Omaha daily bee. (Omaha [Neb.]) 187?-1922, April 16, 1911, EDITORIAL SECTION, Page 2, Image 10

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THE OMAHA SUXIUY BEE: APKTL 1R...1911.
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M-F
30" Fore-Door TonirimS Cair $1100
Jime m
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Another Masterpiece In announcing the E-M-F ".SO" Fore-Door Full
Vestibuled Body Touring Car, the K-M F Company lias given to the public an
automobile that in uniformity of body-conformation, grace of lino, and dis
tinguished -rrpjiea ranee, is a triumph of workmanship and "the lat word"
in : combining comfort, utility and eye-pleasing beauty.
The Famous E-M-F "30" Chassis that has created an American stand
ard of engineering excellence carries the new Fore-Door Uody, presenting
' a combination that will be instantly recognized by expert or layman 'as a com-
posite of those sujierioritios whieh have given unto the ears manufactured by
': the E-M-F Company pride of place In the automobile world, as proved hy
the enorjuous number of these cars sold, an iudisputable argument of endur
ing quality and more than satisfactory service.
The Fore-Door Full Vestibuled Body is a distinct E-M-F creation. No
element of freakishness. no passing "fad"' or "fancy" has entered into its con
struction. After the' "feeling out" process, which produced incongruities of
body design, both in Europe and this country, had more or less defined the
Full Vestibuled Type
Chassis The regular E-M-F "30.". Tested and proved t.v over
20,000 owners.
Motor 30 horsepower, four cylinders cast in pairs; bore 4 in.,
. htroke 4'2 in., 226 cubic inches pistou displacement.
Motor Cooling Water, tubular radiator. Centrifugal pump acces
sibly located. Absolutely effective.
Push Rods Adjustable, latest type.
:u: Carburetor The E-M-F. Capable of 4 to 55 miles per hour on
direct drive. Flexible for all speeds and requiring minimum of ad
justment for wdather conditions.
; Lubrication Direct from oiler at left of motor. System con
structed on the unfailing vacuum-feed principle. Oiler cast integral,
with aluminum crank case at left of motor whence oil ducts lead to
nil bearings. Pistons lubricated by splash. System is extremely effec
tive and economical. Oil capacity for 300 miles.
Ignition Dual system. Dry- cells and Splitdorf Magneto, trouble
v proof and effective. Magneto accessibly located at left of motor.
. - Clutch Direct cone, leather faced. Flat springs beneath leather
'facilitate engagement without-jar to passengers or mechanism.
Transmission Three speed sliding gear controlled selectively by
single gear-shift lever. Standard system on all high class cars. Gear
housing incorporated in rear axle, determining the. perfect balance
characteristic of E-M-F "30" cars.
Brakes Doubly pofwerful. Service brake contracts externally on
hub drum;' emergency brake operates internally, expanding. Very
large braking area. Either brake will lock' wheels.
Springs Finest oil-tempered, manganese steel. Semi elliptic
front; full elliptic rear.
Steering Gear "Worm and 6ector type. Adjustable to take up
The E-M-F "30" Fore-Door Touring Car, Full Vesti
buled Body with Standard Equipment, at $1,100 is in
deed another E-M-F masterpiece.
Specifications
wear and absolutely irreversible. Large steering wheel.
Control Standard system arranged with the utmost care for
the convenience of the driver. Levers at steering wheel regulate spark
and throttle. Pedals for clutch and service brake. Knob handle on
gear-change lever facilitates easy gear-shift. Emergency brake lever
of sufficient length to make it instantly accessible when'needed. Ac
celerator operated through floor slot permitting foot to remain flat
at all times. Both levers drop forged in I-beam section insuring
maximum strength.
Body Fore-Door, full vestibuled, five passenger type, designed to
carry out the most beautiful and etfective ideas of fore-door construc
tion. Patent adjustable ventilators, giving free circulation of air iu
summer, or closed for wannth in winter. An epoch-making model,
carrying the fore-door design to its most attractive conclusion. A
racy, luxurious, roomy car. Semi-torpedo dash carrying out the wide
sweeping lines of the fenders and the full graceful body lines. Con
struction, aluminoid steel, wood trimmed. Fenders, fast bolted over
rear wheels, preventing any tendency to rattle. Full splash guards
between fenders and body. Invisible sliding door handles of latest
.type. Upholstery, No. 1 black leather, best curled hair over finest
pillow springs.
Painting Body, hood and fenders E-M-F dark blue; running gear,
E-M-F cream.
Dash Circassian Walnut, fitted with special adjustable ventila
tors. 0
Gasoline Tank Under front seat. Capacity 17 gallons, giving av
erage mileage of 300 miles. Strainer in gasoline line prevents dirt from
getting into carburetor.
Wheels Selected second-growth hickory. , Artillery type. Diam-
public taste, the E-M-F Company set its designers working to create a Fore
Door Body that should exemplify not only decided originality, but possess
in refined degree the best elements of this particular design.
A Standard American Fore-Door Body is the result. A composite of all
that is conservative and best in European design, together with an individual
ity that is decidedly American and distinctly origiral.
The E-M-F Company's Method of Maniifacture and sale, which includes
the now world-famous quality and price, is magnificently demonstrated in this
new Fore Door, Full Vestibuled Body, Standard Equipped, Five Passenger.
30 Horsepower Touring Car. Here is offered at $11K) an exceptional oppor
tunity of purchase that will give this particular model the same future pres
tige in public favor that over liO.OiMt owners have given iu the past unto the
E M F ','30" Touring Car.
Reading Carefully the Specifications and studying the lines of this new
car, the many original body features will suggest the skill aud carefully
worked out details, that give lavishly of comfort and convenience of opera
tion. Good looks and utility are blended perfectly.
Adjustable Ventilator in Dash
No. 2 universal detachable rims equipped with 3Jaud 3! a
inch Morgan & Wright tires.
Wheel Base 108 inches.
Materials The best throughout. Special alloys of high and low
carbon, nickel, chrome and vanadium steels employed for the parts for
which they are best fitted. Aluminum crank case. Steel stampings
substituted for castings in many parts of the car to ensure lightness
and strength. All steel heat-treated by special secret processes in our
own plants. All bearing surfaces ground to absolute accuracy. All
parts absolutely interchangeable. Aluminum gear box.
Workmanship The E-M-F Company's eight plants with thous
ands of skilled workmen are noted as the most highly organized manu
facturing system in the industry. The immense equipment of auto
matic and semi-automatic machine tools which construct every part
of the E-M-F Company cars is supplemented by an inspection bureau
which rigidly scrutinizes every shipment of steel or pig iron before it
enters the plant, and after its manufacture into the completed product.
Absolute accuracy prevails everywhere.
Equipment Three oil lamps of appropriate design. Acetylene
generator connected to large, brilliant headlights. Horn, tool kit and
tire repair outfit ready for the road. Magneto, of course.
Price $1,100, f. o. b. Detroit. '
Extra Equipment Mohair top, side curtains and wind shield
specially designed for this model, furnished for $80 additional. Top
separately, $f5; wind-shield, $L,lJ.50.
Guarantee The E-M-F Company furnishes, with every E-M-F
"30" Touring Car shipped, a guaranteed bond, signed by the presi
dent and secretary warranting for one year from date of shipment, car
and equipment, except tires, which are guaranteed by the manufacturer.
hi
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CO,
OMAHA,
22B
JLLdJJLs J
Along Auto Row -
Dealers In Hla-h 'Spirits Over
the. Bnstnen of l.t Wffk
Outlook la Rrttrr Than Ever.
W. I.n of this E-M-r factory,
Lietrolt, arrived in. Omaha Friday for a,
abort via! t with Manager Craig of the local
K-M-F branch.
Mr. I.ane coma to Omaha to arrange for
an exhibition of the moving picture which
vl'l ohow the manufacture of E-M-F carp
from the raw pig Iron to the finished pro
duct. Thla exhibition will take place within
the next two or three weeks,' at which
time all of the B-M-F dealers In Nebraska
and weatern Iowa, will be pteeent. Thla
educational feature la a new one and Is
aure to prove both pleasing and Instructive
to all E-M-F dealers, aa well as prospec
tlv purchasers.
Competing against both fe reign and
American cars of higher price and larger
dimensions the K-M-F "30 Folar Bear" cap
tured the five-mile atock event over the
fast At'antlc-Pablo beach courae at Jack
sonville. Fla.. and oreated a new world s
record for ears having, a piston displace
ment of 161 to 230 Inches.
Driver Witt piloted the B-M-F "JO'' to
the front In four minutes and twenty-sec-
WIS MERELY
onds taking the world's record away from
the daredevjl Chevrolet, vhb he'd 'the rec
ord for five miles In' four minutes twenty
seven seconds. "
Among the cars defeated by the B-M-F
"30" were a foreign-made Lancia, two War-ren-Detrolts
and a Cole "30." Officials of
the American Automobile association and
others who saw the raJr-ralsIng event say
It was the most spectacular'flve-mile race
ever conducted. The event was hotly con
tested every Inch of the way until the last
half mile,' when Witt' flashed to -the front
and won by a good margin.
Tangible Results
not Imaginary Benefits
Staunch Endurance.
not "Talking Points"
Thm real question Is. Wttot do
you get for your money f"
Remember that.
THE 01AKSXD RL'SCEI CO.. ltrN Ohla
V5 South got-, Omaaa.
enfl BQ Otbar PriaeJpal Cit:.
Some Interesting comparisons of ths serv
ice, of a horse-drawn vehicle and that
driven by motor are given out by the T.
O. Northwall company, agents for the
Brush runabout. , Concrete caaea which are
typical of the average owner's experience
with the delivery wagons of the company
are given. The company claims that It
costs eight-tenths' of 1 cent per mile under
normal conditions to operate the car. This
Includes gasoline and oil only.
Two cents a mile for depreciation and
tires Is a very liberal allowance and will
allow for all repair and also for the pur
chase of a new delivery wagon before the
car Is worn out. On car with driver does
the work of two horses, two wagona and
two drivers, and does II easier and cheaper,
counting all cost and Including deprecia
tion and tire In an actual teat made in
November over streets one-huif of which
were unpaved and muddy una car covered
thirty-six miles, delivered 1& packages of
laundry, took In all the laundry on the
trip,, each package being lied before being
placed In the wagon, between the hours of
7 a. m. and 3 p. m. The total cost
amounted to 47 cent. Including the al
lowed depreciation ot 72 cents, figured at
t cents per mile, and one driver's wages,
12, the total comes to S3. 19.
Regularly two horses and wagona and
two drivers have beeu employed to do this
work, and It required from 7 o'clock In the
morning until 7 and 8 o'clock In the even
ing. Following Is the coat of the horse de
livery system: Two drivers' wages, $t;
hay and oats for two horses, 75 cents; de
preciation at tbe rate of l.cent per mile,
ttf cents. This brings the total to $3.11.
Washing tires and wfcshlng a car are
two different propositions. Water alone
should be used to wash tirea and as Uttli
of It as necessary. After every run the
envelope should b wiped clean with a
damp sponge vr well wrung cloth
A common mistake made by motorists
Is to nilx keroseqe with the water. .Thlo
may ;be advisable when washing the body
of a 'car to remove mud and dust from the
varnish, but It should never be done when
wwshing tires because kerosene eat rub
ber. This fact tan be r. adly proved by
Immersing u. small piece, of rubber in
kerosene and allowing It to soak. The
rubber will soon swell and lose Its elastic
Ity. The reason for this is apparent. Kerj
aene Is rich In fatty properties, whlc'i re
main after the evaporation of the gases.
Evtry time a tire is washed with a kero
aene mixture the rubber la deprived of
more of Ita strength.
When Washing tires It is best to a:mply
dampen a eponga with clean water, care
being taki n tl at the aponge is not soaked
and dripping. Then wipe t'ie tirea dry
wltli a cloth or handful of wast.
This.' and many other phase of the tire
iiueation. I Intimately covered In the
"Hook of lllb.-ndum." ..,( free to motor
lat upon request by the Mlchelln Tire
Company of Mllltewn. N. J.
"The great strides made by the motor
cycling Industry n th last few years
have led to numerous Innotrlf aa to how
motorcycle- tire are male." says J. A.
liai.en of the DUmond Rubbrr cumnanv.
"Dlainoud motorcycle tirea ar built just
like the automobile tires. And In these
days everyone knows how automobile tirea
are built. The same South Sea Inland cot
ton fabric Is used and automobile tire
methods of construction are used through
out. The reason for this is that the mo
torcycle, as it is now manufactured. Is a
small automobile rather tlmn a large blcv
cle. In proportion to their size and weight
motorcycle tires must carry loads Just as
neavy as automobile tires. And ulte fre.
quently motorcycle tires meet road condi
tions more severe, for the motorcyclist can
go to numerous places the motorist cannot
reach."
Joseph J. Mandery. Packard dealer at
Rochester, N. T., sold a Packard truck to
Joseph J. Mandery, dealer In mason sup
plies. Now he's using the truck In his bus
iness and the money remains in the family.
The Honorable Toshlo FuJIwara. commis
sioner for th Department of Agriculture
and Commerce of Japan, visited the plant
of the Packard Motor Car company at De
troit recently to study the construction of
buildings.
One of the Ilebard Express and Van
company's Packard trucks took a load of
household goods from Chicago to Carpen
tersvllle. The driver Intended to remala at
Elgin over night, but his wife telephoned
him that their babe was acting queerly.
He cranked up at :18 p. m. and at mid
night was walking the floor In Chicago,
forty-two miles away.
"I can load three tons of hsy at a time,
haul It to Newark, eighteen miles away,
and get W more a ton for It." writes K.
Lauterbach of New Market, N. J., a recent
purchaser of a Packard truck.
Denlse Barkalow aaid: "In extending Its
ales activities to the French capital the
Packard Motor Car company has departed
from a long established policy which lim
ited Its field to the United States, Canada
and Mexico. Herbert Hughes, who came
up through the Packard shops and now
ranks a a technical expert, will look after
th selling end of the enterprise In Paris,
as well as aiding Packard tourists In get
ting through the red tape o! the continent.
"I'p to the present time the Packard es
tablishment in Paris has been devoted to
extending Packard service to owners who
had taken their cars abroad.
"A growing demand In France, encour-
f aged by Packard tourists, for a car com
bining a reasonable amount of speed and
power with a high standard of efficiency
and adaptability has Influenced the com
pany In extending Its sales operations to
French territory. A dependable car. com
pletely equipped, for one fixed price, Is de
clared to possess certain advantages In
(Compatlng with French dealers who quote
a figure for th chassis and have supple
mental prices for such essentials as body,
top and tires, a well as the usual acces
sories. "It Just happens that the move In Paris
la coincident with a venture In Buenos
Ay res. Louis R. Mack, recently associated
with Alvan T. Fuller, th Packard dealer
In Ho.ton. has applied for this territory
and recently sailed for Buenos Ay res to
look over the ground. Import figure show
a large demand for high grade American
cars aud he is confident ot working up a
prosperous trad.
"It la not unlikely that other dealers will
be allotted territory In Routa America,"
From California comes tbe story ef an
other "Mitchell Six'' triumph, the big car
this tlm having won first honors as a
now plow by carrying tb first party to
reach th famous Calaveras big trees this
spring.
The trip aas organised in Stockton,
tlghty-flv miles from the grove of big
redwoods, and th four men who mad It
traveled through every variety of season
from where the early crocuses were In
biuom to where the snow was twelve feet
deep. Twenty-five miles out of Stockton
snow began to appear by the roadside and
before fifty miles had been covered the
car was compelled to "buck", white drifts
that would have barred the progress of a
less capable machine. Often it would be
necessary to run full speed Into a drift
three or four times before a path could be
forced tbrougb it.
Over the last twenty mile of the trip the
car traveled through snow from three to
four feet deep on the level. By backing
up and plunging forward again every time
the car was r.talled the party managed to
get within a mile and half of where the'
biggest trees were. Here the car was
abandoned and tying on long Norwegian
skis the four men finished their Journey,
being the first to catch sight of the cen
turies old giants since the snow of early
winter fell around them. '
Near the famous tree through which the
stage cqarhes drive In summer a hole was
dug through th snow to measure Its depth.
Jt was twelve feet from the crust to the
ground beneath It and the Mitchell Six
had gotten within a mile and a half of the
place.
The run back to Stockton was made in
the night In a third of the time It had
taken on the outgoing trip. The broken
road through the Bnow was easy to fol
low. Although the car which made the
trip had previously traveled over 18.000
miles it required no attention whatever on
the trying Journey.
41-16 Inch bore by B's-lnch" stroke, and
develops twenty-six horsepower. A: D. A.
M. rating. '
The wheel base of the Packard "Six"
touring car is 133 indies; of the "80" tour
ing car 123V4 Inches, and of the "IS" open
car 112 Inches. Runabout and phaeton
chassis on the different models vary cor
respondingly. The tires on both the "Six"
and the "SO" are 37x5 inches in the rear
and 36XJH Inches in the front. The tires of
the "18" are 34x4 front and rear.
The standard trimming of all models Is
Packard blue body panels, black bonnet,
fenders, etc., and Packard' gray wheels and
running gear.
In announcing its 1811 line of cars the
Packard Motor Car company of Detroit
supplements Its well established Packard
"30" and "18" With a Vank.rA "HI. ' Tu.
new Packard, like the others, is made In
a variety of open and enclosed styles so
there Is Va complete line In each of ih.
threo sizes.
On account of Its adautabllitv tn mit.
range of conditions, the "30" remains the
standard car, the "Six" being added to
meet the demands of thnaa uhn
speed and power than Is practicable in a
our L-ynnuer car oi universal utility.
In all three sixes th
cal Packard conatructlon with detail re
finements In line with the company's policy
of developing a certain type each luroM,).
lug year. In the 1312 cars, the clutch I
combined with the motor by encasing both
the clutch and flywheel In a rigid exten
sion of the crank case. By this change
alt parts are Droieotmt ann ih.
ing of the clutch shaft is prematurely lined
up un me motor.
Inasmuch as there Is a rlald rear
unit, comprising the
drive und differential gears and the entire
motive ana transmission elements are In
two units without any lnt.rmeNate mechanism.
In each size there Is a standard
adaptable, with slight variations, to
a wide variety of styles in ocen nH .n
closed bodies. The bodies of th. !
and "80" are interchangeable.
The price of the standard Packard "o"
touring car In standard equipment whtrh
i eludes top. Is 84.200. The Drlc nf th.
Packard "six" tnurinr i.r in . .i.
equipment is 5,0i0 and the price of the
Packard "U" la $3. int. '
The lln of bodv tvnea IneluH.. murir.
car, phaeton. close-coupled. runabout
limousine and landaulet, brougham and
coup. . .
The four-cylinder motor of th Packard
'80" Is of 8-Inch bore hv Ku.lnrh .t.Hi,.
It develops forty horsepower at the A. U
A. 3. rating. The alx-rvllnil.r mt.
the Packard "eilx" la of 44-Inch bor by
ity-inch uroke and It develop forty-eight
horsepower. A. I.. A. M. rating. The four
cylinder motor of the Packer "18 1 of
Colonel J lin Derlght received by express
yesterday from New York' a nice little box
containing four gallows of syrup.
"That Is pure maple syrup," he said.
"It comes from New York on the farm
adjoining that once owned by mc. It is
made by men who were once my' pupils. 1
Used to be a school teacher, you know.'1
He went on then to tell what he knew
about the pure syrup and the adulterated
product. -
A device destined to revolutionize the
motor truck Industry Is what C. 11. Martin
of Worcester, Mass, claims for his latest
Invention.
"It is so simple you wonder why someone
did riot think of It before," said Mr. Martin
In describing his patent.
"My Invention consists of a frame, carry
ing a motor and transmission machinery,
that may he attached to the front axle
of any ordinary wagon In a short time at
a comparatively .small expense, making a
far more efficient power vehicle than Is
possible with ordinary motor truck con
struction. "The frame is supported by a single
wheel In front for steering a single wheel
In order to get the three-point suspension
and enalie th , vehicle to turn in much
shorter space than wcr two wheels used.
"It Is attached to the wagon by soft
springs, th power being applied to' the
front wheels of the veliicle, which are
provided with sprockets and special trao.
tlon tread tires."
Klbert Hubbard has nothing on Joe
Oilier, southern California representative
for the K-M-F "80" and Flandnr "20."
when It comes to writing "sensational"
books. "Defects In th K-M-F '80' " Is the
title of Olller's latest literary aspirations.
The book Is the subject of much thought
on the part of Oilier and has taken much
time to compose. It Is bound In "goal"
skin. The pages ar as clear and white
and pure as Joe's countenance. Not a word
on them. Just blank paper like
Hubbard's essay on "Silence." (Ft
bertus can now back up and take a -tear
seat.
t a word .,
Klbert " I
Fra Kl-
fVVj
x - t I I M I i 'm
j" m S
K
v
s
Following are Some of the Users of
muck Trucks in Omaha and Lincoln
McConl-Brady, (hnaha.
J. L. Brandeis & Sons, Omaha.
Kimball Laundry Co., (hnaha.
Metz Brewing Co., Omaha.
Woodard Candy Co., Omaha.
City of Lincoln, Police Patrol.
Hardy Furniture Co., Lincoln.
Ensign Transfer Co., Lincoln.
Nelson News Co., Omaha.
'nion Pacific" Coal Co., Omaha.
Inter-Ocean Amusement Co., Omaha
J)azell 1c' Cream Co., Omaha.
(. ranger Fruit Co., Lincoln.
Kvana Laundry Co., Lincoln.
(jlobe Delivery Co., Lincoln.
s
ASK THtilVl
MORE BUICK TRUCKS running in Omaha and Lincoln than any other make. Ask
the firms using them and they will tell you it's the best truck you can buy for the money.
Three styles on exhibition at Our Farnam Street Store.
Nebraska Buick Auto Co.
LINCOLN
W. . Sidles, Geo. Mfr.
OMAHA
Lee Huff, Mr.
SIOUX CiTY
S. . Douf ii. Kir.
: :
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