0
ttie omaha Sunday bees may 20, 1010.
T
FARMERS TAKE TO TflE AUTO
Uodern Mode of Travel it Popular on
the Ranches of Nebraska.
GREAT VALUES AS TIME SAVER
Motor Cor la I'orrerfal Factor la
Promoting the Much Talked
Of "Ilark to the I.aad"
Idea.
"You would find, If you fl&urni up, that
more automubllfH are owned by farmer In
Nebraska than are owned by city dwellers,"
brM L. J. Brown of Crnlshton, who, with
II. Jewell of the rame city, brought a few
carloads of stock to the South Omaha mar
, ket.
"Automobile are becoming numerpui In
our section of the state," said Mr. iirswn.
"I haven't bought one yet because my farm
Is only a mile or two out of Crolghton and
It Is not so much of a time stiver to me
us to iomi of the rest In our section.
Where a man lives a number pf mlks from
tov. n It Is hard to calculate the benefit of
a Rood aulntnoblle. H can save about
half tho usual time he spendx in golnu to
town. This doesn't mr.ke much different?
In a tlmi! when work Is not pressing, but
In the busy season every hour menus hun
dreds of dollars to the farmer. If he needs
repairs or supplies, which Is a dally mat
ter In plowing, planting or harvest time,
lie can make his trip to the city and back
In an hour, where In the old days he
might spend more than half a day and wear
his team down at the same time from over
driving. While his team I resting at noon
he can rest himself arid make his trip to
town and get back in time to go to work
promptly in the afternoon.
"Then we farmers like machines. We
have them fur their comfort and style.
They aro great for Kunday rides."
The two Cielghton men are from one
of the best towi.shlps of Knn- county.
They say the farmers In their aon have
suffered very little from the frost or the
dry weather. WlieUt ruining Is not s.i
prominent In that srctlon and the weather
has been fine for oals. Farmers aro no'V
beginning to plant corn. Within the next
five days the greater part of tha corn ciop
will be planted. Knox county ralss a
laige acream of corn ss a general rwlc
and It is probable that this rule will bj
considerably stretched this year.
Frluhtfnl ftnaama
Of the stomach, liver torpor, lame back
and weak kidneys are overcome by Kleotrlc
Bitters. Guaranteed. 60c. For sale by
Beaton Drug Co.
OMAHA GARAGES ARE CENTRAL
IkMrlag of Motor Cars on Farnani
Street Adda Greatly to Metropol
itan Appearance of C'ltr.
One of the peculiar features of the auto
mobile Industry In Omaha and It has be
come nn industry rather than a fad Is
the cr ritrBllJiation of the garage district
It Is a notworthy fact that Fainam tftreet
from Klphteenth street to Twenty-fourth
street, Is almost entirely taken up with
automobile garages, supply houses and re
pair shops. This centralisation gives to
the city a metropolitan appearance, Indi
cating at once the supremacy of Omaha
as an automobile market.
What bettor boost could there be for the
town?
Naturally, any community that Is long
on automobiles must be a prosperous com
munity, for automobiles and prosperity go
hand In hand. That being a settled fact,
the prosperity of Omaha la evident at a
glance.
npi TTJ A O The sensation of the ycax, brought to Oma-
m 11U V-BI cai W ha by
tho Sweet-Edwards Automobile Co.
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l uliiimlniin i Hi , i ii ,rii mi. rli-
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Tlie R. A. C. is 50 hor?o power, f cylinder, 13:5-inch wheel base, 3(5-ineh wheel, full flo;it
ing rear axle, 3-point suspension motor, selective transmission. All easily accessible. Prier;
$2,200. A truly high power, high class car, sold at the price usually asked for an ordinary 4
cylinder machine. Only a few of these cars allotted to Nebraska for this year. Get in early.
ANo agents for The Moon, fine and powerful ar. The Parry,
the prettiest car in the country and the American, the aristocrat tar.
SWEET-EDWARDS AUTOMOBILE CO.
20S0 Farnam Street
This Car Has a History
V j yte-X Wiss' u' kk t
' ,.;.U i-:"w t "r -ypnx
G. M. WAONKU IN THE COtA'MIHA. WHO MADK TIIK ONLY PERFECT SCORE)
IN TUB THREE-DAY 600-MILE "ALL CONNECTICUT RUN." THE CAR
SHOWN HEREWITH IS A STOCK CAR WHICH HAS BEEN DRIVEN UP
WARD OF 11,000 MILES SINCE LAST OCTOBER.
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Supreme road ability with the small
est tire and operating ex
pense are combined in
Franklin Model D
A five-passenger touring car, light and resilient, it
offers luxury and comfort for the country road, beauty
of line and ease of control for city use. Always powerful,
always efficient, it is the ideal car for business and for
the family.
Model D made and holds the Chicago-New York
record of 39 hours,-53 minutes. Other automobiles have
failed to cover tho distanco in less than fifty hours. Only
touring efficiency of the highest type could make such a
record possible.
Model 1) weighs a third loss than the ordinary five
passenger touring car. The operating cost is lower, and
the repair charges are less. The reliability of the auto
mobile as a whole is on the highest plane.
Model 1) has tires 3(5 inches by 4' inches. Other
motor cars of its type have tires 34 inches by 4 inches.
On an automobile of tho same weight the larger tires
would give double the service of the smaller. On an auto
mobile of a third less weight and of extremely resilient
construction they give four and fivo times the service.
Model 1) has no superior in comfort. Full-elliptic
springs and wood chassis frame give it nn ease of riding
unknown to those not familiar with Franklin design.
Road shocks are absorbed not transmitted to the pas
senger. In comfort, reliability and economy of opera
tion it is supreme.
Model D is furnished in touring car form, as a run
about with hamper or with rumble scat, with close
coupled or surrey type of body. It meets 'every motoring
need.
GUY L. SMITH
2205 Farnam St. Omaha, Neb.
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It 0
21 Cents
nly Costs
a Day To
Stin This Maxwell
100 Miles a
eek
"Since this advertisement first
appeared letters from many
owners of this little car say
that our estimate of cost of
maintenance is too high. I
do not believe that the Max
well has an equal on the mar
ket. We are selling all that
we can possibly get.
We can make prompt deliver
ies.
)
Our recent advertisement showing in actual figures the LOW cost of MAINTAINING our big MaxwelJ
touring car aroused greater public interest than we predicted. The results proved that we were right in
believing that most people want to know just how much a car COSTS TO RUN before they buy it. We
wait with interest to see if other makes dare follow our lead and tell how much their cars cost to run.
Here are
the Figures
required.)
This high class Maxwell Runabout can
be run 100 miles a week at a total
cost of $2.05 (or 5,000 miles a year
tor $106.40). This Includes total cost
of gasoline, oil and grease necessary;
the total tire expense, including the
cost of the average number of punc
tures and one extra casing and three
extra Inner tubes (more than usually
Maxwell
Construction
Adopted
These figures, established by Maxwell owners represent an average total
cost, if you run your own car and store It on your own place. Here's a fair
sample of the lettera we receive from owners of Maxwell runabouts.
"I have had one of your runabouts for a year, and have kept an accurate
.record of all my expenses. I was surprised to find that it only cost 29 cents a
day to run this Maxwell 100 miles a week. My total expense for 6,000 miles
was $106.46 itemized as follows:
"Gasoline, 217 gallons, $43.40; oil, 20 gallons, $10; one pall grease, $1.60;
3 spark plugs, $3.00; one new spring, $3. B0; small repairs, $2.60; flva punc
tures vulcanized, $2.50; one extra casing and three extra inner tubes, $39.80.
"I have never been laid up on the road for repairs, and my car is going
today better than ever. GEO. B. RICHARDSON."
Fac-slmile of this letter sent on request.
For long, hard tours this Runabout is just as adequate for TWO passengers as our big 30 H. P. Touring
Car is or FIVE passengers the difference is in the carrying capacity only. Any hill that ANY OAR
will climb THIS CAR will climb. The name "Runabout" does not do it justice it is a 2-PASSENGER
TOURING OAR with a speed of 35 miles an hour.
AXB or UAxnmiM to bats
Bold to Jan. 30, "10 tunes
Bold durlnt Feb., '10 .... 1,300
Maxwells In us today., 1S.S2
witoi tii rxovBXS omow
Cheaper to Keep
Than a Horse
and Buggy
Among thousands of letters received, hundreds have been from people who have no need for a big, five
passenger touring car. These ask for SIMILAR FIGURES on our famous Maxwell Runabout. Here
they are! We gladly show how LITTLE it costs to operate the Maxwell. Its remarkable ECONOMY and
great UTILITY for pleasure and business appeal to thousands of people who have considered even a
horse and buggy beyond their means.
but reflects the KfclST
to
utes a day is all that is required
Compare this with the time taken to feed, groom and harness a
one can drive the Maxwell with half an hour's practice.
With this Runabout your radius Is
unlimited you can drive It 100
miles epch day or more. , When
not in use all expense stops a
horse Is a constant care and ex
pense. Three horses will not do
the work of this Runabout yet
one horse costs more to keep. Con
sider the saving in time; 15 mln
fill It with oil, gasoline, etc.
horse. ' Any-
Every article used in this Maxwell Is
found on one or more of the high priced
cars. For example the Maxwell engine
Is water cooled by the thermo-syphon
system, the same as the Renault, one of
the costliest French cars. We use the
unit construction and three point sus
pension, as do the Kapley and Motobloc,
famous English and French machines.
The Maxwell was the first to use the
metal multiple disc clutch now geneially adopted here and abroad.
Everyil $e may not thorongly understand these MECHANICAL) FACTS,
but we give them to show that when you buy a Maxwell you get a cat that is
For Traveling
Salesmen
the result not only of our eight yearn of experience,
Judgment of the able European engineers.
Every salesman and every manufac
turer who employs salesmen should
write for the "Economic Runabout"
booklet, Just off the press. It is the
story of a competitive test made by a
large New England concern to deter
mine if Its salesmen could do their
work cheaper by automobile than by
ralroad. Their report was overwhelmingly in favor of the Maxwell Runabout.
It was an Impartial test, a test In which we did not figure. We reprint it by
permission. You should learn why railroad expenses were more than "cut In
half and orders Increased 800 per cent."
We take pride In the record of every Max
well sold. We make it our business to
teach you bow to run It. We publish a
semi-monthly magazine to instruct Max
well owners to operate their cars economi
cally. Of course we cannot guarantee
that everyone will run this Maxwell at
the exact cost above stated It is an
average. Many Maxwell owners do bet
ter. There are few who cannot afford
to keep tbla Runabout and we want you
to know what a great convenience It is.
We Coperate
with Maxwell
Owners
This is not just an advertisement it is NEWS. Thousands of people will read it with interest, because
they will learn that the Maxwell Runabout affords the CHEAPEST TRANSPORTATION FOR TWO
PEOPLE. Many who do not keep a horse can own this Maxwell it costs so LITTLE to maintain.
Maxwell.
Briscoe Omaha Co.,
2115 Farnam St.,
Omaha, Neb.
