T11E OMAHA SIJXPAY' BKK: JULY 17,' 1910.' Men "Who Mix Live Ideas With , Printer's Ink Congregate, in Qmaha I " '-- - ' - 1 1 : i "n -- --SMPwipiw jp nnwwiMMiimM win i wgr1 :'"S'-' 'A' It... v . . , o - ' i t if -fi, JL ..... I, - ' "1 : O I b O uuhel-encied lilit befogs the tlowlnj tint of Omaha's horlion, for the ad men are here. '-"Ad men" 'in the climax of tersenees b' way of announcing theue d(-tlng-Ulahed visitors, but' It must hereto considered that terenea Is a N ha given up a part of Mb vacation time In order that he may be here to deliver ait address. Mr. Brisbane l-not a- peddler of they found the advanUre of agency reprt aentatlon. But even then not for many Vears was there such thing; as an "ad club." Now every city In the country that aspires telling thing, ana the Business or nm ma. man Is to b tolling, telling, telling always telling this or that glad story-in most ef fective' form. Persons of serious noieu and dignified trend might prefer to say that "The Associated Advertising Clubs of. America." are assembled In Omaha for na tional convention. But, Just think for a moment .how much gliatoulng Ink Is wasted in expressing that long name "The . Associated Advertising Clubs of America." Whereat. the. more forcible short cut, "ad. men," is takeu Into general acceptance. . - Printers' ink is the stock In trade of the men who have congregated In Omaha. Some of them buy I' but they all deal in It one' way or -another, whiuh'brluga to mind the fact that printers' Ink of luelf, is a dull, lifeless mass, little more-potent than o much axla grease, except when mixed with Idea. ' Bui, hen the ideas are added, printers' .Ink at once takes on mercurial abiQulty, vested with unrivaled convincing power, reaching more people the world over, than Is possible by any other means of communication. ' This Convention, which begins tomorrow, continuing three day, has brought to Omaha, the world's most prominent repre sentatives , of publicity In the world. The. program also In :ludcs celebrities in other walks of life.' for Instance, Governor Eber hart of Minnesota. Dr. 11. W. Wiley of pure food fame. ex-Vice President Fairbanks Governor Shallenberger, ex-Governor Folk and William Jennings Byran. Of course Mayor "Jim" Mahlir.in of Omiha Is down . for a tpeech of welcome. Arthur Brisbane, Convention Committee of the ' Omaha Ad Club. and this boat will weigh anchor from the lethargy Into action, they show the mer- lug -that Us renditions are the equal ol "ad club," and following tne lenaency in- loot of Douglas street, carrying the vial- chant how to ' sell two' pairs of overalls' any. professional quartet. This bunch of ' the times toward consolidation nd cen- . tors for a moonlight cruise along the Mis- where , only one was sold before.' thev singers . has never failed to make a hit, tralizatlon -of everything, these varioua ourl. The man from seashore towna may avert panics, they are the motors that tuni- and Omaha will be no exception to the rule, local clubs have formed an association look askance at the diminutive scope of the great machine of commerce In this say those bet Informed. whereby they are united In one 'grand or country. Obviously, then, these gladiators Out of the magnitude of this convention -ganlxation of nation-wide scope. It is mis are entitled to some entertalnmeut. And is pinnacled the fact that the advertising ' ' : - : -' ' they'll hae It.' -. business of the world Is growing year after One of the unique features of the con- ,year at a phenomenal rate. There always ventli"! will be the vocal work of the has been a subtle potency In printers' ink, Omaha's watet front, but let the scoffer withhold judgment until he has returned from this trip then he will admit that he has been somewhere. Of course there will ' be more or less sandwiched in between business, there will A. E.' Chamberlain, manager for O'Mara It stuff." But In former years the use of ad- be a wealth of entertainment features, for Ormsbee. second 'tenor; W. G. Watrous, advertising men the world over are noted manager fJr Sherman & Bryant, first bass, for the upward curve of the upper lip and L. D. 'Wallace,' manager for Egg-O-See, i.u pesnlmixm among them. Their sonsr second bass. Th,ls quartet Is widely cele- vertislng space was not so general, and there was lack-of systematic effort. Fac tories' and mercantile houxes placed their advertising direct in the olden times. Later ' . ..... .... Three Days' Work for the Ad Men - M Proa left to rigit, ' tower row nia't M-mlsr, eUrtainmsnt! ' T. Karweod, chairman general com mittee; Walter atantUlberg,' treasurer; Qauneat Chase, women's entertain meat ; O. S. "McCuna, general Coinmit teal Beary K. Oerlng, vice president CiAaaa Ad club; rrank Xeongn, entar laiameat of aveakora. rroai left m right, tipper row T. r. ouea, pro. s; alpu oaat.srlaud, president Omahi Ad dab; A. O. Beott, plao meeting; Harry KaUy, gen eral cem-nittee; C. O. XwnaMi, ft naaee; Will A. Oampbell, adTerUalng; K. I. Iwobe, gsaerat eoawUttee; Col onel WtUtaan Kennedy, moalo. . . . - Member mot la the photograph Tictcc Wait, rocaptloa; George Oil llap. Invitations; Ooorge rray, badgta; V Blnaaxan, printing and ana-raving; atoms - Miliar, tiMswUltu mickard Bkankey, regUtratloa; J. XX. Weaver, Tnamas Coiemaa and Mai Val, Jr. - space, neither is he a buyer, but his papei despite the fact that Peoria is In Illinois, Is ever the song of the optimist. They turn brated, and critics stand a nn!t In declar- to be catalogued metropolitan, has Its has apace to sell, and he haa been reared in Close proximity to the odor of 'printers Ink. Possible a chemical analysis of printers' ink would fall to disclose an odor of any kind, yet tradition has it that any man once taken by the ''smell of printers' Ink," Is held so fascinated that he is never con tented elsewhere. So eminent an authorlty as former Governor Hoch of Kansas Is on record with the assertion that there really hi a smell secreted somewhere within the "Sh0p talk" during the three days of this Chicago Club quartette. The personel of because ever since the beginning of the murk mess of printers Ink, and tnai u is conventIon.' That naturally follows; other- this quartet is George W. Mason.' Chicago Guuenburg1 art there has been some man, a fascinating smell that time and distance m.Ue tncre wouid be no convention; But, manager for The Omaha Bee, flrst'tenor; somewhere, to stir Ideas Into the mushy will not eliminate. . . ... But to wander back to Arthur Brisbane. He li t big man Mn the editorial end of newspaper work a thinker and writer f international fame.. Jurt.wnat particular angle of publicity Mr. Brisbane will discuss In . his address haa not been mado public, but his' name on the 'program is sufficient to attract ' much Interest. Er. 11. W. Wiley, whose 'name tit know from' coast to coast in connection with "what Is W hisky" ' and other questions relating to food and drink,' Is going to talk about the pure" food law,' Its'' uses and abuses, and such an addrtss will be of In terest not only to the advertising craft, but 'to the public In general. . Of magaxlne publishers there v.lll be ample representation, and some of the most energetic and widely known of dally newspaper . makers will also take part In the program. , Omaha's' fame as a convention city ' lias already gono abroad, and It la predicted that the volume and character of entertain ment given to the ad men will still add greater luster to that Tame. In providing entertainment, the Omaha Ad club has from the very ' start 'been active. The pre liminaries btgun one' year ago. and ulr.ee that time tho tireless boosters hav "kept everlastingly at It,", as the agency man advises. The Bee anil other Omaha news papers have lined up with a aolld front cn this proposition, and noching that wilj tend to make lasting and favorable Impression of Omaha a a convention town will be omitted. , The Ak-Sar-Ren den will bo Invaded, la faci.. Ak-Sai -lien will play a. prominent part la Impressing the vuKoi. and alt or .the Ak-Sar-Bcn Impressions thus far glvcu have been of the lasting variety. The visitors will be duly initiated into tl.e mys tic realm of the king, and tUen by w ay of panacea for inn, trials incident to initia tion! lliero will be a lutci luiwh. After the Dutch time is Hived by leaving off the x "lunch," and letting It go plain "Dutch," there la to be a slun; entitled, '"Tracing the Trail of John Jacob Astor." This la a hard journey. It is said, but those who survive it are always ready to see others embark, which. In this land of 'brotherly love, seems to Indicate that after all. there must be something good about It. Tho, Omaha lice, with C. C, Roaewater presiding, , will give a luncheon at the Rome . IuilpI. and other .local newspapers arc also -to give team. .'"The City of Pe oria" is not u biggest boat lo the world, but U la named or a ity that rekindles memories of "Mj- Ol Kentucky Home," crystallxed organization that le to meet la Omaha tomorrow for a three daya aesalon. The brains of the comtnnrcial world, as well as a literary representation of no mean caliber. Is here. Every ' train last night brought recruits' for the advance guard. And tomorrow morning Omaha will be-the center of America's Ink pot." Quaint Features of ' Everyday. Life Registration any time after 6 o'clock a. m. at secretary's office, Hotel Rome. FIRST SESSION', 9:30 O'CLOCK A. M. Convention hall. Hotel Rome. Call to Order S. C. Dobbs, pregident Associated Advertising Clubs of America. Invocation Very Rev, George A. Beecher, chaplain Omnha Ad club. Welcome Ralph E. SiMiderland, presi dent of the Omaha Ad club, In charge. Address Governor A. . C. Shallonber ger of Nebraska. Address Mayor James C. DHhlnian of Omaha. Address Gilbert M. Hitchcock of the Omaha. Ad club. Response For tho South: A. 1 Lips comb, Louisville. Ky. Response For the East: Joe Mitchell Chappell, Boston. Mass. Response For the North.: A, H.' Van- , Ucrherg," Grand Rapids, Mich. Response Fr the West: I't-t Clayton, . St. Joseph. Mo. Adjournment -.11:45 o'clock n. m. , ' 1! O'CLOCil NOON. Luncheon Given by Tho Umuh'u . Dally Bee and The Twentieth Cen tury Farmer at Hotel Rome. SECOND SESSION. 1:"0 P. M Convention hall. Hotel Rome Address Aruthur 1: list bar. J, editorial director Hearst newspaper. Address "Outdoor Advertising." A. K. Frost. 1 sal department Associated Billposters and Distributer of America. Dlacuaalon Led by D. U. Ross, New York City; E. L. Ruddy. Toronto; J. F. O'Mealla. Jersey llly. . Address "Sucrwes and Failures In Advertlslnc," L. H. Jicurlock, Kan sas City. Address Lafayette Young." sr., pub lisher The Dea Moines Capital. Adjournment 6:19 o'clock p. m. S O'CLOCK P. M. Ak-tr-ttt4 Initiation Special cars frcm Hotel Rome for "The Den," where visitors will be Initiated Into the Knights of -Ak-Sar-Ben, witness the -Incomparable tragtdy, -"Ilalley'j Comot," end be served - a. "Dutch" by the Omaha Ad club.. Tuesday. FIRST SK3SION. 9:80 O'CLOCK A..M. March fitm Hotel Rome to Bran , dels (heater. Opening Routine business. . Appointment of committees. Address "How a City Should Adver liso and What an Auvcitlslng Club Can Do to 'Aid It," Ierbert 8. Hous ton. 'vice president Doubieday, PaRe. &.Co. ' A d d r c a "A'dverlicing A bread." Charles ' Warren. Fairbanks, forme:' vice president of the United States'. Addreck "Tradtf Mar1:i," Julia Lee Mahlu, president Mal.ln Advertising com par.;. - . - Addns- J, 17. HIglnbothar.t, National' - BiHcull:ccinpany. . AdJournnMr.it 11 Kit o'rWk a. in. 12 O'CLOciv NOON. Lir.thfor, Auloniobllr iriu o.er the. fori;' n.livi' of 'Omaha bou!eVan!,'ai - . riving at the Field c'uo for a luncl--eo.r xlvcii" Py the O.naha World lie:ald. . tfKCoND .-'i-.'.-KION, l:8i p. .,f. 1'acilioii tf the Field clui. Adiier-A. E.' MfUet, Street Railaay Advertlslng company. New York. Audress ' Tne Country Ni-wsuuper as as Advertising iUUIuni," W. N. Huse, publisher of the Norfolk Daily Ne,-Norfolk. Ne. ( Addrees-"BoefUs of Organlxatiuti." W. K.. Emory, weetern manager, of Everylody' Magaaine. Addrexa "Post-Qraduuto Ad,vertiBlng." L. IZ. Pratt, the Ameiicaii Art Works, Coshocton. O. Address R.' J. Gunning, f.rnivr pretl- der.t the Cutinlug Syrtem, Chlcag t. 111. ' ' ' ' Adjournment 5:30 p. m. Special cars to Hotel Rome. THIRD SESSION. C:S0 P. M. . Hummer Garden, Hotel Rome. Dinner Given by the Omaha Daily News, Mel L'hl, president of the . Daily News company, presiding. Address li. D. Wilson, Cosmopolitan Magazine. Address "Tho Advertiblng Power of the Newsijaper," Louis Wiley, gen eral manager New York Times. AdJ:esn "Ftate Advertising." A. O. Eberhart, Governor of Minnesota. 10; O'CLOCK P. SI. Moonlight Excursion Leave Hotel Rome in rpeclal cars for the docks, wheie a mxmlight ride on the Mis sour) river, with sacied concert by the Kazoo band of Chicago will oc cupy the later hours of the evening. edaeadar, FIRriT 8KHSION. A. M. ' Convention Hull, Hotol Rome. Openinc Routine business. Addivsr C. M. Wtsselr, representing the giaueiy and allied trade press cf America. Addrca. "Auve.-tii'i.g." l'. Free man, New Yoik Evening Mail. Aldresn "The Future of Agricultural Aive; .WU g." F. B. White of N. W. A v H.n. Aflj.-rs-- "I''i.rii Tiade and How to Get 1 " Marca Morrow, advertising dir. dor of the CappeT publications. Address "Tl.e R:ponictve Chord In Advertising." Julius Srlmeider. The Fair. Chicago. Adjournment 1.1 o'clock noon. KECOND SESSION. l:3l P. M. Cciiventhin Hall, Hotel Rome. Address Pi eteiitallon of loving cup to club Mionlng greatent progress and . record of uccomplihhiiient. by John Irving Ruiur, editor of Printer Ink, duo-r. . I'nfinished bualnes. Election of cf fi.;fi. rlciion of meeting place tor HiY Adjouiniiicnl. Fowl's Bite KHIe Womaa. " RS. GERTRUDE CRAMTON of Uii Chestnut street,' Philadel phia, died at the Bryn' Mawr hospital, according to the phy sicians; from' rabies. The woman had been bitten ' at her home several days ago by a large rooster, and this Is the first time in medical annals that rabies is known to have developed from the bite of a fowl. ' Mrs. Crornpton. who was M years old. was found last Sunday by the Aidmore police, wandering about in an apparently dazed condition. 8he was taken to the hospital where the physicians were at first puxzled to diagnose her case, but she later de veloped ull the symptoms of ruble. " Before she lapsed Into unconsciousness she told the doctors that' her 5-year-old daughter, Marlon, bad been set upon while feeding the chickens at the same time she was, and a close watch la being kept over her condition. Object to "Stork" Trains. ' Running of "utork" trains from New York to New orieans will be checked If author it. cm of the latter city heed the demand ntado at a conference of parish and mu nicipal health officers from every com munity In Louisiana, backed by the rotate Board of Health. Resolutions were adopted condemning the importation of babies con cerning whose parentage nothing is known. Dr. Clarence Pierson, superintendent of the date Insane asylum at Jackson, La., said: "The doposit of bablea coming possibly fioni tainted progenitors into our midst Is ' simply planting (he seed of greater de generationmore defectives. Idiots, Imbe ciles and alcoholics and will add greatly to demoralization and heartaches' In homes whee babies are located." ' AloohollHni, Dr. Plersou pointed out, ex tended thiotigh the fifth and sometimes the sixth generation, as proved by statistics at his asylum. .tax' Experiment that Failed. . Will an Indian work? Certainly he will, A 8:oux Indian, who has wandered so far from honm as Trenton, N. J., got a Job to unlod 104 tons of soft coal and set his wife, who hatM:i to be while or wus before sue tackled the coal to shoveling It. This arrantce'iieut continued for a little while, but pre.H'iitly the wife proved that she was an emancipated Roman of tne taentletli century by hitting her husband over the . head with a shovel, aud one more effort of the red roan to adapt hiniielf to etvtllzatioa find rite by Industry has collapsed. Stasia of a t'rasr Mae. Perched on the top of a trolley pole soma twenty feet from the ground, a man who the police eid was .Insane and described as John Marks,, 41 years old, living some where In .the borough of Queens, amafced a crowd of spectators for a long time at Har rison avenue and. Walton street. Williams ourg. N. Y., by . his, acrobatic stunts la midair. - . - His first antic was to seise the round too of the pole and gradually'raise his leg Into the air. The performance! was worthy of an expert acrobat. His efforts to regain a normal poMtiuu scared the crowd Into be lieving he would fall, but. he was success ful, and then he Jammed his toes over the hooks on each side of the pole and sus pended himself head downward for several minute. . . . Patrolman De.be thn reached the scene and tried to coax . Marks to descend, but, instead, he started hand over hand along one of the wires, and while dangling there Debes gave a wild yell which startled him aud he dropped. Debes was expecting this, and caught tho man In such a manner as 10 break hi fall and save from Injury.- Pet Dear plan (a Bear. Three little chlldieu of 6, B. Wait, who Uvea on the mountain near Tyrone, Pa., tho eldest of whom la but. years old, were saved from being clawed to death by an infuriated female bear by a faithful pet dog, who was torn to ribbons In their de fense. . The small pet fought the big bear until the children, had made their escape. The body of the dog wan tarried homo and buried, the parents of the childten and their playmates acting as chief mourner. Over the grave a marker nil placed with the Inscription: "He was only a dog, but he diel for hi little friends." I olqae Idea of Bravery. To bis teacher request that he give tho class Ideas on the subject of "Bravery. Vltle Johnny delivered himself of the fal lowing: "riome boy is brave because they alwar plays with little boys, and soma boya lo brave because their legs la too abort too run ', but most, boy 1 bravo because somebody' lookln'."