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About Omaha daily bee. (Omaha [Neb.]) 187?-1922 | View Entire Issue (May 4, 1913)
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THE OSfAHA SUNDAY BEE: MAY 4, 1013.
Discriminating Women will Approve these Exquisite
Styles ior Late Spring and Early Summer
I I- .. III. I - - ...H- ....... ....... - I
iEach of these later season models has the touch of metropolitan style that always characterizes our superior garments
Bra ndeis Stores
Women's New Midseison Tailored
Suits worth regularly up tt $65,
Includes mnny very Bpecinl and exclusive sample gar
ments every ' new and attractive idea of the season
new fabrics now colors. ,
Women's and Misses1 Stylish
1 l J O a O ll s?-J
AsUIUlG OUUd UUGUSUT JL 11UCU HI. . KU
markable grOup. The tailoring iirtho kind you i'nd3U .
only in suits of high character.
SUITS ior WOMEN are tie STYLE ARISTOCRATS of EACH SEASONS
No other make of tailored apparel that sells at( a medium price can compare with
" Jfashionseals" in oeneral excellence. Amona the later arrivals from the" Fashion-
seal" designers are the models suitable for summer wear. JSIew white materials are
extensively used. The suits that Omaha's best dressed women choose are here at. . .
Tiro special Jots of Women's High Class 811k Petticoat
In any color you m'ay'profcr; . tf0 aq tf qq
exccllenfqu'alKy, at &VO & JD.Z70
;1Vomen's Summer Wash Frocks A,, special purchase of new
dresses that comprise a wldo rango. of . C,QO
the loading Btyles, at i)0tO
SILK AND WASH DRESSES AT $12.75
Tho season's most notable offer of women's drosses. Charming
dress and evening frocks of tho most favored silks In models that
are copies of Parisian designs the daintiest of ling- rfji n 7C
erle gowns and midsummer frocks, worth to 30, at. . P Lt I O
The New Silk, Ratine and Matlasse GOATS, $15, $19, $35
NEW SUMMER FROOKS, $25, $35, $49.
We have never presented such an ultra smart assemblage of beau
tiful summery cotton frocks. The assortment of styles Is wonder
fully attractive; now lingerlo, vollo, ratlno, 6C fljQC tfJIQ
linen and eponge midsummer Ideas, at. . iJfciOj J)30 J)TrlJ
SPECIAL OFFER OF WOMEN'S SERGE GOATS, $10
f iVJTCXrnX Wiavv ISs N IHt 'l 111
mm m f i
SB ftUHOMMn 11' I 'I , UMIfc I
imiai i i t mm
mmam hi iw
COLD STORAGE FOR FURS
J We offer you perfect protection and care
of your furs during tho summer months
at a nominal cost. Our new dry cold
air storago Insures the lifo of your furs
and relieves you of risk and worry.
Our Annual May Sale of Waists
"The thousands of women who saw itho' waists-In this sale yesterday declare this to be tho most wonderful
wnlst nalo in western history. Tomorrow-new -0oU. Including thousands of crlap, dainty waists como forr
ward for the first tlmo. All this weok'B bargains will bo marvelous examples of our buying power.
WAISTS AT $1 cPa WAISTS AT $1.45
, Hundred, of smart, now iflsfeSL Scores of extreme nov-
Xt uodels in lingeno and 1 4. rmW cities are here the,
i 1 .
v 73JO waists
or long- sleeves
hijh or low necks;
all tho nowest feat-
now' roll collars the-
new. frilled fronts,
tho new shirt cf
feots. Every clever
innovation of tho
season included, at
Beautifully Made Vollo, Tailored and
authentlo model some havo hand embroidery somo roal lace trlmmod notable
Iilngerlo Walsto and,, Mouses -Every pno a 1 Qg
,.at P VJ
THE NEWEST STYLES IN
Hew Store Main rioor Sonth End.
Women's perfect fitting pumps, In
black suedo, white nubuck. dull calf
and. patent leather, light extension
T edgq.eojos, flat silk bows 4?y QC
nil sizes, at Pst70
Women's -Button Oxfords, in gray
and white buckskin 'and' black
cravenette made oyer the season's
newoot lasts all alios, 48
Men's Now $4 Custom Loco Oxfords,
genulno tan calfskin, In the new
flat English lasts all sires, aj
at , .
Infants' Ankle "Strap Slippers, In
patent leather, block kldskln, dull
calf and white canvas sires
1 to 5, at. pair I... OifC
First to Show Correct Hats for Summer
"ALL BLACK HATSM-The style authorities haV;e de
clare, the smartest of all hats for summer are, "all black
vpthout a touch of '
color." We show
scores of extremely
fashionable; a 1 1
black models. Mon
Cleanup sale of 250
$3.00 and $4.00 Trim
mod Hats, at $X.OO
Vn trim mod Black
Chip Hats nt.,.". .69S
Itcrop Untrlmmcd Hats
MED HATS at $5
Graceful hats for mid
summer, In large, me
dium and small shapes,
with two largo French
ostrich plumes. Every
color that Is in fash
Annual May Sale of White Good? and Wash Goods-Basement
Imported ad Ameriqmi made white goods all mw smtf desirable patterns we iavesecuredom time to ti?ne at big bargains expressly fdr this aiiiitial sale event.
25o Linwe&ve Suiting, manufactured expressly for women and ohil
dren'B rafts, 'waiiti, nttttet' uniforms, eto. Name stamped ori selvage
in green,-" 36 aad 40 inches wide perfect, new goods from the bolt,
a remarjcaMe offer, at the yard f . .
For white pique in various size welts, imported to sell at 30o a yd.
livery woman likes at least ono pique dress or suit very practical
f,or general summer wear and a grsat favorite.
$1,&HIT3 AT 59o EACH
Seamless, ) bleached, rcody-to-use sheets, 00
Inches wide and 09 Inches long made pA
-from a quality ot muslin that would a all
ell at 34o u)y the yard, at, each. . . . , . w w-
18c and 2 Do PILLOW OASIS, 120 EA.
Iargo, mjaium ana small alios, 4HJ.A
well ibm1b from extra good grado I
casing, at,ech'k ,....,.... , V
SUPERIOR IVANHOE CAMBRIC
One yard wide, extra fine quality, n
snow white J2c value 'May sale I2(r
prlco In Muslin department, at, yard. ..." V
SAMPLE BOLTS OP WHITE GOOPS
Fancy whito goods, fine, white pop
lins, mercerised white pongee, white n
Bolsetts, etc, worth up to 2 5c a yard, Hi
at, tho yard
THE PERFECT DRESS LINEN
In Basement White Goods Dept.
"Non-Krush" achieves the fruit of years of ambition
and effort to produce a finish on linen used for dress
purposes that will hot crush' and wrinkle. Every woman
who uses linen for costumes' realties the importance ot
this, "Non-Krush" has been treated by a special and
hitherto unknown process which glv'es-a wonderful soft
ness, -elasticity and brilliance.
"Non-Krush" comes in six sha'dea of blue, two shades of
pink, Noll rose, gray, muBtard, old rose, Nile
tcreen. leather and white, also tan and black.
lavender, purple, coral brown,. tan and black
and white stripes. Registered and stamped
on solvage au incnes wide at, yard..
Fancy white flaxons, linaire and linweave in stripes plaids, checks, etc.
choice of any piece in our entire department no 1 matter what the
former price 28 and 32 -inches wide, at the yard.'i
' For 30c white Irish Dress Linen Every thread pure linen and snow
white medium light weight for dresses, waists, undermuslins, otc.
sold from the bolt, 36 inches wide, an extrfc .special value.
50c WHITE PIQUE AT 25c A YARD
Imported white piques and Bedford cords-
very hest quality from tho finest to
the wldeBt cords 27 inches wldo, at,
$1 WHITE IRISH LINEN, 50c A YARD
90-lnch Belfast linen, grass bleached and
pure white extra heavy quality,, used
for sheets, pillow slips, otc, at, the
36 INGH IMPERIAL NAINSOOK, soft
finish for undermuslins 0
12-yard bolts, at odlb
20c WHITE LAWNS AND INDIA LIN-
ONS Perfect goods sold from the,
bolt 36 and 40 ins. wide, at yd ... .
Perfect mill lengths Mercerized 15c
yard wide batiste, at, yard
jfowkre Else In Omaha Will You
Fmi Embroideries and Laces of Such
Good Quality Selling at Prices So Low
45-inch embroidered sheer voilo skirting in now blind relief
or Japanese effects, also embroidered batiste skirtings in
eyelet, floral and now combination 15Cln
effects' 'worth up to $1.00; at yard OwC
50c FLOUNCING and CORSET COVERING, 25c A, YARD
18-inch fine embroidered Swiss, nainsook and cambrto in
EngliBli eyelet and combination effects r
worth up to '50c; at tho yard ttPC
45-INOH FINE EMBROIDERED VOILE SKIRTINGS
Exquisite relief and Japanese effects very spo- rtQ
cially priced, at the yard OUC
FINE EMBROIDERED EDGINGS AT 10c A YARD
Swiss, nainsook and cambric excellont do- 't
signs in eyelet and combination effects, ut yard . . . X f C
NEW TRIMMING LACE BANDS AT 396 A YARD.
Crochet, Venise, macrauie and Carrickmacross effects
also 18 and 36-inch allover laces in shadow QA
effects worth up to 75c; at yard Out
Special Event Monday !
2 Floor Oil Cloth at Notable Bargains
A special purchase from an overstocked-Philadelphia mill brings these high quality lin
oleums and desirable floor oilcloths to you at much less than their value.
SPECIAL INLAID LINOLEUM Colors through to the back tiles, parquet and
inlaid wood effects values up to $1.75. square yarcVthe square yard at .$L35
All tho 6 Feet Wide
From the Purchase
Worth up to 65c and 75o
AU tho 4-Yard Wide
From the Purchase
worth up to
85c a sq. yd.,
atsq. yard.. .
All the 1, V2, 2-yd, wido
From the Purchase
worth up to
40c a sq. yd.,
at sq. yard . .
Plenty of Clerk to .Wait Oh Yaur Bring the Measurements ! Yeur Room!
Great Section en 3d Floor Devoted to This Unusual Salo
Nay Sale f Silks
Large shipment of silks from a special purchase offered
at this May sale.
Silk Ratine One of -the scarcest silks on the market all
the smart street shades, also new blues,' cream g
and ivory, 27 inches wide, worth 75o, at, yard. . . OHf C
5,000 Yards All Silk Pure Dye Dress Chiffon Taffetas
37 distinct shades and evening tints, O CS
worth 50c, at, yard M mOC
20 to 36-inch Messalines and Spot Proof Foulards, stripe
arid check dress silks, silk poplins, radium silks, etc., at
ynra &c to 7UO
36-lnch Black Messallne, basement, at. yard vqa
)J XT' T i. L .1 JLW
2 4 -Inch Dress Foulards, basement, at. yard.
27-lnch and 24-Jnch Fancy Silks, basement, at. yard
20-lnch all Silk Messalines, basement, at, yard....'. 39
IMPORTED SUMMER FABRICSr-Main Floor
nobe patterns In Bordered Voiles and Ratines, Drocaded Ratine, etc.. the
yard at ., ..69o to 81.70
36-lnch Egyptian Ratine In new shades, at 9 49o
2T-lnch 50c white Pl-iua, yard , H5o
I7-lnoh 65o White Piujm. yard , r aao
27-lnch 75o White Pique, yard , ; 430
MONDAY SPECIALS IN DRESS GOODS
Blacl? and White Shephera CheckB are in vogue: 36-lnch width, in all sle
checks, yard , , 39 0
42-lnch wide, all slxe checks, at, yard SOe
62-lnch wide, all slxe tliecks. at, yard , 730
Jl Crerne Serges, at, yard , ....73c
XI. E0 Creine Herges, jnril ...81.33
$2.60. Creme Serges, a, yard 8l.7
Mannish Sultlnes mostly 54 Inches wldo $1.25 values, at, raid 98o
6O0 Press Gooda as H.Ciet wide special In basement, at, yard?.. 39o
Kayser's Elbow Length Silk Gloves at 75c and $1 a pair.
May Sale of Wall Paper
Now Is the time to do your spring wall papering. Select from
scores ot new patterns in attractive colorings at prices far below
6c wall papers, in light and dark
colore, with borders to o
match, Monday, at, roll , , . 5 C
Parlor, dining room and store pa
pers; lOe grade; all new j
goods, at the rolL . OC
Mw Imported 2-tone Crimea! Patera, Um bwK mticli
Dm In Omaha. I'uxts worth u to NcA fca 2 fctg
jets, ax ttie rou . ,
iSuxy high art 15c bd room paper
with cut out borders to r
match, floral, stripe and ' f P
plain effect at the roll.... vv"
New Liquid Oold Papers with hordera
to roatcn -wiae rango
of patterns; Ifio val
ues, M the roll.
I( Hill UV CS
Curtains and Drapery Goods On 3d Floor
40-inch colored bordered VoUes
a score "of attractive patterns, at,
6 Clinch Bungalow Net idoxeas
of new patterns shown Monday
for the first time, at yard 65 d
40-Inch plain Scrim trimmed with
linen U Special Monday, at
per yard 45
Antique Scrim Curtains la lrory
and ecru colors, at, tho
Pair. S4.98. S5.0S. 87.50
Laos Curtails in cable net and
tine msdraa weave; 50 and 64
ins, vide, pr, 81.98. S3. OS
Best grade. Silkoltne pretty pat
terns tor overdrapes and com
fort covering, at yard,,12tti
OOUC3C UOOXS Heavy can
vas couch hammock with, steel
frame, full slxe worth 1 7-SO an
extra good value, oa third C ft B
floor, at OiWO
traxne, windshields, magaxlTia pock
ets an 1 thick, mattress, on 2d noor,
I7.SQ, 110 Md $12.50
HAMMOCKS Full size . ham
mock -Special for Monday In
PMtTSSsU. m. no.
11AMMOCKS With pillow ex
tra heavy $ood colors base-
HAMMOCKS Hand woven -with.
Wide spreaders at each end
basement Q9S 4AlH$
China Sept. West Arcade.
Hermit Gas Irons, $1.98
These durable, nickel plated gas
irons are guaranteed not to
Bmoke, and use only aj Af
Fansteel Nickel Plated Electric
Irons at $3.60 Each
Very durable and htt In half the time required for other Iron. They
are big savers of electricity and when healed keep hot a tang time. Each
Iron ia guaranteed for 1C years.
lOo-picoa aCavOand CThlca Slxmar Um'm JTrw -plain Swrhy shape, handsomelr
decorated, at - ---. ........ ............. .,,.$1&3
l&O-plac Domestic farcelaiB JSlnsar Uttm TOU a&A gold, at ,.9845