The daily Nebraskan. ([Lincoln, Neb.) 1901-current, November 02, 1979, Page page 8, Image 8

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    pegs 8
daily nebraskan
frlday, november 2, 1979
- Photo by Mark Billingsley
Daily Nebraskan reporter Gordon Johnson works under the cloak of darkness to discover what evil and corruption
exists among the habits of trick-or-treaters. By the way, Johnson is on the last.
Over-sized goon
is ugly company
By Gordon Johnson
Question: What do you give a six foot two,
, 200-pound monster?
Answer: Anything he wants.
At least that is how it seemed Halloween night
when a Daily Nebraskan reporter, dressed as a
creature from one of Tolkien's novels,, went
door-to-door with a group of children ages'three to
12.
"You sure this guy is supposed to be with you?
He looks a little strange to me," one door-anserer
asked the youngsters searching tricks or treats.
Surprisingly, no one called the police or.refused
to give the goblin candy, in fact, some were
surprised when he refused to . take the goodies.
One man was so intent on giving, candy to the
younger children that he didn't notice the size of
their companion,
. "You're pretty big. When are you going to stop
trick or treating?" one spook feeder asked.
Of course, the obvious answer is until it stops
being profitable, '
For the most part, the children didn't seem to
mind the company of a large goblin, except for one
three-year-old who said the monster was too ugly.
16 percent of Lincoln's personal income is from UNL
By Pattt Gallagher
UNL had a quarter-billion-dollar impact on Lincoln in
the 1978-79 school year and is expected to equal that
figure this year.
According to a survey by Jerome Deichert, a research
associate for the UNL Bureau of Business Research, 16
percent of personal income in Lincoln is generated by the
university.
Personal income, Deichert said, is the "measure of
income received from all sources," t
.. .The income is kept basically within the Lincoln spend,
tag community, according to the survey, The spending is
estimated at $262.5 million.
The survey was conducted in the fall semester of 1978.
Questionnaires were distributed to UNL students and
employees.
The study was financed by the NU Foundation, which
financed a similar, less detailed study in May, 1978,
DEICHERT SAID that the quarter-billion figure was
about what he expected. He said when one considers that
Lincoln is a community of 186,000 persons-28,000 of
which either attend of work at UNL-the amount of their
spending is certain to be impressive.
In an interview with the Sunday Journal and Star,
Deichert said 8 percent of the Lincoln work force is
employed by UNL. The percentage includes UNL faculty
and staff, as well as work -study and graduate students; he
said.
- As an employer, UNL has a payroll of nearly $97
million, the majority of which stays within the Lincoln
community, he said, He said about 90 percent of UNL
faculty and staff live in Lincoln and spend most of their
income here, r
Deichert said people generally can see the. economic
effects UNL has on Lincoln, but his study was designed
"to put a number on it,"
THE FOLLOWING are some of the highlights of the
1978-79 study: ....
0 For all these years-we have been having fun I
Hope you have been having fun with us. J
Thanks For All The Great Years I '
1 ' . '
Anniversary Sale Ends Saturday
Joi..,So North Uth
-UNL employed 8 25 persons.
-The university's spending for operations, mainte
nance, instruction, construction and. auxiliary services
totaled $159 million. Included is the payroll of $96.7
million. Money spent on football is included in the
auxiliary category, .
-Total student spending was nearly twice that of UNL
employees, Deichert explained the money students earn is
spent basically on themselves. He said the trend of high
student spending points out the fact that students are a
very marketable product,"
, -Deposits in local financial institutions generated
$353 million in funds available for loans,
-Nebraskans visiting students and UNL employees
spent about $27 million, and campus visitors, including
f those on football Saturdays, spent an additional $7,1
million, he said, Deichert said he did not investigate how
much money was actually generated by football
Saturdays, A topic that size "would require a much more
detailed study," he said. He said retailers in the Lincoln
community would need to -be included in the study,
-LOCAL GOVERNMENT received $5,4 million
because of the university, This figure included sales taxes
of $1,6 million, and real estate taxes of $3.8 million,
Deichert said the impact of the university cannot be
measured only in terms of dollars and people, Fine arts,
civic organizations, and government committees also must
be included in the total picture, he said,
Deichert said students are an important source of labor
for local businesses, He said that the survey indicated that
70 percent of the student body worked some time during
the year,
Deichert said he has had some demand for the survey
from Lincoln retailers.
"Some firms recognize the stimulus of the campus and
offer things like student discounts," Deichert said to the
Sunday Journal and Star, "Other retailers aren't awake
yet,"
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