j HOUSEKEEPER S SALE TWELFTH ANNUAL ^OUSEKECTKH^SALE^
TWELFTH ANNUAL HOUSEKEEPER S SALE TWELFTH ANNUAL HOUSEKEEPER'S SALE TWELFTH ANNUAL HOUSEKEEPER S SALE TWELFTH ANNUAL HOUSEKEEPER S SALS twbt.ptp amhttat . «AT p .
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Childrens Coats at Less Than Half Price.
40 children's coats all sizes from 6 to 14, worth up to $7.50 at
$2. Navy, red, brown, green, mixtures. These are servicable
and in view of the small change in style of children’s coats from
s- ason to sense,*., must interest, parents noed’ng coats.
Silk Petticoats at $2.98, in Colors and Biack.
This special lot will be sold
at the above low price until
\ all gone. The shades includ
| ed are all staple, Navy, Grey,
\ Hrown, Changeable*.
A-- ~
^ Outing Gowns at One
fourth Off
K.Wi• • • • • Men's, Women's ftnd blisses
"'ROYAlS^ Outing Gowns, during this
Sale at twenty-five per cent off. We wish the room t ''\ ■'
There is n complete assortment. Buy now tor next fall.
Spring Silks Now In.
Foulards occupy a pc-eminent place in silks tor spring. Ye art
pleased to announce that we have a wide selection in this exeelh nt.
wearing fabric, including navy, black, brown, gray, < openbagen,
rose and green at 00c and 75c and $1.00 in 24 inch widths. Also
in 45 inch widths at higher prices but in eexlusive designs.
||"111 .. ■ 1,1 1 11 0
250 Ladies Wool Skirts.
•\ e arc very anxious to reduce this line be'om our new styles
co,im in. To .o'complish this wo offer a discount o! 10 per cent
and will make all alterations free. Among these arc Nodes in most
beautiful styles which are to be a leading vogue the coming spt ing
Room Rugs. All Kinds. Right Prices, Ten per ct Disc’t.
Without doubt we have the most complete sttn-k in southeastern
Nebraska. Carrying as we do all the outside and odd sizes «e
are. able to fit your room, when merchants carrying but two or
three sizes cannot. Over 100 Itoom Size Rugs are now on out
floor. We guarantee 1 ho prices to be as low as the lowest and
lower than most stores make. During this Sale we have made it
a custom to make a special discount of Ten Per Cent. Ibis dis
count will not be repented again this season. This means a sav
ing of $2 on a $20 Hug, of $4 on a $40 Rug. Is it worth your
while.
Linoleum at Old Prices.
You aiv Will aware that there has been nearly a 100 per cent
advance on Linseed Oil, one of the principal ingredients itt Lin
oleum. NYe arc paying a very considerable advance and must got
more but to make a special for this sale we have decided to let
j ou have a chance to buy .‘it old prices 16-1 Linoleum 65e, 16-4
Inlaid Linoleum $1.25. S-l Limiloutti Printed 55e. Inlaid D0e.
JI III, I - >i , 1^ „ nnn,n ,, -| » I IIWtlM Wl«l l«——I I mi IIW I'll I ll I I IM—II Mi if! TTTr‘" ww
AH Coloured and Fancy Ladies Coats at Onc-haif Price
One Half Off means imieli to
you in the price of a coat. If
you need a coat now or will need
one tin' coming fall, you ran here
make a great saving. All siz s.
all colors, all mixtures. Prices
from $5 to $30. Some of our best
Wool fox styles are included.
Al! Black Goods at 1-4 OTf.
An unusually complete range ot
sizes and styles remains. The
styles are so staple and suitable
for long wear, that you can feel
assured that any of these coats
will be in perfect good form next
year. Sizes up to Hi. A good
black Coat will cost you now fror
$3.75 to $15.00.
Lace Curtains at ten per cent off.
To reduce our stock during this
Sale we offer a discount of Ten
per cent from regular prices. At
from 50 cents to $12.50 in White,
Ecru, Champaigne, in Nottingham
Irish Point. Scrim, Muslin, Novel
ty, Cable Net is a faricty that
meets every call.
Flannellettce Wrappers at bjc
and $1.10.
Our entire sto-k of Flannelette
Wrappers are put in two Jots to
close at 80c and $1.10.
Worth up to $1.50.
INGRAIN CARPETS.
Ten Per Cent Off.
Ten Per Cent Discount from
our regular prices on Ingrain Car
pets. This will include all our
All Wool, Cotton Chain, Union,
Graninte.
Children's Muslin Underwear.
This line needs no description.
You have been buying it for sev
eral years. Drawers in all sizes
at 10 cents and up to 50. Waists
Skirts, Gowns, at corresponding
ly' low prices. Do not take the
time to make these garments.
Our priees arc positively' hut little
if any above the cost of the mater
ials.
Muslin Skirts, Unusual Eargains
for this Sale.
10dozen excellent quality inns
liji, embroidery trimmed. Skirts,
worth up to $1.50, at N!) cents.
These will interest every lady
v'ho has needs of this kind for
the coming season The price
represents not over half the cost
to you of the materials. Other
styles at from 50 cents to $5.00.
Muslin Drawers - Plain and Trim
med
n
Our special for this sale is a
plain, hemstitched and tuelccd ruf
fie Muslin Drawer, in open and
closed, regular and extra sizes
at. 25c. We w ish you to compare
this garment with any you can
find elsewhere at the same price.
A complete showing at from 25c
to |2.
Children’s Dresses,— 14 Off.
As a special inducement to you
to buy during this sale we make
a discount of 25 per cent on all
Children’s Dresjscs-’WAol and Cot
ton.
Embroidery Remnants.
Bargain prices are made on
short lengths and odd pieces to
close. There is a distinct saving
on these. The prices are but lit
tle over half the usual.
V. G. LYFORD
Falls City, - - - Nebraska
_ -I'——"1- .. —. . ..■■■■ ■■ I - — ... m
.^TWELFTH
ANNUAL
Housekeeper’s
SALE
ns?
—Ill i .WHUMUalZ!-* - A % nHrtlwfc -Wi *t . ; Zl. ~fL -
Again we present our Housekeepers Sale with its buying opportunities which come
but once a year. The values we offer are better than last year. Some of the important
and popular items in muslins and sheetings are cheaper than a year ago. We have im
proved our variety and have received a much fuller shipment of our Wash Fabrics than
usual. The Ladies of Falls City have long ago come to recognize this sale as of prime im
portance in their household economy and V/it for it as an event that not only saves money
but also is more than usually satisfactory irrthe assortment it furnishes. For months we
have had This Sale in mind and assure you that we are better able to well serve you than
e ver before. The events of the past year certainly have served to confirm your confidence
in our business methods and our merchandise. For your splendid patronage of 1910 we
thank you. No effort will be spared in 1911 to more fully merit your business and friendship.
Notable Bargains During This Sale
We are desirous of closing out all odds and ends, and all lines of Winter Goods and
Garments.* You will do well to take note of the deep cuts we are offering in all these lines.
i __ _ _ ______——
Any Wool Suit at Half
Price. _
43 Wool Suits, including
Wool t ex and other high
grade makes and some as
! stylish suits ns we have
i shown this season, Browns,
iBreens. Blacks, Tans, Beds.
'Navies in all sizes up to 49
j at just half our early prices.
| The styles are so staple that
these suits may he worn for j
several seasons. Please note
that you get a $25 suit for j'
$12.50, a $20 suit for $10.
There is no string to this
offer. Some merchants of
fer suits at the same price. j
hi such case you must be
the judge of which is the
host for the money. We of
fer our whole stock at a
regular discount.
Pillow Cases.
L. V. N. 42x36,
Pillow eases,at. .. . M. m/
Sanitary 45x3(5 f 7®/ #*
Pillowcases.
|Mohawk, 42x36, 1 Cp
Pillow cases,.*51/
Mohawk, 45x36, 1 *7
Pillow cases,.A / 1/
Mohawk, 50x36, "I A _
Pillow cases,.A^rC
Mohawk, 42x36, llem- 77a
Mohawk, 45x36, llem- 74 A
stitched,.m!w\j
Sheets.
Iron Clad, 81x90, —
sheets,..U5L
Mohawk, 81x90, 7ft#'
sheets,.* vl/
Mohawk, 90x90, JC _
sheets,.#51/
Mohawk, 81x90 llem- Of -
stitched,.051/
Mohawk, 90x90, Hem- Qftp
stitched,.-rill/
i _____ i
I
Naimsooks, Long Cloths, Cambric
Iloval Long 1 A | /
('! nlis at...» 11! o 1 Z
.15 .18 .29 .25c,
Cameo 680 Cambric
Cameo 800 Cambric H A _
at. lUC
Berkley 60 Nainsook | 1
at,.llC
Lonsdale Nainsook 1^1/
at.. 1Z/2C
Wamsutta Nainsook .... 13c
Finer Nainsooks A A _
up lo.Ivw
Bleached Muslins.
Eclipse, light weight
Canoe, medium if J /
weight at. 0/2 C
Crystal Spray, better *9
grade./ v
Admiral, Soft ^1/ _
finish. 4 /2C
Snow Cap, heavy D_
good.
ITTT ft AT ITU TT T .TrTFTT AA T
Hope Standard, well
known.
Lonsdale. Extra
Standard.
( Wamsutta, very heavy,
at.
__ ,
Unbleached Muslin.
Ilazelton-fair £*1/
weight. .
.6‘/2C
Big Stick, heavy *9
weight ..4 k
Salisbury K, line *7 W
Good w< iglit. * /2C
PeppereII It, well fir'
known. Uv
Indian Head, very Or'
heavy,.
Sheetings.
Nodland 9 4, AA
Unbleached.vUC
Nodland, 10-4,
Unbleached.
Nodland. i -4, AA
Bleached.
Nodland, 10-4, 2 A
Bleached.
rTTWO _TrrrTXT rm att I
’'»»»
| Pepperell 6-4, |
Bleached.wlC
Pepperell, 8-4,
Bleached.wOC
Pepperell, 9-4, !
Bleached.fo'sjC]
Pepperell, 10-4, jj
Bleached.Cl
Pepperell, 8-4,
rnbleaehed. . . . Cf &
Pepperell, 9-4, 00o
rnbleaehed. . . .
Pepperell, 10-4,
I nbleaehed. . . . w3v
Pepperell, 9-4
half bleached,. .
Androscoggin,
l nbleaehed. . . .
Androscoggin-10-4^*¥
Unbleached.... m/4 C
Androscoggin, 9-4
Bleached.£t4 K/
Androscoggin-10-4^ A
Bleached.L/sC
DwightAnchor-9-4
Bleached,.JUC
DwightAnchor-9-4 ^ Q
Unbleached. . . . vOC
Ginghams, Tissues, Chambreys
Imperial Chambreys - all shades
1G cents.
Manchester < linmhrcys - all
shades 10 cenls. •
Egyptian Tissu -s. .'U patterns,:
no better < i■ iIs made for the mon-|
ey, 25 cents.
Toile du Xm-(I Ginghams -
splendid new designs 15 cents.
A.P.C. M.K.C. 11ed Seal Ging
hams - great line patterns 12 1-2
cents.
2.) Pieces Staple Chuck Ging
hams - good cloth and fast colors,
worth 8 cents, sale price 5 cents.
_l
i
Shawls at 20 per cent Off. j
Asusual we include these neecs-j
saries in this sale. This is the
only opportunity of the year to
buy a shawl at such a discount.
The offering includes squares,
longs, shoulders, and heavers, at
from 50c to $8.50.
Muslin Underwear
This is one of our pet stocks
and has had our careful attention
in its selection. Having special
facilities in buying we are able to
give you unusual values in every
kind of garment. "We are putting
out during this sale some odd lots
at material reductions to close.
Thin Colored Wash Goods.
Most of our spring and sum
mer goods of these lines are now
in. Tissues, ginghams, voiles,
lawns, batistes, crepes, half silk
fancies, all are shown in bewilder
ing variety.
Pillow Casing and Tubings.
Pepperell 42 inch, 1 O
Unbleached. JLvJlt
Peppered, 45 inch, A
Unbleached.l^vC
Androscoggin GG inch 1 >"!
Bleached.I / C
Androscoggin, 42 inch f O
Bleached. IOC
Androscoggin, 45 inch | A _
Bleached. I
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Muslin Combination.
The use of those garments is
rapidly increasing. We include
an improved and enlarged stock
in both drawer and corset cover ,
and skirt and corset cover com
binations at 75c to $2.00.
i
Muslin Gowns. ».
■
\
Ladies will find all Hie mils rep
resented in good variety at from
5()c to $5. Slip gowns at 75c, $1,
$1.25 and $1.50 are special values.
Large women will find some suit
able styles in extra sizes. Mus
lins, < ’ambries, Nainsooks in Lace
and Embroidery trimmed are all
shown.
Furs at One third Off.
Rverythimr in stock is now of
fered at one third off, 1liis includ
es Cunts, Shawls, Scarfs, Muffs.
The assortments of Shawls is ex
cellent. including many kinds of
furs at many prices.
Wool and Silk Dresses at 1-3 Off.
2-1 dresses, nearly all new lliisj
season, and well adapted to tile
Miming spring season's wear reg
ilar prices up to $22.50 now go
o close at One-third off. Sizes lip
o 40.
Flannelettees at 7 Cents.
►
All our Flannelettees worth up
o 12 1-2 cents, go during this
ale at 7 cents. What better fab
ie for Comforters. Almost as
heap as ealieo.
Laces Are A Specialty With Us.
<hir inventory, just taken reveals that we have in stock over
slL’OO worth ol laces ami only part of our spring purchases are in.
I his will reveal to some the extent to which we go to make our
assortment complete. At this time we call your attention to the
'' ll ''earing heavy linen laces at or to Inc, so suitable for mn>
in ware. These having much suberior wearing features. Also to
American made laces of finer quality which are attracting much
ise hv their excellent adaption to muslin wear.
flash Goods Department; Calicoes, Percales, Galateas.
Only tile best makes of Calicoes are offered, all colors at U cents.
Percales fib inches wide no better fabrics of this kind are made
i very large assortment just in only 21 12 and 15 cents Galateas
were introduced to our trade last spring. They have come to he
a regular item and we offer a larger assortment of patterns than
last season. I'lie price remains the same, which is two cents less
than most merchants get, only lli cents.
Wool Dress Fabrics.
So pronounced is our leadership in the department that we know
.von will he glad In inspect the new fabrics which are now on dis
[day. The weaves are new and the shades especially adapted to
(lie modes lor spring. As usual the values both in width and
weight are in our favor. Tans, greys, blues and mixtures are the
favorite colors. Prices range from 50c to $2.00.
•
Embroideries Very Fashionable in 1911.
All centers oJ fashion agree that this is to he White season in
a much larger measure than last summer. For decorating purpo
ses Embroideries are to be supreme. We have anticipated the
unusual demand and have now in a most gorgeous showing. This
includes Financings, up to 15 inch widths,Galloons, Insertions, Edg.
ings, etc. in wide variety.
We are also showing more than ever the cheaper muslin em
broideries in narrow and wide, always in demand for Muslin
Wear. Some remarkable values at from 5c to 15c.
__ _. | „_
YOU CAN’T
AFFORD
TO MISS THIS
\
BIG SALE
- >inni 11 ii ■ Tll, ni,i„i,i „mtm
Warner’s Rust Proof and W. B, Corcets.
Warner.! luisl I roof and W, ft.
Corsets have no equal. We recom
llielnl 1 liejli to Veil ns possessing
all the best, hatur. s that can in
put into Coi’s Is. We show new
models each s as ui -o you may
rest, assured that we can fit you
in garments adapted to the pre
vailing styles of dress.
Corset Covers and Corset Cover
Materials.
At any price front Idc to $2,
is satisfying and full of cx<.*cl
ent choice. Good fitters, well
veering, daintily trimmed. Our
ihowing of Corset Cover Em
iroiderics is extensive, ranging
roin 20. to $l.f,0 p. r yard.
V. G. LY FORD
I
Falls City, - Nebraska;
___ i
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