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Thyrcday, November 3, 1CC3
DalSy Ncbrcskan
Pcg3 11
rood looks, outweigh .good soiinol"ori MTV
First Music Television revamped the music
industry.
The ctaant HI rvllo business end the record
industry were strengthened and revitalized by the
new murle and f::.:cj MTV brought to Ills.
Then MTV became- an inte-rU pert of minions of
viewer's TV tiir.s. The tkr.e that was ones spent
watching mindless eit-coms can now be spent
watching mindless, nevertheless entertaining
videos
whereas before they would be doomed to small bars
beeauea their sound wrs neither orHl nor ban
kable. A short while co, record companies would
not take very many chances with unknowns. MTV
has changed ell that.
Rock 'n' roll is sexist. Men sing about cruel women,
worsen they wart to ma, dumb women, etc. Of
course there are exceptions but MTV tends to
stretch the sexist implications in a song to it's outer
limits, .
i
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Continued on Pg3 13
jT'
MTV is now an institution. It decides directly or
indirectly which groups and songs will become
hll-acts", ' n
The first aftershock of the MTV explosion has
been and -increasingly continues to be an undue
emphasis on a band's visual aspect
A driveling musical hack lilce Michael Bolton can
now succeed, obviously net because of his unorigi
nal borish music, but because he has a nice butt and
looks mean and homy.
Many groups now succeed because of appearance,
Coppola . . .
Ccntisred ficra Prs 10
adolescent and
parochial. There is noth
ing wrong with that.
However Coppola seems
to have a wider and
bawdier sense of what it
takes to make a good
film, not just a high
powered, two-cimcr.tio-nalthrder.
For'-.thcii !whownr"'':
"Come Back to the 5 &
Dime Jimmy , Dean
Jimmy Dean," you will re
cognise similar produc
tion techniques using
one-way mirrors and see
through scrim to show
the merging of time and
place which enhances, ct-
flcient for the narrative.
When two scenes that re- ;
late but take place at dif
ferent locations are
filmed in the sar.e time
and place, the point is
made in half the time.
The l;:;.tmi b l3 arti
ficial with a Cm r.eir cp- :
preach.
The tcrchy &nd ' e!
music track features the
jazay blues cf cravelly
voiced Tom 7aiis and
Crystal Gayle. Great
stuE, -
A good movie reviewer
should ask three things
of a fJm: 1. What is the
story? (he should stay
away from this o much
as pesaiila), 2. XJcs the
story presented well?
And 3. Vcs the story
worth terir.- . -
Jud;;Jn frcn thh cri
teria, "One From The
Heart succeeds in every"
way. It was a f.Im waiting
toberr.i5. :
Ti ' f"-"i !i t " T
put te:;t!;:r rr i rad
iates a LLrJ"cf preten- '
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c.ir.7 ci:.e cccl
led to i:st. --e
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Vhlle it has helped break many new and exciting
acts Into the spotlight, e.g. the Stray Qsts and The
FLxx, MTV also has created a market for the unorig
inal (good-looking) coat tail grabbers.
If MTV had been setting the standards in 1C37
when Janis Joplin was rearing her ugly head above
the crowd, she never would have made it Che was a
brilliant voc&liet and musician, but she was pain
fully plain and probably would have made an
unappealing video."
That's one complaint I have about MTV it's too
appearance oriented.
Another is sexism, and to a certain extent, racism.
There is no question that there is a lack of black
videos on MTV. MTV claims many black groups dent
play the type of rock they feature. They donY say
that many white groups who have heavy rotation
videos dont play the "New Music" MTV claims to
solely play. " , '
There can also be no doubt that MTV is sexist, and
not just because rock, 'n' roll is sexist, a3 bubbly,
spunky video jockey Martha Quinn stated in a Daily
Nebraskan interview. MTV pushes sexism to new
heights, and MTV may do more in damaging the
status of women in our society than any other ele
ment on television.
it ir
hi
if'-4
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