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About The daily Nebraskan. ([Lincoln, Neb.) 1901-current | View Entire Issue (April 11, 1991)
Baseball spawns booming sales ’ By Jeff Singer Staff Reporter There is only one event that Lincoln sports clothing businesses look forward to more than Christ mas: the start of the major league baseball season. The dusting-off of the diamonds means big sales at the local stores that specialize in baseball cloth ing, two Lincoln retailers said. Tim Lee, manager and owner of the Pro Image, said popularity and availability are what bring the customers to nis stores. "Whenever a team changes m mm mm mm mm mm mm mm mm mm mm m» uniforms, it seems everybody wants to jump on the bandwagon and buy something of that team's," Lee said. He said the hot teams this year are the Chicago White Sox and the San Diego Padres because of their new uniforms. He also said that the baseball clubs from the Midwest — the Chicago Cubs, Kansas City Roy als ana the White Sox — are an nual favorites. Lee said that big-name players going to new teams tends to open up many of his customers' wallets in April. — mm _ - "Darryl Strawberry going to the | Dodgers, and the White Sox pick- jj ingup Bo Jackson has really raised 1 the demand for their merchandise," | Lee said. Lee said his baseball sales have | increased by as much as 30 per- | cent over last year and that this | represents a nationwide trend in j the popularity of baseball cloth- , ing. Another Lincoln businessman , who agreed with Lee is Kirk Lehl, . manager and owner of the Pro 1 Jersey. He said he has seen a dra matic increase in baseball prod ucts since he started his business two years ago. "P ve haaa 50 percent increase ' in baseball sales since last year," < Lehl said. "This has become a bie | business around this time of year, j Lehl said that his customersare ' as diverse as the variety of base- j ball items he sells. "The customers that shop in my store range in age from 10 years old to 40," Lehl said. "On i average though, the majority of ; my customers are in their early j 20s." Whether it's a winning team's j jersey, a new team's cap or what ever, two things are for sure: It j will be popular and according to * Lincoln merchants, everybody will * want it. iW.C.'s w.<_.'si ' TAKE A STUDY BREAK! \ !/ $2.80 Pitchers MJ |[ S* $1.15 Well Drinks $ j Q W.C.'S Downtown v+r 1228 'P' Street JW.C/s, Coupon Not Good With Any Other Offer _w.c:sj {CONSIDER ! UNIVERSITY OF NEBRASKA-LINCOLN ♦ College ^Independent 6% Study / If you are considering taking a course this semester, ' * consider UNL Coliege Independent Study. College independent Study credit is UNL credit. Credit that can keep you on your academic timetable. Credit that ccri be the difference between graduating and not graduating Choose from more than 81 credit and 10 noncredit courses. Set your own study and exam schedules. Complete a course in five weeks or take up to a year. Learn from UNL faculty UNL Independent Study Division of Continuing Studies 269 Nebraska Center East Campus, 33rd & Holdrege Call 472-1926 for Details Lincoln, NE 68583-0900 REGISTER NOW ■U.... .1 .1- . - .... .- . ....... ■ — — ' Tom Towater/Daily Nebraskan MovJ bvrtd MrRE/ RAi*4, Sum , Sm»o ^ A'i*T0t _, But CoNriNEMT c Hu«*tCA#Jts? J2 THfc|£ X S PH4W the ^ L.Mt ! * a § * a 3 KM HE HU ID IT UK Men Who Are: - 19-35 years of Age! - Healthy! - Non-Users of Tobacco products! - Able to stay at Harris from Friday night through Wednesday night! May Qualify To Participate in a Study and Earn Up To $1100.00 For Further information and complete schedule ^(>11 Study 13118 HARRIS LABORATORIES, INC. 474-0627 irsday 7:30 a.m.— 7:30 p.m.; Friday 7:30 a.m. -- 5:30 p.m. If you don’t register with Selective Service. you might make the wrung impression. Lets l»e blunt. If you’re a man. you've got to register with Selective Service within a month of turning 18 If vou don't, vou're breaking the law. Register with Selective Service. Hsquick. llse-isv And it’s the Liw