ftA TTTR OMAHA "STTXDAY REK: ST.PTEMnETl 13, 1014.
OMAHA STTTA
KKPTEMBETl
BELGIANS ARESTILL A FORCE
John N. Willys Sayi They Are Still
to Be Reckoned With.
WILL MAKE THEMSELVES FELT
Aato Manufacturer Wm In Pranrr
W bra War Wti Declared and
Wllnrurd Mobilisation, of
Krrarh Troop.
The BHtfan army 1 att til a force to be
considered In the Ktiropenn war. aeroril
ing to John N. Willys,, president of the
Willys-Overland company of Toledo, who
arrived 1n New York aboard tha White
Star Liner Olympic, last Saturday morn
Ug. Mr. Wlllya waa In Pari shortly be
fore the actual onenlns; of hostilities, and
witnessed the mobllltstlon of FYem-h
troops.
"One of our Ixindnn repreaentntlves Re
turned from Brussels shortly brfore we
railed from Uverpool," says Mr. Wlllya.
"!Ie atated that the condition In Helnlum
were terrible and were rapidly growing
worse. He was one of five gnosis who re
mained at the large Palace hotel, in Brus
sels, after the German Invasion had
Halted.
"Before he left the entire hotel was
turned Into a hoapltal and wai irreatly
overcrowded with dylnn and wounded
soldiers, both German and Belgian. He
declared that the carnage wai much more
terrible than people who had not been
en the field could Imagine.
"Although the Belgiana are at preaent
ma used at Antwerp, It la believed that aa
soon aa the Germans start their southern
and western march the ' Belgiana will
make themselves felt Their war depart
ment purchased 200 Overland cara to be
used In transporting their troopa.
New Hupmobile Has Appeared
(K.invi:rtrf4A A il7r'r,'"'i 'T j meal
JT"asj 1 1 mi isan i im '.l -: AwefQll)
T aiianr-Mw r ' ;..,-...;. g-.,,,,,, law""
THE CAt'MM.Ai'' COMPANY OK O Vf AHA HAS PKKN A proiNTKD AOENT
FOR TI118 SECTION OF TUB COt'XT KY Foil THE 8AI.E OK THE HIT-MOBILE.
Declares War Will
Not Ultimately Be a
Hindrance to Trade
M. J. Budlong, president of the Packard
Motor company of New York, eald In a
recent Interview that he waa confident
that the aale of high-grade American
cara would auffer very little aa a reault
of the European war.
"The war haa naturally affected bual-
rete In New York more than It hat In
the weat, and the automobile Industry
haa quite naturally Buffered more heavily
than commerce In staple necessities,
said Mr. Budlong. "But that Injury
cannot be very great or permanent. Even
now. with the war only a few weeks old,
I notice evldcnoea of much freer buying
than prevailed with the opening of the
etruggla.
'The capacity of the United Ftatea for
adjusting Itself to Intenae altuatlona will
prevent business atagnatlon, now that the
first great great shock of Europe's terrt
lls tragedy la over.
"A large number of Americana who
orlinarlly apend the aummer and early
fall months In Europe are now forced to
return home, and Jo many caaea without
the cara they had Intended to Buy In
Kurope. Thla means an Immediate and
greatly Increased demand for hlgh-gradej
cara made In America. Again, we have
received many orders from men con
nected with various Industries that have
Immediately prospered as a result of the
war, and who, in some cases, have made
tremendous sums In an Incredibly short
timer
Johnny Robertson
is Made City Sales
Manager for Smith
John K. Itobertaon, formerly connected
with the sales fomea of the Ford Motor
company and tlie t'artercar company, lins
been made city aalea manager by Otiy U
Smith, local wrent for Hudson cam. Mr.
Hobertson la one of the moat popular
automobile men on the row and his large
acquaintance reachea well out Into all of
the territory adjacent to Omaha as he has
spent considerable of hla time on the road
Itxliei tson has taken up hla new duties
and can be heard almost any time talking
of the cntlmable qualities of the, Hudson
sixes. ,
UNIVERSAL JOINTS ARE
NOW GENERALLY RECOGNIZED
'Few automobile owners appreciate the
Importance of the universal Joints." de
clares C. J. CorkhlU of the Nehraska
Haynes Auto Bales company, dlatrlbutors
In thla territory for the Haynes, Amer
ica's First Car. "In order to get suffi
cient road clearance, the crank shaft or
the motor must be mounted on a line
some distance above the rear axle, so
thBt the power from the .motor must be
transmitted through an angle or bend In
the propeller shaft which connects the
motor with the rear axle."
TESTS BALANCE OF MOTOR
Stndebaker Sealer Mounts Machine
on Four Sets of Scales
FINDS WEIGHT ON EACH WHEEL
Rear Wheel Heavier In F.mpfr Tar,
bat Driver In Front Brat, nil,
tin and Water Make Knnl
llhrlnm Nearly Perfect.
Apperson Bros, Enter
Popular Price Field
Add Two Cars to Line
Apperson Brothers Automobile com
pany of Kokon. have added to their
line a Hrtht four nnd h llKht six cylinder
model. Both cars will be produced In
quantities and sell at popular prices.
The building of these two models la an
Innovation for thla company, for they
have devoted years to the production of
hlah-powered cars, and the new four
and six are being manufactured In an
swer to a d'mand made by thoae who
have desired an Apperson, but wanted a
medium powered, popular priced car.
The bodlea of both new cars are of
stream line design, and the many fesv
tures for which Apperson cars have long
been famous are incorporated In these
models.
Like all Apperson oars, these two new
rnorlelai were designed by Mmer and
Edgar Apperaon. The price of the light
six la H.7S5, with full equipment, and the
four la lt,4W, fully equipped.
The company builds In addition to
these cara other fours and sixes, ranging
In prl from $l,f.So to J2,HW.
I .
In a three-mile race between a motor
cycle and an aeroplane, recently held at
Portland, Ore., the two-wheeler camo out
winner.
With Increasing frequency during the
last tao years, automobile salesmen
have been called on to answer the ques
tion, "How much does it weigh?"
Buyers, especially those who have had
motoring experience, have beV.ome In
tenaely alive to the Importance of weight
And Its proportion to power. They realize
that, to a great extent, comfort, ease of
steering, and the economical maintenance
of their cars In ganline. oil RSri tires de
pends on the absence of undue bulk and
the even distribution of the car's weight
Nor can all prospective buyers be con
verted without a visit to the scales.
As a lesson to his own staff, aa well aa
a confirmation of printed Information,
Warner M. Batesman, Stndebaker dealer
at San rtlego, Cal., pushed the weight
qtieation home in a conclusive manner
by securing four sets of scalea and plac
ing or tinder each wheel of the first
five-Passenger Studebaker "four" lie re
ceived. Po interesting was the result
that Mr. Bateman later transferred the
scales and the car to hla show window, as
a lesson to motorists and a demonstra
tion not only of lightness, but also of
the perfect balance attained In a modern
type of American design.
The scales showed the total weight of
the car to be 2.372'4 pounds a result
which amply made good the claim of un
uaual lightness for the car.
The heaviest load fell on the right
wheel, the scale suptKrtlng which regis
tered Km pounds.
The rear load waa 2, the right front
r.53 and the left front fiL"9 Pounds.
The sum of the two righ-hand weights
was l,19Hi; of the left 1,11; the right
side being slightly heavier, due to the
location of the large storage battery
under the front seat on that side.
These weights were taken, of course.
without the presence of a driver on the
front seat and without supplies of gaso
line, oil and water, all of which are sup
ported largely by the front wheels. With
these additions, and with a driver of
average else at the wheel. It was found
thst the weights developed an , almost
perfect balance, all four wheels weighing
practically the same.
Fully as striking a result Is scored by
the Studebaker "six" which, like the
"four." has been designed with a careful
regard to lightness and weight equalization.
Maxwell Man Looks
for Southern Trade
After a week's trip through the south.
during which he had an opportunity to
size up the conditions in the southern
states, C. E. Ftebbins, acting sales man
ager of the Maxwell Motor company, re
turned to Detroit much pleased with the
prospects for the 1915 Maxwell In the
south. "The car is In great demand,"
said he. "Plantation owners and farmers
especially, seem attracted to the new
model as an all around business and
pleasure car."
Asked as to general business conditions.
Mr. Btenbins replied: "There wss a time
a few weeks ago when a drouth looked
certain. Then the European war came,
, and cotton growers and plantation owners
generally were somewhat discouraged
ever the outlook, but the effects of the
war are not as bad as were expected.
The rains have come and now bumper
crops are almost a certainty. We expect
to do a record business In the south In
the coming year."
Corkhill Tells of
Superiority of the
Haynes Automobile
'The thermo-syphon system of cooling
Is used In some cases when an attempt Is
made to cut down the selling .price of a
car, but It seems to me that It is not the
most reliable system to meet all the con
ditions that the motor car la subjected
to," said C. J. Corkhill of the Nebraska
Haynes Auto Sales company, distributers
In this tetritory for the Haynes, "Ameri
ca's first car." "The thermo-syphon sys
tem depends directly upon the difference
In temperatures of the water at different
points of the system. As the motor warms
up, the hot water rises to the top and
flowa to the highest point of the system,
which should be the top of the radiator,
and the cooler wnter flows in from the
bottom of the radiator and up through
the water Jacket of the motor to take the
place of the hot water."
OMAHA'S DEMON SPEEDER
WANTS TO GET INTO A RACE
"Joe" Dawson, brother of the famous
Joe Dawson, who won the EW-mlle race
at Indianapolis in 1912 and driver for Dr.
Edward Tarry. Is anxious to test his
ability as a driver of a ractng machine,
and he uspires to enter the speed trials
at Sioux City next year. Dawson has
been driving machines for several years
and Is as expert as his brother. Dr.
Tarry probably will purchase a racing;
car for Dawson to drive so that he can
enter unattached. Tarry attempted to
buy the Delage car, which won the
Indianapolis race Decoration day, but
the price was too high and he Is now
considering himself fortunate, as the
Indianapolis race waa all the motor had
In It, the engine failing under the strain,
in every subsequent race.
SUPPLY COMPANY SEES NO
LETUP IN ITS BUSINESS
During the last week the Western
Automobile Supply company has bad one
of the busiest weeks In the history of its
business.
The friends of W. N. Txjckwood will
undoubtedly be pleased to see him back
on his old territory with the Western
Automobile Supply company.
v FORTY CARS OF CRUDE
RUBBER FOR GOODYEAR CO.
The largest quantity of high grade crude
rubber ever received In New York, and
then shipped In train load to any one
firm, left New York Wednesday over
the Baltimore A Ohio railroad, Ha desti
nation being the factory of the Goodyear
Tire and Rubber company at Akron, O.
Forty cars were in the train, and before
leaving Staten Island, where the train
was made up, the cara were decorated
with banners bearing this inscription:
"Finest grade crude rubber, for the Uood
year Tire and Rubber company, Akron. O."
It waa, Incldently, the largest single
shipment of this kind ever handled by
the Baltimore Ohio, and panoramic
Photos of the train were made for the
Goodyear and ths railway, to commemo
rate the event.
The Minnehaha, sailing from Loudon,
which brought much of this crude rub
ber to America, carried the largest rub
ber cargo In the history of the Industry.
The aeries of events marks the worktng
out of tha plan that enabled Goodyear to
announce recently that there are "No war
prices on Goodyear tires. Tha company.
by acting quickly when the war panic
started, picked up through Its mm In
London, the pick of the crude rubber sup
ply In that market at approximately
June prices, and before other rubber buy
ers forced the price up.
8
I
BOSTONIANS THINK HIGHWAY
BENEFITS THIS STATE MOST
The Boston Evening News Is of the
opinion that the Lincoln Highway la to
be of more benefit to Nebraska than to
any other state through which It will
pass. II. B? Waldron, Nebraska consul
for the highway, haa received a clipping
from the Boston Evening News, giving
the following from the question box:
"Where does the Lincoln Highway start
and i-nd? What states does It naa
through M. U H.
An. The Highway la a proposed trans,
cortllnenlul road which will connect the
Atlantic coast with the Pacific, being of
more benefit to Nebraska than any t'ther
Mule. It begins Just outwliie New York
Uy and ends at Oakland. Cal., passing
tliruuph the Intervening states aliuokl in
a straight line.
Just how the editor of the Boston News
figures out that the Llnoln Highway is
of more benefit to Nebraska than any
other state is not revealed.
If
I A,
A 100-mlle motorcycle meet will be held
at the Milwaukee State Fair grounds on
October 1
Three Triple Plays.
In a recent lnter-leartment base ball
tame, played between employes of
the Studebaker corporation's Ietmtt
plants, lufit-lder Ollle Uoels of the tool
oeaugnipg uTitrtiiieftt made three uiiiis-ist-4
ti ll le iUs a pr''- bnllevcd
In U world returd
iimounces
1915 Car at
Completely
Equipped
Including electric self-starter, electric lights, generator, one-man mohair fop and
boot, wood or wire wheels, speedometer, high-tension magneto, windshield, etc
IN THE BRISCOE you are offered a cm- not ttfiti from
a foreign design, but, in itself, an original foreign master
piece. Benj. Briscoe . ha combined in this car all the
refinements of European mechanical skill and artistry with
American manufacturing efficiency.
No one knows more about American automobile con
struction methods than Ben. Briscoe. Everyone in the
industry knows Briscoe, his record, and the many successes
for which he is responsible.
Two years ago he went to Paris, taking with him two
r- 'i nced automobile engineers. And in co-operation with
1 ,-nt French and German designers the BRISCOE car
v . . tked out at Billancourt, near Paris, after a most careful
stud of the best o several foreign practices. Cars were then
brought to this country where Briscoe began their production,
on a large stale, with infinite pains nd fidelity to detail
and with alert discrimination as to the material used.
, The BRISCOE has now been fairly launched upon the
market as the finished product of several years of painstaking
investigation and study the concentrated effort of promi
nent engineers from three of the most famous automobile
producing countries of the world.
It is the "first French cr at an American price
Over two hundred dealers are now handling it enthusi
asticallyand expressing their unqualified approval of its
excellent performance and freedom from trouble.
It is the "car with the trouble left out": a really well
built, high-grade small car1 of as fine materials, of as assured
reliability, as highly finished, and as thoroughly out of, the
ordinary low-value class, as the highest -priced large cars.
Note carefully the following feature, boasted of in cara coating $1 100 to $1400. You would demand
them if you were paying $1500 or $2500. The BRISCOE has them without additional charge:
fr.nck Caaasis '
Freki Lisa ka !,
r innnnH lata-
Miaul. Paris
107-iack ka.l U.
Swukca casta kaarfUtU
I liMa li(te
Slawt alaotnc starter
Wira wkaablwaad optional)
Fall fiaeiass rear sale
CawMaeatwl tra free ax la
FJactim karw iiataaa eatatear-
aawfceal
iVju Tra (Gears ases!
feUOOBMlaa)
Tira brackets la rear
Flaak iMatrwasaat boarJ
aaniias aerlftaretar a
aaase
ease a4 alattria
Llafcrweloiit.laOO,
1 area palat im, I..O.
I weiieaa ankalatary
Hoase eaaafart aeea
Laft kaaa aVive
Caraaaa Vaaaraaa Staal
Claas rates wiadakieht
Caaeliae tank Malar eewl
MoaUeal faaaiers
Carat Hiehaat ewality
Brewster Greaa)
Extra laaa, araw altar Staal
arias
LeatW facaJ aoaa caste.
Safety tint brakes
His I
All Wearieee haul lrai
with BVaaait (aa foand in
ethar cara uaaar f 2.O00)
mow Biac L bead type
laeatrdkaluah paa aac
Cyaaa-ara ll-ilSI-
Tranaialaiiiiaawit aritk m
Perfectly balaacaal ckaaaa)
aeaeaaaaatey eat
tea abaft
The Briscoe plant equipment it iiucTcry tort equal to thst
ewntd by any automobile tnsnufacturing concera. There art so tools
or proretsce, used by any other concerns, that ths BRISCOE COM
FANY is not possessed ot.
It it tupemaed by experts who hate fone through the entire life of
the industry. Thee men htTC not only been thoroughly trained in
srienafic calculation and ths study of desirable automobile construction,
but hart as wide personal experience as soy set of men in the industry.
BRISCOE MOTOR COMPANY, INC., JACKSON, MICHIGAN
Lininger Implement Co., Briscoe Distributor
6th and Pacific Street Omaha. Nebraska
Detroit
who have man
ufactured the
vital parts for
more than
500,000)
motor cars
will this Fall
market a car
bearing their
own name.