The daily Nebraskan. ([Lincoln, Neb.) 1901-current, November 29, 1976, Page page 8, Image 8

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S3aveloc!;'s Joyo "Sigq'tg
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Photo by Tod Kkfc
The Joyo Theatre, leceistSy dosed, has been purchased sad wO reopen Wedaesday.
Owner J any GuUssd ssys the theatre, tiadlti!2y showing fasiSy csovies, 8w
show a wide? variety of Cms.
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By llziy Jo Fiizl
Ths Joyo Thcstre, t long-standing
liavtlock institution for famUy f2m enter
tiLmtnt, rtcpta Weinssiay ttccurs
"it looked lilce a business that cculj be
brought back."
Jerry GiJ!nd, t!ie new ownsr of the
Joyo, sdd he bought the theatre beceuse
he though he couli mike sonic money.
Gtslhsad, a real estate tent for Dehaoat
Red Estate Con declined to ssy how much
he pdd for the theatre.
"There's been a theatre in Kavelock for
over 50 years," he said. "Hopefully, the
cost?ia will come back,"
The Joyo, 6102 Kavelock Ave., closed
Oct. 21 after 63 years of providing family
. fin entertainment in the Eavdock area.
Former owner Phil McBaimott of Oiasha
closed the theatre becsise of a decrease in
motion picture production.
"People go, but there's just not enough
films to go around,'" McDermott ssdd.
The deserted theatre wss on sale for less
than 30 days, said Ron Brannin, Gateway
Realty' aenl handling the sale. Havelock
residents were "quite concerned as to what
was going" to happen to the Joyo," Brannin
said. "They were afraid that this
community would no longer have a smsll,
community-type theatre."
After the "For Sale" sign went up in
front of the Joyo, Brsnnin's office began
receiving numerous phone calls expressing
an interest in the theatre. Some callers
wanted to buy the theatre and others were
interested in seeing the Joyo preserved as
a movie house.
"If you stop and think how many years
the theatre was on that corner, it'd be
shame to discontinue the attraction,"
Bramsia said"
Gulsnd's plans for the Joyo call for a
new basse. He said he is "absolutely"
trying to charts the reputation of the
former family film, G-rated movie house.
"Obviously it's been allowed to deterior
ate," he stid of the Joyo's irr.?e.
The reopened Joyo wll be a general,
theatre, according to Gulknd. "By gencrd,
I mem it won't be an X-rated theatre, but
not just a G."
Fihns will be on par with what is bebg
played in the downtowa theatres, but the
Joyo will be aimed it a different clientele
than . the downtown crowd, Gullaad sdd.
"We'd like to have more of a small town
type of crowd."
Admission prices at the new theatre wl
be reminiscent of the low rates of the
former Joyo. Gulland said children's
admission w3 be 75 cents, the same price
charged at the eld theatre. Students with
an identification card and elderly persons
with a spedd pass wO be admitted for $1.
General adult prices wO be $2. Adult
admission was $1 JO.
Renovations for the new theatre are
planned before its opening, although
Gulland said he wants to retain the
physicd image of the Joyo and make it
functiond.
"Just about everything" needs to be
done before the Joyo's debut Vednesday,
. bar, installing a whellchair ramp and
putting heat lamps under the marquee so
customers standing outside the theatre can
keep warm while waiting for a bus or a
ride.
Public service plans are being discussed
by Gulland and his family, which is helping
him prepare the theatre for its Wednes
day opening. Flans indude coinciding
Cm showings with bus schedules and
store hours in the Havelock district, he said.
- . eUllGSrS I5U2Z HOOKS " :: ; '
'cnjsc!o' Monday--end vTuasday,
at rosidsnco halls - ' '
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during evening nnsal h
Fifty cents.
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