The daily Nebraskan. ([Lincoln, Neb.) 1901-current, February 27, 1986, Image 14

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    .
f I f-v. tn-1,. tMJ :
. Sswr . "7 til .sSK
"Id
J .1
Aspen SQR 24
Page 14
Auto Reverse Cassette Receiver
AMFM Stereo
6x2 Station Presets
LocalDistant Attenuation
HP Tape Head
Pinch Roller Release
Separate Bass & Treble
Balance and Power Fader Control
Preamplifier Outputs
DNRt
ASU Impulse Noise Quieting
Night Illumination
Power Antenna Lead
Adjustable Shafts
2 x 7.5 Watts
Time Display
4611 Pierce Drive ( 402 ) 466 M23 Lincoln. Nehra-k.1 6HS(M
2
, 1 A IffljipgiprfiMM
--.w.. ., , .n- m-.,,n,-. ,. for,
U
ft
fc
V
' .1
Mike Hughes said he will beat any keg price.
Mark DavisDaily Nebraskan
You say you want cheap beer?
How about $1.54 a six pack?
V jMEXICAN, RESTAURANT
TUESDA Y-MARGARITA VILLE NITE
12 price margaritas all day long.
WEDNESDAY-TACO BAR NITE
8-11 pm
75 a piece, come in after the game!!
THURSDAY -STUDENT NITE
8 pm-close
Reduced price margaritas and beer!!
y . MEXICAN RESTflirRAJff)
201 k?h (M St.
Pto: 464-8281
By Mark Davis
Assistant Photo Chief
(with a special guest appearance by
Chris Welsch and Geoff Goodwin)
The difficult task of saving money is
just that, difficult.' Sometimes finding
money for beer comes down to a deci
sion of what bill can be put oil' until
they'll let you back into the plasma
center. But to the experienced beer
drinker the only way to avoid sobriety
when it is least needed is to have a
budget.
So have a budget beer.
All budget beer isn't bad. Some
almost taste good. This town's cheap
est beer is Carlings Black Label. Black
Label is an old Canadian heritage beer
with just enough bite to fall in the
"cheap" category. It's brewed in
LaCrosse, Wis., and according to How
ard Sorenson, Regional Sales Director
for Black Label, Black LabeL is not
Hieleman's compromising beer.
"Black is brewed with the best hops
and grains with no shortcuts," Soren
son said. He said Black Label is cheap
because it lacks media support in this
area.
The real truth is that Black Label
doesn't taste much different than any
other cheap beer. The biggest differ
ence is that Black Label is the cheap
est beer in town.
In a survey of the 48 liquor stores
listed in the Official Phone Book's Yel
low Pages, M of them list Black Label
as their cheapest cold beer. The abso
lute cheapest cold six pack of Black
Label was $1.70 at the Still.
That price surprised Sorenson. "Black
Label is a good seller in the Northeast.
It competes with a large list of other
more popularly priced beers."
But at the Still the price isn't any
thing special. It's just their "everyday
low price," according to owner Bill
Barker. They sell Black Label warm for
$1.54.
"What we do is just sell everything at
cost plus ten percent," Barker said.
Barker, a veteran of the grocery store
business
Pardon this interruption but Geoff
Goodwin and Chris Welsch have forced
their way into this column. With little
more than brute strength and a six
pack of Black Label we lured erstwhile
photographer Davis out of our way.
For the record, Black Label is worse
than hog swill. Well, not quite that bad,
but it's much worse than our champion
of cheap: Shaeffor The White Wine
of Beers.
Yes, Shael'fer is an old East Coast
tradition.
Hold your horses there, Chris, said
Geoff, leaping in. And while you're
holding them, think about how the
world is going to be in 50 years. Will
there be Shaeffer or Black Label ia 50
years? Will there be beer at all? Willlife
be worth living at all?
Chris: Davis says Black Label has a
half-life of 368 years.
Geoff: As William Faulkner might
have said if he had been a beer drinker:
"Between swamp water and Black Label,
I'd rather drink Black Label. Maybe."
Back to Mark.
See CHEAP on 15
J
fLUTJ CH P liRl yv r
I gJj ComPte Lunch MenusParty Rooms
USrETTTOy DINNER FOR TWO UNDER $10.00
CjsSXT 200 i3orth 12th Street and up
Daily Nebraskan
Thursday, February 27, 1986