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THE OMAHA SUNDAY BEE: SEPTEMBER 22, 1912.
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Where Else Can You Buy
iU Such a Gar for $1000?
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ANOTHER ADTO ROAD STARTS '
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Bodge Comity Auto Clab Building I
Highway in Northern Nebraska.
TO COMECI WITH WYOMING
fS Paige Model Brunswick, ' S
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Paicf Model Brunswick.
5-paaenger touring car, $1000
F there is any other car so good as the Paige
so carefully built, so graceful in its design, so
luxurious in its finish, so complete in its equip
ment and so enduring selling for $1000, we never
have seen it Have you ever seen any other car
that really approached the Paige at a thousand
dollar price? If you have, come and tell us about
it and give the Paige another good looking over"
just to make sure about it.
The PtE! Car
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gives more real automobile value, judged from
any or every viewpoint for a thousand dollars
than any other automobile ever built. We make
the statement so plain because it is true. We
wouldn't tell you the Paige is a regular $2000 or
$3000 car. It isn't But it is just the best auto
mobile that can be built and sold for $1000.
Come and examine the Paige
in every detail of construction
Compare the Paige with other cars selling
for an equal or higher price. ; Come ride in the
Paige test its power, see how smoothly and
silently it runs, see how comfortably it rides, see
how simple its operation is. If you aren't very
familiar with automobiles, bring with you some
one who is bring an expert if you know one
come study the Paige, then consider the character
and stability of the organization which builds it,
and we will leave it entirely to your judgment as
to whether it isn't the i car you want. . '
The Paige is built in S-pastenger touring model, fore-door t
roadster, mile-a-minute type raceabout, and two beautiful"
enclosed models, electric lighted and completely equipped, La
Marquise Coupe, $150 aod Sultana Sedan, seating five, $1600
Regular equipment on other model includes genuine mohair
top with side curtains and cover, ventilating windshield, quick
' demountable rims (set of 5), tire irons, Prest-O-Lite tank,
five black enamel lamps, horn, tools, jack, etc. Self-starter ,
i installed for $18, if desired.
Mitchell Motor Car Company
Tel. Doug. 782 2050 Farriam Street
PAIGE-DETROIT MOTOR CAR COMPANY. DETROIT, MICHIGAN
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Pile five big men into a Ford
and you have a fair load.
But many a heavy car un
loaded has more weight to
carry- and no more power to
carry it. .The low priced
Vanadium built Ford is
minimumly light and maxi
mumly powerful.
75,000 Ford ears already sold this season
one-third of America's product. Four
different bodies all built on the one Ford
: chassis five-passenger touring car tor
pedo runabout delivery car and town ear.
Get catalogue from Ford Motor Company..
,1916 Harney street, Omaha, or direct from
Detroit factory! 4,"; ' . , i 1
THE
OMAHA BEES
D R LU 1 U
i Of Automobiles and Accessories
Convict Labor front Wyoming
rrlaoa WU1 Be Vmri la Fattlna
Roatr Thronnh Wfomliif '
aad Black Illlla.
Marking- of the official auto highway
through northern Nebraska to connect
with Wyoming and 'the Black bills coun
try was started last week by the Dodge
County Auto club under the direction of
E. Monnlch, president, and George
'Staats, secretary, .with headquarters at
Fremont
The rout will be known as the "Blue
Pole road" and will ie marked by ' tele
phone poles on each aCde of a turn or
cross road. - These poles will be painted
with an eighteen-lnch strip of blue, with
three Inches of white above and below
the blue. It Is planned to finish the
marking of this road before cold weather
Bets In.
For most of Its length the road will
run parallel with the Northwestern rail
road. From Fremont to Chadron It will
pass through the following towns:
Hoojmr, Serlbner, West Point, Wlsner,
Stanton, Pllger. Norfolk, Tllden, . Oak
dale, Nellgh, O'Neill, Newport, Ba?sett,
Long Pine, Alnsworth, Valentine and
Xtushvllte,
At Chadron two. branches will be
marked off, one going into Wyoming to
Douglas, Casper, Lander and on Into the
Yellowstone park 1 territory, and the
other turning north Into the Black, Hills
district. ', ,. .,
A gang of convlrts from the Wyoming
state penitentiary' at Rawlins will be
taken by train to Crawford, Neb which
Is near the Nebraska-Wyoming line,
from where they will assist In grading
and marking the road across Wyoming
Forty convicts will be used for this
work and a special squad of guards and
deputies from Rawlins will supervlw tho
gang. Arrangements are now under way
with the Wyoming state au'.hor'tle to
determine a wage scale for the :onvlcH.
ESSANKEY SALES COMPANY
,!S ESTABLISHED IN OMAHA
The' Essankay Sales company Is now
thoroughly established In a new location
on the northwest corner of Nineteenth
and Farnam streets and has Just re
ceived Its first shipment of the famous
Essankay filler. H. A. Drew, formerly of
Laramie, Wyo., is In charge of the local
house and already has taken a number
of orders for the famous tire Inflate!'.
The Esnenkay filler is a substance re
sembling art gum which takes the place
of 'air and which has already proved Its
merits in several of the large cities of
the country. Its manufacturers claim it
to practically do away with tire trouble
as well as to make a machine ride fully
as easy as one equipped with air Inflated
tires. V 1 "- 1
GRFAT DEMAND FOR AUTOS
llanie and Foreign Orders Crowd
American Factories to the
. Limit. '
Bankers and merchants now in the east,
but whose homes are in the Pacific states,
report niobt prosperous conditions in the
agricultural districts of those states, and
a number of them In recently published
Interviews allude to the Increasing de
mand for automobiles In those districts.
Exporters of these machines also state
that In foreign countries the demand for
low and medium priced machines of
American manufacture continues to
broaden,, and that all Indications point
to a very much greater number of ma
chines being supplied by our factories to
their foreign customers during the prts
ent fiscal year than in the one 'closed
June , 1912. . . '
With approximately 25,000,000 worth f
automobiles, auto trucks and auto ma
chine ' accessories exported from the
United States in the last fiscal "year,
these statements of great Increases In
the foreign demands augurs well for the
growth of the auto machine industry In
all the leading makes of these low and
medium priced machines during the com
ing years.
Foreigners are proverbial In the.r at
tachment to articles . with whose uses
they have become familiar, and with
those classes or brands, names of manu
facturers or trade designations thty asso
ciate good service and fair worth, and
now made fully acquainted with the pecu
liar excellence or many makes of Ameri
can manufactured machines, they will
continue to call for -those same classes,
the "outputs of the same machine shops
and factories for years In the future.
Taking the lead In supplying foreign de
mands for these serviceable machines at
reasonable prices,, as . the automobile
manufacturers have done, very' notahly,
during the last three years, a strong hold,
a dominant hold, has been obtained-on
this 4orelgn trade, and it is very probable
that five years from now will place our
automobile exports at fully thrfe times
the value of those of last year.-Clnclnp
natl Enquirer. , , ' ;
Counterfeit Dollars
buy trouble, but a genuine quarter buys
Dr. King s New Life Pills: for constipa
tion,' malaria." headache and Jaundice.
Fur sale by Beaton Drug Co. , .'
Ilobraska CuicK Auto. Company
fcl-icoln Branch- 13th aad P Bts. X, B IIDMS, Cenl Mgr.
Bnicktn.
Ws!sh Cars.
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rinOrunt AuiomobiieCo.
Overland and Fcp
' Hartford
CounoU Blnffs Xa.
Omaha. Htbr.
VaHassAsitssnsliileCo.
2203 Farnam Gtrect
Marion A
litomobile Co.
Wurioa and Harmon
Chu Car, Ohio aad
Standard Bis 3 1 rU-a.
Dlstrlb ntors for
western Iowa av.d
Vebraska.
8101-a . raraam St.
0IH1 BEERE PL017 COHPAHY
Salesroom Cor. Tenth and Howard Sts.
Omaha, Nebraska. -
FRArmLISI
PEERLESS
HUDSOn
GUY L. SMITH
2205-2207 Farnam Street
: i Motor Gooae '; Melodies. ,
I had a little motor gay, no bigger than
my thumb. .
I took it out upon the way and there
, bad it hum. . .
U lammed me . , ,
And slammed me, , '
It raised a heap of duvt, .
: . And when it flew
. I'p in the blue .
Its tank and tlrea bust! .
If I had a motor that would.Vt go
Do vou think I'd walloo It? Oh.- no. no!
j I'd varnish It, and paint It in a nice
fresh green,
! And sell It to a farmer for a sowln'-
machlne! . , ,
Nlddle Noddle . ,
Bought a model
' Made In nlneteen-seven. i '
Went a mile,
In bully style, ..
Landing him m hfaver.'.
There was a man In our town
Why was so wondrous ga .
He jumped into the chauffeur's seat
And speeded up tho way;
Zlgtagglng everywhere.
Instead of Jumping In the road
He Jum?ed uwn the air.
He knew the road was very hard,
Ho knew the a'-r was soft,
And so he kept a-Jumntn' up
To regions high aloft;
And If he had .not changed his mind -
And tn'en an earthward trek
He would have saved himself the bump
That broke his little neck!
Silly- little Billy Nld
on his motor took a skid.
Skidded o'er the river bank -Kitting
on tils naphtha tatife -Tank
exploded with n roar
Blowing little Nld ashore. ,
And his weeping parents say. . ,
"He warn't drowned, anyway! '
I Harper's Magazine.
11 ini
F
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$1000
2,l,;inAAr.l,nS
The Famous Standard Electrique
Owners and Buyers: Here is a message for you that will
give you wisdom to appreciate, opportunity to possess
and the satisfaction of buying an Electric Pleasure Car
that created in 19 12 a new era in values and consternation-among
manufacturers, who, too long, held, or
thought they held, the exclusive right to always demand
from purchasers exorbitant, nay, fancy prices for their
cars.
The Standard Electrique quietly made its appearance
last year and behold, alarm was created among our com-
petitors, not only by reason of the remarkaole simplicity :
and superior efficiency of the chassis but by the revolu
tionary low price an alarm that has since resolved
itself into the slogan "Buy any Electric but a Standard,"
'but they forget to adct, "If you see a Standard, you won't
buy ours." ,. .
When You Visit our, Showrobms and examine, and ride
in the beautiful Standard you will say "Buy NO Electric
but a Standard" because we, the makers, challenge com
petition not by words, but by an Electric Pleasure Car,
which in itself, is the one unanswerable reason for all the
good things our engineering friends freely say about it
and all the innuendoes our competitors are compelled
to say about it. " .
This car is doing in the "Electric" field what is now his
tory in the gasoline motor car field it is breaking down
: the barriers of high price, it is uplifting the standard of
high quality, it is giving opportunity, to hundreds we
hope thousands of men and women to possess the luxury, '
the comfortable convenience, the efficient, economical
advantages of the "Electric," because it has banished for
ever the prohibitive cost and not only given a better car
from a mechanical, and engineering standpoint, but a car
.that in beauty of body design and luxurious appointments'
is without a peer at any price.
Let us start with the chassis: Engineers, Dealers, Com
petitors have been compelled to admit that in perfection
of construction, quality of material, superiority in at
. least thirteen points of its design, the Standard Chassis
is unquestionably the "most efficient combination of :
strength and simplicity for a defined purpose ever put
"' under the body of an Electric Pleasure Car. Oh, we're not
afraid to strip our car and show you trie "works." See
for yourself, then go and ask our competitors to show you
their's; a cursory examination of respective merits will be
sufficient. -Then,
the Body! The Standard Electrique Body is a
composite of all that is chaste and beautiful in contour
line, all that is best, as to material and workmanship in
the coachmaker's art, and the interior is an environment -of
luxury , that money could not possibly improve upon.
No expense has been spared to adorn and make artistic,
to unite physical comfort with eye-pleasing refinement.
Made of aluminum by body-makers of national reputa
tion, crystal plate-glass, clear-vision windshield, ventila
tor oyer window, also the very latest type of full sweeping
rear panel and U doors which will undoubtedly be widely '
copied. A Standard Body must be seeq to be appreciated.
The Car Itself: If you were to place all the Electrics now
upon the market m one long row side by side and examine
their particular designs, you would pick out the Standard
Electrique as the composite car of all that excluded
freakishness on the one hand and included sound, sane,
..orthodox construction on the other. Our designers and
engineers have built wisely upon the experiences of the
past and for the future, anticipated the permanence of
true beauty , linked with comfort and necessary utility.
There are a bevy of new manufacturers in the electric
pleasure car field who have repudiated by their product
and in their publicity, orthodoxy of construction and
those mechanical . and necessary principles which are
absolutely involved in the units which make for efficiency)
and durability. But they are only word-wise, not
experience-wise. It is probably true that the majority.
of men are splendidly informed on the gas car but woefullyi
ignorant as to the "why" and "wherefore" of thej
" I " A . ,?! 4- 4.v ..... t, ......a n ..rill VA AiJllMf lAfiat 1
The men who build the Standard have been in the
electric pleasure car business from its beginning. It is
their life work. In creating the Standard Electrique they
have welded together as specialists, in one concentrated
effort, all that is proven best, and added all that vision,
- insight and years of experience suggested to their trained
minds and hands as expedient and necessary, to produce!
a car superior to the traditions of the past and so
advanced in essentials as to absolutely place their product
at the apex of achievement. , , . ;
Here are certain units which in themselves are sufficient
guarantees of highest quality. Parrish & Bingham
, frames, Westinghouse motor (series wound ) v Exide bat
teries, 30 cells. (11 plate M. V.), Hayes wheels, Goodyear
or Motz tires. The frame is dropped, also necked in,1
which enables the car to be easily steered in crowded
traffic. There are a hundred and one advanced construe-
tioual points that involve accessibility, roominess, ease
. of operation, safety, dependability, low cost of upkeep,1
. etc. It would take us too long to recount here all the
distinctive superiorities of the Standard Electrique.
They said we would go broke in three months. Our corrH
petitors privately and openly ridiculed us for daring to
seliv this car of highest quality' for the unheard of low
price $1885. They said. . "It simply can't be done"
"Are those men who build the Standard, fools?' But be
hind the ability and ambition that produced the Standard
Electrique was a vision of conquest for the advantages
of the "Electric" that probed the future and laid a popu
larity for this type of car which should! in time, equal
the growth in volume of sales of the gasoline car.'
Everybody knows', that time was when the gasoline cat1
. was a luxury only for the rich, while now, scores of
thousands are purchased yearly by men of moderate
income. Why should not history repeat itself and the
"Electric" also be brought within the possibility of
ownership by the greatv majority? Sp the price of the
Standard Electrique was cut hundreds of dollars below
what could be reasonably asked for it Small wonder
that our competitors objected to such revolutionary
method. It dest royed their big profits, but it has pushed
back the horizon which separated desire from ownership,'
because of exorbitant price, and given an opportunity
,to thousands of -possessing the conveniences and advanV
tages the "Electric" offers. A j
So we are pioneers of a new era in the service of eec
tricity. We have .faith in public appreciation of ouf
efforts. We know that volume of sales will take care of
our small marginal profit. We believe that, aside from
the unquestioned superior quality of the. Standard Elec-(
trique, the epoch-making low price will keep our fac
tories working night and day to supply the demand. We know that
every owner of a Standard will create other owners and, reduced to
dollars, the saving of at least one thousand by every compara
tive value is the most convincing argument why the Standard Elec
trique will be, not only the biggest seller, but the most esteemed
Electric upon the market. . , 1
Service and Guarantee: Immediately you become the owner of a
Standard Electrique our representatives are always at your service.
The "service" behind the car is just as. important to us as the
"service" built into it. Our interest, expressed in terms of organ
ized, specialized ability to see to it that every "Standard" is always
100 per cent efficient 'adds to the remarkable value of this car.
Every Standard Electrique is positively guaranteed by the fac
tory through the loail or territorial representatives.
TheM
anon AtiteM
2101-3 Farnanv Street : : v : : Phon: Douglas 2643
: Omaha, Nebraska
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