The daily Nebraskan. ([Lincoln, Neb.) 1901-current, October 16, 1959, Page Page 2, Image 2

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    The Daily Nebraskan
Friday, October 16, 1959
r
Page 2 N
From the editor's desk:
i
On Campuses 7i Things
By Diana Maxwell Bringing this . idea down to earth at
I was ruffling through left-over papers least to that portion thereof occupied by
in the journalism lab in the upper reaches the campus, seems like this method might
of Burnett during class the other day be one take-off point for some of the cam
when I came across a remnant of an ad- pus organizations whose members feel
vertising class project. Advertising nor- that the group has gone stale and is only
mally being a relatively performing those functions now for which
dirty word in our circles, r- there is a fat file of reports from which
my immediate impulse ! : to work.' This is easier than thinking up
was to drop the thing, but V V new eas-but scarcely as beneficial or
that might have created stimulating
too much of a stir during - - I 1 You couldn't hold 6 mass Builders meet-
the class session. fi ' in to brainstorm, but a small nucleous
So there I was Vi ' 1 board members could sit down in a
trapped with an advertis- X f completely informal meeting-like don't
ing project in my hands, t X have the reading of the minutes, the call-
This particular project & of the roll, the giving of announce-
was rather painless-all . ments, the reading of the correspondence
the class had to do was to and so 011 aHd on-In tms kght 1 tmnk that
sit around and think verbally for a space ay gP. whth.er ilLbe a or
of 20 minutes. The idea-Brainstorm. ganization a religious house or whatever
. should at least once a year evalifate istelf
I've' sat in on one or two mock-brain- and " "ew horizons,
storming sessions-never one in which the And lest Builders feathers be ruffled,
rules of the game were clearly defined, he illustration could as easily have been
but even a pseudo-session is something Union or.Red Cross-any group of large
no one should miss participating in at S1Z- . , , , . . ..
least once. The object is to assemble a t Old projects go stale and flat. Once they
group of persons, define the problem to be have bfn done successfully two or three
licked, then literally open up the skies to ' ll s- "if "ew chairman has a complete
ld . outline. Good enough in some cases, but
for the sake of interest and imagination
The rules usually are defined thus: to say nothing of leadership and initiative
1. Only positive ideas allowed. No nega- training, I'll make a wild generalization
tives, no suggestions of why something and say that every gr0up ought to tackle
won't work. , something new every year.
2. Hitch-hiking on ideas is encouraged. Every group ought to attempt some
Let one idea lead to the next. thing which it had not even thought of
3. Some time limit usually shorter two years before.
than an hour is set . And besides, when you brainstorm, you
4. All ideas are recorded. These are . discover the tremendous imagination po
sifted afterwards to distill the feasible tential in yourself and your cohorts. And
from the improbable. . sometimes it's not a bad idea to discover
5. In ,the session, however, the sky is that you can think.
the limit sometimes the farther out the
idea, the more fields it could open. And then a word on Homecoming
It was about three years ago that I be- mums. They are wonderful white flowers
gan to notice magazine articles about decorated with red N's. They cost a dol-
brainstorming, and at that time I believe lar the profits of which go into financing
it was in connection with advertising. The things like the Foreign Student Tour in
technique has spread to industry and the Spring. Or guess who has a quota of
other areas. 125 mums to sell. Only 118 to go. Grief!
Daily Nebraskan
SICTY-NTNT ! YEARS OLD J-SJSTW JKT VtiSftiSS!
Member: Assoclited Collegiate Press, Inter ascription rate m n pet wnmur or is for th.
eolteriata Ptmn Madrmto yrar.
, ... , .! ... EntrrM Monci An mattrr a th port afflo.
Representative: National Advertising Serr- h iSSeoii. "rta. th at t An 4, int.
Ice. Incorporated . . editorial staff
swished ;i: Room 20. student mion '::::::::::::::::::::::D
Lincoln, Nebraska Editor somir wnaira
14th & R Sporti Editor Hal Browa
Telephone 2-7631. ext. 4225. 4226, 4227 SESf.ZZSjX'iXiiSi SEE
Tbr Dallj Nebtvkaa tf Bobllshed Monday, Torsdar, Herb Probaara
Wrdnnday and Friday during the arhool year, ric.pt StaK Writer Jarqna Jaaeerk, Karra U,
diirla vatattpn and exam period, by Undent of th Doat McCartney
IniyerHlty ot Nebraska ander the aathorliatloa of tha Jr. Staff Writer Mike Mllroy. Ana Mnyer
Committee oa Stndrnt Affair a aa expremlna of t- Brsorter Nancy Whltford. Mm forrrnt, Jrrt
drnt opinio. PnbllcaHoa ander the jurisdiction of tha Johnnon. Harvey Prrlmaa, Dick Starker
Knbeommlttre oa Stndent Publication (ball be frea . Bl'SlXESS STAFF
from editorial eentnrthlp on the part of the Bnbeom- Bntlaru Manarer Stan Kalmaaj
mlttee or an th part of any member at th faculty of Aulitant Bullae Manager Doa Fertaion, Oil
th University, or oa th part of any peraon outald Grady. Charlea Orow
the Uaivcnlty. Tb member ot the Daily Mebraakaa Clrenlatkia Manaier Dour Voonrdahl
SIGMA CHI
says
"GO NEBRASKA"
Beat Indiana
Pi Kappa Phi
says
Hoot On
The Hoosiers
WHO SAYS THE
HOOSIERS ARE HOT?
WE DON'T
BETA SIGMA PSI
WELCOME BAND DAY PARTICIPANTS
FARMHbUSE
says
SMASH 'EM
KAPPA SIGMA
WELCOME BAND DAY STUDENTS TO SEE
THE HUSKERS KNOCK THE
LtL
Out Of The Hoosiers
ThetaXi
says
Inundate Indiana
GO, GO, GO, GO, GO,
GO, GO, GO, GO, GO,
GO, GO, GO, GO, GO,
i
Delta Delta Delta
v LI
THE
HOOSIERS
Sigma Kappa
says
Shovel Through
To Pay Dirt
Delta Gamma
says
LET'S
BEAT 'EM
u 11 II
. ')!J I
"I see a brilliant
future for you.."
To carry out this prediction and see
you through college into th graduate
world Arrow recommends the sturdy
good looks of Basketweave oxford
cloth. Thi luxurious "Sanforized"
fabric promise perfect fit, lasting
comfort. Carefully tailored with the
flattering, arched buttondown collar.
SSjOO.
Alpha Chi Omeg
says
HUSTLE
THE HOOSIERS
Zeta Tau Alpha
says
Make the Hoosiers
Losers
Chi Omega
says
Climb all over them,
CORNHUSKERS
-ARROW- yp
aWday rfc NCAA ffklt "Oom l I
WMh-NK TV-pmr by A'ROW.
Pi Beta Phi
says
30 to 7
'Twill be a bit-o-Heaven
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MEN'S
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Sweaters .....
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Alpha Omicron Pi
Alpha Xi Delta
says
HAMPER
THE HOOSIERS
Gamma Phi Beta
, ' says
HUSK
THE HOOSIERS
Kappa Kappa Gamma
says
Have at 'em,
HUSKERS
IRRITATE
INDIANA
appa Alpha Theta
Kappa Delta
says
Sew up a Victory