15-A
AUTOMOBI
THE OMAHA SUNDAY BEE: OCTOBER 12, 1913.
Gossip
Along the
Automobile Row
Shipments of ths now Packard "3S" M
now Koine forward from the. factory In
Detroit. The new .model la fattroctlnc
much atentlon by- rauon- of rnany rellne
monU. A featuro which has caused par
ticular comment Is tho salon taurine
body, which 1b an essentially new style,
vltli twn InillvMnnl fmiit tenia' and
paesascway betwoon leading to the roar
compartment. The Packard company Is
off erlmr "also for the first time a special
tjbuiing body on the standard "3S" chassis
a,t a figure which has opened a much
lder BolUne field. ' A: steadily advanclnc
rate of Increase In .both shipments ' ana
sales Indicates an exceedingly active sea
son for high-trade cars. .
, Automobile outings for Packard factory
foremen and their assistants are belnc
Hold each week. B. TV. Burtsoll. assistant
factory monaeer, conceived this Idea of
giving his lieutenants an opportunity to
observe tho actual performanco of the
cars which they help to build. Saturday
3'ftemoon Is the time set apart for these
riving expeditions, and tho results are
fihown to bo very helpful 'to the factory
organization.
1 The Chalmers Motor company last week
shade what Is undoubtedly tho largest
shipment of 19H cars of-the new. season.
Ttfty Model W,b were, shlpped'ln one trail
load, consisting of twenty-two fifty-foot
automobllo cars from the factory at De
troit to Lattner Bros., Chalmers dealers
-it Cedar Rapids, la.
Mr Kohn of the Western Automobile
Supply' company spent a day In Lincoln
last "week, and reports car dealers all
Jubilant over the prospects for fall busi
ness. The rains of last week have put
the pastures In first class shape, and all
the car dealers are anxious tor tho new
models of cars, and they are buying ac
cessories and tires In preparation for' the
large fall business' which they anticipate.
A, light six Ixjiler was received by the
Mttchlll Motor company the first of the
week, and was Immediately delivered to
Charles Tess Stewart of Council Bluffs,
la. This car Is an exact duplicate of the
one recently delivered to Dr. W. O.
Bridges of" Omaha.
The first 1911 Mitchell was sold last
Week,' R. I. Robinson of the Bankers'
Reserve, Omaha, having placed the order.
Mr.. RWnson Is one of the veteran auto
mobile owners of Omaha, and since he
started driving Mitchell cars a few years
back, has staid right with them. The car
la a sixty, horse power, sti-cyllnder, with
electric starter lights, and all the latest
InipoVements.'
r." v' r
As the. colder weather advances .the
Omaha Atito Top'compariy lis doing more
business. The Omaha company sells the
"Jiffy" auto top, which absolutely en
close the entire car and protects from
rain, enow or cold. They are simple to
drop down or take up as the weather
changes. -
The first of the 1SU Mitchells has been
received In Omaha, and the distributers
are mightily pleased with both the ap
pearance and performance of the car. This
Is a little six model, and has all tho ap
pointments and Improvements found, on
ears costing' twice the money. Long wheel
base, stream line body, and other pleas
ing features with a sixty-horse power
motor, bespeak the usual success the Mit
chell distributers will have for the com
ing season. The four-cylinder models will
be received by October 10.
I1...C. Kohn Is -trying to, talk, Pennsyl
vania Hires and Century rellners both
these days. 'Nobody knows how he-does
It, but ho sells first a pair 'of tires and 1
then sells tho relmers to use when the
tires begin to wear out
Omaha has five dealers that are not
on automobile row, but do not seem to
be handicapped in the least by not be
ing so. NorthwalU Frceland, Jbhn Deere
Plow, company, International llnrvester
company-and the Appersoh 'company are
all esst of Thirteenth street,' but Jhcy Ap
pear fo be, enjoying; so muoh -business' as
their contemporaries on "the row.
. . 1
The Studobakcr agents ar getting
anxious to see Ihelr new branch building
compieted "Wilson and Keller take a
prospective -.view of the, building every
morning and every evening and discuss
how much rnore work, was done. Strange
lo say both seem to wires that more
work Is done In the night, when tho
workmon are resting, than In the day
when;, the workmen are working.
Automobile row has once more taken
on . a business like appearance. Durlngf
Akisar-nen'the row looked like a sum
mer resort 'with all the colors-flying and
tho decorated windows, bjU the colors
have been removed and all' Is business
like Again.
Opinions differ on the effect of cold
weather on the automobile business.
Some 0 the dealers along the row as
sert that cold weather kills business ab
solutely, while some assert that the busi
ness Is good. Of course, dealers In eleo
trio coupes sell more cars In the cooler
weather than Jn. the summer.
The most attractive eleotrlo sign on the
rpw Is tho representation of tho Dread
nought Mollne. The sign extendi clear
across the sidewalk and is built like a
dreadnought battleship.
Lee Huff Is the busiest man on the row
these days: It Is almost Impossible to
find him In his place- of business because
he Is generally tearing around with somo
of his outside agents fixing them up for
' ' I" " 1
,A "PULLMAN BERTH WITHIN AN AUTO.
THE "SPAUXDEtfG PULLMAN
JBeautiful In Design
Mechanically Perfect
Above is shown our new model the "Spulding Pullman." This model permits
of --the regular appearing touring car body to be transformed in ond minute into a per-
- fectly equipped sleeping 'car. This feature offers many advantages which should at
Sconce 'be' apparent to any tourist. '
Tno ''Spaurding' iTortyis designed to meet the "ultimate" demand. The body is
jnade from start to finsli.in our new. and well equipped body plant. No .outside tanks
i'or tool boxes, long side lamp brackets or protruding door hinges mar tho beauty or
harmony of its lines. Our left-hand drive and center control allow ingress to tho
Jront from both sides, just the same as to the rear seat; in which featuro we are ahead
of nearly every Forty on' the market. ,
After 38 years of manufacturing experience we believe tho buying public lias vindi
cated our mott'o of " Quality First." The every-increasing demand for our products is
good evidence of, this fact. .
In our 1914 car the general "Spaulding" design has been retained, as wo have found
no necessity for any radical changed
(,We shall be' pleased to hkvo you examine our new 1914 lino and are sure we can show
,,you many points ,of interest particularly the "Spaulding Pullman,"
SPECIFICATIONS.
TRANSMISSION Seloctivo, three speed and re
Terse, with safety Interlock abuolutoly
preventing mean of two speeds at onco.
Chrome vanadium gears, and chrome
nickel shafts, heat treated, running on
large ball bearings.
PROPELLER SHAFT Splcor with double uni
versal Joints.
WHEELS 36-lnch x 4-lnch with Q. D. demount
able rims. Best quality extra heavy
, second growth hickory spokes, rear,
six spokea bossod for brake drum.
BODY Made of special finish annealed and
1 pickled body steel, on exceptionally
strong wooden frame. Braced and
stiffened with heavy strap Bteel at 20
points. Made and finished entirely in
NEW SPAULDING SHOP by corps of
Ufa long trody experts. Large doors
with concoalod hinges and Inside han
dles, opening from rear. Trimmed
with leather and genulno curled hair
only. Eleven-Inch tilted spring cush
ions. Roomy and comfortable.
PAINT twenty-one Process Finish, 8PAULD-
' " INQ deep bluo, with fine stripe.
EQUIPMENT Electric head lights, parabolic
reflector, flush electrlo dash lamps,
and electric tall lamp, electric horn,
storage battery, tool kit, pump, Jack,
v toe and robe rails, tiro holders on
rear, spare rim, sixty mile speedome
ter, rain vision windshield, Spaulding
genulno pantasote top with side cur
tains and dust cover, electric genera
' tor and starting motor. All trimming
black and nickel.
TIRES 36-inch, x 4-lnch Q. D.
GASOLINE SUPPLY Fifteen gallon tank on
frame with pressure and auxiliary
dash tank.
RADIATOR Genuine high efficiency cellular
type.
.a
.' j
- MOTOR Four cylinders, "Enbloc," 4 -inch
bore x 6 Mi-Inch stroke, cylinders and
pistons ground to mirror finish. Drop
forged, alloy steel crank shaft and
connecting rods. Three main bear- ,
Ings. crank shaft and connecting rod
bushlnga die cast white bronza. Quo
piece drop forged cam shaft, carbon
ized and ground to finish. Centrifugal
pump, " driven from hollcal timing
gears. All valves on right side, large
port 8, nickel steel heads, electric weld
ed to soft steel stems and ground In
terchangeable. Self, contained, cir
culating, constant level splash oiling
system, oil driven by plunger pump
operating from cam shaft eccentric
, and forced through sight guago. Indi
cator on sldo of case shows quantity
in reservoir.
IGNITION High teneloa dual with magneto.
" CARBURETOR Holle model "H" 14 -Inch.
, CLUTCH Leather face cono with spring inserts.
...FRONT AXLE Drop forgod "I" beam with an
nular roller bearings, greaao cups on'
all Joints.
, REAR,AXLE Pressed steel housing, full float
ing, with removable cover plate over
drive and differential gear unit. Dou
ble 16-lnch brakes, heavy duty annu-
? lar roller bearings throughout, and
packing washers to retain oil.
FRAME Extra heavy pressed steel, low hung
f$ ' with upsweep at rear and drawn-in -
' front. Depth 4 Inches, flange 3
inches, stock 3-16 inch.
STEERING GEAR Worn artd nut type, long
' lived and perfectly adjustable, with
'- liBtinch walnut wheel having corrugat
ed inner edge.
SPRINGS Front 2 inches x 36 inches, seral
' elliptic, rear 2 inches x SO inches,
three-quarter elliptic.
a couple of' hundred cars. Huff expects
to see the Kobroska Rulck company sell
,&. cats this year.
Tho Frceland Auto company Is Just In
receipt of a telegram from tho Bpauldlng
factory that the Bpauldlng 8cout car
Whloh attracted so much attention upon
the streets of Omaha during the Ak-Sar-I3en
carpi vl upon Its return from the
west where It tpilotcd the Lincoln hlKh-
way delegations from Ban Diego, Col.,
will start upon Its record breaking run
across the state of Iowa leaving tAV0D
port Monday morning, Octbbor Wth in an
endeavor to lower all previous records
from river to river. This car will be
driven by Harold Wells of Des M6lnei
accompanied by C. Mills, secretary of-tho.
IUver-tc-Itover Hoad association. Tf.i
presont record Is S3 miles per hour. Tho.
Bcout Immediately upon the completion of
this run will, chock In at the Fteoland
Auto company, 1M Fnmam street.
The Freeland Auto company, who are
distributors. or'fthii Spaulding "40", sold
cars this wcek'tO'L B. faUssTforfolk,.
Neb., and toJ..'B. Katholser, Oeneva.
Neb.,
. C C. Wilson, general sales manager of
the Spaulding Motor company, Is spend
ing a few days with ths Preland Auto
company, UBslstlnc with tho 1S11 sales
campaign.
A trip up the noted Qlvit's Despair
mountain Just outsldo of Wllkes-Barre,
Pa., has been made by a Franklin tour
ing car on low gear, William S. Lee, the
Franklin denier In Wllkcs-Darrc, accom
panied by Frank J. Scouttn, president of
tho Citizens bank of Parsons, Pa., and
Charles W. Miller, proprietor of tho Mil
ler Oil company of Wllkta-Barro, made
the test up this, mountain to provo that
It was lmposslblq to overheat tho direct-
cooled motor. The car with Its passon
gers wont from tho Franklin Qarago-up
tho mountain Into Hear oreolt, a run of
ten miles, and tho motor made the trip
without a miss and nover once showed
any sign of overheating.
Three gallons of gasoline drove a
Franklin Little Six ninety miles from
Rising Sun, . O., recently. Tho car is
owned by B. F, Day and contained full
passenger load.
A throe years' record of 111,000 tnltos
has been, made by a 1910 soven-passonge r
Franklin touring car owned by Thomas
Barlnnd of Divide, Montana. Mr. Bar
land's car Is used In stage servlco from
Divide, going about 113 miles evory day
Orr mountain roads. The tire record
of the car has' been on on average of
S.C00 miles per set, the mileage from n
elnEln tire having run as high as 14,000
miles.
' B. M. Burbank and hts brother Wayne
ore tho most serenely .happy men on the
row. They, sold so many Talge cars dur
ing AU-Sar-Ben they are afraid to figure
up the'.proflts until they balance books
at tho end of the month.
The IiOJilcr.ls Increasing Its popularity
in Omaha this fall. The Loiter was one
of tho first cars to have left-hand drive
and, aa so many of tho cars are left
hand drlvo now, the Loxler gets the ad
vantage of being among the first to
make tho change.
Another big car that shifted to the left
hand drive Is tho Tankard. Manager
Orr soys It has Increased the selling
power of the car CO per cont.
The Plerce-Arrow and the Feerloss are
still right-hand drlvo cars and George
Tooser and Guy Bmlth stem to be of
the opinion that the right-hand drive Is
still moro popular. They are selling moro
cars than they over did before, so It
scorns logical to concludo that there are
moro people buying machines and some
havo preference for left and some for
right
Tho Locomobile Is either left or right
hand drive. F, W. Bacon, managor of
the Drummond Motor company, the local
agents of the Locomobile, Is of the opin
ion that the alternative driving system Is
me nest selling point of the big machine.
By giving the purchaser the choice It Is
posslblo to sell thoso who have prejudiced
views concerning one drive or the other.
. New Monte to Tcllovrstone.
Under the auspices of the Chimm.
Black Hills and Yellowstone park High
way association, a party In a'Studnbaker
car has Just laid out' ah. Improved and
direct motoring routo to. the t Park from
Chicago.- Tho routo.-runs through Madi
son, Bacine, Mnnkato, Plerro, Rapid blty,
tho Black Hills and Cody.rWyo. jt Is
said to be both shortori and bolter than
tho former routo by way of Denver.
liny Qirn Stilt' for "nS Cnnts,
"Oh, John," sobbed Mrs. John, 'T
dono something awful, and t rirn almost
afraid to tell ynuv-but I. must- 1 Jnado
an awful mistake this morning . ami
sent your new drew suit to the rum
mage sale instead of your old one.l and
when I found out what I Imd-dono,. and
ran over to get It back, It ' had been
eold." t j
That's all right, Mabel. ' dean" 'said
John, amiably. "I stepped In M, the; sale
myself and bought It back, for 35 centt"
New York World. ,
BANKRUPTCY SALE OF
Omaha Motor Car Company
Wodnesday, October lBth, at 2 o'clock, at ita placo of business,
Stroud & Co. building, on 19th Street Boulovard and Amos Avenue.
Stock consists of finished pleasure cars as well as bodies. Chassis
in course of construction, touring bodies, fenders, radiators, whcols,
axles, frames, springs, lamps, alt kinds of flno machinery and office fix
tures. Plant has modorn machinery, BUltable for any kind of ropalr
business.
This is an oxcoptlonal opportunity for tho right man to get Into
a monoy making business.
For furthor information, phono or call
L. W. SCHEIBEL,Trustee
PHONE) HARNEY 0378.
LIVE DEALERS 'WRITE FOR TERRITORY.
Freeland Auto Co.
Distributors for Nebraska, Western Iowa and South Dakota,
$950
Completely equipped,
f. o. b. Toledo
,$1075
With Gray & Davis
, electric starter and
generator,
Why the Price is Lower
HERE we present a few corP
cise cold factory facts, so that
you can get a faint idea of
what 50,000 cars a year
means, and how it makes possible mini'
mum economy. Read carefully Then
draw your own conclusions.
We are the second largest con
sumer of aluminum in the world not
in the automobile industry but in the
world. We use 18000 pounds a day or ,
5,400,000 pounds a yedf! J .
1 This year we will use 20,000 tons of"
steel.
, One of oiirrecent monthly avei
ages on incoming freight alone was over
85 carloads a day, or a total of 5,100,000
pounds of incoming daily freight.
On outgoing freight .we never fall
below 35 carloads a day and often go as
high as 60 carloads a day. This year
our outgoing freight will approximate
270,000,000 pounds,
', Out: incoming express matter will average
ten to twelve thousand pounds a day and out
going is almost double that.
We print our' American catalogue in
1,000,000 lots. In addition to that is our Ger-1
man, Italian. French, Spanish and Portuguese
editions which aro run in 300,000 to 500,000
lots. Then there are huge special editions
for South Africa, Canada, Australia, India,
etc i
We receive over 1200 pieces of first-class
mail matter each day. Wo send out over 2000
nieces of first-class mail matter each da'v.
On an average we handle over 20,000
pieces each week. To say nothing of
tho fourth class matter and Parcel Post. i
It is almost customary for us to mail a
solid ton of catalogues and literature every
day. t I
) We operate machines in our mailing de
partment that stamp, seal and count 250 let-,,
tersj) minute.
Our telegraph offices (situated right in
our factory) are among the largest individual
handlers of telegrams and cables in tho world.
We operate the largest drop forge plant
in the industry which means that we can
:; make parts for $3 (sJiop cost) for Which other
rhnufcturers muist pky.- ,v vf.-;w
We have over $3,000,000.00 woHlr o
automatic machinery which means ' thait w
can cut production costs, on machined parts',
50?4.
' This year we have contracted for 200,000
tires, 250,000 lamps, 10Q,000 fenders, 200,000
Wheels, and 2W,(rn)Mnd jhe.s ard-o&lyj
some of the trimmings
" Some'figures 1
Yes but they show the Immensity of
this institution. And it's immensity that makes
for economy for maximum production results
in minimum costs and you save the difference. ,
The economical effect of such purchas-.
ing power is singularly evident in the 1914,
Overland.
In every 'respect here' Is an improved and a'
larger car but the price is lower than ever.
The motor is larger tar the price is lower,)
The wheclbase is longer but the price is ,
lower. A
The tires are larger but the irica is lower.)
The new car has electric lights through
outeven under the dash but the Price is
lower. t
The body Is designed wih cowl dash
and flush U doors with concealed hinges
but the price is lower. i
it is magnificently1 finished in dark Brew
ster green, trimmed in polished nickel and
aluminum, running boards and wheels to
match but the price is lower.
Then there are Timken bearings, a jewel
ed Stewart speedometer a larger steering
w,hcel, and deeper upholstery but the price is
lower:
Never before such value for suo
price 1 ,
No need to hesitate any longer. See the
nearest. Overland dealer. Get your Over
land quick and save money.
Read this advertisement againthen
draw your own conclusions.
Jione Black sni
, 18-213 Fourth St,
.) Council Muffs. la.
Van Brunt Automobile Go,, Distributors;
2010 ParnRm St,
Omnua, Pieb.
libno Doug.' 8207.
The JWillys - Overland Company, Toledo, Ohio
CactHefcm&fiifcC'
(mil and dull litt
Sionffi battery
33 Horapowr no lor
11 4-loch wdmUwm .
Timken tsrfsa
Spllldorf so4ata
Mo4dRScBebIrJ
carburetor
TkrHjMrtr flsatiag
rear axis
33x4 Q.D.Una
Cwi duh I
Vrwtitr greta bodyT
nickel cad Inalsasa '
trlsunlnls
Depr npbolsUry
Uobatr top, coxUIa
Bad boot
OwWmi,
vrtadfblsld
Stawarf ' speadoaso&tf
Electric bora
naab D dosra trlli
coacaalcd bloejj
1113 Farnam Street, -
- Omaha, Neb.