. PART SEVEN
AUTOMOBILES
'HIT'S ONI". TO vrw
The Omaha Sunday Bee
PAST SEVEN -
AUTOMOBILES
5rS 0!""" TO 'OIT" '
VOL. XL VI NO. 3.
OMAHA, SUNDAY MORNING, JULY 2, 1916.
SINGLE COPY FIVE CENTS.
KING MAKES CLIMB
UP MOM WILSON
Tortuous Ascent is Made After
Gears Have Been Sealed
in "High."
V
REGULAR STOCK EIGHT CAR
Climbing tortuous Mount Wilson
in California on high gear, traveling
987 miles on high gear over Califor
nia roads from Los Angeles via San
Francisco, and driving 544 miles on
high gear from Providence to Provi-
aence, via AiDany ana new zone
City, on dangerous roads, are three
record establishing accomplishments
of the eight-cylinder King within a
fortnight
"Performances never before at
tempted, undertaken despite warnings
they would be failures, these stock
eipht-cylinder Kings with their trans
mission gears sealed in high gear and
the differential housings sealed so the
gear ratio would be standard, made
demonstrations rather than records
that are liable to stand unchallenged,"
asserted W. L. Killy of the Noyes
Killy Motor company.
A nine-mile climb from near sea
level to the rarified atmosphere of
6,000 feel elevation, through three
miles of dismal fog around 120
turns, including 19 per cent grades,
it which it is absolutely impossible
to get any kind of a run, in brief
tells the story of the tortuous drive
of a stock eight-cylinder King in the
high gear up Mount Wilson in Cali
fornia. 'The gears In the car were officially
sealed in high gear by the deputy
sealer of weights and measures, Full
er, of Los Angeles, and witnessed by
the- automobile editors of the Los
Angeles newspapers. The gear shift
ing lever was placed in charge of the
newspaper men.
A. G. Woodill, because of the rec
ords he has established with a King
with the gears sealed in high, has become-
known as "Hi-Gear King"
Woodill.
Big Allen Convention
Is a Regular Treat
Carl Changstrom of the Standard
Motor Car company; distributors of
Allen cars, has just received the an
,nouncement by the Allen Motor com
pany of the date and major' details
of their annual convention of dis
tributors.
The meeting will cover four days,
i : : if i T..1-. i -A i
ucguiiiiuB iviuuuAy, juiy i, ana a
program of business and pleasure will
include Monday at main factories in
Fostoria, Tuesday at motorplant in
Bucyrus, Wednesday and Thursday
will be devoted to a whirlwind tour,
taking in points of interest in north
ern Ohio, including Cleveland and
Put-In bay.f . '.- . ,--.- ---
While the motor and boat trip will
make the convention an unusual one,
sufficient time has been allowed for
full consideration of sales plans for
tne coming year, and the question of
supplying the ever-increasing demand
for the popular Allen-37, selling at
$795.
"King of the Sand Hills"
'
& 'tK n 1
A.
J
This picture shows J. J. Gragg in a
stock Hupmobile in which he has
made several records. Gragg is known
to Nebraskans as "King of the Sand
Hills."
On April 6, 1916, Gragg won a race
with a competing car from North
Platte to Hyannis. Another record
was a UO-mile run from Tryon, Neb.,
to Cedar Bluffs, Kan. This run was
made in five hours and five minutes
through a very rough stretch of coun
try.
Cadillac Ads Are
To Be Copyrighted
Some of the national advertising
announcements of the Cadillac com
pany will bear the significant legend,
"Copyright 1916."
This is a development so unusual
that the explanation of K. P. Drys
dale, advertising manager of the Ca
dillac company, will prove of interest
to those who study advertising
which means a very considerable por
tion of the male population of Amer
ica. "The Cadillac company," says Mr.
Drysdale, "has consistently endeav
ored to make its advertising as in
dividual as its manufactured product.
"To that end, we have not hesitated
to ignore- advertising precedent, to
depart from the conventional when
conditions seemed to demand such
deoarture. and to establish our own
standards of advertising interest and
exoression.
"Some of these announcements have
attracted extraordinary attention.
Several of them seem to have been
endowed with eternal youth, and have
apparently become a permanent part
of the business literature of America."
Resta Wrests the Honors from
The Rest of the Speed Boys
In a modest, old-fashioned Quaker
cemetery in the heart of Philadelphia
is the grave ot Benjamin franklin.
On the stone which marks the grave
of the statesman and scientist is a
Latin inscription which" translated
reads, "He wrested the lightning from
the heavens and the scepter from tyrants."
In Chicago on June 11, 1916, Dario
Will
STTJltAGIa
'Ml iTTtV
am
Get Ready for the 4th
Scys UllUAmpwe:
WLUard Service affordi
th bett protection
fOMrt battery ailment.
Of course, you'llVant
to drive your car. Why
not make sure of your
battery the day before ?
We'll help.
' Nebraska Storage
Battery , Co.
2203 Farnam St, Omaha. '
Phone, Douglas 5102.
Free intpection of any battery at any time
A bi&touring carJorJive people
Those who have ridden in the best of the
high priced motor, cars will find marked
similarity - in the performance of Saxon
"Six." Idling as low as a mile and a half
an hour or racing at fifty the flow of power
is smooth and vibrationless. The motor has
been refined until it wrings the last inch
of ..mileage from each drop of gasoline.
Twenty-one to twenty-six miles per gallon
is its average. '
In this car you will find more roominess than Is
common to cars of equal wheelbase 112 inches.
The seats are wide and restful. There's more
than usual leg length. All five passengers have
ample space. Comfortable upholstery and long,
resilient vanadium steel cantilever springs con
tribute further to the luxury and comfort of riding
In Saxon "Six." The price is $815, f. o. b. Detroit.
NOYES-KILLY MOTOR CO.
2066-68 Farnam Street, Omaha
(467)
Resta did a little wresting on his own
hook when he outsped all the other
noted speed kings in the winning of
the 300-mile derby and carried off the
first honors. He moved around the
track at a clip that would lead one
to believe that he had wrested some
lightning from somewhere and had
a plentiful supply in his car.
There's one thing that helped keep
first priie. That was the proper kind
of lubricant. Resta's car, as hereto
fore in his wiiininsr career, was lubri
cated throughout with Dixon's Graph
ite automobile lubricants.
Slight Difference Between
Weight of New and Old Tires
"As a result of tests recently made
in our factories it has been definitely
ascertained that the actual difference
in weight of new tires and those
which have gone to the scrap heap
is very slight indeed," said J. H. Lion
berger, branch manager of the Fisk
Rubber company. "In other words,
tires scarcely wear away at all during
their entire period of use unless
wheels are out of alignment or some
other unnatural cause exists."
"The reason for a termination of
a tire usefulness! therefore, lies else
where than in the composition, for
mation or thickness of Us tread."
Reo Dealer Sees Popular
Demand for High-Priced Cars
J. W. Opper of the Jones-Opper
company asserts that the six-cylinder
cars are becoming more and more
popular. "The time was when our
dealers hesitated to take the big cars,
hut were more enthusiastic over the
lighter models.
"The situation is changing now,
though. Buyers are not so much
afraid to invest in the more expensive
models. Our business on Reo cars
has been more than we anticipated."
Resta's Racing Car Tires
Arrive at Goodrich Branch
An express shipment containing
Resta's Goodrich cord racing tires has
been received at the Goodrich branch.
W. S. Ruthford, manager of the
Omaha branch, asserts that these are
the tires which Resta will use in the
Umaha Auto Speedway races July 15.
Firestone Company to Take
Care of Soldier-Employes
Word was received recently at the
Omaha Firestone branch to the effect
that the Firestone Tire and Rubber
company will pay salaries to employes
who enter army service in Mexico,
The policy is to pay full salaries to
all employes having been in Firestone
service for three years; two-thirds
of salary to men employed by Fire
stone one to three years, and one-half
salary to all employed with the com
pany six months to a year. These
salaries will be figured less govern
ment pay.
For Rheumatism and Neuralgia.
No better remedy tor rheumatlem and
neuralgia than Ellaan'a Liniment. The flrat
application five! relief. Only J6o. All drug
girts. Advertliement.
Packard Company
Adopts Policy of
Pay to Guardsmen
Packard employes who have been
called out with the National Guard
will receive their full pay for the two
weeks' period immediately following
the mobilization order. This an
nouncement was made by Alvan
Macauley, president of the Packard
company.
"Arrangements had been made to
pay the full salaries for two weeks of
men who might go to military train,
ing camps this summer, and that pol
icy is made applicable to the present
situation," said Mr. Macauley. . "Fur
thermore the time will not be counted
against those who are entitled to re
ceive vacations."
Wanted Some Want Adj in e
change for lots of answers. Phone
The Bee.
V
THE SAME CAR FOR
LESS MONEY
B
EAR In mind that the Maxwell . Nothing like It has ever been
car has not been changed. 1 offered for the money.
h Is standardized. It will not;
be changed except in minor
respects where we see oppor
tunities from time to time to
make refinements and additional
improvement.
The new price of $595 is only
Just consider, complete electri
cal equipment for starting and
lighting; speedometer; demount
able rims; one-man top? rain
vision windshield; and every
other device for the comfort and
convenience of the, owner.
Every thing that the expensive
made possible by our greatly , haye g00(J
increased production ana tne .act f d onomv of ODCTatlon
that we specialize in only one
automobile.
Every Maxwell car is Identically
the same as every other Maxwell
car.
Last year the Maxwell car rep
resented a big value. Many
thousands of satisfied Maxwell
owners are the evidence of that.
But this year at the reduced
price of $595 the Maxwell stands
out as the one big automobile
value of all time.
that some of the others haven't.
There has been a nation-wide
demand for Maxwell cars at the
former price; there will be an over'
whelming demand for these cars
at the new price of $595.
And this proves that the Amer
ican public has admitted and
verified our unqualified claim
that the
Maxwell Motor Car U the
Big, Outstanding Motor Car
Value in the Country Today.
what tu maxwiix nues , ,
; INOUJMS .
Long-otrera. kit aaeed. km uiHedal amen
1 to W mOm oa alga taw M t M salla, t. taa
salloa at gneoHat (aiersga).
Imranibk) atoorlag lean
MbrlcarJoa by
aar saUoa at oD.
tat driving ot a novice as free from gear-clashlag
aad froai sudden jarti ae that of a emiaid driver.
Tall, aarrow, lacing type MarweO-aende radiator.
GaaoUaa tank h cawli abort. aucaaafbll gas Hat
m carburetor. .
Harwell-madt rttaaia-line tody, weD. InUHed
b every detail. Deep, comfortable upholstery.
SO SJ4 Una all around, aWMM oa nan
average Ufa (.000 to HUM taHae, Ptawinlabla,
rime. ,
Tire carrier at rear, whk extra rinv
Substantial. Maiwett-majda mania1 raadare aad
Unoteuai -covered fanning boafda,
Electric tartar, electric Ughta, electric horn,
Hiah-Tensioo Magneto, as Mtpaadtat source
ot Ignition.
One-man Too with qaiek-adjnetabls eartaroa
fUla-rlahn, adjoetabta, vantaatlai ariadahlaM.
' High irade ipeadonwtar.
The Maxwell Touring Car la a fall aVt-paanngat
eat. Every Maxwell model aaatt comfortably tka
aumber of peaeengen which It la rated to carry.
9omaora rnan MamutH ttwru with
or oar Mn at M(ftar araaaa.
This announcement will be read by hundred, of automobile dealers
as well as prospective retail buyers. To those dealers who wish
to know if there is any open territory, we will say that Maxwell
sales contracts for 1916-17 are being signed now by our traveling
salesmen. There will be some changes particularly in the
allotment of territory. Therefore, interested dealers, wherever
located, should write us now.
axweil
Motor Company Detroit . Mich.
MAXWELL CARS FOR SALE BY
C. W. FRANCIS AUTO CO.
, 2216-18 Farnam St., Omaha
Phone Douglas 853