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daily nebraskan
Counselin
ig firm will study
need for donation campaign
A 530,000 three-month study rnay
launch a S20 million to $35 million
campaign for the University of Nebraska
Foundation, according to Paul Amen,
chairman of the Foundation's Solicita
tion Committee.
"The only reason the foundation exists
is to support the university," Amen said.
He added that it serves as a "custodian" of
money donated to NU.
Brakeley, John Price Jones, Inc., a
national fund raising counsel of New York
City, was hired to study the feasibility of
a major campaign for donations and to
determine what Amen called NUs "philan
thropic climate."
About ISO alumni and business leaders
will be interviewed to discover the founda
tion's progress and general thoughts about
the university, he said.
"In these interviews they will find out
if these people will support a campaign
leadership," Amen said.
This firm successfully has conducted
studies for universities comparable to NU,
Amen said, and added that the NU
Foundation never has had a solicitation
drive.
In the past, he said, the foundation has
received funds from alumni, wealthy
people and trust funds.
The state of the economy could have an
impact on the study's findings, Amen said,
so the counsel might suggest another time
for a fund-raising campaign, enhancing its
chances of success. .
They also might find weaknesses in the
university that need to be corrected before
it could succeed in such a campaign, he
said.
"Timing is critical," Amen said .
If the study finds that a fund drive is
feasible, the campaign probably would
open in fall of 1976, he said, but "much
groundwork needs to be done."
,' Amen said that NU usually requests
more funds than the foundation has
available.
This year's total assets are $23,513,508.
If this study is possible, Amen said, the
foundation could donate more funds to
university departments.
He cited programs which are financed
by the 1975 foundation's $32.25 million
donation budget as student financial aids,
endowments for fine arts events, specializ
ed teaching and research equipment and
endowed professorships and lectureships.
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Photo by Stavt Boerner
Paul Amen, NU Foundation
solicitation chairman.
) v.wwuv,l t 195
Crime talks set
Frank Wilkinson, executive director of
the National Committee Against Repressive
Legislation (NCARL), will speak about
proposed Criminal Code Reyision legisla
tion in Linocln Oct. 29.
The bill, called S. 1, would make it a
crime to have or print classified inform
ation falling under the category of national
security.
Wilkinson criticizes wording in sections
covering secrecy, hand guns, sentencing
and the death penalty.
Nebraska Senator Roman Hruska is one
of the bill's sponsors.
Wilkinson's appearance is sponsored by
the Nebraska Council Talks and Topics
Committee and the UNL Law College.
Wilkinson will speak at 10:30 ajn. in
the Nebraska Union Ballroom, at noon at
the Law College Amphitheatre and at
a 2:30 p.m. informal session in the Nebraska
Union Main Lounge.
All appearances are free and open to the
public.
Cereal sales attributed to economy
By Barbara Lutz
Consumers are buying more dry pet food,
sardines and dry cereals because of the
troubled economy. Since dry cereals are sell
ing well this year, the sale of oatmeal also
has risen, according to Bruce Springborn, a
director of the Quaker Oats Co.
Springborn made the remarks Friday
during the Executive-in-Residence Program
sponsored by the College of Business
Administration.
He is director of organization, individual
development and corporate personnel at
Quaker Oats.
Springborn 's lecture topic was "Organ
izational Change: It Finally Happened."
Springborn mentioned several changes
over his years at Quaker Oats.
Historically a family-dominated food
industry, he said with the increased growth
in the size of the company there was a
need to "de-centralize management".
"People need to look to themselves and
not to their bosses to see what needs to be
done," he added. Springborn said there was
a need "to motivate people to a higher
productivity."
Springborn outlined several company
performance divisions: clarity (employe
understanding of job description), commit
ment, standards, developmental dimen
sions, responsibility for results, recognition
for doing good work and teamwork.
Springborn said motivation and perfor
mance can be enhanced if management re
sponds to the workers' feelings. This can be
obtained by sharing ideas and having pride
in work performances, he explained.
. Springborn began his public lecture with
a short description of the company. In
addition to their cereal products, Quaker
Oats owns the companies Aunt Jemima
pancake mixes, Girl Scout cookies, Fisher
Price Toys, Ken-L Ration dog food,
Puss'n'Boots cat food, needfecraft and
Marx Toys.
calendar
Accountant: jobs available
Monday
10:30 a.m.-Busineu Edu
cation 120-Nebraska Union
Auditorium.
11:30 a.m. Psychology
Dept. luncheon-Union Pew
ter Room.
5:30 p.m.-Gemma Phi Beta
retreat-Union 203-202.
5:30 p.m. Towne Club
pledget-Union 343..
6 p.m. Towne Club
Harvest room.
6:30 p.m.-Tau Kappa Ep
tilon Union Auditorium.
7 p.m. Career Planning
and Placement-Union 242.
7 pjnn.-Table Tennlt Club
Union Conference Room.
7 p.m. Delta Sigma Pi As
tociatei Union 218.
7 p.m. Minority Affaira
Union 225.
7 p.m. -English Dept.v-corn-Union
337.
7:30 p.m.-Dsita Sigma Pi-'
Pti--
"1
1
Union 232.
7:30 p.m. Math Counsel
orsUnion 225.
7:30 p.m .College Career
Fellowship-Union 343.
9 p.m. Kappa Alpha
Union 225.
9:15 pjn. Kappa Psi -Union
216.
Tuesday
7 p.m. International Stu
dent . Union International
House.
7:30 p.m.-Ag Economics
Agribusiness Club-Filley Hall
3316.
Despite the tight job market there are
jobs for business school graduates, accord
ing to Albert Van Tieghen, president of the
National Association of Public Account
ants. "It depends on how sophisticated you
want to be," Van Tieghen said. "If you're
going for big money, go to Omaha or
Chicago.
"Whether you go into industry or
government, you've got to report the facts,
we have to have convictions in our profes
sion. We have to stand up to our people,
even our clients."
He said he prefers ten small accounts to
one large account because, "if you get one
large client, he thinks he owns you."
Van Tieghen, a public accountant for 17
years, is now a member of an Illinois
accounting firm which has pioneered a
"unique" four-day work week with a
staggered-shift system.
He also cited the need for accountants
to serve all levels of people.
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