Wednesday, May 2, 1C34
Pago 14
Daily Ncbraskan
New albums...
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Have the summer edition of the A w.iCJ -CiU
mailed to your summer address for only $730
Continued cn Page 13
The latest in a long string of Madness
LPs is much better than their previous
five albums and their umpteen EPs.
Like the Style Council and good wine,
Madness keeps getting better with age.
Keep Moving (Geffen) is completely
dmerent from anything they have ever
done .before and especially last year's
popular Madness.
Instead of sure top 10 hits, the band
has opted to take the unconventional
route and put gospel, reggae and ska
on their album. And unlike the mind
less fun of "Our House" and "House of
Fun" they prefer to head toward
thoughtful, fun songs such as "March
of the Gherkins" and "Michael Cainc."
"Wings of A Dove (A Celebratory
Song)" probably is the most atypical
song on this album. The gospel is so
unlike their style, yet it is fun to listen
to because they carry it off wcIL
Madness also utilizes ska in a very
effective manner. On "Victoria Gar
dens" they are aided by General Public
an offshoot of the English Beat.
Keep Moving and My Ever Changing
Moods both use wonderful brass sect
ions. Both albums are proof of what
the bands can do and might be able to
do in the future.
Name.
Address.
State.
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Lincoln, NE 68583-0448
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"Jim Bridges draws a dynamic performance from Debra Winger"
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DEBRA WINGER
The mystery that led her
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A JAMES BRIDGES Film "MIKE'S MURDER"
DEBRA WINGER MARK KEYLOUN DARRELL LARSON and PAUL WIN FIELD as Phillip
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Edited by DEDE ALLEN, A.C.E. & JEFF CCURSON Director of Photography REYNALDO VILLALOSOS
Written and Directed by JAMES BRIDGES ,
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ft WAMMMI COMMUNtCA OWS eOMFAMY
KUC7 ftL v7ini!l
ic'o aid
Public radio has one of the most foolproof ways of
determining audience.ratings and support. It's not
with telephone surveys. No one fills out listener diar
ies. It's the "put-your-money-where-your-mouth-is"
approach, a relatively good measure of how much
enthusiasm is out there for keeping the station on
the air.
JoAnne
Young
mmm'nm him u mm m. mxn
Well never know how many listeners would actu
ally fork over money to keep KFRX or Q 102 on the
air. We do know how many listeners would do that
for Lincoln public radio station KUCV. About 2,000
listeners are contributing $300,000 yearly to the
KUCV coffers, according to station manager Eric
Graham.
That's a substantially large portion of the $450,000
operating budget. Union College contributes $45,000,
the Corporation for Public Broadcasting offers an
annual grant of $40,000 and corporate underwri
ters make up the difference
KUCV is net only healthy, but experiencing sub
stantial and rapid growth, Graham said. That's not
what wc3 expected to happen to public radio, in
general, when Ronald Reagan took oGce and began
wielding his budgetary sword.
Because of those budget cuts, Graham said the
whole system is healthier now. There is a new
dependence on aggressive, careful management, he
said. KUCV became associated with CPB about the
time those budget cuts sent into effect. Since the
station never experienced the "fat years" Graham
said, it didn't have to cut back when the money from
CPB fell off.
"We knew we needed to earn it (the money) from
the listeners" Graham said. "We were not being
handed a stack of money on a silver platter. We have
a long way to grow, but we're growing at a pace that
matches the support."
The station employs five full-time and 20 part
time people, with two-thirds of the part-timers com
ing from Union College. In addition, 15 to 20 volun
teers work at the station.
The station signs off at midnight now, but there is
some talk, Graham said, of operating 24 hours in the
fall a move that would require $20,000 to $30,000
extra a year. To accomplish that, the station would
need to see some reliable growth in listener support,
Graham said.
Although the station has not officially taken a
stand on the public radio bill being debated in the
legislature, Graham said the result of a public radio
network run by the state would be to dilute support
for public radio in Lincoln.
"If there is more than one service going after the
same dollars he said, "something is going to suffer."
, At the risk of seeming ani-public radio, Graham
said the station's board has decided to sit tight and
not lobby one way or the other because of the com
plexity of the issue. "
According to Graham, Lincoln is a good place to
be in. the public radio business because of the com
mitment the city has to the arts. In terms of being a
cultural center, Lincoln is far and away ahead of
other cities this size, Graham said.
"The support for KUCV is growing fast and has not
tabled off," he said. "It has surpassed the percentage
of involvement that was predicted."
Because of that, the staff works harder and has
more "stick-to-itiveness," Graham said.
- According to national and Lincoln research, pub
lic radio has two types of listeners the older
listener with a higher average income and educa
tion and younger listeners in their late teens or
early 20s.. ' ,
KUCV currently is working on a national produc
tion program for distribution next Easter in con
junction with Radio Vatican that will originate in
Rome and will be broadcast live to 100 stations.
Projects like that are good for Lincoln and for KUCV
Graham said. '