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About The Plattsmouth journal. (Plattsmouth, Neb.) 1901-current | View Entire Issue (July 23, 1953)
Soennichsen's open Saturdays TiI 9 Free customer parking . . . lots behind store W The ISf f erencfe I ill! SHOP SOENNICHSEN'S TODAY I SAVINGS IN EVERY DEPARTMENT! DOZENS OF UNADVERTISED ITEMS! . BUY NOW and SAVE the DIFFERENCE! T 3 ALL SALES FINAL HiTUHMS O EXCHANGES MO REFUNDS 1 J , ; f " - ' v IUjSy i - ' r iX ifcf- . s ' TTST Sfc. Sizes i4y2 Ira to 17 Sleeves 32 to 35 Cool zephyr-weights! The most popular brand! Reg. 3.95 to 4.50 ... Now Save now on airy open-weave zephyr weight shirts, made "by the most famous of all shirt manufac turers! Perfect for summer comfort, these shirts corne in your favorite col lar styles, good looking colors and white. The heat will never mistreat you while you are wearing one of these cool shirts . . . they send every breeze your way. Save now at this low, low price! Buy Now And Save The Difference! !H f. A. ST 0 A ale Every Summer Sport Shirt In Stock Choose From Long or Short Sleeves educed ! ! Save ! Reg. 2.95 SO) S-M-L If Reg. 3.95 S-M-L-XL Reg. 4.95-5.95 S-M-L-XL (? n v.y 4 0 esses zes 1 to 3, 3 io 6x; 7 to 14 uaranteed washable Cute as a button, pert as can be . . . stylish dresses for girls from 1 to 14. Now you can save dollars on these fashion frocks . . . every one is absolutely wash able, every one bears the label of a famous manufac turer. Dress your family for pennies, now while they last . . . save at Soennichsens ! O Ginghams Denims O Chambrays O Piques O Sun Dresses O Jumper Dresses Party Dresses O Playtime Dresses Daytime Dresses leg, 95 Now $ 4 95 T95 to Now J$ett .Bloeses er iadl I sell for mim$ to pst izes P 4 All famous labels Reg. 2.95 to 3.95 Sleeveless styles Cap sleeve styles Short sleeve styles Fashion firsts in cotton blouses . . . now on sale at Soennichsens! You'll find the two most wanted fashion names in the country, all at a price that saves you dollars. Choose from a wonderful array of fabrics, colors and styles . . . save now on blouses you'll wear now and later. All sizes 30 to 40 are yours at this one tiny price. Buy today! . Buy Now And Save TheDifference! imer Junior Sizes 7 to 15 Misses Sizes 10 to 20 Half Sizes 14y2 to 26V2 Every Dress In Stock deduced ! a Just Three Prices-Save-Buy Now! -k Cottons M Rayons -K Wonder Fabrics Linens -K Bemberffs You'll be pleased as punch with the values you'll find at Soennichsens Summer Dress Sale! Every single dress in our stock is now marked down into one of these great bargain price groups. You can save up to 10.95 on every dress you buy! Don't delay a minute . . . you'll want several of these fashion able dresses at these tiny prices! Choose from cottons, nylons, or lons, rayons ... a whole raft of styles, colors and fabrics. Buy now and save the difference! -fc Sun Dresses -K Coat Dresses -c Jacket Dresses -K Party Dresses -K Daytime Dresses Values from 5.95 to 7.95 Now Values from 8.95 to 12.95 Now 0 Values from 12.95 to 19.95 Now PS-U- ilA m v WrW to . "x i ' v ... x "x. , i ( -.v,- x i - '- x x .. f 1 .: x x - m ' 1 ft - - -X. VI I 1 I . 'X V 1 f "V 1 ;-. X V . W X V 'X r - tet'1' SOENWICHSEPPS r"s ;4Jk. & f I . ... ...,.,.. ,. . . .V. .-. ,., . f,, ,-. .-T Tjf,-.,-- - .-.- fn-'TTl'1'' " 1 "'"f P" 0 0 0 0 w n . 7