BEE: OMAHA. MONDAY, MARCH 20, 1915.
Nebraska
TWO WEEKS REMAIN
FOR MAKING LAWS
legislators Will Enter Final Euah
Today, with Several Big
Problems Ahead.
nnlTr,Tie rnrrvrrv yttr tc !
inivxc uutui-ao wua.i uxij ,
(Krom a Staff Correspondent.)
LINCOLN. March 28. (Special.)
Two weeks more of the legislature
Venialn and the people of the state
will have to sand It, but knowing the
lawmakers are on the bome stretch
the public will breathe morevfreely
and will bear up with fortitude under
the last expiring spasms.-
Thursday. April S is the day set for the
lust offlclnl gssp. though the seme old
tactics will be 'followed out probably
n .tnnnlnir th rlnrk lunt before m dn ant '
mid woikina on with the seeming belief ,
that like Joshua, the sun and moon may .
be commanded to stand still.!. It will be
Saturday night anyway before tho cur
tain will drop and the end may not come
nnti! Monday.
House Kills Bills.
The house took tlio bovine by the horns
the Utter part of last .week and klllod
eighty of its own bills by one fell swipe.
The scnale has not been tompelled to
do this yet, ss it has less Mian forty bills
to dispose of BUI" killed by the house
ntimber two on agriculture, four on banks
and banking, two on cities and towns,
three on constitutional amendments.
thre on education, one on employes, two
on fees and salaries, two on Insurance,
twenty-nine covering Judicial ' matters,
three on labor, one on live stock, two on
privileges and elections, alx dealing with
revenue, eleven pertaining to roads, one
"Covering telegraph matters and six under
the head of miscellaneous matters.
, Bills ta Limelight.
Three bills before. the legislature, all In.
troduced by members of tho Douglas
county delegation In the senate and by
two member of the delegation. Howell
and Saunders, will be in the llmeilght
this week.
First Is the annexation bill, which is in
conference - committee. Another meeting
of the committee will beheld Monday
morning. " "
Then comes the Omaha, Water Board
electric lighting bill. This passed the sen
r.tc. went to the house, which tacked on
an amendment which" senfu back to the
fonatc, and there It is at the present
time, awaiting a vote. It is said that It
will have a hard time getting through, If
at all, which will mean another confer
'ence committee, '
Inaaranre' Rill, Also.
The other bill Is the Howell snt) -disci
iminatlon insurance bill. It Is being
watched closely, and for a long time has
laid In hiding, waiting for a chance to
tome out. There is strong opposition to
th bill, but it has the backing of some
of the ablest men in the state, the Insur
ance commissioner included, and If passed
win give.nome companies some cnance
to compete with out-ot-the-state com
panies, which so far have been .able to
keep away home competition because of
their ability to meet any rates made suc
cessfully. The idea of the bill is to force
uniform rates of fire Insurance througout
the state Instead of any kind ot a rate,
which can be made under the present
law. 'or lack of law. whlnh r a-' ha lhA
subject, . '
WESTERN NEBRASKA LAND
OWNERS FORM ASSOCIATION
BBBSSMMSBBSl '
SCOTT'S BLCFF. Neb., March 2S.-(Sps-clat.)
Delegates from irrigation systems
In the North Plstte valley, met at Scott's
Bluff and organised an association called.
"Associated Irrigation," of western Ne
braska. Wilburn Barbour ot Scott's
Bluff, was elected president; Frltg Knorr
of Mitchell, vice president, and V. 8. lie
Cnffree of Scott's muff, ss secretary
treasurer. The directors are J. W. Par
t6n, Morrill; Lyman Latham. Minatare;
A. A. Smith, Mlteholl; Robert Leo, Mel
beta; A. Wt Atkins, Bridgeport, and J.
T'. Logan of Morrill.
The purpose of the organisation is to
look after the common Interests of all
the canals, md in securing right legisla
tion affecting irrigation in Nebraska and
to, protect Its members against adverse
legislation Q the interest ot specific lo
calities. This makes a co-operation of
the seventeen ditches ot the west end of
the state, which irrigate about 300,000
acres in Seotts Bluff and Morrill coun
ties. The ditches cost about , 17,000,000,
snd represent an outlay of about 90 per
cent ot all the Irrigated Interests la. Ne
b'aska. . .
Two Mutes at Scott's Bluff.
WCOTT'8 BLUFF, Neb., March 28.-(Speclftl.V-The
city candidates are now all
In ths field. The mun'clpal party, a
newly organized polltl-ul body, has put
up ex-Senator L. L. Raymond for mayor,
W. 3. Ciine for treasurer , and A. I
Belser for city engineer. For council
men. First ward. Charles Deulen, D.
O. Srluirr; Second ward, R. D. Owens;
Third ward, W. B. Ashbaughl Fourth
ward, K. K. Mason. Other candidates
are by petition. Fred Alexander for
mayor. O. I Bhumwsy. Tom Wllsou and
Va! Kijrltham for clerk, and for council
men In the First ward, E. von ForolJ
and Dr. Warrick, and Peter O'Shea for
trratiuicv. There are no other contests.
I'Int lamoalh Residence Baraed.
PLATTSMOUTH. Neb.. March 2.-(rpe-
cIhI.i A large frame house occupied by
August Koeslcr and family In the south
Portion of this city, was burned Satur
day afternoon. The fire is supposed to
liave started from a defective flue while
Uim family was away from home. The
lo of the building .was estimated at
KM and on the. furniture ti.MO. There
was an insurance on the furniture and
household goods of fSOO.
Itrst TfclaaT -r DUIoai Attack.
' On account of my confinement In the
printing office I have for years been a
chronic sufferer from indigestion and
liver trouble. A few weeks ago I had an
attack that was so severe that I was not
sble to go to tbe cas for two days. Fall
in:: to get any relief from any other treat
ment I took three of Chamberlain's Tab
let, and ths nest day I felt like a new
man." writes II. C. Bailey, editor Caro
lina Xas, Cbspln. a C. Obtainable av
er) where. Advertisement
ttmm SHU 1ra.
Ptcsldct.t Ban Johninn, according to th
I'hii'HF" -el!, l'i not changed hli
mind about thv K"j- Icasuc txring on
ih liiUnrina.
Nebraska
Niece of John Brown
Dead at Eighty-Nine
ARAPAHOE. .. March (Special.)
Mrs. Jane P. P.lauvelt, aged year
and a pioneer resident of Nebraska, dhvl
'Vrrar"eTJr:HTZ!C0MES OVER 4-YEAR TERM BILL
the late home yesterday forenoon, con-
1 ducted by Rev. W. W. Hull of Edf ar, a
former neighbor and friend.
,,.. ... y-, F.hruar 11
Deceaaed was born February 11, is--'.
at .Chester, Mass., and was thus past S
years of age. Pho was a niece of John
Brown, the noted abolitionist, and the
aolc surviving- member of her family Is
a brother living st Brsdford. Pa., bear
ing the same name.
The mother of eleven children. Mrs. ;
Blauvelt leaves to perpetuate her name
forty grandchildren, forty-two Great
grandchildren and two great-greatgrandchildren.,
nearly all of whom reside
in Nebraska. Her husband and one son
served In the wsr of the rebellion. The
son was killed in battle, but the husband
returned to spend many useful years In
ctviu inc. ana in inn i
a hoine-
stead In Saline county, near Tobias. The
family moved to Edison in 18 and in
1S the head of the homo died from In
firmities contracted during the war.
The surviving children sret John A.
Blauvelt, Endlcott; A. P. Blauvelt, Dnn
vllle. Va.; 8. L. Blauvelt, Thedford.; Mrs.
Jante Bamer. Tobias; Mrs. Eva Wilson,
Ridgwsy, Colo.; Mrs. Rbsie Larned, Ara
pahoe, and W. II. Blauvelt, Edison.
HUMBOLDT DEBATERS WIN
IN TABLE RJOCK CONTEST
irCMPOLDT. Neb.. March 3S..- Special
Telegram.) Humboldt won the debate
with Table Rock laut mxnt on govern
ment ownership of railroads. The speak
ers were: Affirmative. YVlllard Thomas.
Brooks Harding and Chris Hecht of Hum
boldt; negative, Glen Mettler, Tnomas
Howe and Lester Beggs of Tabla Rock.
The Judges were: Prof. Wells of Ne
braska WepVeyau university; Superintend
ent Moore of University Place, nod At
torney J. C. James of Falla City.
SOUTH OMAHA DEBATERS
WIN FROM NORTH BEND
NORTH BEND. Neb., March . (Spe-
clal.) Ths high school deoaie Deiweeu
North Bend and South Omana 100a piam
here last night, the 'jnanlmous decision
being for South . Omaha. North Bends
team was composed of Russell Robin
son, Myra Howe, James Lee; South
Omaha, Frank Faux, rrann oroauwen.
Ralph Goldberg.
Thousands of Tons
Of Condensed Milk
Sent Into Belgium
(Correspondent of the-Associated Press.)
LONDON, March 20. The- commission
for relief In Belgian has sent over 6.000
tons of condensed milk Into Belgian and
no form of foodstuffs supplied to the Bel
gian people has brnugh forth such warm
expressions of gratitude as the 'supplies
for the baby canteens.
The latest expression of this feeling is
Is the form of 4 letter from Cardinal
Mercier to Herbert Hoover, as follows:
"Dear Monster -le Presiaent: The com
mission which you conduct with as much
devotion as discretion ha Just forwarded
me, for those In need, ths considerable
supply of 8,210 cases of condensed milk.
Your consignment arrived In the heart of
winter at a time when deprivation makes
Itself felt more acutely than ever. Kindly
accept, and transmit to your fellow work
ers as well as all those who assist up
through your Intermediary, the expres
sion of my deep gratitude, and believe
dear Monsieur le president. In the assur
ance of my great 'esteem.'
Broken Warriors Are
Exchanged to Go Home
(Correspondence of the Associated Press.
LONDON. Feb. . The first consign
ment of disabled German prisoners to
be exchanged for English wounded, in
cluded two officers and ninety-two men.
To spare the feelings of the broken war
riors, the arrangements for their de
parture from England were kept secret,
and only a handful of spectators saw
them as they left the Victoria, station,
Lontlon. or as they embarked a few
hours later from Folkestone for Flushing,
Holland. -
The men were gathered from -all parts
of England. Most of them had an arm
or leg missing. Every man had to be
carried on a stretcher, and British sur
geons had carefully certified that none
of them' would ever be able to fight
again.
From London to Folkestone they
traveled In a special Red Cross aiflaVl
lance train, which was strictly guarded
and had every blind drawn. The patients
were In charge of five doctors and
twenty-five Red Cross orderlies and
nurses, under command of Lord Onslow,
MANY GERMAN STUDENTS
ENGAGED IN FIGHTING
(Correspondence of the Associated Press.)
BERLIN", March So. Complete statistics
sf ths German and Aoatro-Iftrtigarian
universities and technical Institutes show
thst out of a total of 93,446 students 49,73
are in the war. In Germany W per rent
of the university students and nearly 63
per cent of tlms. at ths technical In
stitutes are in the war; and already 1.061
of them have fallen. From the German
universities and technical schools 1.5S5
professors have gone Into the war and
thirty-five have been killed. The per
centage of Auntro-llungarlan students
under arms is not so high as that of Ger
man stujents, somewhat lesa than 60 per
cent having (.one to the front. These
figures rescb to December 15.
TWO THOUSAND BUTCHERS
PUT OUT OF BUSINESS
(Correspondence of the Associated Press.)
LON'DOX. March 26. Two thousand
butcher shops have been closed In Eng
land since the begliuiing of the war. The
Increased price of meat and the effort
In most households to economise closely,
has been the cause for the decreased
consumption, which hss hit ths retail
butcher very hard.
Probably more meat than ever before
Is being Imported Into the British Islr.
but a large proportion of It goes inv
mediately Into the hands of the govern
ment for supplying the soldiers at horns
and abroad. The business of the averaga
retail butcher, irm rdlng to trade Jour
nals, has decreased 3u per cent.
Nebraska
DISTRICT CLERK'S LONG TERM
Effort Being Made to Give This
Officer and Register Two
Extra Tears.
(From a Staff Correspondent.)
LINCOLN. March H.-peclaU 8oim
pretty smooth work Is twins done on
House Roll No. 23, the Slevers county
officers' bill, which has parsed th house
and la now In the hands of the senate.
4s It passed tho house. It provides for
equalising the terms of county officers
se that In 191S all county officers nn.y be
elected for a four-year term at the same
time. To do this It was necessary to
nmke the offires of clerk of the court and
register of deeds elected In 1918 for a
period of two years In order to bring
them up even with the other offices In
In this form it passed the house and
has now gone to the senate.
A strong lobby Is at work on the bill to
change Its provisions so that the two of
ficers now holding until 191 the clerk of
the court and register ot deeds may have
their terms extended until 19IS without
the trouble of an election. ,
Work being dono is so quietly done thst
It Is almost Impossible to catch anybody
in the act of lobbying, but It is known
thst certain persons vitally Interested In
the extension of the official terms of
these two offices are working quietly to
hsve 'the senate change the bill as It
came from ths house, and in the rush ,of
the closing hours believe it may be put
across. '
Dodges Bullets and
Captures the Flag
(Correspondence of tho Associated Press.)
' LONDON. March 10. A tsttered Ger
man flag, the first trophy of. the kind to
be put on public display here; has been
, sent to ths recruiting headquarters of the
i London rifle brigade by Corporal T. It
1 Jenkln. 1
I'"For several weeks." writes the cor
poral, "this flog waved in front of the
barbed wire of tho German trenches.
Our regiments in the trenches opposite
sent bullets l' it, The flag was riddled
and the rough pole from which It flew
was splintered, but the flag remained, a
challenge to our troops.
"One morning, an hour before day
light. I went cut to inspect the German
sniping pits, and found myself far away
from that hated flag. Creeping "'cau
tiously forward, I came to it, and In the
face of a fusillade from the trench,
snatched It up and' turned back. There
was 2S0 yards between me and he English
trench, but I crawled and wriggled tho
whole distance - and managed to dodge
the bullets."
Straw Flour for
Soups and Broth
(Correspondence of the Associated Press.)
BERLIN, March . Tho new straw
bread, an Invention of Dr. Hans Frien
enthal from which much Is expected, is
thus described by the Lakatanselger.
"With the flavor. of the finest rye bread,
this straw 'bread Is remarkably rich in
nutritious elements. Two pounds of the
straw-flour contains 700 calories, 11 per
cent of albumen, and 15 per cent of nitro
genous matter, besides a splendid propor
tion 'of mineral salts.
"From the same straw-flour may be
prepared soups and broths of a delicious
flavor, which even as epicure will not
despise. .
"Here we have another proof of ths
greatness of Gsrman enterprise. At the
very moment when England propose to
deprive us of all imports, the German
provided himself with a new foodstuff."
GERMAN INSTITUTE PAYS
HONOR TO FRENCHMEN
(Correspondence of the Associated Press.)
rfKP.MX, March IS. In contrast to the
action of. the French Academy of Science
In striking from Its rolls at the outbreak
of the war the names of all German
members, Germany's corresponding body,
the Imperial German Institute of Berlin,
not only hss retained Its French mem.
ters, but has paid them high honor when
they have fallen In battle.
In ths institute's yearbook. Just pub
lished, following a list of German mem
bers who have been killed, there Is In
serted this notlos:
"In the ranks of our opponents fell, ss
captain of territorials. Dr. Joseph De
chrlette. conservator of the museum In
Roanne, member of the Institute since
1907. Honor to his memory."
COLLECTS LETTERS FROM
STUDENTS AT THE FRONT
(Correspondence of ths Associated Press.)
FRANKFORT. March 25. For ths pur
pose of supplementing the routine his
tory of the "world war" when ths time
nau come ror it to De written with a
colorful account of details. Dr. Wltkop,
professor of history at the ITniverstty of
Freiburg,' Is making a collection of let
ters from university students In the field.
Relatives or such soldiers in all parts
of Germany are being requested, for this
reason, to send to Dr. Wltkop copies of
communications from ths trenches, ex
cerpts of which will later bs reproduced.
Prof. Wilkop believes that these war let
ters wilt form sn apia supplement to the
rich lyric p etry of the' conflict, the mors
valuable because of their spontaneity,
color and objectlveness.
Prlaeesa llrada Committee.
(Correspondence of the Associated Press.)
PARIS, March 25. The youthful prin
cess Marie-Jose of Belgium has been
chosen honorary president of a commit
tee which will erect a monument in Perls
"to the heroic Belgian children of 1911-15. "
lis the fire-alarm of a dan rer
uns stomach. GOLD MEDAL
Haarlem Oil (Capsules) -from
'Holland ii the sure and safe
, friend for a weak stomach.
Price 25c. Hfe A tl 00. All nmrln.
Moo rcfaadaS It IS Se lei fal? .
unuins iiaariam oil Mfg. (-.,
Ansrbusn irr,-. 114 Waisr SI,
"w fwrs ujijr.
MORAL COWARDS IN
OMAHA ARE PLENTY
Bishop Williams Calls on Eormer
Professors to Again Come For
ward and Acknowledge Christ
PALM SUNDAY AT TRINITY
Moral rowards who are afraid to
twrKnowienge tneir i.nnsuan neut'i
were denounced by Illshop A. L.
Wllllaras In a sermon at Trinity
Cathedral Sunday morning.
"There are many In Omaha today
who have denied their Lord and are
denying Him daily In their lives but
who, before they moved here, while
they were living out In tbe state and
in other smaller places were true to
their vows, active In the church, reg
ular at comraun'.on.
. "There are hundreds of young men hers
who have been drawn away from the
church Into which they were baptised by
the allurements, the unhealthful reduc
tions of this city.
Thrse Overcame ('ovtarillrp.
The bishop took ss his text thst verso
which tells of Joserh of Araipltliea and
Nlcodemus coming to tske tho body of
Jesus from the cross snd bury H.
"Both of thewo men had been followers
of Jesus," said the bishop, "but each was
sshained or afraid to acknowledge Him
before the world. Joseph worshipped
Him secretly because of fear ot the Jews
and Nlcodemus came to Him by night,
under cover of the darkness. Both men
were aristocrats and both were members
of (he Sanhedrim.
"Their fear to acknowledge Christ
openly mads them moral cowards. The
most pitiable object In the world Is the
man who Is not true to his convictions.
"On ths other hand the coming of these
two men to taks away tho body of Christ
was the most courageous act In the his
tory of ths world. Tho whole world was
against Christ at that time.' Even his
disciples had fled. These two inert had
everything to lose from showing adher
ence to him. Tet they came, the one to
give ths body burial In his own private
tomb and the other bringing valuable
spices for embnlmlng It. Both overcame
their cowordlce and were fnr better men
for" it.
Calls ta Ontahaaa.
"May the many in Omaha who are
yielding to the evil seductions of lifu In
this or any other great city and for
getting the vows they made and the duty
they owe and. ths belief they have down
In their hearts make a wise change as did
Joseph and Nlcodemus."
Confirmation of a class at Trinity which
was to hsve taken place yesterday was
postponed.
Ths church was decorated with palms
and there ' was special music for Palm
Sunday.
At 4 o'clock in the afternoon a special
musical service was given, as follows:
fitlent Processional Rtalner
Congregational Hymn Ride on, Ride
on in Majesty
Creed :
Lord's Prayer
Collects
Anthem-Besldo ths Cross Remaining
Uounod
Congregational Hymn All Glory, Laud
and Honor
Anthem Fling Wide the Gates.... Plainer
Congregational Hymn Behold, , the
Lamb of God......
The Lesson ..'
Gallia Gounodj
(A Motett for Solo. Chorus and Ortan.)
Silent Recessional Stanley
Investors with money read the Real
Estate ads In The Bee. ' Advertise' your
property far a quick sale.
Stricken Blind
While on Street
L Ernest Ballsy, a paperhanger living at
Nineteenth and Howard streets, waa
stricken blind at Seventeenth and Leaven
worth streets last night while walking to
his home. ,
Police Surgeon C. B. Folts could ascribe
no cause for his sudden misfortune. It
Is believed that the blindness will only
be temporary. ,
Advertising that
Gets the Orders
In a certain city is a man-1
ufacturer who makes a high
priced automobile which has
attained a great vogue
among people of high pur
chasing power through what
advertisers call "atmos
pheric" advertising in na
tional mediums. By "atmos
pheric" advertising is meant
the kind of publicity that
confines iteelf to color and
impressionistic sketches
and which givt s no technical
information almit the car.
And yet I notice that when
ever this manufacturer
wants to dispose of a hunch
of made-over models (just as
good Js the day they left the
factory), he uaes the Lews
papers quite vigorously un
til they are sold. What
greater tribute could he pay
to the propelling, pulling
power of newspaper adver
tising. The city in which this au
tomobile is made has a popu
lation of nearly five hundred
thousand. It happens that
the iercentage of possible
purchasers of high-priced
GALA DAY AT OMAHA UNI
Event Will Be Held May 14, with
Play in Evening and Crowning
of the May Queen.
WILL BE A SCHOOL HOLIDAY
Active preparations are under way by
the students of the fnlversity of Omaha
for holding ''(Isle day." the (argent so
cial affair of the year, to he held May H.
The executive committee Recently elected
by the student body has mapped out a
round of festival pleasures thst will take
In the entire student activity of the
school. As arranged, each of the socle,
ties, organisations and classes of the uni
versity will put on some stunt, while the
school n general will stags a play.
As in the psst ths occssion Is to be
made a school holiday. Two performance
are to be held, one In the afternoon and
the ether In the evening. The afternoon
performance will take in more of ths
class stunts, while the evening will be
set aside for the main affslr.
Aside from the. plsy in the evening, per
haps the grrstest thing ot note will be
tho crowning of the May queen. The
most popular co-ed of the school Is voted
for this honor by the student body and
the crowning Is msde the most ot by the
Undents.
A throne Is set up for the queen on the
school campus, where, attended hy num
erous ladlrs-ln-walting snd amid many
regnl ceremonies, s:ie is crowned Msy
day queen. There usually Is a great deal
of rivalry between ths co-eds for this po
sition, the vote on a number of former
occasions being very close. It Is left to
the May queen toi choose her ladles-ln-wslllng
and the maids of honor. '
A representative student executive com
mittee Is handling the affair, with Victor
Jorgensen ss chairman.
t'nlTerslty of Omaha Notes.
Spring vacation will he held from
Thursday to T"eiday, commencing this
week
Mid-term examinations ' will commence
Monday and continue until Thursday aft
ernoon. The Phi Sigma Phi society waa enter
tained Snturday evening at the homo of
tMiierson uoouricn.
Mrs. Foote spoke the student body
Wednesday noon during the chspcl pe
riod on "The Life of Christ."
Dr. r. K. Jenkins, president of the
school, was one of the speakers last week
at the child labor exhibit at the court
house.
Miss Dodge, a student secretary worker
for the Young Women's Christian asso
ciation, adrireeed the university Young
W omens Christian association Friday
afternoon at the regular meeting.
The March number of the Gateway, the
student monthly publication, waa given
out Friday. As'de trim student activities
it contains a number of short stories on
lively topics.
So rfs to enter more Into the work of
the Young Men s t hrlstlsn association.
the schc'l branch hsa si filiated with the
local Young Mens f-rHtliin association.
New membership cnr " ere given to the
students last week - an active cam
naiKn undertaken to fc. re a larger mem-
oersiup.
Are Tan Constipated t
Why suffer, take a dose of Dr. King's
New Life rills tonight; you will feel
fine tomorrow. Only 26c. AH druggists.
Advertisement.
Rent room quick with a Be Want Ad.
War Does Not Stop
Marriages in Berlin
(Correspondence of the Associated Press.)
BERLIN'. March 20. The Berllnera, not
withstanding ths war, are aUll marrying
and gvlng In marriage at almost their
usual rate. In December, ths number of
marriage licenses Issued wsa X.4Z1. which
was only 112 less than for December. 1911
The number of babies born In December
was about ths same as for ths previous
year.
On the oilier hand the deaths numbered
WW more than in December, 1913, which
was probably due to the mortality In tho
numerous military hospitals located here.
Traffic, In the street cars shows only a
moderate reduction. At ths savings banks
a still more satisfactory showing is
msde. Deposits ' amounted to It, CO, 000,
which exceeded those ot December, 1918,
by soma $30,000. The activity of the police
In watching over the people appears to
hsve been lesa marked -than In the pre
vious year; for thore was no police super
vision at all over ths thirty-two public
meetings held In Rerlln In December,
whereas the police attended tight of ths
forty-two meetings held In December,
IMS.
"Talks on Newspaper Advertising"
By TRUMAN A. DeWEESE, Buffalo, N. Y.
cars is smaller than in any
city of its 6ize in tho United
States. It is one of those
"West fcide" and "East
Side" cities, presenting a di
vision that is unf6rtunate
for any city a divison that
oiM?rates as a barrier against
many forms of municipal
progress.
On the west side of this
dividing line are less than
two-fifths of the total popu
lation, and yet this popula
tion contains the most of
those who might bo regard
ed as possible purchasers of
a high-priced automobile.
Ou the other side are tho
steel mills and other indus
tries in which are employed
a great army of poorly paid
wage earners.
From which it will bo seen
that, fo far n's the jKissible
ownership of high-priced
cars is concerned, the city is
not a large one. And yet
this manufacturer who
spends" a hundred thousand
dollars a year for "atmos
pheric" advertising does not
hesitate to spend money in
this town for newspaper
advertising when he wants
to make a quick turn-over in
goods.
Now, the query that nat
urally presents itself is (his:
Those of Middle Age Especially.
When you have found no remedy for the horrors that '
oppress you during change of life, when through the long
hours of the day it seems as though your back would break,
when vour head aches constantly, you are. nervous, de
pressed and suffer from those dreadful bearing down pains,
don't forget that Lydia E. Pinkham's Vegetable Compound
is the safest and surest remedy, and has carried hundreds
of women safely through this critical period.
Read what these three women say:
From Mrs. Hornung, Buffalo. N. Y.
HtTAto, N. Y. 44 1 am writing to let yon know how much your
medicine has done for me. I failed terribly durinfr. the last whiter
and summer and every one remarked atxmt my appearance. I suf
fered from A female trouble and always had pains in my back, no
appetite and at times waa very weak.
w I was visiting at a friend's house one day and he thought I needed
Itfdia K. Pinkham's Vegetable Compound. I took it and have gained
eight pounds, have a good appetite and am feeling better every day.
Evervbody is asking me what I am doing and I recommend Lydia E.
linkham's Vegetable Compound. You may publish this letter if yon
wish and I hone others who have the same complaint will see it and
get health from your medioino as I did." Mrs. A. IIornuxo, 91
SUnton St, Buffalo, N. Y.
Made Me Well and Strong.
JLicedow, N.Y. -"I was all run down and very thin in flesh, ner
vous, no arpotite, could not 6leep and was weak, and felt badly all
the time. The doctors said I had poor blood and what I had was
turning to water. I took different medicines which did not help me.
but Lydia E. Pinkham's Vegetable Compound made mo well ana
strong, and I am recommending it to my friends." Mrs. Fkkd
Chace, It. No. 2, Maccdon, K.Y.
The Change of Life.
Bsltsvtllc. Ma M By tho use of Lydia E. Pinkham's Vegetable
Compound I havo suecesnfullv nansed throuch a most trrinir tin.
the Change of Life. I suffered with a weakness, and had to stay in
bed throe days at a time. Lydia E. Pinkham's Vegetable Compound
restored me to perfee t health, and I am praising It for the benefit of
omer women wuo svuior as 1 cua."
Belts ville, Md.
For SO years Lydia E. Pinkbam's Vegetable
Compound lias been the standard remedy for fe
male ills. No one sick with woman's ailments
does Justice to herself if she does not try this fa
mous medicine made from roots and herbs. It
has restored so many snffertng women to health.
P TVrite to I.TMA E.PINKIIAM KEDICIffE CO.
L-s (CONFIDENTIAL) LYNN, MASS., for advice.
Your letter will be opened, read and answered
by a woman and held In strict confidence.
World Motor Bike Free
r fm TJ7.-x end of the
UOn t Wait month but begin now
to collect bicycle picture and certificate.
Why not apply this plan of
advertising to every - city
where this manufacturer
has a distribution? The
usual objection to newspa
per advertising by manufac
turers of high-priced com
modities is that tho percent
age of possible purchasers
reached is too small to jus
tify the expense. The logic
is all wrong for many ren
sons, one of the reasons be
ing that the profit on an au
tomobile will justify the ex
penditure of a large sum to
reach fewer possible pur
chasers. The same principle
applies to all advertising
matter. The manufacturer
of automobiles, pianos and
talking machines can afford
to distribute a much more
elaborate booklet than can
the manufacturer of a break
fast food. The manufactur
er of a ten or fifteen-ceiit
commodity must content
himself with two-page and
four-page leaflets instead of'
booklets, and eveu these
must be reduced to the mini
mum of cost.
All this is intruded to
clearly emphasize, the fact
that tho manufacturer re
ferred to at the beginning of
this "Talk" is using a logi
cal lan of advertising in his
Mrs. W. !
S. Duvall, Route No, 1,
isJUh
yCTs"i
A picture of the Mrrcle will b in
The Bee every day.
Cut them all out and ask your friends
to aave the pictures In their paper for'
you, too. Bee how many picture you
tan gnt and bring thorn to The Bee
office, Saturday, April 10.
. The bicycle will be given Free
to tho boy or girl that sends
as' the most pictures before
4 p. ra., Saturday, April 10.
Subscribers can help the chil
dren in the contest by asking for
picture certificates when they
pay their subscription. We give
a certificate jrood for 100 pictures
for every dollar paid.
own city, but he does not
seem, to comprehend that
this plan should be extended
to all other points of distri
bution. "Atmospheric," col
orful, full-page advertise
ments, full of tho outdoor
appeal, or tho utility'appeal,
in national weeklies and
monthlies backed up by in
tensive, reason-why adver
tising in the newspapers of
every city in which lie has
distribution, is the only logi
cal, effective, sensiMe plan
for advertising 6uch a com
modity. The newspaper is
tho connecting link between
the national publicity and
the consumer. General pub-
licity is good, but it does not
get the order. It makes a
commodity widely known,
and if the copy is right, cre
ates a favorable mental atti-tude-w-bomfctimes
a desire to
possess the article adver
tised but it is the newspa
per that gives the opportu
nity to present, from day to
day all phases of tho argu
ment techuical and. utili
tarian which eventuates in
actual' sales and this mat.
ter of actual sales is the uly
timate goal of a manufac
turer. TRUMAN A, DeWEESE.
