess-Nash Presents For Easter An Exposition
Of The Season's Authentic Spring Apparel Modes
THE OMAHA SUNDAY BSEf: APRIL 1, 1917.
We
Have
With Us
Today
A new store viewing It for
Its merchandise for now this
store la completely ready for
.the new season and every
requirement a new season
brings.
Spring is the time of all
times when this store renews
its youth.
We need no Ponce de Leon
fountain the season takes its
place for here on every hand
is the new in wonderful array,
as bright as the sunniest day,
each section of this great ser
vice store a veritable garden
of spring blossoms of mer
chandise, each new mode like
some delicate flower still glis
tening in the morning dew.
Indeed, just to come to this
store these days is to enjoy
one of the most wonderful
sights any one might imagine,
the coming together of new
modes, new wares, new arts,
something new from almost
every quarter of the globe in a
celebration fittingly entitled
"The Call of Spring."
Let Us AJfc
This Question
Why Not Buy Your New Easter
Blouse at Burgess-Nash Monday?
SPRING days and Easter time suggest these delightfully
attractive blouses.
Each day brings us many new models, beautiful materials, care
fully made and they come in all the season's newest shades.
Blouses of white net in fine mesh, with trimmings and fine tuck
ings and val. laces, featuring large flat collars and surplice effects.
Pretty models in georgette with beautifully beaded and em
broidered designs; entirely new silk striped La Jen crepe and heavi
est quality crepe de chene blouses; white ground with wonderful
light and dark colorings in silk woven stripes. Daintiest voile blouses
prettily trimmed in soft laces and dainty tucks. Becoming collars
and snug fitting cuffs.
With all the newly arrived spring and summer modes, the Blouse
Section is an interesting spot these days.
Burgeaa-Nath Co. Blouse Section. Second Floor
Easter Novelties
A GATHERING of the new
and unique in Easter nov
elties greets you in this display
at the Stationery Section.
Among them
Easter table favors.
Nut cups, plain or decorated.
Nut cups with flowers.
Table covers and napkins.
Easter cards.
Prayer books and rosaries.
Buryeit-Nanh Co. Main Floor
You'll Certainly
Appreciate the Values in
New Silks Monday at '$1.49
The Best Offering of the Season
BEAUTIFUL, shimmering new silks, in demand for skirts, suits,
waists, dresses and coats a collection of tho most favored
weaves specially underpriced Monday.
Including :
36-inch striped taffeta, neat stripes
36-inch plaid silks, pretty colorings
36-inch black and white checks, all sizes. .,
36-inch sport stripe taffetas
82-inch pongee silk with sport figures
40-inch pure silk crepe de chene
36-inch plain chiffon taffetas', new shades. .
40-inch flowered chiffon for fancy waists.,
36-inch black satin Duchess
40-inch black silk poplins
Fancy Wash Stripe Silks, 98c and $1.25
Very desirable for waists, dresses and skirts, all white ground
with woven colored stripe of blue, lavender, pinki rose, green, tan
and black, will launder perfectly. 32 to 36 inches wide.
Burgeae-Nash Co. Main Floor
$1.49
Yard
An Authoritative Easter
Showing, Monday, of
Suits, Coats, Dresses, Skirts
For Women, Misses, Juniors and Girls
AN impressive display a collection that is authentic and a diversified presentation of fashionable requirements for
every occasion. Attire that pleasingly enhances individuality while sponsoring tho most worthy of the prevailing
modes, assembled to meet the needs of our extensive clientele.
The values are notably of interest, for sel
dom are garments ff su.-h excellent quality
and distinction offered at prices so attrac
tively moderate.
The Newest Tailleur Suits,
$32.50, $39.50, $42.50 to $269.00
SPORTS strictly tailored and dreiny mod
els fashioned in wool and silk jersey
serges, men's wear serges, homespuns, gab
ardines, burella, novelty silks, satins, taffetas,
etc., in black and every shade the new Easter
season favors; sizes 36 to 52 Vi
Utility and Dressy Coats,
$29.50, $32.50, $39.50 to $215.00
COATS and wraps, in imported men's wool mixtures, Scotch tweeds, burellas,
Poiret twills, silk and Bolivia combinations, Bolivias, taffetas, velours, tri
cotines, gabardines, serges, jerseys, etc. There's not a correct color in high or
dark shade but will be found in this uncommon display of coats and wraps for
all purposes; sizes 36 to 62.
Women's New Springtime Frocks,
$39.50, $45.00, $62.50 to $139.00
HAVE you heard of a new mode just dawning have you
read of a style you pictured, an "individual interpre
tation" of some prevailing fashion you particularly admire?
You'll fine it here in this comprehensive display of modish
dresses, that will appeal to the critical women who know
what is what in correct dress and appreciate the same at
modest cost.
Misses' Suits, at $22.50
A fascinating sport style, jacket
made with belt and large pockets;
can be worn separately or with
sport skirt; ages 14 to 20 ; very spe
cial value. .
Semi-Mode and Tailored Skirts,
$10.00, $12.50, $16.50 to $35.00
SKIRTS for sports, dress and utility wear. The materials
are silks, wash satins, khaki kool, Roman striped silks,
wool jerseys, tweeds, serges, tricotines and gabardines in
a wide variety of charming new styles models exclusive
with Burgess-Nash'. Today the separate Mrt occupies a
more important niche in the world of fashion than ever
before ; for every purpose it fills every need to perfection.
Easter Apparel for Misses and Girls. 6 to 20
Girls' Coats, at $8.00
Superior grade of serge, made
with belt and very large collar, trim
med with silk poplin; coat lined
throughout; sizes 6 to 14 years.
Misses' Coats, at $29.50
Fine velours with large collars and fancy
belts, finished with fancy stitching, trimmed
with pretty pearl buttons, lined with fine mes
saline ; shades of gold, green and rose ; sizes
14 to 20.
Burget.-N.ah Co. Second floor
We want you to
come and see these
Dainty. Pretty Burgess-Nash Boots
and Pumps For Easter
TVT ODELS exclusive with Burgess-Nash" fine black
ML kid and patent colt pumps, spat patterns,,dainty
leather Louis heels, light soles.
The new shade of gray kidskin, cov
ered heels, hand turned soles
White kid lace and button boots.
White nile cloth lace boots.
Gray kid button boots.
New brown kid button boots.
Mouse brown kid lace boots.
And the best of all. the greatest display of fine black French kid
lace and button boots in new models, $4.00 to $14.00.
In the Children's Section
Dugan and Hudson iron clad shoes and our own special Kinder
craft, the best wearing shoes made in child's, misses' and growing
girls' sizes.
Burg-eas-Naah Co. Second Floor
It's reasonable to
suppose that
You'll Need New Gloves to
Complete Your Easter Toilette
AND We know of no other place so well prepared, to supply that
need as at Burgess-Nash.
Finest quality French and domestic gloves in a variety of colors
as well as the ever popular black and white combination. When the
increased cost of production is taken into consideration they are very
moderately priced at $1.50, $1.75, $2.00, $2.25, $2.50, $2.75 a pair.
French Kidskin Gloves, at $3.50.
Pretty Easter novelty gloves, made of extra fine quality French
kidskin with 2 pearl clasps, at $3.50 a pair.
Women' Silk Gloves, at $1.15.
Many women prefer silk gloves ; we have In stock all the newest
shades, newport, beige, pongee, sand, gray, pearl, navy, green, plum
and brown; $1.15 and $1.19 pair.
Kayser's silk gloves, at 60c to $1.65 pair.
Chamoisette and leatherette gloves, at 59c to $1.25.
Extra fine quality leatherette gloves, $1.69.
Children's Gloves.
Kid gloves for boys, girls and little tots, at $1.25 and $1.50.
Silk gloves with double tips, at 50c.
Children's lisle gloves, at 25c.
Buriett-Nath Co. Main Floor
Here's the Biggest
Millinery Value of die Season
The New Banded Sport Hats
of Japanese Braids in Polished Circe Effects
at $95
This is undoubtedly the most unusual quality
and price offer we have made this season. Every
one of these hats, in today's most popular style,
is a tremendous value. The illustrations show a
few of the many styles.
Straight Sailors Black ) In solid
Mushrooms Gold colors
Sombrero Effects Purple and
Ckin-Chins Sand various
High Crowned Hals Pearl) Combinations
There're a score or more of smart, new
shapes and styles from which to make your
selection. Each style individual in shape
or color combination. Really we cannot say
enough good about them, they are such re
markable values.
Burgeta-Naah Co. Second Floor
Here's certainly a
pleasing display of
Negligees and Kimonos for
Milady's Boudoir, at $1.98 to $8.98
YES ! Even negligees and kimonos have new and differ
ent modes all their own styles that are quite as im
portant as in frocks.
Crepe de Chene Negligees, $6.98
Sailor collar style, sleeves finished
with three-inch ruffled elastic belt,
dainty shades.
.Silk Kimonos, at $8.98
Medium and dark shades, panel front,
full belt, sleeves, belt, neck and front
trimmed with ribbonB.
Crepe de Chene Negligees, $8.98
A dainty loose, flowing garment with
princess sleeves, front and back finished
with rosebuds.
.Box Crepe Kimonos, $3.50
Empire front, with neck finished with
lace, in rose, copen, and pink; very
special.
Crepe Kimonos, at $1.98
Floral patterns, shirred back and
front, neck and Bleeves finished with
shirred ribbon.
BurgMa-Naih Co. Sacond Floor
THE New Things
In Neckwear
This will be a neckwear
season the styles in
ready-to-wear demand it.
Neckwear, 50c to $2.75
Embracing all the ideas
in jabots, collars, cuff sets,
etc.
Burfesa.Na.h Co. Main Floor
Through this new
Era Ciub plan
5c First Payment Brings to Your Home a New
"Standard" Rotary Sewing Machine
THE first few days of this New Era Club Plan there was a great response and the origi.. --,bcr of
machines that were alloted to t'-e sale has dwindled down quite materially.
Table of Weekly Payments I You Can Select Any One of
$0.05 $0.55 $1.05 $1.55
lit Wort Hth Week 21tt Weeh Slit Week
.10 .60 1. 10 1.60
Id Week 12th Wart 82d Weak 82d Week
.15 .65 1.15 1.65
d Weak Uth Wt.lt gad Week sad Weak
1 .20 .70 1.20 1.70 I
4th Week 14th WV 84th Weak Uth Waak I
.25 .75 1.25 1.75
8th Waek Uth Weak 25th Waak 86th Waak
.30 .80 1.30 1.80
th Weak Uth Waak 28th Waak 8th Waak
.35 .85 1.35 1.85
7th Waak 17th Waak 27th Waak 87th Waak
I .40 .90 1.40 1.90
8th Waak 18th Waak 28th Waak 28th Waak
.45 .95 1.45 "inl r-
tth Weak lth Waak 29th Waek mailt 11SR I
I .50 1.00 1.50 1.95
10th Weak 20th Waak 80th Waek 30th Week 1
the Many Styles on Display
in Our Sewing Machine Sec
tion at Price Range of $20.00
and Upwards.
Cash Dividends. 10c
Take advantage of the cash divi
dend offer by reversine the pay
ments by paying the final payments
iirst, ana in advance, before they
are due. For each final payment
you take up in advance you get 10
cent cash dividends. In this way
you can save $3.80 extra on a
$39.00 Standard Rotary in cash
I dividends.
Burrms-Naah Co. First Floor.
Monday In The Down Stairs Store
Necessities For Home and Lawn
Specially Priced Here Monday
A BIG section in the Down Stairs Store stocked with mer
chandise of a helpful nature to the homemaker.
ri .w IT'S PAINT TIME NOW
f Patton's Sun-Proof paints,
U4
veiumina iibi. wau pami,,
"S per gal., $2.50.
Jlimax wall paper clean
er, can, 8c.
"Juart can Pratt & Lam
bert's 61 floor varnish
and rubber-set varnish
brush, special, $1.00.
Refrigerators Underpriced
Three-door side-icing type
refrigerators, made of ash,
heavily varnished, white enam
eled food chamber, ice capacity
60 lbs.; extra special, $15.00.
Refrigerator!, at $13.95.
Top-icing type refrigerator, white
food chamber,
EADVr
Sapolin gold glaze, for ra
diators, frames, etc.,
large can, 49c.
Sapolin hard oil finish, a
very durable varnish for
interior use, pint can,
35c: quart can, 65c.
Sapolin screen enamel,
good-sized can, 19c.
Sapolin white enamel, can,
enameled
shelf, ice capacity 75 lbs,
at $13.95.
Burfeee-Naeh Co. Down Stair. Stor.
retinned
special,
at 25c. C3i
dlfffi
You've Seldom Seen Greater
Suit Values Than These at
$15.95
tMSHIONABLY tailored suits, of
P serges, poplins, gabardines, and
French serges; colors most favored
are navy, tan, and gold; newest ef
fects pockets, pleats, buttons and
collars.
Taffeta Frocks, $15.95
For most occasions there is noth
ing quite so practical nor more charm
ing than the taffeta frock; new mod
els featured, Monday, at $15.95.
Silk Sport Skirts, $5.95
Stripes, plaids, rajah and black taf
fetas; shirred or pleated styles; trim
med with pocket, buttons and separate
belts.
Child's Spring Coat, $3.95
Variety of styles and kinds in the best ma
terials and colorings.
Bur(ee.-N.eh Co. Down Stair. Stor.
Bur
GESSrnASH
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"EVERYBODY STORE"