Omaha daily bee. (Omaha [Neb.]) 187?-1922, June 11, 1916, NEWS SECTION, Page 11, Image 11

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    THE OMAHA SUNDAY BEE: JUNE 11, 1916.
1
11 A
MOTOR MAKES THE
WORTH OF AN AUTO
W. L. Killy Explain! Why So Much
reliance May Be Placed on
Saxon.
HOLDS FIRM AGAINST WEAE
"Every cart of a motor car is im
portent, but for theory's sake I will
answer the Question of what is the
moat important part of an automo
bile," aaid W. L. Killy, manager of
the Noyes-Killy Motor company, lo
cal representative of the Saxon Mo
tor Car company, of Detroit, Mich.,
when' he was asked' to name the part
of a car that is of the greatest in
terest to the prospective motor car
buyer.
"It'a the motor that makes the
wheels go round," he continued.
What would the motor car he with
out the motor? And the endurance
and power of the engine has the same
relation tn thf 1if nf aw
bile that the human heart has to the
me ot the body. If there is a
strong heart in a weak body, the
bodv nrnni criv onv K- I .
a r " ij '"-. me iicai i
ceases to function, because there is no
irame to support its action. And
that's the same way with the motor.
It needs a strnna fram tn tunnn..
it and it needs a light frame to give
if nom II.
Busy Gettui Them.
"These Sr turn ft) lh man,, nA
points of the ;new series Saxon 'Six,'
which i seeping me Dusy these days
Setting sufficient numbers to supply
la customers. The Saxon 'Six' mo
tor is a mighty affair from point of
power yet it isn't heavy and cum
bersome. It's like a high developed
and perfect human heart, whose de
licat mechanism and power flow has
never been equalled by man-made
machinery. It has been approached
in the Saxon motor. There s a steady
flow of power on a low gasoline con
sumption and a silence and perfect co
ordination of power development
"In the Saxon Six there is also a
frame of lasting durability. It isn't
a heavy car, as you know or ought to,
but it. has the toughness that comes
from expert workmanship and high
grade materials which cannot be off
set by the weight that can be added
at the expense of the other points- -v
Holds Against Wear. '
"And while we are talking of the
anatomy of the motor car, the
staunch, well-knit frame of an auto
mobile is as superior against the
damages and breaks of road wear as
the wiry man is against the ravages
of. disease and bone breaks cpmpared
to the heavy, powerful, . big-boned
man. The wiry fellow is what the
army wants, because he doesn't wear
out Maybe the big man looks bet
ter on dress parade, but he falls first
under the rigors of a campaign.
"Give me the same in an automo
bile. Give me a light, flexible car,
built with a view to power and low
j upkeep cost and constructed in a
; fashion that makes it have the stam
; ina to stand up under heavy travel
and against the difficulties of rough
' roads. I would not trade it for the
- heavier, bulkier car."
I --i
' i Turn old furniture, household goods
fand clothing into cash with a Bee'
Want Ad.
Federal Eubber
Company Takes an
Old Corporation
The latest and most important de
velopment in the pneumatic tirl and
mechanical rubber goods industry is
the recent incorporation of the Fed
eral Rubber company, a Massachu
setts corporation, capitalized at $10,
000,000, and which has acquired the
property and business of the Fed
eral Rubber Manufacturing company,
located at Cudahy, Wis., well known
nationally as manufacturers of Fed
eral tires and a complete line of me
chanical rubber goods.
The policy of the new company
as announced by Mr. H. X- Dunn,
president, is to be one of general ex
pansion in the production and sell
ing departments of the business. To
this end several new buildings are
to be added to the present large Fed
eral plant and through a most at
tractive selling proposition the pres
ent heavy demand for Federal prod
ucts will be augmented to a volume
commensurate with its capitaliza
tion and the increased production of
the plant.
Contracts for three of these new
buildings have already been let and
the work will be pushed to comple
tion as fast as possible. This will
give the company approximately
twelve acres of floor space, and in
crease its present output of automo
bile casings and tubes, motorcycle
and bicycle tires, mechanical rubber
goods, horse shoe pads, rubber heels
and soles, approximately 50 per cent.
These nrnHnr-ts will he marketed
through leading jobbers and distrib
utors under an exceptionally attrac
tive selling arrangement, supported
by forceful and effective advertising
and sales campaigns in support of
federal distributors. -
In addition to the line of Federal
rugged and plain white tread tires,
the company is now placing on the
market a line of black tread tires
of attractive design and exceptional
quality in "Traffik" (non-skid) and
plain tread types, which it is antici
pated will meet with the same popu
lar favor and indorsement as the
Federal "rugged" and plain tread
white tires. .
Hupmobile Plans .
Big Things Here
According to C. F. O'Hara, factorv
representative of the Hupmobile
company of Nebraska, who has been
here during the last week, the fac
tory is planning in a big way for the
Omaha territory. O'Hara is of the
same, opinion as many factory repre
sentatives that Omaha ranks third
as a distributing center for automo
biles compared with other distribut
ing centers in the United States.
MANY AUTO DEALERS
VISIT THE RE0 FACTORY
"Two hundred and one Reo dealers
and buyers came to the factory at
Lansing in one, week and drove their
cars away," says R. C. Rueschaw.
"Fifteen to twenty dealers a day is
the average, and most of them, of
course, come from our own state,
Michigan. Nor does the shortage of
railway cars alone account for this.
Many dealers, and especially buyers,
derive a good deal of pleasure and sat
isfaction in driving their own car
Tight from the factory to their home."
Resord Order of ,
Maxwell Autos Is
Placed by Francis
Telegraphic word was received
from C. J. Brokaw, Omaha repre
sentative for tile Maxwell factory, to
the effect that C. W. Francis f the
C. W. Francis Auto company, had
placed one of the largest orders re
corded bv anv local Maxwell dealer.
Theorder, according to Brokaw, is
for 1.500 Maxwell cars for the 191
season. Francis is confident that he
can place 2,000 Maxwells in his terri
tory duriiiK the next season.
Francis has made a very creditable
showing in his territory during the
past season and is rated by the Max
well factory as one of their largest
distributers.
The Omaha territory is one of the
three big distribution centers for the
Maxwell Motor company and has
jumped to this position in a compara
tivefv short time.
The Maxwell co-operative systems
and broad policies are winning many
dealers and consumers on a permanent
Dasis. According 10 rrancis, one ui
the broadest policies is that ot aover
rising. He claims that hardly an auto
mobile prospect which his salesmen
work on is not familiar with the Max
well before they get in touch with
him.
Macauley is to Be
President of the
Packard Company
Alvan Macauley, Packard vice pres
ident and general manager, will be
made president of the company. This
well merited recognition of Mr. Ma
cauley s successful handling pt the
company's business will be conferred
by the board ot directors at tne re
c-uest of President Henry B. Joy.
At the age of 44 years Mr. Macauley
thus becomes sponsor for 12,000 work
men and the custodian ot a property
investment of $30,000,000.
Mr. Joy will continue to devote his
tireless energy to Packard affairs and
in the capacity of chairman of the
board he will remain the chief guiding
spirit of the institution, which is a
monument to his genius. Thirteen
vears aao Mr. Joy removed the Pack-
and enterprise to Detrdit from War
ren, O., where it was touflded in toy.
His action is considered by many to
have been one of the most potent fac
tors in establishing Detroit as the au
tomobile center of the United States.
Overland Common
Stock Quartered
Sanction has just been secured from
the state of Ohio and the New York
Stock exchange to reduce the par
value of each share of common cap
ital stock of the Willys-Overland
company of Toledo, O., from $100 to
$25 a share. This change has been
made in order to create a wider mar
ket and more general distribution of
the stock of the giant automobile in
dustry, which has proved one of the
most popular investments on tne mar
ket in recent years.
The Willvs-Overland stock, which
has been steadily advancing during
the last six months, reached its high
est point during the last week, when it
climbed to 276J$.
$775 THE
FLYER $775
, THE SEASON'S BEST OFFERING
Simplicity, Distinction, Luxury, Speed
A Car That Will Inspire You With the Pride
of, Ownership Anywhere, in Any Company
Distinctively a car which your wife will find as much pleasure as yourself in driving.
A high class classic car at an initial cost well within the means of every automobile
buyer, requiring a minimum of up-keep that will afford a most agreeable surprise to
motor enthusiasts accustomed to think of this item as prohibitive.
A demonstration will convince you that the Dixie Touring Model is the ideal family
car.
It has the roominess and convenience of arrangement that is so essential to the
driver and passenger. ' ,
It has the. grace of line, beauty of finish and quiet refinement of appointment that
satisfies the most fastidious taste.
It has a simplicity of control that can be readily understood and operated with per
fect safety by the younger members of your family. '
And it has that quiet, steady flow of power, that quick pick-up and get away into
Bpeed that thrills every red-blooded man, woman and child. Power that is smooth,
flexible and positive to the merest touch of throttle or accelerator. Power that will
throttle down to an feasy walk or jump into a stretch of road at better than forty
miles per hour if you want it and the easiest riding you ever had.
The Dixie Car is classed by the judges of Motordom as "Distinctively the season's
best offering."
We desire representatives in every county and are ready to write contracts with
dealers for territory. This is your opportunity.
W. S. BARKER,
Y Distributor for Nebraska, Western Iowa and So. Dakota,
2107 Farnam Street, i Omaha, Nebraska.
Efficient Motor
In Light Chassis
Solves Gas Puzzle
. That an efficient motor in a light
well designed chassis is the most ob
vious solution to the gasoline question
has been the unshaken belief of W. O.
Allen, general manager of the Allen
Motor company. Throughout the
country various record runs have been
made in Allen motor cars to prove
this contention and results, very satis
fying to the car owner, have been ob
tained.
The most recent tests recorded
were made in and about Washington,
D. C, by the Allen representatives in
that city. A stock car was used and
every effort was made to have the test
cover general driving conditions.
Drives of varying length were made
daily for a week, the second and third
days being rainy. All kinds of roads
were encountered and, to make tne
test fair, a rich mixture was used and
frequent stops made, just as the aver
age owner would use his car, not as
the average test run is made.
Records show the following mileage
traveled by davs: 34.8. 37.9, 33.7. 87.9,
37.5, 37.7 and 33.6, a total of 323.1 miles
during the week. The total gasoline
used amounted to fourteen and five
eights gallons, an average of over
twenty-two miles per gallon. Only
one quart of oil was used.
Such records, made under condition!
that are very fair to the prospective
owner, are accounted for in the use
of a motor of four cylinders, properly
designed, and lightness in weight, the
Allen touring car weighing only 2,300
pounds, which is unusual for a car of
this size.
Big Six Cole Is
Soon to Be Here
During a recent visit of one of the
Cole officials, Lou Travnor placed
an order for one of the big Cole six
jobs. This .model, according to Tray-
nor, is one of the pets ot the Cole
Motor Car company.
"A ereat deal of time has been
spent during the past two years In
perfecting this model," iayt Traynor,
"and I am positive that It will be a
popular car here."
Giant's Despair
Is No Terror for the
Studebaker Cars
A new chapter in automobile hill
climbing feats was written when a
Studebaker Six climbed the famous
Giant's Despair mountain, near
Wilkes-Barre, Pa recently, and made
the entire ascent in high gear.
Giant's Despair is known as one of
the steepest mountains up which a
road runs, and has long furnished a
test for any car endeavoring to climb
it, even in low gear. Some cars have
gone to the summit in intermediate
gear, and others have endeavored
without success to make the grade "in
high."
The climb of the Studebaker Six
was arranged following a discussion
of power and hill climbing ability, and
was witnessed by a party Of news-
Fiaper men were were named to of
iciate as observers. The car wormed
its way up the long, twisting grade,
apparently without effort. During
the several supreme tests on the trip,
there was always enough I reserve
power, so that it never became neces
cary to shift the gear ahift levers out
of nigh speed.
Beating Gasoline
Bill the Thing
The York gas saver people have
solved this problem , according to
their representative, who this week
located in Omaha.
According to the York representa
tive the device which they are mar
keting will make a very material sav
ing in the gasoline bill.
"It is not a new principle, but a
new perfection," says the distributer.
The device is attached to the mani
fold just above the carbuertor- As
the mixture is on the way to the en
gine this device shoots a draft of aim
at right angles to the flow of mixture,
this breaking up the particles.
The principle of this invention is
an old one, but has not been practical
until now, owing to the inability to
regulate the air blast.
The York gas saver is automatic in
action. It opens and closes in ac
cordance with the varying speeds
of the motor.
Time! Time has demonstrated that
a spade of a certain width digs easier
and faster with greater efficiency
Scoop-shovels in gardens are
of little service. And a crowbar
for spading is a worthless tool
The one is too wide the
other too narrow. The right
medium is the efficient spade.
Experience the best of
practical and scientific motor
experience has made convinc
ing the logic of the Twin Six.
We have put two power
producing factors where there
was only one before.
In reducing the size of the
cylinders by half, and multiply
ing their number by two, we
have developed a better bal
anced, more powerful, lighter,
sprightlier motor.
And we have reached the
point the point of the greatest
motor efficiency. '
More cylinders would be use-.
less. Fewer would not give
maximum service. ,
That's why the Twin Six has
been the greatest Packard successtime-tested
by six thou
sand delighted users your logi
cal car now. Prices $2750
$3150, upward f. o.b. Detroit
Orr Motor Sales Company, 40th
and Farnam Streets,
Ask the man who owns one