PAGE FOUR
THE NKB1MSKAN, THURSDAY, JULY 6, 1939
Fashion Forecasts 1
for the
Frolicking Femme
by
CHOICE OF ENTIRE STOCK MEN S
o rj o -
Mary June Witmer
Whee-e-e! Peace and quiet
again. These vacations certainly
tire one out. It's the profs who
suffer the aftermath too, what
with students coming; back un
prepared, sleepy and with wan
dering minds.
1 don't know if it touches the
Bonis of all you women or not,
hut it seems to me that about
thin time in the summer I feel
the need of a bracer. Naughty,
naughty I didn't mean what
you're thinking. I mean, my
wardrobe needs something to
carry it on through the summer.
I guess it's the same feeling that
Eve must have had when she
became dissatisfied with an or
dinary fig leaf and began to wear
a leopard skin. If you feel that
wy too, one of the best additions
you can make is a new dress.
Psychologists have written books
on what a new hat can do to a
woman's mental attitude and
there is truth in it too. If you
have been muttering "how true,
how true," harbor
no more dissatisfac
tion but go straight
to Ben S i m o n's
Junior Miss de
partment and make
a choice. Be sure
to see the double
breasted, chocolate
brown bit of chic
individualized by big
pearl buttons and
snow white collar
and cuffs. The rum
or that gingham i.
having its fling this
season is evidenced
at Simons also.
One sure bracer which is corn
ing your way this veiy night,
July 6th, is Glen Gray and his
Casa Loma orchestra at the
Turnpike. It looks like celebra
tion is still continuing.
You have no doubt read Mar
jorie Hillis's book, "Live Alone
and Like It." If you will re
member in that bit of able ad
vice, she f,ays there is nothng so
important to a femme's future
as her personal estimation of her
own glamour. And, she proceeds,
there is one place, often neglect
ed, where a gal should keep up a
high standard of appearance;
that is in her own boudoir. When
your mirror reflects a beguiling
lassie tripping about in tiim
lounging pajamas or robe, that
attitude of "I've got what it
takes" will creep over you. No
spocfin", it never hurt no one to
think those thoughts once in a
while (once in a while and X.
H. maintains that by thus keep
ing up one's good appearance in
private life gives B uioie sound
foundation for self assurance and
blooming morale when "on parade."
Mff
iiiey are
color and
ft
I don't think
any of you
will disagree
so to put the
theory into
practice a
soon as pos
sible, deck
yourself out
with a pair
of ultra
smart wash
able silk
lounging pa
jamas from
Gold's lingerie section,
cool as an ice cube in
weight and the tailoring is trim
enough to make a general salute.
The house coats and lounge robes
offer more variety for expression
of soul and temperament. I mean
you can positively be a seductive
senorita in a black dotted Swiss
housecoat, trimmed with white
lie rack, or you can go Heddy
Lemarr in a sleek satin sen
sation.
ou understand, dear ladies,
that I've really been doing all
this research on "How to feel
like a new woman over night"
purely from an egotistic stand
point, but since that detrimental
but oft-repeated phrase "You
women are all alike" comes back
to me, I thought you might seek
solace in my findings too. So
another suggestion I have to of
fer, which may have gone un
noticed is your hair. Is last
winter's permanent still trying
to cling on to the very last or
are you now going completely
wayward and doing it up in a
roll? In either case, a good oil
permanent for you should have
an on in the summer time, will
do wonders for that forlorn face
in the mirror. There's nothing
like starting on your own person
where beautification is concerned
for what are clothe without a
well-kept person to show them
off. May I suggest the "Joli'
permanent wave which Is ex
elusive with BEN YOUR HAIR
DRESSER, ill So. 13th Street
The revolutionary part about
this permanent is that there
is a heavy reconditioning oil
right in the solu
tion which guar
antees a g a i n st
that parched
out look. The
Joli permanent
is $6.50. Both
machine and ma
chineless w a v es
are given by Mr.
Ben, with prices
from 55 to $10.
After you've danced your little
toesies tired, there s no more re
freshing place to recuperate than
the Capitol Coffee Lounge with
its snowtime atmosphere and en
t icing menues. I've seen quite
a few orders of a special sundae
known as "The Imp" served at
the Lourge. It makes my mouth
water to talk about mien a com
bination as vanilla ice cream,
caramel topping with crushed
nuts and cherry.
Molott assumes seat
of chancellor at- K. U.
LAWRENCE, Ks.. July 5.
Chancellor Deane W. Malott
DAVIS
SCHOOL SERVICE
"A Cieod Teacher. Agency"
1SU if 39
Come In and See Us
MS S(nrt Untitling
I moved into his office in Frank
I Strong hall last week to begin his
term as head of the University of
Kansas.
He announced no plans but in
tended to carry on retiring Chan
cellor Lindley's policies for the
present.
RENT-A-CARS
Ar Caty and Quirk U e4 at th
Motor Out Company
1120 r st.
Alwayi Open
Lale models. moderate Driers
Reduced price on long trips. U6819.
SWIM AND PLAY IN
Lincoln's Finest
Soft Water
Swimming Pool
1 1
kaoir
ic&irnim
u SJ
All Hickey Freeman All Hart Schaffner & Marx
All Eagle Suits All Don Richards
All Brigadier & Wilshire Clothes
AU$21.50 Suits $17.20
All 24.50 Suits . 19.60
All 27.50 Suits 22.00
All 29.50 Suits 23.60
All 35.00 Suits 28.00
All $40.00 Suits $32.00
All 45.00 Suits 36.00
All 50.00 Suits 40.00
All 55.00 Suits 44.00
All 65.00 Suits 52.00
Tropical Worsted Summer Su'iis Not Included
27 $12.95
SPORT
COATS
Sizes 34 to 42
Only 49 $5 to 7.50
Panama Hats
Briffc.m Mavklns Saasples
Entire Stock of Men's
Spring Wool TROUSERS
$4.95 Trousers $3.96
6.95 Trousers 5.56
10.50 Trousers 8.40
OFF
Summer Slacks and Tropicals Not Included
$
J) 45
70 Rerular $2
Straw Hats
1
Soft
Straws
365 Men's
Straw Sailors
All sizes, in
round - oval,
long-ovsl,
regular - ov
In yalues to
13.
1.
29
192 Fair
Men's Oxfords
$5 and 6.85 Oxfords
White, two-tones, woven
sandals and oxfords. Nat
ural ttm andcreys, and a
few styles in
black and
brown tanned
leathers, OFF
20
July Sale Men's Furnishings
ENTIRE STOCK
SIM SHIRTS
All new ipririf and luromer reg
ular .tock shirts. Sim-Tex
oft collari, all sanforised ahrunk,
$2 Shlrti 1.60 2.50 Shirts
S.50 Shirts 2.80
!2
OFF
$1.65 and $2 Sim Shirts
Special group of Sim fancy and
plain white shirts. Tne fancies
have both light and dark
grounds and all have Sim-Tex
collar attached.
$1 39
3 for $4
$1.65 Sport Shirts
Shirt, from regular
atock, In all typei
sportweur ahirt fabric
ahort and long sleeved
styles.
00
$3.5043.95 Silk Shirt.
Si 89
Thes. ar mostly plain
color shirts; however,
ther ar a few striped
pattern. All sizes, hut
not all sleev lengths.
Men's Handkerchiefs
0 for
Regular 35c Hsndker-
enms, in coiorea uoi-
ders and Qlaln whites. 0 Bl ff
They ar very fin qurl- A I III!
ltv anrf .11 h.ia h.nfl. WW
rolled edges, I
Men's 35c and 50c
Anklets
Sub - standards of
famous nationally known
brand. Whit and pas
tel grounds. In all ttit
new patterns. 4 for 91
;27
Summer Pajamas
lmai. g
at pit- Q I
I. Reg- I
-n a
55
Cool summer pa)
In th tery newest
terns and colors.
ular $2 pajamas. In all
sires. S for $4.50
$1.50 Pure Silk Ties
Choose, from
atock o
foulard
sortmen
and colors.
our entire
f 11.50 pur silk 3
ties. A fin as- V I
it of patterns
00
Munsinrwrar
Shirts or Shorts
3 For
$100
So shorts, In woven fabrics and
broadcloths. Full no-seam crotch and
balloon mats. The. shirts ar Xwiss
ribbed cotton lis).
$1 Summer Ties
Pur silk bamboo ties
and tropical wash :i.-s.
in new patterns and
colors; they are all
handmade.
59c
2 for 11.11
$1 Sport Shirts
Short lots from regular stock. In
cluding some knit lisle
snirla. All colors and
all alr.es; also th new
California allp-on sty)
hop-sacking shirt, In
natural and two-ton.
77
Men's $1 Hose
A nationally known
maker's 1 hu.se. First
qualities, In new pat
terns and colors, In
both dark and medium
ndM' t lor 1.5
69'
Men's Wash Robes
Broadcloth, crash, terry cloth, aeer
sucker, and Bedford cord rnbes, In a,
nic assortment jt pattern.
1.95 Robes. 1.66
2.95 to 5.95 Robes, 2.18