THE OMAHA SUNDAY BEE: OCTOBER 15, 1916.
II A.
OMAHA MEH LAUNCH
HEW AUTO INDUSTRY;
Banyan Cushion Wheel Com
pany Will Market Patented
Invention.
INCORPORATE FOR $100,000
Omaha ii to have another new in
dustry. Six men last week filed articles of
incorporation for the Runyan Cush
ion Wheel company! The offices will
be in the Paxton block and the as
sembling plant, to be in this city, will
employ forty, men to start. The men
behind the concern are A. L. Runyan,
F. C Burlingim, Hermann O. Wulff.
D. R. Sowards, E. J. Conrad and
John E. Von Dorn. Its incorporated
value is $100,000.
Four patents cover the type of
wheel that will be manufactured.
When A. L. Runyan, the inventor, got
word last Tuesday that the last pat
ent applied for had been granted by
the federal office in Washington, D.
C, he and his backers immediately de
cided to launch the enterprise.
Runyan cushion wheels have been
described by scientists in big tire con
cerns and by engineers as the 'last
word" in saving repair bills and in
absorbing vibration. The new cush
ion device combines all the advantag
es of the wheel cushion and pneumat
ic tire and can be attached to any
standard tire equipment or any stand
ard wheel. The cushion itself is 94
per cent para rubber, the most resil
ient and lasting commercial rubber
known to science.
Reduces the Cost
Circulars of the company state thai
the comparative cost of maintaining
one and one-half-ton trucks f6r two
years, one with solid tires and the
other with cushion wheels, shows that
cushion wheels save the owner $900.
The invention not only is theoret
ically perfect, but it works well in
practice. The rubber cushion on
which the inner wheel rides carries
the weight of the truck. This burden
causes the rubber to flow, and thut
reduces the size of the air pocket
compresses the air (giving a pneu
matic effect) and increases the resil
iency of the cushion. The cushion is
completely protected from dirt and
moisture by rubber side flanges on
both sides of the wheel. These flang
es contract and expand with every
movement of the cushion, while the
steel flanges absolutely prevent any
lateral motion.
How It, Works.
By absorbing constant vibration,
which weakens the mechanical parts
of a truck, the resilient rubber and
air in the cushion cells give practical
life insurance to the motive mechan
ism, thus reducing to the minimum
all breakage and repair bills.
The six incorporators are optimis
tic about the future career of their
company. A gauge of the nation's
demand for something like cushion
wheels shows that the Runyan invent
tion will meet a long-felt want in the
auto world. Omaha is invited to
share in the optimism; because the
prosperity of the company will mean
the enlargement of the local plant
and the, resultant prosperity;.. that
marjy more employes. ,
Z ' ' ; ... ' Hi.
Few Dodge Cars i; ;
,f 5 Stored for Winter
The "stored for the winter" tag oh
motor cars will be less in evidence
throughout the country this year than
ever before, according to the Murphy
O'Brien Auto company, Dodge Broth
ers' dealer in this city. There are
several reasons. One is the unparall
eled business activity now in pros
pect, which will require incessant use
of: the automobile for business men.
Another is the growing impression
that "the motor car made these days
is good enough in any weather." Still
another, and perhaps the most im
portant, is the development of winter
cars to the point where cost no longer
conflicts with comfort.
In other words, the time has arrived
when the average motor car owner
will not hesitate between shivering
through the Winter in an open convey,
nee, or investing in year-around
comfort by buying a winter car. The
motorist has come to regard it as an
actual economy. Tucked away in the
warmth of an enclosed car on his
way to the office, he no longer finds
it necessary to devote the first half
hour of his working time to "warm
ing up." As one has put it: "I find
wholesome pleasure even in defying
the blustery winds; it puts me in a
good mood for the morning."
1 i
Hup Party Finds West
Capitals Very Far Apart
One-half of the state capitals vis
ited but only one-quarter of the tour
completed, was the paradoxical situ
ation which confronted the United
America. Tour Hupmobile when it
poked its radiator out of the fog of
a North Dakota prairie into Bis
mark, the state capital. Between
5,000 and 6,000 miles of the 20,000
mile journey had been ticked off since
the party left Washington, D. C, Au
gust 27 qi a tour which includes all
state capitals. Bismark was the twenty-fourth
capital.
TRAWL NMK
Watchful
Nebraska Storage Battery Co.,
Omaha
2203 Farnam St. Phone D. 5102.
Free inspection of any battery at any time
New Home of the Standard Motor Car Co.
' k I rfe S - ' ' fists!
Teaching Owner to
Care for His Car
"There are, in general, two broad
methods of rendering service to the
car owners," says Max Hagelstine,
manager of the service department of
the Studehaker corporation. "One of
these methods is to lend assistance
to the owner when his car needs at
tention. The other is for the manu
facturer to do everything possible to
keep troubles from occurring. This
second plan, of course, can be made a
success only by means of a constant
and vigorous campaign on the part
of the manufacturer. It is the method
followed by the Studebaker corpora
tion." In elaborating upon the details of
the Studebaker plan, Mr. Hagelstine
c-ntinued:
One of the original and aggressive
mt.hods we pursue to eliminate car
trouble, and give the owner the
greatest possible service and economy
from his automobile is through
pamphlets, issued regularly. These
pamphlets, or bulletins, are called
'Studebaker Service," They are sup
plied to every Studebaker owner.
They are written in - simple and di
rect style so as to be clear to the
owner, whether he is an expert me
chanic or not.
"Each of the bulletins covers a sin
gle subject. Each is brief and re
quires so little time to read that the
owner is r.ot likely to put it aside 'for
future reference.' One of the bulletins,
for instance, has been on the subject
of lubrication, another on tuning up
the motor, another on ignition, still
another on proper driring and its re
lation to economy, and so on. Aside
from the helpful suggestions offered
in these bulletins, their general ef
fect is to make the owner take great
er pride in his car and better care of
it than he otherwise would."
Scripps-Boolh Welcomed
Warmly to Omaha Family
Although the Scripps-Booth is but
a debutante in Omaha, it is creating
a great deal of favorable comment
and its local backer, W. M. Clement
is exceedingly will pleased with the
outlook.
The Scripps-Booth is built in a four
and an eight-cylinder type touring
car and roadster,. The body lines are
of unique design bearing eut the
coveted iblass and djstinctivenss
sought by so mjhy buyers.
: The body is built very low, 'gWrig
the appearance of a racer.. However,
there is ample room (or each pas
senger and all the comforts of larger
model are provided. . - v
First Batch of Cloverleaf ;
Roadsters Reach Omaha
According to C E. Miller, manager
of the Nebraska Glide Automobile
company, they are o receive this
week their first shipment of Clover
leaf roadsters. Owing to the inability
of the factory to furnish sufficient
roadsters to supply the demand, this
is the first of these models to reach
Omaha,
Pathfinder Twelve Wins
Another Non-Stop Run
Word was received by the Toozer
Gerspacher Motor company during
the week to the effect that Al Hugh
son, driving a Pathfinder twelve
cylinder car, won the "450-inch piston
displacement class" race up Giant's
Despair Mill at Wilkesbarre, Pa. This
war a non-stop run.
You Cannot Heat Your
en I in to a point whin Pan-
hard Oil will not lubricate it.
Panhard Oil u iht un.y oil that
will not carbonize tn the cvlindr.
PdntlBi-rl Oil In th Ail. All tfc.t
retains ita 'rbricating qualities at
-;ri ivmpvrmurH.
Let as diacu&s thta oil question
with you and recommend the
tirade aest auited to your ear.
POWELL
SUPPLY COMPANY
OMAHA
Automobila Suaollaa.
20S1 Farnam.
1 18 1ST MED
Waiting
Sometimes it's a'good
policy, but not when
your storage battery
shows signs of fatigue.
Le t us prove the wisdom
of prompt actioa
Armored Motor Car
Has Power and Speed
The new type of light armored mo
tor car, the only automobile of its
kind now in the country, will make its
first public appearance at the big Dal
las state lair. Artemas ward, jr.
oresident of the King Motor .Car com
pany, has made arrangements with
Captain F. A Ross of the Armored
Motor Car company to comply with
the request of Governor James B.
Ferguson of Texas to send the car
there, so Texas visitors to the big
show can see the latest accomplish
ment in war motor car development.
The armored car, which is mounted
on a standard eight-cylinder King
chassis, has just completed an over
land trip from New York City to the
Rock Island (III.) arsenal, where it
was sent wtih an army draftsman as
observer. t is particularly adapted
for scout or skirmish duty and
reconnaissance- work. It has plenty
of power and speed for getting to
places where forty-five miles an hour
is necessary.
"Anything You Can Ship "
Is Reo Man's Stock Order
In speaking of the winter car move
ment now on foot in Omaha, J. W.
Opper of the Jones-Opper company
asserts that they are among the deal
ers who will push winter types of
cars. A shipment of the four-cylinder
Winter lop Keo will be Here soon.
Oooer states that business is still
running at top notch and that the
lateness of the season makes no ap
parent difference. The Jones-Opper
company have a standing order at the
Reo factory for "anything they can
ship" bearing the Reo name. This
includes fours and sixes, both touring
cars and roadsters, trucks and winter
models. "We can't get enough of
anything," says Opper.
Treat Conffca and Colda at Onoa.
Dangeroua bronchial and. tuns .allm.nta
follow neglected colda take Dr. Klna New
Dlacovarr. It will keep yon well. All drut
flata. Advartlaemant.
mmmmmmmmmmm iihiii ws"
1 MM 85- fit. Ttkit 9 t ' ,V MjilS5t..kTUt
No other product of the world's
industry offers such tremendous
advantages over all competing
products as thi3 Overland.
Differences are usually so slight that
only experts can determine them.
Here they stand out so boldly that
they cannot be overlooked.
Comparison proves a plain case to
anyone who cares to know.
Bert Murphy Pulls
Fly Stuff on Woman
, WhoseJJar Stalls
Bert Murphy is a member of the
firm of Murphy-O'Brien. Murphy
O'Brien sell Paige cars. Bert Mur
phy is Irish. You have heard much of
Irish wit. Then lend an ear.
Bert was piloting a Paifje through
the down town streets when he came
.o an intersection where he held up
:o allow a woman driving a rival car
to cross ahead of him. The woman
also came to a stop, and in so doing'
killed her engine, nert waved her
ahead, but she found trouble in mak
ing the selt-starter work and after a
couple nf minutes' toil while Murphy I
waited patiently, she gave it up and
signalled Bert to proceed. Bert
started up and went ahead. Just as
he passed the fair driver in her mo
tionless car he called, "Why don't
you buy an automobile; get a Paige."
Overland Cars Figure
In Flying Fox Hunts
Did you ever hear of a "flying fox
drive'' in automobiles?
It isn't likely that you have, for
such events are not in vogue in the
United States. This sport is more
m to Pile
Offerers
The n mount
of comfort
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tlnontLiytlie
famous Pvr
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Trodtmont
U truly ir
m.ir'inble. A
FUM'J trlul
paekrre will
jonvl noe
in rone who
u,nTfi (iom
1 1 o li 1 n g ,
Mo ml in J,
profcra line
flic i, licmor
lial.lt. OOt
RfOcont box
toilay of any
in:. II coupon for trial. Tnkenoaubstlttite
FHS3 SAMPLE CCUrCr
rrn.WTD zr.wi covpant.
613 Pyramid Hi'llClnff.,
r.Iarci.iall. I'ich,
KIikVv f-r.d no a Free enraplo
ef Pj.-rtc'A FUo Trenlawoc. tn
U.ain wrapper.
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Prut...-
Willys-Overland, Inc., Omaha Branch
SALES ROOMS
2047-49 Farnam Street
Douglas 32S2
or less peculiar to Australia, particu
larly the east coast near Brisbane,
Queensland. t
The Overland and Willys-Knight
dealer at Brisbane recently sent word
IE I I W I E- II
r JT 3-Pawenger Roadster, $1,350 X
r m' 5-Passenger Sedan, $1,900 L
m-f m ALL PRICES F. 0. B. DETROIT.
Noyes-Killy Motor Co:
$Sp IH 'I KIKC MOTOR. CAR. COnDetroftMcA 1 HI '
. iaaBBBBBmBBBmBBBSamBBmBBBBBBBBmBmammmma
I - ; ........
JVulJLiJ
You get more power 35 horsepower
motor more than 250,000 in use.
More room 112 inch wheelbase
Greater comfort long, 48 inch
cantilever rear springs and 4 inch
tires
Greater convenience electrical
control button on steering column
Biftger, safer brakes service, 13
1Y emergency, 13x2
to the Overland factory at Toledo
O.. ol an extended fox drive by
'Overland hunting parties," in which
tens of thousands of these creatures
were exterminated. Some of these
I f ST-" Bl
BfitS
Better cooling you never heard
of an Overland overheating.
Make your own comparisons with
any other car at anywhere near
the price.
See the Overland dealer today and
get this car. You will get more
automobile than $795, or a great
deal more will buy in any other car.
Same model.six cylinder 35r40horse
power 116 inch wheelbase, $925
SERVICE STATION
20th and Harney Streets
Douglas 32S0
.hooting expeditions penetrated into
the very heart of the Australian
scrub, where die cars successfully
broke their own roads through vir
gin brush and jungle.