jNew decade to bring boost of service field
By Emily Rosenbaum
Senior Reporter
The 1990s will see a rapid
growth of the service, health care
and technical fields and a decline
in the manufacturing industries,
according to the assistant director
of the Career Planning and Place
ment Center at the University of
Nebraska-Lincoln.
Geri Colter, assistant director of
the center, said that as Baby Boom
ers grow older and become more
financially secure, they’ll want to
spend their extra savings on serv
ices, such as wardrobe coordina
tors, maids, caterers and interior
decorators. Others will want to
save time by hiring someone to do
their grocery shopping for them,
she said.
A service that just has begun to
find a market, primarily on the west
and east coasts, is tree trimming,
she said. Working men and
women who don’t nave enough
time to decorate their own Christ
mas tree arc spending $200 to $300
to have others come into their
homes and do it for them, she said.
Entrepreneurs who can “antici
pate the needs of others” will suc
ceed in the service industry of the
’90s, she said.
But those who hope to turn a
large profit in the service industry
probably won’t do so as employ
ees of a business, she said.
“The biggest area of growth is in
an area that’s been traditionally
low paying,” she said. “Those that
want to make money will need to
own the business.”
Studies indicate that health care
will be one of the biggest areas of
growth in the ’90s, she said. The
large population of Americans
growing older is creating a greater
need for medical care, sne said.
As technology increases, the
need for electrical, mechanical and
chemical engineers, as well as
computer science experts, will
continue to grow, Cotter said.
Because the jobs offer high in
comes, they are attractive to col
lege students, she said. However,
national enrollment in engineering
and computer science fields of
study has declined the past few
years, probably because the
courses are difficult and often
graduate school is needed to en
sure a complete education, she
said.
Those who graduate in the ’90s
with a degree in engineering or
computer science will find many
opportunities in the job market
waiting for them, she said.
That same advancement in tech
nology also will contribute to the
decline in the manufacturing in
dustry, Cotter said. Factories are
turning to robotics and machines
to perform tasks that have tradi
tionally been done by workers on
an assembly line, she said.
Statistics show that from 1982 to
2000, there will be a 53.7 percent
decline in electrical and electronic
assemblers, the largest decrease in
any field, she said.
Cotter said that the Southeast
and Southwest parts of the United
States will grow the most in the
’90s. Businesses and industries
recently have begun to look to
ward the Southeast and Southwest
southwest because they have
been relatively unused, she said.
The climate in these areas pro
vides a favorable location for busi
nesses and industries and the
transportation routes also are ideal,
she said.
Growth on the West and East
coasts has leveled off in the past
few years and probably won’t
grow much more in the ’90s, she
said.
“It’s still a pretty stable area, but
people are almost thinking of those
areas as burnt out.”
Cities in the North and Northeast
that have relied heavily on the
manufacturing industry have
shown an economic decline in this
decade, she said. Many of those
cities arc working toward develop
ment of the service industries to
catch up with the growing South
east and Southwest, she said.
MARRIAGE from Page 7
way.
“People think they are arguing
over money, when really they are
ignoring the deeper problem,” he
said.
Smith sees certain trends con
tinuing into the ’90s, however,
such as cohabitation. He says that
divorced people often make up
these relationships.
“Many people are simply snake
bit, and are reluctant to get married
again. They say, Tve been there,
I’ve done that, now I want some
thing different.’”
The biggest change affecting
families in the ’90s concerns the
elderly, according to Smith.
“We’re now at a point where
people are spending more time
caring for their aging parents than
they did caring for their children,”
Smith said. “Do you see what that
says?”
Smith says he sees a boom in
nursing homes in the years to
come.
' “Who knows?” he said. “We
may be watching television shows
about baby-boomers caring for
their elderly parents called fifty
something.’”
Fads to fill \90s music scene
By Bryan Peterson
Staff Reporter
Fifth Column has been chronicling the
role of music in changing our lives for
three years. As this decade draws to a
close, it seems appropriate to offer a few
humble predictions for the decade
ahead.
Music in the 1990s will be even more
diverse and faddish than in the 1980s.
Musicians will come and go as never
before and music charts will witness
increasingly shorter turnover periods.
New technology will continue to revo
lutionize the music industry and concert
tours will fade in popularity as televised
“live" performances become the norm.
Computers may play a big role in this
I shift. As personal computers proliferate,
the means of sharing music will multiply.
Some sort of “subscription service” may
develop in which musical releases are
transferred via computer rather than on
cassettes or records.
Compact discs and players of course
will become even more widespread and
will become more accessible to inde
pendent or underground bands. This in
turn will contribute to the popularization
of alternative music in the mainstream.
The underground will continue to
subtly affect mainstream tastes but will
do so through several routes, becoming
both more and less outlandish at the
same lime. The extremes of punk will be
both surpassed and cast aside by the
underground.
Punk, rap and metal all have been ab
sorbed into the mainstream, so even
more outrageous and controversial gen
res will arise. But each rising style will be
shorter lived than its predecessor, con
tinuing a noticeable trend of thc’BOs.
The faddish aspect of new styles will
become more apparent as they quickly
rise to prominence and are forgotten
more quickly.
Another’80s trend will be highlighted
in the coming decade; the adoption of
pel bands by the music press.
It currently works something like
this -A music rag declares some previ
*_ A -
ously unknown group to be the newest
“hip and stylish” band and will laud that
group with untempered praise.
Other publications then scramble to
cover the chosen band and do an obliga
tory (and always flattering) article or
interview.
After three months in the limelight, the
band is forgotten as the next hip and
stylish group is chosen. But the three
months likely will be abbreviated to a
few weeks as the cycles shorten.
Music will play an increasingly impor
tant role in unifying the members of alter
native or countercultures the gay com
munity in particular. This will contribute
much to growing acceptance of homo
sexual lifestyles, a shift which may mark
the ’90s in history.
High school kids will continue to
define themselves in terms of a favorite
band as marketers find more and more
novel means of selling band merchan
dise and youth have less and less reason
to define their own identities.
Musicians will play a prominent role in
a backlash against anti-drug hysteria
which will lead to legalization and more
responsible use of many drugs.
As the repercussions of Glasnost cut
more deeply through barriers of repres
sion and distrust, Russian and East Euro
pean bands will gam unparalleled popu
larity in the West and may become the
pet bands of the more hip and stylish
members of the masses.
Meanwhile, musicians will continue
to be active in political activities and to
Clay in benefits, although such acts will
e given less attention by the media and
the masses as they become common
place.
In short, there will be no single sound
or trend to mark music in the’90s. Music
will continue to play an important role in
changing or improving our lives.
The greatest danger is that music will
play an ever-growing role as a means of
escape frqpi the world rather than serv
ing as a creator of moods and thoughts.
It is in this latter capacity which music
has always best served people, whatever
the decade.
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