Thursday, April 17 1941
DAILY NEBRASKAN
Sound business policies must stand
eaa m
. . . against dreaming and slander
One of the "spiteful" yesterday handed your editor a
letter, which we feel rather humorously illustrated the
attitude of a sizable group of "gore mongers" on the
campus, whose purpose seems to be to throw mud any
time they can and who seem to get a particular joy out
of slandering existing institutions without offering any
bases for improvement. They are a sour group, and what
makes them particularly obnoxious is that they refuse
to investigate facts, preferring always to circulate their
wn beautiful little foundationless stories.
So ashamed was this particular author of what
he had to say and In effect admitting he had no
grounds for backing up his statements he refused to
permit his name being affixed to his letter, and more
than that refused to stay at the DAILY office long
enough to learn what the facts really were.
Lest he is circulating similar rumors elsewhere we are
printing his letter for your enjoyment, but suggest that
before any other "cynics" start throwing around state
ments suggesting that members of the university faculty
on the publications board and the editor and business
manager of this paper are involved in graft, they find
some grounds for backing up their statements.
Dear Editor: " I
College editors do not have an easy job, we have
observed that from first-hand experience. But fore
most in the heart of every editor is a desire to have
his paper read by everyone on the campus, regard
less of social affiliation or the lack of it. Therefore,
H is only logical that you back universal subscription.
But why at the figure of 75 cents?
Let's accept most of your facts at face value. This
we do though inaccuracies of the DAILY in the past may
find this to be too much of a concession in your favor.
Seventy-five cents is the figure that your financial
wizards tell you is the minimum if the Rag is to be self
supporting. Under the heading, "Why not print else
where?" you defend the Journal. For the time being we
shall not linger on this point But now for a few ques
tions. One, does the Publication Board have a constitution
or a set of rules that controls the DAILY? If so,
where can a copy of it be secured? What are the
provisions on compensation for the business manager
of the Rag? Is it not true that under the present set
up that a majority of what the manager receives is
a fixed amount per month and fluctuates but little
whether the amount of advertising sold is of a large
or small amount? If so, why not put him on a com
mission basis; that Is, pay him on the amount of
work done or the amount of advertising sold? This is
business-like, Is It not?
Two, why the wide differentiation in advertising rates?
We aren't referring to the differences allowed between
the insertion of a single ad and that charged the firm
under a contract We have reference to ads sold to adver
tisers who have contracts for an equal amount of space
and yet who pay different rates. Do you deny that cer
tain firms are granted special advantage? Is it not true
that the sole defense of this is that it is the only way
A definite scale should be established and the fi
nances supervised by a competent board or Indi
vidual. The business manager, apparently, Is under
very little, if any actual, supervision. And for our
own Information, why is the editor such a staunch
supporter of the 75-cent figure when he realizes that
It probably will be the price element which will de
feat that which he professes to desire? Is he also
the recipient of "favors" due to the present uncertain
arrangement which places so much leeway In the
hands of those in control of the finances? Perhaps
that angle could be investigated. Perhaps it already
has been.
Third, why cannot more advertising be secured? Look
at the average DAILY. To the individual completely
green at the publication game maybe your arguments
sound okay, but, please, sir, don't expect some of us
who grew up with the business to swallow your asser
tions. Does your advertising staff secure new sources of
advertising? Does it attempt to do so? Apparently not
To the average reader, it is the same firms that adver
tise day in and day out in the DAILY. Put some life in
your business staff. Do this by paying them only com
mission on what is sold at definite rates. If they don't
deliver the goods, then they don't profit Do you object
to this?
Perhaps the editor should scrutinize the business
angle if it can stand up under the spotlight. Then
perhaps he, in turn, would like to ask the business
manager a few questions. Perhaps the Publications
Board would profit if it, too, became inquisitive. Or
maybe financial interests of your whole organization,
from certain members of the pub board to the cub
reporters, have unclean hands. This assertion is often
made. Certainly revision is in order. Some, if not all,
of these provisions could, for the benefit of the UN,
be Included in a set of rules or a constitution so that
the students could consider everything as being above
board. This they cannot do at present
A STUDENT.
Investigate anytime!
The simplicity of this party's investigation Is shown
in paragraphs three, four, five and six, wherein he acV
mits he doesn't have the slightest idea of how the DAILY.
NEBRASKAN is run.
First of all, the Publications Board, contrary to Ma
implication, does have a constitution, controlling all offi
cial university publications and that constitution is avail
able at the office of Prof. Gayle C. Walker. There is,
furthermore, a double set of books kept for every DAILY
account; one in the office of the business manager anJ
the other in the office of John K. Selleck. All incoming
and outgoing vouchers must go through Selleck's office.
What more control could the spiteful one ask for, and
what chance would there be under this system of cor
ruption? It Is true that our advertisers have different rates.
But If the author of the letter had any experience In
newspaper work as he suggests he would realize that
the policy of the DAILY Is the same as that used by
all newspapers. Every advertiser gets a set f rates
at the beginning of the year, and these rates vary
with the advertising which he uses. Harvey Brothers,
having only a 500-inch contract, naturally pay more
than Gold's with a 3,000-inch contract. But each ad
vertiser has the opportunity to secure the same rates
by Increasing their advertising quotas. That Is Just
good business.
And, third, the writer ignorantly enough suggests that
the DAILY could secure more advertising just by getting
out and getting it. Yet has he ever come down to try
to do it himself? He would be paid a commission for the
advertising he sells as all other members of the adver
tising staff are. But we daresay he isn't the type that
would tramp the streets five hours every day like staff
members must do. He prefers to sit back and yelp that
those who are working aren't doing their work properly.
The books and any business of the DAILY is open
to anyone's investigation. There is nothing we are
trying to hide. We have been in business, however,
and we do know that 75 cents Is the best rate that
can be made now. If men like this author want to
kill the subscription proposal because the rate can't
be lowered, the proposal will be lost lut it is better
to give up universal subscription now than to put it
through on an unsound financial basis.
Survey-
(Continued from Page 1.)
only part of their living costs and
those who are actually "working
their way thru." There are of
course more men one-seventh
able to support themselves entire
ly than there are women one
twentieth. Here are the complete
tabulations:
AM who work.
All who don't aork
Mrn Womra
k m m,m mm
.... .m-m.o-m ...
. ...43.Z 4.1
Tboae who work U ram part
I expeaer 43.4 31. t
TnM who work to ears ail
f expense 13. t 4.t
There are collegians who sweep
halls of learning for their date
money. Many wait on tables for
their meals. Those with higher
scholastic standings are graders
and coaches, and among the less
scrupulous there are ghost writers
who supply term papers for hand
some fees. Thousands receive up
to $15 a month from their Na
tional Youth Administration Jobs.
Colleges and universities employ
a great many as pages in their li
braries. The variety of student oc
cupations is staggering.
meet, announced that the rifle
matches to be held at Andrews
hall will head the Saturday morn
ing program. Later in the morn
ing, competition for crack squads
from each school will be held on
the coliseum stage.
In the afternoon, platoon drill,
Individual compet, and a regimen
tal review will be held on the base
ball fields on the west side of the
coliseum.
The annual stag banquet will
begin at 6:30 in the Union ball
room, and at 9 the regimental ball
will be held. Dancing will continue
until midnight when 140 Nebraska
coeds will know how the Nebraska
males felt when the Stevens girls
left
Rifles-
(Continued from Page 1.)
and South Dakota are available
and Miss Lahr said erirls must co
operate like the men did when the
Stevens girls visited Lincoln re
rpntlv.
William Milek. can tain of the
Nebraska company, and chairman
of the committee planning uie
The
Daily Ncbraskan
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ALL MAKES OF
TYPEWRITERS FOR
SALE OR RENT
KEBR. TYPEWRITER CO.
1M Na. Itth
I-T1S7
Bulletin
SIGMA DELTA (HI
All member of Bliroa Delta Oil win
inert at 4 P. m. today la the Awgwaa
office to rtert officer.
KOSMKT KI.l'B
Kounct Klnb aetlve will inert today at
6 p. m. la the Inlon.
FABMKB'S FAIR
There will be a meeting of aB commit
tee rhairmea for the Farmer'! Fair tonight
In room 304 of ac hall. It hi Important for
every chairman to attend.
DANCING (XA8SB8
Advanced during elaai will meet tonight
la the I'nloa ballroom at 7.
RIHI.K DISCUSSION LEADERS
Flrt la a aerie of training school Mo
lion for Dally Vacation Bible Hraool lead
er wlfl be held at 7: a. bi. at the We
ley Foaadatloa. Dorothy Aadenoa wlU
lead the froap. Several pay jot are epea.
vVlA',ft,
HSI rsltM - - X m mm M M If ' I
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COMING WEDNESDAY, APRIL
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