Omaha daily bee. (Omaha [Neb.]) 187?-1922, September 06, 1915, Page 3, Image 3

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    THFi HKE : OMAHA. IMOXPAY, SEPTKM BKR (?. 1015.
Nebraska
STATE FAIR TO BE
BETTER THAN EYER
Officials Assert This Week Will Be
One of Big Things at
Lincoln.
A EECOED-BREAKER PREDICTED
(From a Staff Correspondent)
LiTNOOIaN, fVpt. 8. (Spclal.)-Of tldals
of the Nebraska state fair are feeling
rood today and are lotting forward to
big things during the week If the weather
man wlU continue to araile upon the fair.
"What do you want The Bee to say
tomorrow about the falrf waa asked
by a reporter of the paper of President
Joseph Roberta, as he sat at his desk In
the administration building.
"Tou can say anything you like. You
can't put it too strong this year. The
outlook is the beat since my connection
with the fair association. Exhibits are
coming In fast and If the weather holds
good I look to see attendance figures run
up far above any previous years. Every
thing is looking good. Space la being
taken fast and the feeling all over among
the exhibitors is that the 1916 fair will
be ft record breaker.
Mill uura Hammer.
Secretary W. It. Mel lor waa In a like
mood. "We are going to have a hummer
this year," said ho. "The entertainment
features are going to surpass all previous
years. I am feeling particularly happy
this morning because the machines and
othur racing material of Barney Oldfleld,
the automobile racing demon, and aero
plane fixings of Deloyd Thompson, the
aviator dare devil, came In this morning
and those two gentlemen will bo here
this evening. I expect that their racing
around tho track, Oldfleld in his big
autornobile, and Thompson in his flying
machine, will be a thriller and nobody
can afford to miss It." " .
Looking over the grounds, one is Im
pressed with the Idea that the 1915 exhi
bition along all lines is bound to be an
eyeopener. It Is said that many people
from the east, who have been attending
the Panaroa-Paclfio ' exposition, are
planning on stopping over In Lincoln on
their way back In order that they can
see what kind of an agricultural show
Nebraska uta on. The Nebiiska State
fair has ft national reputation and thus
the state will get some good advertising
from the show this year.
Picture of Nebraska.
EAST AND WEST
DIYIDE THE HONORS
Johnston, Williams, MoLoughlin
and Pell Will Take Part in
Se mi-Finals.
GRIFFIN AND RAND DEFEATED
FORFlST HIIaLS, N. J., Sept. S At
the end of the first week of play in the
thirty-fifth annual championship tourna
ment of the National Tennis association,
the eastern and western schools of ten
nis were equally represented by the four
surviving players. At the close of the
fifth round on the courts of the West
Side club here today, William M. Johnston
of San Francisco and R. Nortis Will
iams, 2d, of Philadelphia, were bracketed
for the upper half of the semi-finals, and
Maurice El. MrLoughlln and Theodore R.
Pell aligned In the lower half of the
draw for the seml-flnal round, which will
be played here on Monday.
Johnston came throuch a the result
'of Princeton university while Garland was
the winner of the Tale lnterscholaUo
tournament
Polat Scwre mt frtm.
The point score of the Johr.aton-Qrtffin
sets follow i
First set:
Johnston tl lumen) 4 14 3 4 4 4 B So
Urlffln (two games) 4 2(010 914
Serond set:
Johnmon ( games) 4 1 4 ( 4 4 4 77
Griffin (one game) i 4 S 4 0 2 1-16
Third set:
Johnston fix game)
14l4t4224I4S -44
Griffin (eight gamfo)
6141442441426 648
Fourth -set:
Johnston (five games)
4412441 4 2 42 2-34
Orlffln (seven games)
114 4 4 2 4 0 4 3 4 4-M
Fifth set:
Johnston (lx games) 4 4 4 4 4 3 4 Tt
Grllfln (one game) 2 2 2 1 2 6 116
OPENING DAY OF
REVIVAL SEES THE
STAGE WELL SET
(Continued from Page One.)
Armless Beggar
In Fisticuffs with
A Blind Mendicant
"Hey! liook out whacher doln' there,
ya bum!
"Don't call me no bum! I'll tack a
of his victory over Clarence J. Griffin of I nny on " gum an- I won t Charge
I San Francisco, at S-2. -l. -8. 6-7. -L I ' 1 r xn "mnr' neither.
'Williams advanced by defeating William ' 'Ta w,u ' Thcrp "owJa ke
Rand. 3d. a team member with the United Bu",nM f "W"-
RttM rhamnlon f the IT.rv.rrt TTnlv.,. Th nNtt mlnUt bl Saturday night
slty Tennis club. M. 7-5. 6-1. I V?w' ,n! 'h;8NT Bt
Fourteenth and Douglas were treated to
Pats Oat Heater. the unusual sight of an "armless" beggar
McLoughlln put out F. T. Hunter of ' in ft lively flstlo encounter with ft "blind"
tho Cornell university team, at $-3, -4, i beggar.
6-0, while T. K. Pell was winning from ' The "armless' man had the advantage
Nothing strikes ti
sltor coming from
the west quite so -v.-itily as the grand
picture spread out before them In Ne
braska after passing through the moun
tains and barren places of the west and
the Nebraska State fair ought to im
press them strongly.
Monday has been designated as Old
Soldier day. Children's day, Labor day
and Lincoln day. The gates will open
at :30 In the morning and the big fair
will be on. George Green and his band
of &raaha will give concerts in the audi
torium and Hagenow and his Lincoln
band In Automobile hall, while the Fifth
Regiment band will furnish musio in the
coliseum. -
At 11:30 In the morning De Lloyd
Thompson will do some of his tumbling
bug flights from the race track, while
at 1:30 and 4:30 he will loop the loop.
At 1 o'clock In the afternoon Barney
Oldfleld will try and oeat the record on
a half mile track with his big automo
bile, which will be followed by tho rac
ing program. At 4:30 will come the race
between Thompson and Oldfleld and at
7 In the evening Oldfleld will again try
to beat the half mile record on a dirt
track. TbJs will be followed by ft vaude
ville performance on the platform In
front of the stands.
Catholic Sokol
Pioneers Gather
At Plattsmouth
PLATTSMOUTH, Neb., Sept. 8. (Spe
cial Telegram.) The tournament and
convention of the Catholio Sokol Turners
of Nebraska here is ft success in every
way. Father John Vloek conducted sol
emn high mass in the Bohemian Catholio
'church this forenoon. About 200 persons
arrived from Omaha over the Burlington
this afternoon and, headed by Mayor
Richey and two bands, marched to the;
Bohemian hall where the exer-Jses were
held. About seventy-five auto 'ciSi of
people came from Omaha, This afternoon
exhibitions were given by the senior and
Junior classes. The several teams of girls
did themselves proud. The Omaha girls'
team won first prise and the Dodge team
the second. Judges Peter David, John
Lejsek, Anton Bands, Jacob Novy,
Frank Pechota and J, J. Qlolh made the
following decisions:
First Division Ferdinand Janousek,
South Omaha, first; Edward Swaclna,
South Omaha, second; Jan Polkorny,
Omaha, third; Josef Flceneo, South
Omaha, fourth.
Second Division-Faroes Vlck, South
Omaha, first; Frank Cerveny, South
Omaha, second; Joseph Proskoclt, Omaha,
third.
Third Division Frank Kment, South
Omaha, first
The diplomas and prises were awarded
this evening. The convention wtll close
Monday afternoon with the election of
officers.
Lincoln Gets the Next
Meet of Germans Vets,
Koenig Re-Elected
NORFOLK. Neb., Sept. B. (Special Tel
egram.) More than 2,000 out-of-town
visitors are In Norfolk attending the an
nual reunion of German army veterans
of the western district President Koenig
of Omaha was re-elected. Lincoln won
the next convention from Omaha after
ft lively fight Jacob Haup of Omaha
was the principal speaker at a reception
Saturday night when a patriotic program
was carried out harmoniously. The pro
gram opened and closed by band selec
tions of "America" and the "8tar Spang
led Banner."
During field prayer services Sunday
morning Rev. Ernest Ahrens reminded
the former Oerman soldiers that they
must not forget that they are Americans
first He cautioned them as to their ob
ligations to the land of their adoption.
The sermon was warmly received. The
colors of the United States are most con
spicuous among those of Germany. Mayor
Friday welcomed the visitors to Norfolk
by an address during which he presented
.the key of the city to President Koenig.
A big parade, ball and concert wlU con
elude the reunion Monday Bight
I. C. Wright of Boston, -S, -l. 6-1. As
a result of these victories, Johnston will
face Williams in one of the east against
the west on Monday, while McLoughlln
and Pell will be the contenders in the
other half of the semi-finals,
The best play of the day was witnessed
In the contest of the lower half In the
draw. Neither Johnston nor Williams
played up to their former previous
matches, while McLoughlln and Pell
of ft longer reach with his hands and
feet and he soon had the "blind" mendi
cant down and waa giving htm a beating
when someone yelled "Jiggers, th' bulil"
and the scrap was over.
Those who were present at the Incep
tion of the affair said that the "armless"
man occupied the comer first and ob
jected when the "blind" beggar "opened
up his store" too close.
"It waa unfair competition, I guess,"
of the combat
How Does Gas at
$5,70 a Thousand
Strike You Now?
Uiiifkail ITami.a., TlTtl nli.li. v.-nn
..m.. .,..,,.l . w.r.r the wBtem union, who witnessed part
tiiiii-i wwrji luuay. wounsum requirea
five sets, two of which went to deuce, to
dispose of his team mate, while Williams
was forced to play two deuce sets by
Rand. Pell and McLoughlln, however,
raced through t!ielr matches In rapid
fire order and never left the spectators
in doubt as to the final outcome of their
matches.
Johnston, who was generally expected
to be the player to meet William.! In on
of the semi-finals, opened In excellent
form against Griffin, and by clever gr-n-eralFhip
and an exhibition of rapid rec
quct technique, won the first two sets
in handy fashion.
I
Appears to Falter.
He appeared to falter, however, tinder
the extreme heat as the play progressed,
and Griffin, bringing the full power of
his sturdy physique into action, evened
the score of sets by giving two deuce
contests. Johnson, however, showed ft
great come back in the final set, and with
a dashing assortment of strokes, played
from all parts of the court at top speed,
quickly ran through the deciding set at
6-1. tiius clinching his right to meet Will
iams on Labor day.
This match afforded the best tennis of
the day and drew round after round of
applause from the spectators, who were
kept deeply Interested by the dashing play
and long rallies of the two young Call
fornlans. Considering the match as ft
whole, . Johnston showed . s greater gm
An Interentlng souvenir of early Omaha
was recently dug up among the effects
of the late Jamoa M, Vool worth by K.
M. Fairfield in the form of a gas bill
rendered In the year 1K71 for gas supplied
to him by the Omaha Gas company. The
bill Is made ouj by the hundred cubic
feet Instead of by tho thousand, at the
rate of 65 cents a hundred, or $5.60 a
thousand, with an alilrtitlonal 20 cents a
thousand United States revenue tax,
making ft total of 15.70 a thousand. Mr.
Fairfield presented the document to
President Frank T. Hamilton of 'the gaa
company, with the remark. "How would
you like to get that rate for gas today?"
Fireman Finds Loot
Stolen from a Store
Homer Ruan, Dundee fireman, while
passing Soramer Bros, grocery at Twenty-eighth
and Farnam streets, discovered
a notebook protruding from a drain to
. i t w- tinllHIncr Tnv.atlirAtlnn
!.!?' ,n?f,Hen in b1 fr. reveaiTd that beside the book three new
stroking of the ball. Except for his lapse
in. the third and fourth sets, his Judg
ment of distance and height was excel
lent, as he brought fore and back hand
strokes the length of the ' court or at
sharp angles with marvelous skill.
Can't Keep Vp Pace.
Griffin had difficulty In holding his
position against this fusillade and return
ing the ball when he could check It with
his raoquet At times he lifted his game
to ft point equal with that of Johnston,
but could not maintain the pace long
enough on ft stretch to win the match.
Johnston's game was not as good as the
one he played against Bt.hr on Friday,
when be defeated the former reserve
member of the Davis cup team three out
of four sets, none of which went to deuce.
He developed a tendency to hit the ball
Into the net and out of court when In
the fore part of his territory and his best
work was done on the base lines today.
That he deserved the victory over Griffin
was shown by the fact that his total
point score for the five sets waa 163 to
Griffin's 11S.
Champion Williams' play against Rand
was ft distinct disappointment to the big
gallery present During the first two
sets he appeared to have lost his wixard
llke control of the ball, sad this taken
Into consideration with the fact that
Rand played steadily and tried for every j
ball driven Into his court, carried the
play far beyond what had been expected.
Fools the tkaaitloa.
Rand, who has played tennis against
Williams frequently at Harvard, was fa-!
miliar with his opponent's game and his
persistent returning of the ball seemed
to throw the champion off his stroke. I
He netted and outed the ball in surpris
ing fashion, double faulted In service and I
showed ft disposition to avoid rallies or
rushes to the net He stuck to his task, I
nevertheless, winning the first two sets '
of many deuce games. The third set j
saw him back In his old form agalu and i
Rand ceased to be a factor. Everything '
that had been lacking in the champion's
form during the first two sets was on
exhibition In the third and final session,
and, although Rand tried hard to lift
his same to meet the new attack, ha was
utterly outclassed by the real WlUlams. j
In sharp contrast to Williams' slump '
was the excellent playing of MoLoughlln. '
The famous Davis cup contender and for- I
mer American champion lost no time In
opening his old-fashioned smashing and
driving form of attack when he met the
Cornell Ian. He served with deadly ac- j
curacy and speed, frequently seeing Hun- i
ter, rushed to the net far more frequently I
than In previous matches this week, and J
once there refused to be dislodged until '
he had In most cases hammered out the .
winning point j
Hunter played ft game which consisted I
of hard driving from base and service
lines and he put plenty of top on every
stroke. This dashing, free arm stroking
of the ball appeared to fit in with Mo- 1
Loughlln's playing temper, and although !
Hunter made some splendid placement
and passing shots he was never able to i
hold McLoughlln In check for any length
of time.
Pell, by ft clever use of his famous '
back-band stroke and perfect timing of
returns, eliminated Irving C Wright of ;
Boston In quick- fashion. The Massachu- '
setts star waa unable to cope with Pell's ,
superior all-round game, and except for :
ft few times when he forced his war to
the net for winning points, was com
paratively easy for the New Torker.
The lnterscholastlo championship was
decided earlier in the day when Harold
A Throckmorton of Sewarden, N. J., de
feated C S. Garland of Pittsburgh In the
final round. S-3, 3-1, T-T. C-S. Throckmor- I
ton came through as the representative J
sterling sliver manicure seta were cached
behind the drain. He turned his find over
to the police, who later found that it
had been stolen from the O. I Wehmer
hardware establishment at 2415 Farnam
street
MORE RIVER BOATS UNDER
CONSIDERATION AT DECATUR
Additional boats and barges to handle
-the business on the river between Omsha
and 'Decatur are still being considered.
A conference of the business men of
Decatur is to be held this week to con-
; aider the advisability of building a cou
ple of such boats.
A "For Bale" ad will turn second-hand
furniture into cash.
her husband. After the tianti-riapplnn
had ceased she said:
"After that you can figure out about
how old I am. And It has been a battl"
all the time, not so much between our
selves at with sin and the devil. We are
glad to be In Omaha and we know that
God Is going to give strength to our work
here, fled bW Omaha!"
Then Billy started In on his sermon
(which Is printed elsewhere In this paper
It was ft plea for more of the power of
the Holy Spirit In the church and lrs
formality and half-hearted organisation.
Itatlo of Sermoas and ftlaners.
"At Pentecost 3.000 were converted with
one sermon," he said. "Nowadays It
takes about 3,000 sermons to convert one
poor sinner."
The evangelist wore ft blue serge busi
ness suit without vest a white silk shirt,
low collar, black bow tie and low patent
i leather shoes.
Ho didn't sit down from th time he
J first rose on the platform until his ser
mon was brought to a sudden conclusion
with the simple statement:
"I will preach again at 2 o'clock. Thank
you." He stood beside Rev. II. O. Row
lands while he offered prayer; he stood
i beside "Ma" while she spoke and he
; stood while Mr. Brewster and Mrs. Asher
sang their duet
lie Never Stands Still.
The familiar simile, "ft human dy
namo," seems to have been made to fit
Billy Sunday, Tou can't conceive of
him taking a slow, deliberate step. He
rushes like a runner on the bases, he
strikes attitudes like ft batter at the
plate And one of his most characteristic
attitudes Is standing on one leg, lifting
the other at a right angle and raising
his hand high In the air, like an in
fielder reaching for ft high hit
Ho rushed from one side of his sixteen
foot platform to the other and stamped
resounding stamps within ton Inches of
the Intrepid reporters' heads. He took
the wooden chair and placed it beside
his pulpit, mounted It, put one foot on
ithe top of tho pulpit and shook his flat
at the audience as he trove home ft
point
He never stood still ft moment Ho
dodged from side to side of the pulpit
He advanced to the front of the plat
form so that his foot was half way
over the edge. He shook his fists on
hlsh and bowed himself down nearly to
the floor. He made a trumpet with, his
hands and shouted to the rafters of the
building. Tho perspiration poured from
his brow and his collar was wilted and
hi slllt shirt was soaked. He set him
self with one foot forward and the other
far hack, like a man pushing ft heavy
load.
Consummate acting and mimicry de
lighted the audience and held them so
thitt In his periods they snt with mouths
open and eyes devouring him and heads
moving with him at he moved from
place to place.
At Yoing People's Meeting;.
One of Ms pleoes of acting was In ft
description of what he called "the aver
age young people's meeting In ft
Church."
"You go In there," he said with ft
chuckle, "and the leader says: '"We have
a very Interesting topio for tonight T
haven't made much preparation, but I
hope you will all feel free to take part'
Then someone says, 'Let us sing No. 10'
and they sing Oh, to Be Nothing, Noth
ing.' "
Sunday clasped his hands In front of
him and, leaning back, raised his face
and In a squeaky voice chanted the line
yhite the audience laughed.
"Then," he continued, still chuckling
with contempt, "someone reads a verse
of poetry from the Christian Endeavor
World and then someone else says,
'Shall we sing No. 437' and they sing
Throw Out the Life Line.' Huh, they
haven't got enough strength to string a
clothes line. There is no vital, com
pelling power in our churches, no per
sonal experience. They art orgtnltcd
to death.
"What Is the chmvh without the power
of God? It Is enly four walls with
rocf over It and a pip organ up in one
comer and people sitting there taking
up eighteen Inches ct seat spare and
leaning back In the cushions and sing
ing. 'Jesus l'ahl It All.' "
Also Tells Utorlea Well.
He made telling ue of sevrral dra
matto anecdotes, such as the Molina up
In an historic blast of th rock In Hell
tlntc. New Yoik haiNr; the Initial of
a monk alive and the arilval of th
Ameilcan troops and the Plars and
Stripes at tho l (re of Pekln.
Ho even approached profanity In re
lation of his conception of a Bible In
cident when Nebuchndncsiar demanded
that all bow down and worship and
Shadrack, Meshak and Abednego re
fused, as follows:
"'It exerybiHly down?' asked th
king. 'Everybody but three Jews.' he
was told. 'Well, you go and tell them
to get down on their marrow bones if
they know what's good for them,' said
the king. And when the message was
broiiRht. to th-e three brave men they
said, 'You tell the king to go to .' "
Tho audience laughed and then Sunday
chuckled. "To iiabylon," ho aid, and
went on with the Moiy.
Among; the Aadlence.
The audience was made up of people
of every station and degree. Right In
tho middle of tho front row sat a grey
haired old man without a collar and
with ft stringy muffler knotted about his
ntck. Not far oft sat an Omaha busi
ness man and the wife of a lawyer,
chewing gum. They are of tho city's
social elect.
The morning audience waa largely of
the church people, all tho co-operating
churches having cancelled their regu
lar services to attend the meeting.
A grey-haired woman was carried to
the emergency hospital In a faint, by the
ushert just before Mr. Sunday started
hla sermon In. the morning.
Calls for "trail hitters", are not made
during the first few meetings.
gome Future Sermons.
Billy announced that he will preach ft
sermon especially to Itelp young people
on "Forces That Win" Friday afternoon,
and Invited the high school pupils to
com with their banners and yells.
On Thursday afternoon he will preach
on !The Home."
He postponed Introducing th people
of the Sunday rarty until Tuesday, when
Homer Kodeheaver, choir leader, will be
here.
A telegram waa received from th ex
ecutive commute that had charge of
th Sunday meeting In Denver, It
reads:
"The Denver executive committee
Joins In prayer and best wishes for the
success of the campaign. The fruits of
our great revival are still manifest.
Toll the people of Omaha to rally around
Billy and support him to the limit Fray
corstantty, got down to personal work
at once, and victory Is sure."
You rinse out the dirt when
you use
The grime and grease are
dissolved by 30 minutes' soak
'ing. You don't have to hard rub.
And Fels-Naptha is just as
wonderful for all household
soap-and-water work as it is
for washing.
Garden Club Boys
In Picnic at Park
Omaha Garden clubs held ft nlcnlo at
Elm wood park yesterday afternoon.
About thirty were present, most of them
being boys, who tried to make up with
enthusiasm what thsy lacked in numbers.
E. E. Dale, who has been assigned to
the Omaha Oarden club work by the
state, took charge of the youngsters ar.J
set them to running potato races, to
mato races, and various other vegetable
games. He announced that tho work
weeks, and that It had been very suo
weekt, an dthat It had been very suc
cessful. Refreshments were served ft little after
t o'clock, and the assembly waa addressed
by E. U. Graff, Joseph 'Hummel, Super
visor English, Mr. Palmer and Secretary
Denlson of the Young Mens Christian
association. All of the speakers told of
the good that garden work was doing
and congratulated the worker on their
success.
Apartments, flats, houses and cottages
can be rented quickly and cheaply by ft
Bee "For Rant"
Ford Car Tractor
You can
make &
Truck or
Tractor
using
your
present
FORD
FOR 1915 FALL DELIVERY
r.
ML A 6-TOX LOAD
i
WisM ! 1 1 Hi i g mid
Art In-dispen-sible
equip
ment for
farmer
or merchant
EXHIBITED AND DEMONSTRATED AT LINCOLN, NEB.,
State Fair Week, Sept. 6 to II
Costs less than one good horse and does the work of four tosix.
You can
use it for
all
yeur
work
nff1li-iSiiir' i JUif J
c
Truck and
Tractor
Equipment
Approiima
telj $100.00
f.e.b. Detroit
Nebraska and Michigan are the first two states to be favored
with the 1915 Fall delivery on this marvelous equipment and sup
ply is very limited.
File your orders and applications for agency with us Fair
week. Established Ford dealers will be given preference. Orders
filled as numerically received.
A. G. HEBB AUTO COMPANY
Lincoln, Neb.
1648 O Street
FORD DISTRIBUTORS
J
EVERY
DR.OP
KILLS
FRICTION
CTAuninn mi V4tniA W
(NaWwska) f r-
Oatnfea
tj
liililijjil
to ;
Train Service
OMAHA
TO
LINCOLN
SEPTEMBER 6-10, 1915
REGULAR TRAINS From Omaha dail)
T:10 A. M. 8:20 A. M. 4:U A. L 1: r. nt:lf P.
M. 1:30 P. M. 7:60 P. M. 13:1S A. M.,
LinCOLH
TO
OMAHA
SPECIAL TRAIN TUESDAY AND
WEDNESDAY From Omib ,t t A. M.; from Jtoatk Ou.
b. At S:15 A. M.; returnlaf from Uoooln d&ot X 10 T.VU
"OMAHA AND SOUTH OMAHA DAY"
THURSDAY Special trains from Omsha at t A. H. aa4
A. M.; from South Omaha, 8:15 A. M. and :1S A. M.?
returning pedals will leave Lincoln depot at 7 P. M. and '
10 P. M.
REGULAR TRAINS From Lincoln daily;
at 6:30 A. M. 8:00 A. M. 10:45 A. M. 1:18 P. M. 1:60
P. M. 4:30 P. M.6:00 P. M. 11:85 P. M. Will not atop
opposite Fair Grounds.
SPECIAL TRAIN TUESDAY AND
WEDNESDAY from Lincoln depot at 10 P. M.
SPECIAL TRAINS THURSDAY FROM
LINCOLN DEPOT at 7 P. M. and 10 P. M.
ALL WESTBOUND REGULAR AND SPECIAL
TRAINS FROM OMAHA FROM 8 A. II., UP TO AND
INCLUDING THE 1:20 P. M. TRAIN, WILL STOP AT
FAIR GROUNDS; EASTBOUND TRAINS FROM
LINCOLN WILL NOT STOP AT FAIR GROUNDS
AND SHOULD BE TAKEN AT LINCOLN DEPOT.
Persistence is the cardinal vir
tue in advertising; no matter
how good advertising may he
in other respects, it must be
run frequently and constant
ly to be really succcessfuL
II SUII