mt FALLS CITY TRIBUNE Consolidations—Falls City Tribune Humboldt Enterprise, Rulo Record Crocker's Educational Journal anc Dawson Outlook. Entered as second-class matter a Falls City. Nebraska, post office, Janu ary 12, 1904, under the Act of Congress on March 3, 1*79. Published every Friday at Falls Cit) Nebraska, by The Tribune Publishing Company VV. H. WYLER, Editor and Manager. One year... .. -Sl.ftO six months.„ ... Three month.-, -h1 TELEPHONE 226. APPRECIATION. There lias been sue4 kindness and generosity shown us in our efforts to brinng out the Christmas edition that we feel wo must express publicly our sincere appreciation. So many have contributed articles which we feel sure ViU interest nil our readers, so many have supplied Information on subjects where we lacked facts, so many have given freely of their encouragement and good will to all we say heartily, Thank You. • * • Cities like individuals, find the things they persistently go after. * * • in this issue of The Tribune defer ent angles express their views of the present and future of our little city. Head what they say carefully, It will do you good, and help you to bo a mofe patriotic citizen dur ing 1911 ,f * * • We notion the appointment of Geo. 7 ■ i W. Marsh as deputy secretary of state, under Secretary Wait, in the State Journal. Mr. Marsh was a form er citizen of Vails City and his many friends and acquaintances here will bo glad id /i*ur of his appointment. ; '' * * * In this issue we could give only a partial list of Falls City's interesting features. We have no apology to of fer for what does not appear. In the makeup wo use tho material nearest at hand and most availhle. Wo have done the we could and Irust to tho forbear era of those seemingly slighted. * • * Mr. Towle's plea for u rush basis a.-, good business practice—is timely. We ar, most heartily in sympathy with everything ho says. Wo aro In position to speak from experience. Our accounts are all small, but the number of them is sufficient to men ace our business. If our friends real ized what it means to us to be com pelled to wait indefinitely for a set tlemon* of these little bills they would not bo so negligent in paying up. It is a careless habit, and it needs to be broken up. Not only legitimate business is the sufferer, but many other worthy activities are hampered and often rend -red inef fec'ive by this thoughtless withold ing of needed money. Let us wipe the old ledger clean, and determine to pay-ns-we-go in 1911. Red Cross Seals. The attention of our people is call ed to the fact that Red Cross Seals are on sale with local merchants. These seals are designed for the pur pose of beiftg attached to letters and packages. They coat tine cent each; th© money derived from their salt', which the organization expects will b several million dollars, will be entire ly devoted fighting tuberculosis, not only in individual cast's, but national ] with the hope of ultimately eradicat ing the deseaso. The seals bear appropriate holiday greetings and add to the Christmas atmosphere of your presents and cor respondence. In the old legend the one who lov ed his fellowman had liis name writ ten on the scroll even above those who loved the Lord. In the later day civilization man becomes more and more his brother’s keeper, and dur ing this Christmas season (he pur chase of a few' of these seals at the expense of a few pennies makes you a part of the world movement that is looking to the amelioration of human suffering and the strengthening of the race. C. F. Reavis Ex. Com. Red Cross FALLS CITY IN 1911 —. , . ■» ■ i mm n m — in in r ~~ 1 ~ Tl "M Ttnr il* *" *1 Tli Tt Xi' T*****'*! * rails City's chief need today is a larger realization of the fact that everybody lias some responsibility in the community In which they live. There is too much dead or decaying materia! lit our city. Too many who can find fault hut do nothing. The large number of retired people who live here should have it more vital and active interest in what lie town' ir. mid what it ought to ire. The men of large wealth who live here should get away from their money seeking long enough to learn t hat they have the personal resources, ns well as wealth to make this an ideal living place. We pass along tills way but once-, our lives and the lives of those about us are largely what we make them. Our descendants will take care of themselves far more successfully if we leave something for them to do. —V. G. Lyford. The Matter With Falls City. What hurts Falls City, from a bus iness standpoint, more than anything else? I believe that the credit sys tem of doing businness is the worst feature of business life in Falls City. Why should a retail dealer sell goods to a man and wait for months for him to pay his account? A dealer does this just because he thinks his competitor will do this and get the business from him when he could do liis competitor more harm by letting him have these long time accounts and look after the cash business for himself. When a retail merchant buys a bill of goods from a wholesale liouse, he gets thirty days and in some cases, sixty days time on the bill. If he cares to pay this account within ten days from its date, he is usually al lowed two per cent discount on it, which means two per cent rebate on each dollar. Hut if lie does not pay this account in the thijty or sixty * days, the wholesale dealer then sends a sight draft on him to the local hank which iB an order for the local hank to collect tills money, and send it in to the wholesale dealer, • No retail merchant likes to have a sight draft sent to him through his local hank, but with the system of accounts in use in Falls City, very few business houses in Falls City have escaped this the past year, if they were doing a large volume of business. Now if the local merchant must pay his accounts In thirty ot* sixty days, why should not the purchaser pay what lie owes ttie local merchant, (he first of every month? Why should the merchant carry these aecounnts several months, or even a year or two? The bunks will not let their notes go long past the time they are due, sp why should the merchant dc. so? It' you buy goods of the mail order houses, you must send the money In advance, even before you see the goods. If you would deal with our local merchants In this manner they could sell goods much cheaper. When ti merchant sells a bill of goods to a purchaser on time and places this account in his ledger, then this account is the same as so much dead capital, buried in the ground, drawing no interest, nor doing good to any person. The goods had better be in the hands of the merchant than to have the account in the ledger. The goods stand a chance of finding a cash customer. No one will buy the accounts. When goods are sold, the merchant must replace them and it takes cash to do this. Accounts will not buy new goods for the mer chant and his account serve as a millstone around his neck, instead as an asset to Ills business. The majority of people buying g: ods on time do so from habit. They usually have money in the bank, but like to keep it there, as a show to their banker and as a help to their credit. Some people keep their mon ey *o loan out, even when they know tin y owe some of it. A case of this kind occurred in Kalis City a short time ago. A man came into a store where he traded and where he had °wcd an account for several months. He had some money to loan, and asked the mere ham where he could make a good loan. After a few moments of delih* iation the mer chant had ru rve enough to tell him that be knew of one place that lie touid place some of ids money and walking back to his hooks, told him that he could use some of it in pay ing his account. The man was in clined to he angry, but finally paid his account. The railroads will not do a credit business, nor tn express companies, and but few wholesale concerns will give more than sixty days time. No business tan give long time and sur- • vive in the end. The casli business j house will Weed J'OU OUt. YoU <:H!l!10t sell goods to a man on long time, without serving as his banker as well as liia merchant. Y'ou cheat the hanker out of his profit. The customer should he made to go to I he banker for the loan and pay your accounts and if the banker will not loan him money, then you should not sell him goods. Your goods are as valuable as the bankers money, and why should you take a chance in sell ing to a customer on time that the banker would not loan money to. Few persons realize tlie amount of the accounts carired on the books of the merchants of Falls City. A con servative estimate would place the amount of such accounts, past sixty days old. at over $200,000. In most cases these merchants are owing note at their banks for this amount, which they could pay off if their customers would pay their accounts. It seems virtually a case, where the merchants are borrowing money and paying in terest on the debts that are due them Business will not be an entire suc cess in Falls City, till the business of the town is put on a cash basis. This cannot be done till a few old time, fogy business men in this city arc either broken up through their old-time notions of giving time to their customers, or swamped fram an over stock of dead capital in the way of old accounts. When the business interests of the town wake up to the true possibilities of transacting business on a cash basis, then the town will take on an up-to-date aspect, and soon mil-dis tance tlie mail-order house in this vic inity. 1 trust this day is soon at hand.—E. II. Towle. I came to Falls City in the early autumn of INtiS, coming by waa.v of Itulo, which at that time was a much better trading point than this. We came up on a little two seated mail wagon and driven by Alex Kerr, who I think died in Omaha not long since. .My first view of the town site was from near the Steele farm. From there looking west it looked fine. The country although sparing ly settled, to me seemed very promis ing and I concluded to cast my lot with the people here and sent for my wife who was then with her par ents at Sparta, Wisconsis. I bought a little stock of goods that belonged to Wilson Maddox and leased a new building that he had nearly complet ed. opposite the court house. At this time we had to get our goods or did, mostly by boat to Rulo and haul from there by wagon. In 1871 I sold my interest in the busini ss to ('apt. Brannin, father of our worthy townsman, D. P. Brannin. In the meantime we had all been working hard to get a railroad from tlie south or east. Bonds were voted for a road to run up on this side of the Missouri river and another through the county west or northwest Small as our town was at the time they paid ten thousand dollars, not by bonds, but in cash, given by the residents to help get the road through. The first ten miles from Rulo to tliis point was rushed through in order not to forfeit the bonds. Ev ery one was interested, all were boosters, no knockers. Late in 1872 with my wife and chilli I went to Fort Leavenworth, where i received an appointment from the Se> retary of War and remained there un-; til the spring of 1886, although the s greater part of the time while away! I was Interested in business in this place. I knew but little of he Missouri Pacific, of the extension of that rood from Atchison to Omaha while it wao being built. Having been Interested in the town so many years can realize how much we have desired greater railroad fac ilities and improvements that would benefit our city and I do not think our opportunities ever looked as bright as at the present time. We ■ should all work together, drop all personal disagreements, join hands | with all boosters and let the major-1 ity rule in the way of push. MAJOR W. II. KEELING. -- Tile really “Greater Falls City" for; 1911, Mrs. Everett Peckenpaugh of Ottawa. Kan., will arrive Saturday to visit during the Holidays with her mother. Mrs. Katherine Wylie. You can keep posted by having one of our New Wall Charts in your office or in your home. Miss Alice Jaquet will reach home Saturday from Galesburg, 111. to re main until after the Holidays. Mr. and Mrs. Russel Hiatt of Sa lem spent Sunday with .1. S. I xml and wife. You will find the "ads" of all the up-to-date hustling merchants in this weeks Tribune. Trade with them. They have the goods and will treat you right. Miss Beulah Fry was shopping in St. Joe last Monday. Mr. and Mrs. N. B. Judd returned Monday from a visit with Dawson relatives. H. O. Maddox Of Shelby Iowa came down from Shubert, Tuesday with El mer Else to take the train for Leav enworth, Kans. Frank Bacon and I). Brannum were over from Sabetha, Tuesday. Tile first of the week W. S. Leyda and wife returned from a trip to Ex celsior Springs. Free to all of our subscribers who belong to the "pay-as-you-go" club— Big 1!>10 Census Map of Nebraska. I_ The Tribune’s Pay As You Go Wall Chart or 19 S 0 Census Map of Nebraska ♦ 23x36 Inches and in five colors. A complete Railroad Map of the state, with County Seat towns, Rural Route towns. Postoffices, etc. Will be given to all of The Trib= une’s many subscribersand patrons who’s accounts are paid up January 1st. Come in and settle and get a map. FALLS CITY Our Trade Increases Because Our Flour Pleases If you are using flour that is made away from home, start the New Year right by using FALLS CITY FLOUR and keep your money at home where it will do the entire community some good. VVe guarantee our flour to be as good as it is possible foP any mill on earth to make out of the best wheat that grows out of the earth. We offer a big reward to anyone who will pro duce a better flour than SUNFLOUR. Bread made from this flour took first premium at the Iowa State Fair the last two years against a hundred of Kansas, Nebraska and Minnesota flours. Be a booster and use home-made flour. P. s. HEACOCK & SON